Music Trade Review
Issue: 1914 Vol. 59 N. 5 - Page 40
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
40
THE MUSIC TRADE
REVIEW
grade character of the product which is adver-
tised.
Advertisement Recently Published in Buffalo Express by Robert L. Loud Reflects the High
The success of the Behning player is well known,
Standard of Behning Quality.
and the Behning player grand is making a distinc-
The Behning player grand has been the sub- line. The force of the "copy" in many of these tive impression upon those persons who are in the
ject of forceful advertisirg "copy" in many daily
advertisements lies in the fact that the enthusiasm habit of coming in contact with instruments which
of the deader can be plainly ob- bespeak the highest refinement and culture.
served by the character of the
copy. In each case the advertising
PIANO=PLAYINGJttNTROL SYSTEM.
has been of the highest type, being
(Special to The Review.)
neatly arranged, and the copy
WASHINGTON, D. C, July 27.—The Baldwin Co.,
high-grade samples of the copy
Cincinnati, O., is the owner through assignment by
writer's
art.
Robt.
A. Gaily, same place, of patent No. 1,104,729
Tke Bekninf Player upright ha« won
N o t a d r e a m of tke
for a piano-playing control system.
great dutinction for its mikcn and repre-
In
the
accompanying
illustration
visionary, but an actual fact ientatiTei—for its aupenontiee are ielf-
Previous arrangements of control handles, con-
is shown an advertisement which
endent. The Behning Piano (Loth upright
It is tke idealized reali- and (rand) nai been an accepted ftandard of
nections and devices for player-pianos of horizontal
was
published
in
the
Buffalo
Ex-
ttroujnout tne 5 0 yean of it» e x -
sation of tke dream of tke quality
type, as grands, have teen complicated, indirect and
irtence. W i t n tke Behning Player fraud.
press recently by a well-known
entkusiast who kas longed a» tne lart achievment, that k u thrown all
dealer, Robert L. Loud, of ')&.) difficult of access, where the present invention has
wouldbe competitor* into tke ihadt. tke
for superbly artistic attri- wkole Beknin{ output of upright*, tfrand*
Main street, Buffalo. This particu- a simple, orderly disposition of parts within easy
playen are placed in tke Lime-Lijfkt of
butes in a grand player that and
lar advertisement brings out in a view, reach and removal.
public approval.
kave beenkitkertounattain-
Tin Bekniaf u tke fint eboin widi tin
few forceful words the salient fea-
tkouflitful buyer; i't> resKnable rri« auti it witkia
AN ELECTRO=MECHANICAL ACTION.
able.
tures of the Behning player grand,
May w« abow you today'
( Special to The Review.)
special attention being drawn to the
A» you use tlie roll, tke muiic
WASHINGTON, D. C, July 27—Patent No. 1,104,-
lisplea -with sweet distinctness and
fact that although the Behning up-
delicacy that are ravishing in per-
right has won great distinction, it 282 for an electro-mechanical action for musical in-
section.
struments has just been granted tg Melvin L.
has been brought into further
There it absolutely no effort in
Severy, Arlington Heights, and George B. Sinclair,
prominence through the success of
operation and the expression devices
Medford, Mass., and which relates to that class of
are simplicity itself.
the Behning player grand.
musical instruments wherein tuned sonorous bodies
It u no wonder then that its
The character of this advertise-
are vibrated by electromagnets having" suitably
revelation of beauty becomes en-
ment is of a type which is worthy
chantment and that every one who
timed electric pulsations delivered thereto; and the
•Ms it, urges his friend* one and all
of exploiting a high-grade instru- present improvements pertain to means controlling
tO M* It.
ment. It bears the earmarks of
both the mechanical and electrical vibration of said
artistic interpretation, just as well
sonorous bodies, such means comprising both the
as the player itself artistically in- initiating and terminating of the vibrations of said
569 Main Street
terprets the compositions which bodies.
are cut in the music roll. The buy-
newspapers throughout the country by representa-
ing public which reads an advertisement of this
The motion picture player is one of the great
kind cannot help being impressed witli the high- favorites of the day.
tive piano merchants who handle the Behning
FORCEFUL "AD" COPY ON BEHNING PLAYER GRAND.
Tke
ehnmg
Player-G rand Piano
ROBT. L. LOUD
THE COMSTOCK, CHENEY *
IVORYTON, CONN.
MANUFACTURERS
Piano-forte Ivory Keys, Actions and Hammers,
Ivory and Composition Covered Organ Keys
THE STANDARD CO,
STRAUCH BROS.
Piano Actions and Hammers
TORRINGTON,
CONN.
GRAND, SQUARE
AND UPRIGHT
Manufacturers of a
Complete Line of Piano Aotlon Hardware
Brass Flanges, Damper Rods, Special Capstan
Screws. Bracket and Ball Bolts, Key Pint,
Regulating Brackets and Specialties.
