Music Trade Review
Issue: 1914 Vol. 58 N. 3 - Page 54
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
54
THE MUSIC TRADE REVIEW
Conducted by B. B. Wilson
AND HE STILLJiAS HIS SONGS.
"QUEEN OF THE MOVIES" PRODUCED.
Roy McCardell Tells of His Experiences in Try-
ing to Place Songs for Publication—Free Ad-
vertising of a Certain Kind for Publishers.
Has Bright Lines, Catchy Music and Makes
Excellent Impression at Globe Theater.
Maud Lambert, playing the Orpheum Circuit. In
a telegram received from Omaha, he says: "I
sang my new song, 'While the Rivers of Love
Flow On/ for the first time last night and it went
bigger with me than any of my former successes,
'Garden of My Heart,' 'Sands of the Desert,' or
Several of the prominent music publishers in
New York received some free publicity and had 'To Have, To Hold, To Love' included."
It is published in three keys, also in half a
the names of their leading numbers featured in a
dozen keys for orchestra, for all voices in octavo
Sunday magazine story when Roy McCardell, a
form, and as a solo for all instruments, with band
well-known newspaper writer, wrote three songs,
and orchestra accompaniment, by M. Witmark &
hunted up composers of more or less prominence
Sons.
to write the music for them and then couldn't place
them for publication. After speaking of his ex-
perience with Alose Gumble, of J. II. Remick &
THE FUTURISTTMUSIC HALL.
Co.; Chas. K. Harris, Waterson, Berlin & Snyder
Marinetti Suggests "Exaggerated Absurdity"-
Co., and others with great candor that in some
Soaped Stages.
cases did not flatter the concerns or individuals
named, McCardell ends up with a general, and, it
M. Marinetti, the leader of the Futurists, in
must be said, well-deserved attack upon the pres-
Paris, France, has issued another "manifesto,"
ent methods of exploiting popular songs with big this time dealing with the ideal of the music hall.
and expensive professional departments running
The future of the music hall, he declares, lies in
full blast for the benefit of the performer and
the "exaggeration of absurdity," and he adds:
free professional and regular copies of music for
"All logic must be destroyed. Contrasts must
all those who are half-way impressive in appear-
be multiplied. The impossible and absurd must
ance and have the nerve to ask for them.
predominate. For instance, women artistes should
Judging from the amount of magazine and daily
paint their necks, arms and ears orange, mauve or
paper material that is being made out of the condi- red. Songs should be interrupted by bad language
tions at present prevailing in the music publishing
or by revolutionary speeches."
field, some of the publishers would do well to butt
Other suggestions offered to those who conduct
into the writing game. Just put their real business
music halls are turns consisting of burlesque adap-
stories on paper and sell them for the edification
tations of Shakespeare's tragedies. Beethoven's
of the multitude. And, incidentally, it may be said,
music played backward should be given. Problem
McCardell still has his three songs safely in his plays should be given with every character taken
possession, which may, perhaps, be the real reason
by negroes. Lastly, the stage should be well soaped
for the feature story. As we remember it, Mr. so that the players may make the public laugh
McCardell once wrote a play which was produced.
by sprawling on their faces at critical moments.
It lasted several weeks.
GARIBALDI'S JLIFE IN MOVIES.
NEW BALLADjW G. R. BALL.
'While the Rivers of Love Flow On" Said to
Surpass Other Successful Efforts of That
Popular Composer.
^
Mascagni,
Composer, to Write
Production.
Music for
A special from Milan says that Prof. Ferri has
arranged with Signor Sonzogno, the noted music
Ernest R. Ball, the prominent ballad writer, publisher, for the production, in moving pictures,
whose previous successful efforts in that line have of episodes of the life of Garbaldi. Pietro Mas-
won him an enviable reputation both throughout cagni, composer of "Cavalleria Rusticana," has
the United States and abroad, has just scored an- agreed to write music for the production.
other triumph in his chosen field. Mr. Ball's
REMEMBER STEPHEN C. FOSTER.
