Music Trade Review
Issue: 1912 Vol. 55 N. 18 - Page 49
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC TRADE
REVIEW
"NEGATIVE" SONG BOOSTING.
SUPREME
IN ITS FIELD!
Dealers are satisfied with
CENTURY EDITION
ten cent sheet music because
the sales tell the story of the
high esteem in which it is
held by those who buy it!
Century Music Pub. Go.
1178 Broadway
New York City
Joe Goodwin Pulls Off Original Stunt in Con-
nection with Emma Cams' Appearance at
Keith's Theater.
An interesting case of "back-handed" song
boosting came to light last week at Keith's Union
Square Theater, New York, where Emma Carus
was sing:'ng. Her star number, wh.'ch she handles
admirably, is Feist's "That's How I Need You."
With the second chorus a regular "plant" in the
gallery, who possesses an excellent singing voice,
joins in the second chorus, amid much applause,
and when he has finished Miss Carus appeals to
those in the orchestra of the theater to help out.
With the next chorus a young fellow with a voice
that combines the mus.'cal qualities of the roar of
a sick lion and the sound of a circular saw cut-
ting through a knotty board starts to chime in.
He apparently does not know the words, but per-
sists in his singing until the chorus is half fin-
ished and the audience is almost in hysterics.
Even the wise ones fell for the stuff and were
actually grieved to learn later that it was another
"plant" in the person of Joe Goodwin, whose
voice, by the way, is not half so rank as he made it
appear. The stunt had regular boosting backed off
the boards.
YOU CAN'T FOOL
Miss Emma Carus when it comes
to picking a song in the mss.
form! This clever little
woman has been the first to
put over some of the biggest
song hits the country has
ever known! That's why she
sings!
"BE SURE HE'S IRISH"
and
"THAT'S HOW I NEED YOU"
twice daily—every day--at
the Union Square Theatre.
'THE GYPSY" OPENS IN PITTSBURGH. LEO. FEIST, Inc., - NEW YORK
New Pixley-Luders Romantic Operetta Has Suc-
cessful Premiere—Music Pleasing.
A Soul Stirring High Class Ballad
At the Gate of the
Palace of Dreams
By SCHMID & BAER
Since he wrote " The Garden of
Roses" Mr. Schmid has never
equalled this new ballad. It is the
high class BALLAD HIT for the
year.
Jerome H. Remick & Co.
131 W. 41st Street
68 Library Avenue
NEW YORK
DETROIT, MICH.
Frank Pix'ey-Gustav Luders' new romantic oper-
etta, "The Gypsy," which opened at the Nixon
Theatre, Pittsburgh, on Monday night and met
with a cordial reception. It is doubtful if the
fathers of "The Burgomaster,"' "King Dodo,"
"The Prince of Pilsen" and other light opera suc-
cesses ever turned out a merrier or more tune-
ful work than "The Gypsy," and they have cer-
tairly achieved a triumph.
Every number, and there are a score or more,
all of them delightful, was repeatedly encored.
In the face of the first night ovation it is difficult
to foretell which of the fifteen or more tuneful
numbers will turn out popular hits. However.
the titles of those that went over with a dash are
herewith given : "There's a Corner in My Heart
That's Empty," "If You Were a Rose," "The Tale
of a Tadpole," "Gems of the Night," "Flirting,"
"If 1 Were Rich," "I Love You as You Are,"
"We Know, Sweetheart, We Know," "The Clasp
of a Friendly Hand," "Every Year is Leap Year,"
"The Bobolink," "Push the Button," "Girls Girls,"
"My Daffydil" and "It's Ridiculous." M. Wit-
mark & Sons publish the music.
COMPOSER'S SHIP COMES IN.
" J i m " Casey Credited with Winning the Hand
of Millionairess and Leaves Music Trade.
We are the publishers of the
following musical comedy
successes now running
in New York:
OH! OH! DELPHINE
Music by Ivan Caryl!
According to a report from the Pacific Coast,
James W. Casey, well-known in popular music cir-
cles as the composer of "Sing Me a Song of the
Sunny South" and other successes, and who has
been engaged in music publishing in Portland,
Ore., has married a California girl credited with
being a millionairess and has left the music busi-
ness to take up life on a ranch. Chorus of aspir-
ing- composers breathlessly, "Gosh!"
TANTALIZING TOMMY
BARS " 0 , PROMISE ME."
