Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
15TB OF THE REVIEW PRIZE SERIES
Won by H. Denber Simkins, Smethport, Pa.
No.
15
Should Not Every Piano Be Price
Nationalized ?
You may consider this question from any view-
point; carefully weigh each and every result produced
by its adoption, and then you must acknowledge that
it would be wise and prudent to price nationalize every
piano.
For in any trade there must be definite procedure.
Price nationalization creates a system; eliminates all un-
certainty and doubt, thus making confusion impossible.
Consequently every effort becomes permanently effective.
Where there are several prices all purchasers naturally
feel uncertain and dubious and are afraid to close a sale,
for when one change is made it is naturally felt that
others will follow. Whereas if a fixed price is main-
tained you have confidence in piano and house.
A reasonable profit is insured by having a fixed
national price, for the price and not the sale is made
the chief consideration. This fact in itself should warrant
price nationalization.
In any industry equivocation and contradiction
(results of a two-price system) should be eliminated. This
can be done by price nationalizing every piano. In
place of irresolute representation you substitute positive
statements of facts.
Sales are more frequent and are made with great-
er ease where there is only one price. Dealer, salesman
and patron—all are filled with assurance.
Strict conformity to a just and honest principle
inevitably proves advantageous—in fact, it is the only
policy. Of course there are times when deceit seems
to triumph temporarily, but in the end honesty will
assert its supremacy.
Then economy and morality demand that every
piano be price nationalized.