22, 24, 26, 28, 30 TENTH AVENUE,
W ASLE
WHITE. SON COMPANY
NEW YORK
PIANO
Are noted for their elasticity, responsiveness and durability. They satisfy in all cases.
n anuf aotur*r •
W A S L E & C O . , Brown's Place and Southern Boulevard, NEW YORK
ORGAN AND PLAYER-PIANO LEATHERS
RAMSEY 1
530-540 Atlantic Avanua. Boston. Mass.
Established 1S6O
ALL
STEEL TRAP WORK
Simple, Silent, Strong
Continuous Hinges, Bearing Bars, Pedala, Casters
WHol«sal« Only
CHAS. RAMSEY CO.
HENRY HAAS & SON
1907-1911 Park Ave., New York
MAKERS
Piano & Piano Player Hardware General Supplies
ACTIONS
We are now located at our new factory, Kingston, N.Y.
SYLVESTER TOWER CO.
Towers Above
All Others
rs Grand and Upright Piaiio-foptc Actions
SRGAN" F SIYS
Established 1853
Keys, Actions, Hammers, Brackets and Nickel Rail Furnished Complete
GRUBB & KOSEGARTEN BROS.
131 to 147 Broadway
.
.
.
.
CAMBRIDGEPORT, MASS.
Manufacturers ot HIGH GRADE
PIANO - FORTE
ACTIONS
WESSELL, NICKEL & GROSS
N A S S A U , Rensselaer County, N . Y.
MANUFACTURERS OF
The Homer D. Bronson Co.
PIANO
Manufacture and Sell Direct
PIANO HINGES -DESK HANGERS -
FRONT FRAME CATCHES-KNIFE
H I N G E S BUTTS and SPECIALTIES
ACTIONS
HEWYOI
HIGHEST
GRADE
Write for Quotations
THE HOMER D. BRONSON CO.
BEACON FALLS, CONN.
WES$EU,NICKEUGROSS.
I
OFFICE
457 WEST FORTY-FIFTH ST.
ONE GRADE ONLY
FACTORIES—WEST FORTY-FIFTH ST.
Tenth Avenue and West Forty-Sixth St.
NEW YORK
A. C. CHENEY PIANO ACTION CO.
..
,
t (PNEUMATIC ACTIONS FOR PLAYER-PIANOS
Manufacturer* of \ H 1 G H G R A D E PIANOFORTE ACTIONS
CASTLETON. HEW YORK
40
THE MUSIC TRADE
REVIEW
grade character of the product which is adver-
tised.
Advertisement Recently Published in Buffalo Express by Robert L. Loud Reflects the High
The success of the Behning player is well known,
Standard of Behning Quality.
and the Behning player grand is making a distinc-
The Behning player grand has been the sub- line. The force of the "copy" in many of these tive impression upon those persons who are in the
ject of forceful advertisirg "copy" in many daily
advertisements lies in the fact that the enthusiasm habit of coming in contact with instruments which
of the deader can be plainly ob- bespeak the highest refinement and culture.
served by the character of the
copy. In each case the advertising
PIANO=PLAYINGJttNTROL SYSTEM.
has been of the highest type, being
(Special to The Review.)
neatly arranged, and the copy
WASHINGTON, D. C, July 27.—The Baldwin Co.,
high-grade samples of the copy
Cincinnati, O., is the owner through assignment by
writer's
art.
Robt.
A. Gaily, same place, of patent No. 1,104,729
Tke Bekninf Player upright ha« won
N o t a d r e a m of tke
for a piano-playing control system.
great dutinction for its mikcn and repre-
In
the
accompanying
illustration
visionary, but an actual fact ientatiTei—for its aupenontiee are ielf-
Previous arrangements of control handles, con-
is shown an advertisement which
endent. The Behning Piano (Loth upright
It is tke idealized reali- and (rand) nai been an accepted ftandard of
nections and devices for player-pianos of horizontal
was
published
in
the
Buffalo
Ex-
ttroujnout tne 5 0 yean of it» e x -
sation of tke dream of tke quality
type, as grands, have teen complicated, indirect and
irtence. W i t n tke Behning Player fraud.
press recently by a well-known
entkusiast who kas longed a» tne lart achievment, that k u thrown all
dealer, Robert L. Loud, of ')&.) difficult of access, where the present invention has
wouldbe competitor* into tke ihadt. tke
for superbly artistic attri- wkole Beknin{ output of upright*, tfrand*
Main street, Buffalo. This particu- a simple, orderly disposition of parts within easy
playen are placed in tke Lime-Lijfkt of
butes in a grand player that and
lar advertisement brings out in a view, reach and removal.
public approval.
kave beenkitkertounattain-
Tin Bekniaf u tke fint eboin widi tin
few forceful words the salient fea-
tkouflitful buyer; i't> resKnable rri« auti it witkia
AN ELECTRO=MECHANICAL ACTION.
