Music Trade Review
Issue: 1914 Vol. 58 N. 3 - Page 52
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
52
HANDSOMEJ)RDER BOOK
JOBBERS TOJ1OLD MEETING.
Being Sent Out by the New York Talking Ma-
chine Co. to Customers and Friends.
Session of Executive Committee of the National
Association of Talking Machine Jobbers
Scheduled to Be Held in Philadelphia on
February 15—Visit Victor Plant Following
Day—To Discuss Important Matters.
The New York Talking Machine Co., 81 Cham-
bers street, New York, the prominent Victor dis-
tributer, is sending out to its dealers who placed
orders with it during the past year with any degree
of activity, a handsome order book, which is a de-
cided innovation in this particular field. Bound in
an expensive dark green limp leather binding with
the individual dealer's name printed in gold on the
front cover, this book makes a valued addition to
the aggressive Victor dealer's selling helps.
In designing the book, the company embodied a
plan whereby the book practically becomes a loose-
leaf folder, making its use indefinite and to all pur-
poses permanent. As soon as an order pad is fin-
ished, a new one can be placed in the leather cov-
ers, this procedure continuing indefinitely, and the
carbons of the orders forming a handy reference
guide for the dealer.
NEW EDITION OF BOOK OF THE OPERA
The Victor Talking Machine Co. announced this
week a new edition of its popular Book of the
Opera, which is a valuable addition to the li-
brary of the Victor distributer and dealer. The
new edition has thirty-five new operas, not hereto-
fore published in the Book of the Opera, making
one hundred operas in all. Among these new ad-
ditions are many operas of unusual interest which
have all scored impressive successes. Two hun-
dred new illustrations, bringing the total up to
more than six hundred, are also presented in the
new book.
NEW DISC HOME RECORDER.
A new disc home recorder, which is described
as a strongly constructed mechanism, has been in-
vented by Senor Alvaro Malibran, a Spanish in-
ventor, who has been working on the perfection of
this device for some time.
According to the present plans of President J.
C. Roush, of the National Association of Talking
Machine Jobbers, a meeting of the Executive Com-
mittee of the association will be held at the Belle-
vue-Stratford Hotel, Philadelphia, on February
15, and a friendly visit paid to the officials of the
Victor Co. at the factory in Camden on February
1G. The date for the meeting was selected after
consulting with the various members of the com-
mittee as to its convenience, as a number of mat-
ters of particular importance to the trade at large
will be taken up for discussion. Plans for the
coming annual convention in Atlantic City will
also be discussed, and it is hoped to make the an-
nual meeting one of the most successful in the his-
tory of the association, both from a business and a
social viewpoint. All jobbers who are members
of the association, whether officers or not, are in-
vited to be present at the meeting.
EDISON DISCFORNOTED VERMONTER.
W. M. Bradley, the hustling representative of
the Edison disc products in Rutland, Vt., reports
the sale of a $250 Edison disc machine to ex-Gov-
ernor Mead, of Vermont, one of the most promi-
nent men in the State. This was the instrument
that Mr. Bradley placed in the Governor's home at
the time of ex-President Tait's visit, and evidently
the demonstration pleased all concerned, judging
from the order.
HIS ENGAGEMENT ANNOUNCED.
The engagement was announced this
John C. Ray, familiarly known as "Jack"
sistant to Assistant General Manager H.
son, of the Columbia Graphophone Co.,
week of
Ray, as-
L. Will-
to Miss
HANDSOME TALKING MACHINE QUARTERS IN EL PASO
Conducted by the Southwestern Talking Machine Co. in That Go-ahead City—Now Controlled
by Rafael Cabanas, President of the Mexican Phonograph Co.
(Special to The Review.)
EL PASO, Texas, January 12.—The accompany-
ing illustration, showing the main floor of the
Southwestern Talking Machine Co.'s headquarters
in this city, gives a fair indication of the up-to-
date ideas of this hustling Columbia representa-
tive. Sound-proof demonstration booths furnished
lumbia Graphophone Co. Raphael Cabanas, presi-
dent of the Mexican Phonograph Co., and an ar-
dent Columbia admirer, is at the head of the new
company, while Robert R. Souders is general man-
ager with headquarters in Dallas. J. M. Spain,
who is well-versed in Columbia selling details, is
in charge of the local store.