latest work, "While the Rivers of Love Flow On,"
The memory of Stephen Collins Foster will be
with music by George Graff, Jr., although pub-
lished only a short time ago, seems destined to honored at a commemorative concert, consisting
develop into a hit, according to the letters and entirely of American compositions, to be given by
telegrams of congratulation that have been re- the Modern Music Society, with chorus of 100 and
ceived by Mr. Ball. Many claim the new song to orchestra, at Aeolian Hall on Friday evening, Feb-
be the best that Mr. Ball has ever written, which ruary 115. Maggie Teyte will >be the soloist and a
is a broad statement considering that he is re- feature of the program will be a group of Foster's
sponsible for such successes as "Love Me and the scngs, including "Old Black Joe" and "Suwanee
World Is Mine," "In the Garden of My Heart," River," in new harmonizations made by Benjamin
"My Dear," " T o the End of the World With Lambord, the conductor. Other numbers of the
You," "Till the Sands of the Desert Grow Cold," program will be orchestral compositions by Mac-
"As Long as the World Rolls On," "To Have, To Dowell and Henry F. Gilbert, works for chorus
Hold, To Love," "Good-bye, My Love, Good-bye" and orchestra by Edward Burlingame Hill, Blair
and hundreds of others.
Fairchild and Benjamin Lambord, and songs with
As is the case with all the Ball songs, "While orchestra by Arthur Farwell and John Alden Car-
the Rivers of Love Flow On" is notable for the penter.
beauty of the refrain and the effective climax.
IVAN CARYLL MAKES FLYING VISIT.
Mr. Ball is at present, in conjunction with
Ivan Caryll, composer of "Oh! Oh! Delphine,"
"The Little Cafe" and other musical comedy suc-
We Are the Publishers o " the Wahfi Song
cesses, paid a flying trip to New York this week,
Success
arriving on the "Lusitania" and returning to Eng-
land on the same ship, for the purpose of con-
From Ivan Caryll's New Musical Comedy
ferring with Khw & Erlanger regarding plans for
Success
the production of a new musical piece, with music
by Caryll, in the fall.
"The Little Cafe"
"The Queen of the Movies," a new musical com-
edy, was presented in New York for the first time
at the Globe Theater on Monday evening, under
the management of Thomas W. Ryley, and
through the medium of a bright book, catchy mu-
sic and a capable company, made an excellent im-
pression.
The new piece is an adaptation from the German
by Glen MacDonough, with music by Jean Gilbert.
The book is better than the average musical com-
edy book and the lyrics are much better as a whole
than any that have been heard here lately. Mr.
Gilbert's music is light and lilting, and some of the
numbers will be whistled on the streets before
many days—one sign that a play is popular. Among
the best of the '"whistly" numbers are "Oh, Ce-
cilia," "Girls, Run Along" and "Cutie."
The story of the piece deals with Josiah Clut-
terbuck, scientist and manufacturer of artificial
foods, who is trying to invent a henless egg. He is
also a millionaire, and his wife, to gain social
standing, has made him the head of an anti-mov-
ing picture movement. To offset his efforts, Cecilia
Gill, "The Queen of the Movies," invites Clutter-
buck to her home and there makes love to him
while a camera is taking moving pictures of the
tender scene. To make matters worse. Clutter-
buck's wife and daughter break in at the finish of
the picture and get on the film. The plan is to pro-
duce the film and thus shame the Clutterbucks into
dropping their fight, but the daughter's fiance foils
the plan by stealing the film a few minutes before
it is to be shown.
PURCHASE NEWJTANGO SENSATION.
Chappell & Co. have purchased the British and
American rights from Salabert, the prominent
French publishers, of "Amapa" ("le vrai tango
brcsilienne"), a new tango which has created a
sensation throughout Europe. The piece is by
Sloroni, and is expected, in view of the present
vogue of the tango in England and America, to
prove a thoroughly desirable acquisition to the
Chappell & Co. catalog.
The Beautiful Novelty Song Sensation
of the Year
"IN THE CANDLE-
LIGHT"
By Fleta Jan Brown
Already being
used by hun-
dreds of well
known vaude-
ville acts, which
is sure to cre-
ate a demand
"Just Because It's You"
C H A P P E L L & CO., L t d .
41 East 34th St., - NEW YORK
347 Yonge St.,
TORONTO
If you are a salesman, tuner or traveler, and
desire a position, forward your wants in an ad-
vertisement to The Review in space not to ex-
ceed four lines and it will be inserted free of
charge and replies sent to you.
for you.
STOCK UP
M. WITMARK & SONS
Witmark Bldg., 144-146 West 37th St.