Music by Hugo Felix
(Special to The Review.)
THE COUNT OF LUXEMBOURG
Music by Franz Lehar
Chapped & Co., Ltd.
41 East 34th Street
NEW YORK
London, Melbourne and Toronto
St. Paul, Minn., Oct. 22, 1912.
Archbishop John Ireland has issued a letter to
the priests of this diocese barring "O Promise
Me" and other songs popular at nuptial cere-
monies. Only the customary Latin chants will be
permissible, and this also applies in the funeral
ceremonies.
CHARPENTIER HONORED.
Gustave Charpentier, the noted French musical
composer, has been elected a member of the French
Academy of Fine Arts in succession to the late
Jules Massanet.
WE ARE WORKING HARDER
THAN EVER ! ! !
In proof whereof, we now publish
TWO (2) BIG HITS in the New pro-
duction, "FROM BROADWAY TO
PARIS," with GERTRUDE HOFF-
MAX. The numbers are
MR. YANKEE DOODLE
YOU'RE THE GIRL
They are both at operatic prices.
ORDER NOW!!!
JEROME & SCHWARTZ PUB. CO.
2 2 2 West 46th btre«t, New York City
1. S. liarron, Gen'l Mgr.
The Season's Biggest Waltz-Song Hit
"Climb a Tree With Me"
By CHAS. K. HARRIS
You can order it from your nearest
jobber or direct from the Publisher.
CHAS. K. HARRIS
Broadway and 47th St., New York
MEYER COHEN, Mgr.
A collection of 85
standard piano pieces ar-
ranged and in some in-
stances simplified by the
famous American com-
poser and m u s i c i a n ,
George Rosey, intended
especially for the use of
second and third-year
piano students, and for
the use of amateurs who
wish to have good piano
music which they can
play without any great
degree of technical abil-
ity.
The contents in-
clude a wide variety of
compositions and is of
such a nature as to ap-
peal to every lover of
piano music. Price, 75
cents.
HINDS. NOBLE A ELDRED6B,
31-35 West 15th Street. New V«rb
ROBERT TELLER SONS & DORNER
Music Engravers and Pr'n^rs
SEND MANU.-CRIPT AM) WEA OP TITLE
FOR ISHMATK
226 West 26th Street, New TorK City
THE
MUSIC TRADE
REVIEW
"NEGATIVE" SONG BOOSTING.
SUPREME
IN ITS FIELD!
Dealers are satisfied with
CENTURY EDITION
ten cent sheet music because
the sales tell the story of the
high esteem in which it is
held by those who buy it!
Century Music Pub. Go.
1178 Broadway
New York City
Joe Goodwin Pulls Off Original Stunt in Con-
nection with Emma Cams' Appearance at
Keith's Theater.
An interesting case of "back-handed" song
boosting came to light last week at Keith's Union
Square Theater, New York, where Emma Carus
was sing:'ng. Her star number, wh.'ch she handles
admirably, is Feist's "That's How I Need You."
With the second chorus a regular "plant" in the
gallery, who possesses an excellent singing voice,
joins in the second chorus, amid much applause,
and when he has finished Miss Carus appeals to
those in the orchestra of the theater to help out.
With the next chorus a young fellow with a voice
that combines the mus.'cal qualities of the roar of
a sick lion and the sound of a circular saw cut-
ting through a knotty board starts to chime in.
He apparently does not know the words, but per-
sists in his singing until the chorus is half fin-
ished and the audience is almost in hysterics.
Even the wise ones fell for the stuff and were
actually grieved to learn later that it was another
"plant" in the person of Joe Goodwin, whose
voice, by the way, is not half so rank as he made it
appear. The stunt had regular boosting backed off
the boards.
YOU CAN'T FOOL
Miss Emma Carus when it comes
to picking a song in the mss.
form! This clever little
woman has been the first to
put over some of the biggest
song hits the country has
ever known! That's why she
sings!
"BE SURE HE'S IRISH"
and
"THAT'S HOW I NEED YOU"
twice daily—every day--at
the Union Square Theatre.
'THE GYPSY" OPENS IN PITTSBURGH. LEO. FEIST, Inc., - NEW YORK
New Pixley-Luders Romantic Operetta Has Suc-
cessful Premiere—Music Pleasing.
A Soul Stirring High Class Ballad
At the Gate of the
Palace of Dreams
By SCHMID & BAER
Since he wrote " The Garden of
Roses" Mr. Schmid has never
equalled this new ballad. It is the
high class BALLAD HIT for the
year.