Marguerite Latham, a popular Flatbush belle. Mr.
Ray is a son of Herbert B. Ray, assistant advertis-
ing manager of the Columbia Graphophone Co.,
and has been connected with the Columbia Co. for
a number of years. No date has been set for the
wedding.
COLUMB1AJBRIEFLETS.
H. L. Wilson on Trip West—New Local Dealers
—G. P. Metzger to Pacific C o a s t — N e w
Spanish Catalog—W. L. Eckhardt a Visitor.
H. L. Willson, assistant general manager of the
Columbia Graphophone Co., is at present away on
a short trip to the most important trade centers of
the Middle West. Judging from his reports to
date, Columbia dealers throughout this territory
are enjoying a banner January trade.
Among the recent additions to the lists of Co-
lumbia representatives in near-by territory are the
following: Russell & Lawrie, Tarrytown, N. Y.,
and F. W. Kinney, Graphite, N. Y.
The latter
will specialize on the sale of foreign records, to
which trade its section of the State is particularly
adapted.
George P. Metzger, the live-wire advertising
counsel of the Columbia Graphophone Co., left
this week for a trip to the coast. Mr. Metzger will
visit many Columbia dealers en route, gathering
ideas and plans for 1914 Columbia publicity.
R. F. Bolton, manager of the Chambers street
store of the Columbia Graphophone Co., has had
the "pleasure" the past ten days of serving his
State in the capacity of a juror. Incidental to
these duties, Mr. Bolton was a member of a mur-
der case jury which was confined to a hotel for
four days and nights pending hearing of case.
Walter L. Eckhardt, the hustling manager of the
Pennsylvania Talking Machine Co., Philadelphia,
Pa., Columbia distributer, was a visitor this week
to the executive offices of the company in the
Woolworth Building, New York. Mr. Eckhardt
spoke optimistically of business conditions.
The export department of the Columbia Co. has
just issued a very attractive 1914 catalog of Span-
ish records. Considerably thicker than last year's
edition, and containing a number of valuable im-
provements, this 1914 catalog should prove a valu-
able addition to Columbia export literature.
Columbia dealers throughout the country report
a steady demand for the new Columbia automatic
stop, introduced to the trade a short while since.
This automatic stop is giving excellent satisfaction
to its users.
ECUADOR'S DUTY ON DISCS.
Referring to the classification of talking ma-
chine discs, Vice-Consul General Baker at Guaya-
quil, states as follows: "A recent decision of the
customs authorities of Ecuador classifies talking
machine discs and cylinders as 'merchandise not
specified,' dutiable under class 18 at 0.30 sucre per
kilo (6.63 per 100 pounds) net, plus the usual sur-
taxes of 125 per cent. Previous to this decision,
phonograph discs were sometimes appraised as
'phonograph parts,' dutiable under class 21 at 0.50
sucre per kilo net ($11.05 per 100 pounds), plus
the usual surtaxes. (It is reported unofficially that
discs are now dutiable at the latter rate.)"
A PLEASING GIFT.
in a dignified and refined manner are included in
the artistic appearance of the company's ware-
rooms, which are tasteful and refined to a degree.
The Southwestern Talking Machine Co. is the
new name of the company, which recently pur-
chased the Dallas and El Paso stores of the Co-
The El Paso store of the Southwestern Talking
Machine Co. is located at the corner of Stanton
and Texas streets, one of the best spots in the busi-
ness section of the city. During 1913 the store
closed an excellent business, which bids fair to be
exceeded month by month during the ensuing year.
A very useful and practical gift in the shape of
a key chainelette was sent out this week by the
Blackman Talking Machine Co., 97 Chambers
street, New York, Victor and Edison distributer,
to all its dealers. The most important feature of
this key chainelette is the fact that each chain is
numbered, and the corresponding number is regis-
tered at the offices of the Blackman Co., so that
any Blackman dealer who loses his keys will have
them returned to him with a maximum of speed.
The key portion can also be used as an emergency
screw driver or Presto gas tank key.