NEW YORK CITY
Chicago
San Franciico
London
Parii
Melbourne
54
THE MUSIC TRADE REVIEW
Conducted by B. B. Wilson
AND HE STILLJiAS HIS SONGS.
"QUEEN OF THE MOVIES" PRODUCED.
Roy McCardell Tells of His Experiences in Try-
ing to Place Songs for Publication—Free Ad-
vertising of a Certain Kind for Publishers.
Has Bright Lines, Catchy Music and Makes
Excellent Impression at Globe Theater.
Maud Lambert, playing the Orpheum Circuit. In
a telegram received from Omaha, he says: "I
sang my new song, 'While the Rivers of Love
Flow On/ for the first time last night and it went
bigger with me than any of my former successes,
'Garden of My Heart,' 'Sands of the Desert,' or
Several of the prominent music publishers in
New York received some free publicity and had 'To Have, To Hold, To Love' included."
It is published in three keys, also in half a
the names of their leading numbers featured in a
dozen keys for orchestra, for all voices in octavo
Sunday magazine story when Roy McCardell, a
form, and as a solo for all instruments, with band
well-known newspaper writer, wrote three songs,
and orchestra accompaniment, by M. Witmark &
hunted up composers of more or less prominence
Sons.
to write the music for them and then couldn't place
them for publication. After speaking of his ex-
perience with Alose Gumble, of J. II. Remick &
THE FUTURISTTMUSIC HALL.
Co.; Chas. K. Harris, Waterson, Berlin & Snyder
Marinetti Suggests "Exaggerated Absurdity"-
Co., and others with great candor that in some
Soaped Stages.
cases did not flatter the concerns or individuals
named, McCardell ends up with a general, and, it
M. Marinetti, the leader of the Futurists, in
must be said, well-deserved attack upon the pres-
Paris, France, has issued another "manifesto,"
ent methods of exploiting popular songs with big this time dealing with the ideal of the music hall.
and expensive professional departments running
The future of the music hall, he declares, lies in
full blast for the benefit of the performer and
the "exaggeration of absurdity," and he adds:
free professional and regular copies of music for
"All logic must be destroyed. Contrasts must
all those who are half-way impressive in appear-
be multiplied. The impossible and absurd must
ance and have the nerve to ask for them.
predominate. For instance, women artistes should
Judging from the amount of magazine and daily
paint their necks, arms and ears orange, mauve or
paper material that is being made out of the condi- red. Songs should be interrupted by bad language
tions at present prevailing in the music publishing
or by revolutionary speeches."
field, some of the publishers would do well to butt
Other suggestions offered to those who conduct
into the writing game. Just put their real business
music halls are turns consisting of burlesque adap-
stories on paper and sell them for the edification
tations of Shakespeare's tragedies. Beethoven's
of the multitude. And, incidentally, it may be said,
music played backward should be given. Problem
McCardell still has his three songs safely in his plays should be given with every character taken
possession, which may, perhaps, be the real reason
by negroes. Lastly, the stage should be well soaped
for the feature story. As we remember it, Mr. so that the players may make the public laugh
McCardell once wrote a play which was produced.
by sprawling on their faces at critical moments.
It lasted several weeks.
GARIBALDI'S JLIFE IN MOVIES.
NEW BALLADjW G. R. BALL.
'While the Rivers of Love Flow On" Said to
Surpass Other Successful Efforts of That
Popular Composer.
^
Mascagni,
Composer, to Write
Production.
Music for
A special from Milan says that Prof. Ferri has
arranged with Signor Sonzogno, the noted music
Ernest R. Ball, the prominent ballad writer, publisher, for the production, in moving pictures,
whose previous successful efforts in that line have of episodes of the life of Garbaldi. Pietro Mas-
won him an enviable reputation both throughout cagni, composer of "Cavalleria Rusticana," has
the United States and abroad, has just scored an- agreed to write music for the production.
other triumph in his chosen field. Mr. Ball's
REMEMBER STEPHEN C. FOSTER.