Jerome H. Remick & Co.
131 W. 41st Street
68 Library Avenue
NEW YORK
DETROIT, MICH.
Frank Pix'ey-Gustav Luders' new romantic oper-
etta, "The Gypsy," which opened at the Nixon
Theatre, Pittsburgh, on Monday night and met
with a cordial reception. It is doubtful if the
fathers of "The Burgomaster,"' "King Dodo,"
"The Prince of Pilsen" and other light opera suc-
cesses ever turned out a merrier or more tune-
ful work than "The Gypsy," and they have cer-
tairly achieved a triumph.
Every number, and there are a score or more,
all of them delightful, was repeatedly encored.
In the face of the first night ovation it is difficult
to foretell which of the fifteen or more tuneful
numbers will turn out popular hits. However.
the titles of those that went over with a dash are
herewith given : "There's a Corner in My Heart
That's Empty," "If You Were a Rose," "The Tale
of a Tadpole," "Gems of the Night," "Flirting,"
"If 1 Were Rich," "I Love You as You Are,"
"We Know, Sweetheart, We Know," "The Clasp
of a Friendly Hand," "Every Year is Leap Year,"
"The Bobolink," "Push the Button," "Girls Girls,"
"My Daffydil" and "It's Ridiculous." M. Wit-
mark & Sons publish the music.
COMPOSER'S SHIP COMES IN.
" J i m " Casey Credited with Winning the Hand
of Millionairess and Leaves Music Trade.
We are the publishers of the
following musical comedy
successes now running
in New York:
OH! OH! DELPHINE
Music by Ivan Caryl!
According to a report from the Pacific Coast,
James W. Casey, well-known in popular music cir-
cles as the composer of "Sing Me a Song of the
Sunny South" and other successes, and who has
been engaged in music publishing in Portland,
Ore., has married a California girl credited with
being a millionairess and has left the music busi-
ness to take up life on a ranch. Chorus of aspir-
ing- composers breathlessly, "Gosh!"
TANTALIZING TOMMY
BARS " 0 , PROMISE ME."
Music by Hugo Felix
(Special to The Review.)
THE COUNT OF LUXEMBOURG
Music by Franz Lehar
Chapped & Co., Ltd.
41 East 34th Street
NEW YORK
London, Melbourne and Toronto
St. Paul, Minn., Oct. 22, 1912.
Archbishop John Ireland has issued a letter to
the priests of this diocese barring "O Promise
Me" and other songs popular at nuptial cere-
monies. Only the customary Latin chants will be
permissible, and this also applies in the funeral
ceremonies.
CHARPENTIER HONORED.
Gustave Charpentier, the noted French musical
composer, has been elected a member of the French
Academy of Fine Arts in succession to the late
Jules Massanet.
WE ARE WORKING HARDER
THAN EVER ! ! !
In proof whereof, we now publish
TWO (2) BIG HITS in the New pro-
duction, "FROM BROADWAY TO
PARIS," with GERTRUDE HOFF-
MAX. The numbers are
MR. YANKEE DOODLE
YOU'RE THE GIRL
They are both at operatic prices.
ORDER NOW!!!
JEROME & SCHWARTZ PUB. CO.
2 2 2 West 46th btre«t, New York City
1. S. liarron, Gen'l Mgr.
The Season's Biggest Waltz-Song Hit
"Climb a Tree With Me"
By CHAS. K. HARRIS
You can order it from your nearest
jobber or direct from the Publisher.
CHAS. K. HARRIS
Broadway and 47th St., New York
MEYER COHEN, Mgr.
A collection of 85
standard piano pieces ar-
ranged and in some in-
stances simplified by the
famous American com-
poser and m u s i c i a n ,
George Rosey, intended
especially for the use of
second and third-year
piano students, and for
the use of amateurs who
wish to have good piano
music which they can
play without any great
degree of technical abil-
ity.
The contents in-
clude a wide variety of
compositions and is of
such a nature as to ap-
peal to every lover of
piano music. Price, 75
cents.
HINDS. NOBLE A ELDRED6B,
31-35 West 15th Street. New V«rb
ROBERT TELLER SONS & DORNER
Music Engravers and Pr'n^rs
SEND MANU.-CRIPT AM) WEA OP TITLE
FOR ISHMATK
226 West 26th Street, New TorK City
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