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Music Trade Review

Issue: 1915 Vol. 61 N. 9 - Page 10

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Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
10
WHEN "SUSIE TURNS THE SWITCH."
Magazine Writer Tells in Interesting Way of
the Place Held by the Talking Machine and
Player-Piano on the Farm—What Has Been
Accomplished in a Generation in the De-
velopment of Musical Taste.
Under the heading "Susie Turns the Switch" the
following interesting article relative to the advent
into the farm house of the talking machine and the
player-piano appeared in a recent issue of the
Country Gentleman:
"Supper is over; the end has come to a hard
day's work—haying. Cows are milked; stock is
fed; dishes are washed. The whole family gathers
on the cool front porch. Sister Susie slips in a
record and turns the switch of the phonograph.
"Talk dies away at once. Everyone sits silent,
dreaming dreams and yielding to feelings that lie
far beyond words. For the record is a masterly
'cello solo, a humoresque of infinite tenderness that
live years ago was familiar only to music-wise
audiences in a few of our largest musical centers,
the encore treat of a famous virtuoso. It touche-
the very springs of life.
"Hardly a generation has gone by since Theodore
Thomas patiently undertook to teach Chicago to
like good music. Thomas concerts were then made
up mainly of popular and semi-classic works; it
was a long, hard road to the symphonies and tone-
poems. But in time real music imparted its mes-
sage, and to-day Chicago is a great musical center.
"The phonograph and the piano player now
bring to any farm far better music than Theodore
Thomas played in those pioneer days, and farm
children everywhere are growing up to an in-
stinctive appreciation of the best because they hear
it constantly. A violin is no longer something to
be scraped crudely at a country dance; it now
reaches the emotions and the tasLe. The occa-
sional circus band is no longer the highest standard
in country music, for the rural household can hear
the best singers and players in every field of the
art.
"The man who sells you a phonograph or a
player-piano will tell you that nothing is more cer-
tain than growth of musical appreciation when
good compositions are heard regularly. With the
ragtime and dance records that are usually selected
when the instrument is bought he slips in a couple
of minor classics—Mendelssohn's 'Spring Song'
and the 'Intermezzo from Cavalleria Rusticana.'
By and by people come back for more classics be-
cause they have learned that this kind of music
lasts and has the most in it.
"American country life has always been musical
in so far as it has had opportunities. The boys
have played in the town band, the girls have played
the organ, and country singing has developed
American hymnology, which is real music and is
now coming in for critical appreciation as expres-
sion of American life. To-day's better facilities
for hearing good music in the country are certain
to develop better listeners for music in the future,
and better players and singers, and possibly com-
posers.
"Sister Susie really turned on something besides
the phonograph—a great, new educational and
artistic influence."
SAFETY COMMITTEE'S GOOD WORK.
In the accompanying photograph are shown the
members of the present safety committee of the
Standard Pneumatic Action Co.'s factory, and
which has thus far proven the most efficient of the
several committees that have had charge of the
work. The members of the committee are, from
left to right: C. Skudcra, A. Gutsohn, E. May, W.
Applegate, J. B. Fiala (chairman), P. Dougherty,
A. Elias and Miss Neugengast.
During the three months' period in which this
Organization in Factory of Standard Pneu-
matic Action Co. Reduces Accidents to Mini-
mum and Accomplishes Other Good Results.
One of the distinctly modern features of the
factory organization of the Standard Pneumatic
Action Co., New York, is the safety committee,
which has been in existence for some time past
Shop Committee of the Standard Pneumatic Action Co.
and has proved a most efficient means for reducing
the number of accidents occurring in the plant,
and which has had the material effect of reducing
the cost of compensation insurance for the com-
pany.
Kibbey Music Rolls
For Nearly All
ELECTRIC PIANOS, ORCHESTRIONS
AND FOTOPLAYERS
In Forty-four, Sixty-five and Eighty-eight Notes
REWIND AND ENDLESS ROLLS
SEEBURG )
COTE
( ORCHESTRION ROLLS
JOHNSON (
a Specialty
CREMONA)
Any number of tunes can be supplied on a roll, as desired.
All classes of music embracing the classic and grand operas
to the latest popular hits. Bulletin of new music issued
each month. Special rolls to order. Catalog on request.
THE KIBBEY MFG. CO.
136 W. Lake St.
Chicago, 111.
committee has b.en active it has succeeded in re-
ducing the .number of accidents to almost nil. In
other words, during the time of this committee
there has been but one accident, and that a minor
affair, among the 658 employes of the plant. The
actual percentage of reduction was 95.
THREE EILERS STORES MERGED.
The three piano houses controlled by Eilers in
Portland, Ore., have been consolidated and the
surplus stock is being disposed of at special sale.
The concerns are the Graves Music Co., the E.
H. Holt Piano Co. and the Eilers Music Co.
EVA TANGUAY BUYS DECKER PIANO.
Among the list of professional people who have
purchased Decker pianos the latest mentioned is
Eva Tanguay, who has just bought a handsome
Style C Decker grand to grace her home. She is
greatly pleased with her new possession.
Oalyoive
piano is
made ii\
this large
factoryaiul
that is the
aeraiiivc
LINDEMAN
originated
in 1821 by
WLid
Lindeman 6 Sons Piano Gb.
45 T -? St. 6 11 T - H Ave.
New York-

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