THE MUSIC TRADE REVIEW
52
HANDSOMEJ)RDER BOOK
JOBBERS TOJ1OLD MEETING.
Being Sent Out by the New York Talking Ma-
chine Co. to Customers and Friends.
Session of Executive Committee of the National
Association of Talking Machine Jobbers
Scheduled to Be Held in Philadelphia on
February 15—Visit Victor Plant Following
Day—To Discuss Important Matters.
The New York Talking Machine Co., 81 Cham-
bers street, New York, the prominent Victor dis-
tributer, is sending out to its dealers who placed
orders with it during the past year with any degree
of activity, a handsome order book, which is a de-
cided innovation in this particular field. Bound in
an expensive dark green limp leather binding with
the individual dealer's name printed in gold on the
front cover, this book makes a valued addition to
the aggressive Victor dealer's selling helps.
In designing the book, the company embodied a
plan whereby the book practically becomes a loose-
leaf folder, making its use indefinite and to all pur-
poses permanent. As soon as an order pad is fin-
ished, a new one can be placed in the leather cov-
ers, this procedure continuing indefinitely, and the
carbons of the orders forming a handy reference
guide for the dealer.
NEW EDITION OF BOOK OF THE OPERA
The Victor Talking Machine Co. announced this
week a new edition of its popular Book of the
Opera, which is a valuable addition to the li-
brary of the Victor distributer and dealer. The
new edition has thirty-five new operas, not hereto-
fore published in the Book of the Opera, making
one hundred operas in all. Among these new ad-
ditions are many operas of unusual interest which
have all scored impressive successes. Two hun-
dred new illustrations, bringing the total up to
more than six hundred, are also presented in the
new book.
NEW DISC HOME RECORDER.
A new disc home recorder, which is described
as a strongly constructed mechanism, has been in-
vented by Senor Alvaro Malibran, a Spanish in-
ventor, who has been working on the perfection of
this device for some time.
According to the present plans of President J.
C. Roush, of the National Association of Talking
Machine Jobbers, a meeting of the Executive Com-
mittee of the association will be held at the Belle-
vue-Stratford Hotel, Philadelphia, on February
15, and a friendly visit paid to the officials of the
Victor Co. at the factory in Camden on February
1G. The date for the meeting was selected after
consulting with the various members of the com-
mittee as to its convenience, as a number of mat-
ters of particular importance to the trade at large
will be taken up for discussion. Plans for the
coming annual convention in Atlantic City will
also be discussed, and it is hoped to make the an-
nual meeting one of the most successful in the his-
tory of the association, both from a business and a
social viewpoint. All jobbers who are members
of the association, whether officers or not, are in-
vited to be present at the meeting.
EDISON DISCFORNOTED VERMONTER.
W. M. Bradley, the hustling representative of
the Edison disc products in Rutland, Vt., reports
the sale of a $250 Edison disc machine to ex-Gov-
ernor Mead, of Vermont, one of the most promi-
nent men in the State. This was the instrument
that Mr. Bradley placed in the Governor's home at
the time of ex-President Tait's visit, and evidently
the demonstration pleased all concerned, judging
from the order.
HIS ENGAGEMENT ANNOUNCED.
The engagement was announced this
John C. Ray, familiarly known as "Jack"
sistant to Assistant General Manager H.
son, of the Columbia Graphophone Co.,
week of
Ray, as-
L. Will-
to Miss
HANDSOME TALKING MACHINE QUARTERS IN EL PASO
Conducted by the Southwestern Talking Machine Co. in That Go-ahead City—Now Controlled
by Rafael Cabanas, President of the Mexican Phonograph Co.
(Special to The Review.)
EL PASO, Texas, January 12.—The accompany-
ing illustration, showing the main floor of the
Southwestern Talking Machine Co.'s headquarters
in this city, gives a fair indication of the up-to-
date ideas of this hustling Columbia representa-
tive. Sound-proof demonstration booths furnished
lumbia Graphophone Co. Raphael Cabanas, presi-
dent of the Mexican Phonograph Co., and an ar-
dent Columbia admirer, is at the head of the new
company, while Robert R. Souders is general man-
ager with headquarters in Dallas. J. M. Spain,
who is well-versed in Columbia selling details, is
in charge of the local store.