latest work, "While the Rivers of Love Flow On,"
The memory of Stephen Collins Foster will be
with music by George Graff, Jr., although pub-
lished only a short time ago, seems destined to honored at a commemorative concert, consisting
develop into a hit, according to the letters and entirely of American compositions, to be given by
telegrams of congratulation that have been re- the Modern Music Society, with chorus of 100 and
ceived by Mr. Ball. Many claim the new song to orchestra, at Aeolian Hall on Friday evening, Feb-
be the best that Mr. Ball has ever written, which ruary 115. Maggie Teyte will >be the soloist and a
is a broad statement considering that he is re- feature of the program will be a group of Foster's
sponsible for such successes as "Love Me and the scngs, including "Old Black Joe" and "Suwanee
World Is Mine," "In the Garden of My Heart," River," in new harmonizations made by Benjamin
"My Dear," " T o the End of the World With Lambord, the conductor. Other numbers of the
You," "Till the Sands of the Desert Grow Cold," program will be orchestral compositions by Mac-
"As Long as the World Rolls On," "To Have, To Dowell and Henry F. Gilbert, works for chorus
Hold, To Love," "Good-bye, My Love, Good-bye" and orchestra by Edward Burlingame Hill, Blair
and hundreds of others.
Fairchild and Benjamin Lambord, and songs with
As is the case with all the Ball songs, "While orchestra by Arthur Farwell and John Alden Car-
the Rivers of Love Flow On" is notable for the penter.
beauty of the refrain and the effective climax.
IVAN CARYLL MAKES FLYING VISIT.
Mr. Ball is at present, in conjunction with
Ivan Caryll, composer of "Oh! Oh! Delphine,"
"The Little Cafe" and other musical comedy suc-
We Are the Publishers o " the Wahfi Song
cesses, paid a flying trip to New York this week,
Success
arriving on the "Lusitania" and returning to Eng-
land on the same ship, for the purpose of con-
From Ivan Caryll's New Musical Comedy
ferring with Khw & Erlanger regarding plans for
Success
the production of a new musical piece, with music
by Caryll, in the fall.
"The Little Cafe"
"The Queen of the Movies," a new musical com-
edy, was presented in New York for the first time
at the Globe Theater on Monday evening, under
the management of Thomas W. Ryley, and
through the medium of a bright book, catchy mu-
sic and a capable company, made an excellent im-
pression.
The new piece is an adaptation from the German
by Glen MacDonough, with music by Jean Gilbert.
The book is better than the average musical com-
edy book and the lyrics are much better as a whole
than any that have been heard here lately. Mr.
Gilbert's music is light and lilting, and some of the
numbers will be whistled on the streets before
many days—one sign that a play is popular. Among
the best of the '"whistly" numbers are "Oh, Ce-
cilia," "Girls, Run Along" and "Cutie."
The story of the piece deals with Josiah Clut-
terbuck, scientist and manufacturer of artificial
foods, who is trying to invent a henless egg. He is
also a millionaire, and his wife, to gain social
standing, has made him the head of an anti-mov-
ing picture movement. To offset his efforts, Cecilia
Gill, "The Queen of the Movies," invites Clutter-
buck to her home and there makes love to him
while a camera is taking moving pictures of the
tender scene. To make matters worse. Clutter-
buck's wife and daughter break in at the finish of
the picture and get on the film. The plan is to pro-
duce the film and thus shame the Clutterbucks into
dropping their fight, but the daughter's fiance foils
the plan by stealing the film a few minutes before
it is to be shown.
PURCHASE NEWJTANGO SENSATION.
Chappell & Co. have purchased the British and
American rights from Salabert, the prominent
French publishers, of "Amapa" ("le vrai tango
brcsilienne"), a new tango which has created a
sensation throughout Europe. The piece is by
Sloroni, and is expected, in view of the present
vogue of the tango in England and America, to
prove a thoroughly desirable acquisition to the
Chappell & Co. catalog.
The Beautiful Novelty Song Sensation
of the Year
"IN THE CANDLE-
LIGHT"
By Fleta Jan Brown
Already being
used by hun-
dreds of well
known vaude-
ville acts, which
is sure to cre-
ate a demand
"Just Because It's You"
C H A P P E L L & CO., L t d .
41 East 34th St., - NEW YORK
347 Yonge St.,
TORONTO
If you are a salesman, tuner or traveler, and
desire a position, forward your wants in an ad-
vertisement to The Review in space not to ex-
ceed four lines and it will be inserted free of
charge and replies sent to you.
for you.
STOCK UP
M. WITMARK & SONS
Witmark Bldg., 144-146 West 37th St.
NEW YORK CITY
Chicago
San Franciico
London
Parii
Melbourne
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