able.
tures of the Behning player grand,
May w« abow you today'
( Special to The Review.)
special attention being drawn to the
A» you use tlie roll, tke muiic
WASHINGTON, D. C, July 27—Patent No. 1,104,-
lisplea -with sweet distinctness and
fact that although the Behning up-
delicacy that are ravishing in per-
right has won great distinction, it 282 for an electro-mechanical action for musical in-
section.
struments has just been granted tg Melvin L.
has been brought into further
There it absolutely no effort in
Severy, Arlington Heights, and George B. Sinclair,
prominence through the success of
operation and the expression devices
Medford, Mass., and which relates to that class of
are simplicity itself.
the Behning player grand.
musical instruments wherein tuned sonorous bodies
It u no wonder then that its
The character of this advertise-
are vibrated by electromagnets having" suitably
revelation of beauty becomes en-
ment is of a type which is worthy
chantment and that every one who
timed electric pulsations delivered thereto; and the
•Ms it, urges his friend* one and all
of exploiting a high-grade instru- present improvements pertain to means controlling
tO M* It.
ment. It bears the earmarks of
both the mechanical and electrical vibration of said
artistic interpretation, just as well
sonorous bodies, such means comprising both the
as the player itself artistically in- initiating and terminating of the vibrations of said
569 Main Street
terprets the compositions which bodies.
are cut in the music roll. The buy-
newspapers throughout the country by representa-
ing public which reads an advertisement of this
The motion picture player is one of the great
kind cannot help being impressed witli the high- favorites of the day.
tive piano merchants who handle the Behning
FORCEFUL "AD" COPY ON BEHNING PLAYER GRAND.
Tke
ehnmg
Player-G rand Piano
ROBT. L. LOUD
THE COMSTOCK, CHENEY *
IVORYTON, CONN.
MANUFACTURERS
Piano-forte Ivory Keys, Actions and Hammers,
Ivory and Composition Covered Organ Keys
THE STANDARD CO,
STRAUCH BROS.
Piano Actions and Hammers
TORRINGTON,
CONN.
GRAND, SQUARE
AND UPRIGHT
Manufacturers of a
Complete Line of Piano Aotlon Hardware
Brass Flanges, Damper Rods, Special Capstan
Screws. Bracket and Ball Bolts, Key Pint,
Regulating Brackets and Specialties.
22, 24, 26, 28, 30 TENTH AVENUE,
W ASLE
WHITE. SON COMPANY
NEW YORK
PIANO
Are noted for their elasticity, responsiveness and durability. They satisfy in all cases.
n anuf aotur*r •
W A S L E & C O . , Brown's Place and Southern Boulevard, NEW YORK
ORGAN AND PLAYER-PIANO LEATHERS
RAMSEY 1
530-540 Atlantic Avanua. Boston. Mass.
Established 1S6O
ALL
STEEL TRAP WORK
Simple, Silent, Strong
Continuous Hinges, Bearing Bars, Pedala, Casters
WHol«sal« Only
CHAS. RAMSEY CO.
HENRY HAAS & SON
1907-1911 Park Ave., New York
MAKERS
Piano & Piano Player Hardware General Supplies
ACTIONS
We are now located at our new factory, Kingston, N.Y.
SYLVESTER TOWER CO.
Towers Above
All Others
rs Grand and Upright Piaiio-foptc Actions
SRGAN" F SIYS
Established 1853
Keys, Actions, Hammers, Brackets and Nickel Rail Furnished Complete
GRUBB & KOSEGARTEN BROS.
131 to 147 Broadway
.
.
.
.
CAMBRIDGEPORT, MASS.
Manufacturers ot HIGH GRADE
PIANO - FORTE
ACTIONS
WESSELL, NICKEL & GROSS
N A S S A U , Rensselaer County, N . Y.
MANUFACTURERS OF
The Homer D. Bronson Co.
PIANO
Manufacture and Sell Direct
PIANO HINGES -DESK HANGERS -
FRONT FRAME CATCHES-KNIFE
H I N G E S BUTTS and SPECIALTIES
ACTIONS
HEWYOI
HIGHEST
GRADE
Write for Quotations
THE HOMER D. BRONSON CO.
BEACON FALLS, CONN.
WES$EU,NICKEUGROSS.
I
OFFICE
457 WEST FORTY-FIFTH ST.
ONE GRADE ONLY
FACTORIES—WEST FORTY-FIFTH ST.
Tenth Avenue and West Forty-Sixth St.
NEW YORK
A. C. CHENEY PIANO ACTION CO.
..
,
t (PNEUMATIC ACTIONS FOR PLAYER-PIANOS
Manufacturer* of \ H 1 G H G R A D E PIANOFORTE ACTIONS
CASTLETON. HEW YORK
Future scanning projects are planned by the International Arcade Museum Library (IAML).