Marguerite Latham, a popular Flatbush belle. Mr.
Ray is a son of Herbert B. Ray, assistant advertis-
ing manager of the Columbia Graphophone Co.,
and has been connected with the Columbia Co. for
a number of years. No date has been set for the
wedding.
COLUMB1AJBRIEFLETS.
H. L. Wilson on Trip West—New Local Dealers
—G. P. Metzger to Pacific C o a s t — N e w
Spanish Catalog—W. L. Eckhardt a Visitor.
H. L. Willson, assistant general manager of the
Columbia Graphophone Co., is at present away on
a short trip to the most important trade centers of
the Middle West. Judging from his reports to
date, Columbia dealers throughout this territory
are enjoying a banner January trade.
Among the recent additions to the lists of Co-
lumbia representatives in near-by territory are the
following: Russell & Lawrie, Tarrytown, N. Y.,
and F. W. Kinney, Graphite, N. Y.
The latter
will specialize on the sale of foreign records, to
which trade its section of the State is particularly
adapted.
George P. Metzger, the live-wire advertising
counsel of the Columbia Graphophone Co., left
this week for a trip to the coast. Mr. Metzger will
visit many Columbia dealers en route, gathering
ideas and plans for 1914 Columbia publicity.
R. F. Bolton, manager of the Chambers street
store of the Columbia Graphophone Co., has had
the "pleasure" the past ten days of serving his
State in the capacity of a juror. Incidental to
these duties, Mr. Bolton was a member of a mur-
der case jury which was confined to a hotel for
four days and nights pending hearing of case.
Walter L. Eckhardt, the hustling manager of the
Pennsylvania Talking Machine Co., Philadelphia,
Pa., Columbia distributer, was a visitor this week
to the executive offices of the company in the
Woolworth Building, New York. Mr. Eckhardt
spoke optimistically of business conditions.
The export department of the Columbia Co. has
just issued a very attractive 1914 catalog of Span-
ish records. Considerably thicker than last year's
edition, and containing a number of valuable im-
provements, this 1914 catalog should prove a valu-
able addition to Columbia export literature.
Columbia dealers throughout the country report
a steady demand for the new Columbia automatic
stop, introduced to the trade a short while since.
This automatic stop is giving excellent satisfaction
to its users.
ECUADOR'S DUTY ON DISCS.
Referring to the classification of talking ma-
chine discs, Vice-Consul General Baker at Guaya-
quil, states as follows: "A recent decision of the
customs authorities of Ecuador classifies talking
machine discs and cylinders as 'merchandise not
specified,' dutiable under class 18 at 0.30 sucre per
kilo (6.63 per 100 pounds) net, plus the usual sur-
taxes of 125 per cent. Previous to this decision,
phonograph discs were sometimes appraised as
'phonograph parts,' dutiable under class 21 at 0.50
sucre per kilo net ($11.05 per 100 pounds), plus
the usual surtaxes. (It is reported unofficially that
discs are now dutiable at the latter rate.)"
A PLEASING GIFT.
in a dignified and refined manner are included in
the artistic appearance of the company's ware-
rooms, which are tasteful and refined to a degree.
The Southwestern Talking Machine Co. is the
new name of the company, which recently pur-
chased the Dallas and El Paso stores of the Co-
The El Paso store of the Southwestern Talking
Machine Co. is located at the corner of Stanton
and Texas streets, one of the best spots in the busi-
ness section of the city. During 1913 the store
closed an excellent business, which bids fair to be
exceeded month by month during the ensuing year.
A very useful and practical gift in the shape of
a key chainelette was sent out this week by the
Blackman Talking Machine Co., 97 Chambers
street, New York, Victor and Edison distributer,
to all its dealers. The most important feature of
this key chainelette is the fact that each chain is
numbered, and the corresponding number is regis-
tered at the offices of the Blackman Co., so that
any Blackman dealer who loses his keys will have
them returned to him with a maximum of speed.
The key portion can also be used as an emergency
screw driver or Presto gas tank key.
Future scanning projects are planned by the International Arcade Museum Library (IAML).