Music Trade Review
Issue: 1910 Vol. 51 N. 4 - Page 14
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
14
HENRY & S. G. LINDEMAN PUBLICITY.
New Catalog Is Not Only Admirably Produced,
but Contains a New and Somewhat Unique
Feature Whereby Every Catalog Is Virtu-
ally an Advertisement for the Dealer
Handling H. & S. G. Lindeman Pianos.
The new catalog just issued by Henry & S. G.
Lindeman, New York, is one of the most artistic
and best produced that has reached our desk in
some time. The cuts of the various designs il-
lustrated and described—style L, style X, style S,
style T, style 34, style 18, style 24, style 38, style
55, style 84 player-piano, style 44 grand and style.
46 grand—are beautifully printed in black on heavy
coated stock, and they are so admirably brought
out that the reader is able to get an excellent idea
of the general appearance and attractiveness of
these creations.
Following the frontispiece, which contains por-
traits of William Lindeman, founder of the house,
Henry Lindeman and S. G. Lindeman, appear
some interesting facts which are worthy of repro-
duction :
A LITTLE HISTORY.
"William Lindeman, back as far as 1821, commenced the
manufacture of pianos, and his son, Henry, the present
head of this house, early learned the art and is to-day
conceded to be the greatest living acoustician and scale
draftsman, even greater than was his father.
"Henry Lindeman is the only living son of William Lin-
deman, now engaged in piano making.
"S. G. Lindeman, the son of Henry, is thoroughly
educated by birth and association to be a worthy assistant
or successor to his father, and well endowed with every
ability to enable the fame of this illustrious Lindeman
family to continue for years to come.
IT
MUSIC TRADE
REVIEW
every detail, and when a buyer is thus assured of careful,
truthful statements regarding a piano, he usually buys a
Henry & S. G. Lindeman instrument.
"This catalog is issued only for the purpose of per-
mitting a visual iclea of the attractive case designs of
Henry & S. G. Lindeman pianos. Every detail of con-
struction has been carefully worked out to make these
pianos the very best on the market.
USE
C. 0 . CONN'S NEW FACTORY.
Possession Will Be Taken on August 15—Has
Strong Working Organization—J. P. Sousa
and Other Bandmasters Write Mr. Conn.
J. F. Boyer, local manager for C. G. Conn, man-
OF CAUTION.
"The purchase of a piano should, where possible, be
ufacturer of band and orchestra instruments, Elk-
delayed until an investigation is made concerning detail
of construction and tonal quality, which should be ac- hart, Ind., informed The Review Monday that they
would be fully installed in their commodious new
complished by a free and candid interview with the dealer
who knows.
factory August 15 and that, with improved ma-
"After the piano is purchased it will be wise at all chinery and better facilities, they would be in a
times to keep in touch with the dealer from whom the
position to turn out more and better instruments
piano was bought, and this applies particularly to tuning.
than ever before. The Conn organization of
Let your own dealer attend to this important matter,
just as you would prefer a regular family physician."
skilled employes remains intact, for during the
These remarks emphasize how closely Henry
& S. G. Lindeman have studied the dealers' re-
quirements, because every one of these catalogs is
a specially attractive form of advertising for the
dealers who handle Henry & S. G. Lindeman pianos.
They moreover emphasize the necessity of the pur-
chaser keeping in touch with the dealer in the
matter of tuning and other requirements, and in
this respect the catalog is unique and individual—
something that might be expected from the men
connected with the Henry & S. G. Lindeman insti-
tution.
The catalog is produced in a beautiful cover of
gray with the words "Henry & S. G. Lindeman,
Piano Makers," embossed in gold, and viewed
from either literary or typographical standpoints
it is a gem and one of the most artistic ever put
out by this concern. It should prove a valuable
missionary.
building of the new factories the various depart-
ments occupied temporary quarters in nine differ-
ent shops in Elkhart. On August 15 the staff of
employes will again become a concrete force and,
with improved tools and machinery, the line of in-
struments will be far superior to any ever before
placed upon the market. The entire floor area of
the immense factories is 00,000 square feet, 28,000
square feet being set apart for the exclusive man-
ufacture of metal musical instruments. Mr. Conn
has received since the fire thousands of letters and
telegrams of sympathy and regret from bandmas-
ters, soloists, professional and amateur musicians
from all over the country, also strong testimonials
from the profession as to merit of Conn instru-
ments. Among these were letters from John Philip
Sousa, Fred. Innes, Arthur Pryor and Her-
bert L. Clarke—in fact, all the leading bandmas-
ters and soloists in the profession.
IS AN ART.
"Every Henry & S. G. Lindeman piano, it will be seen,
is the result of years of education by or through the close
association of father and son for three generations, and it
is only by this very method that a first class instrument
in the true sense can be produced, as no system of me-
chanics can be completely applied to the manufacture of
pianos—it is an art.
"To build a good piano requires genius, as well as
brains and capital. I t also requires a complete and accu-
rate knowledge of acoustics—that is why so few pianos
possess tonal quality or evenness of scale.
"The purchase of a good piano involves a considerable
investment, and is in many ways an important matter,
one which should not only induce caution, but the pur-
chaser should at all times assure himself of the reliability
of the dealer through whom the purchase is to be made;
RELIABLE DEALERS.
"The Lindeman family, with over 89 years of experi-
ence, have fully considered all such matters, and that
is why Henry & S. G. Lindeman pianos are for sale only
through the best and most reliable firms throughout the
world.
"The prospective customer is entitled to the advantage
of the widest experience, as well as to honest, frank advice.
"Dealers who handle the product of the brains of the
Lindeman family are always to be relied upon in every
respect. They are selected with that end in view.
"All uncertainty and mystery is eliminated when the
dealer is asked to show a Henry & S. G. Lindeman piano.
He will not for a moment advise some other make. He
cannot afford to do so, as he knows full well what won-
derful satisfaction the product of this company has always
given.
SCHULZ
THE PIANO
THAT IS RIGHT
M. SCHULZ CO.
PATTHRIPS.
i Erie, Curtis, Ohio and Carpenter Streets
rA^iuKiisa. | and Morgan and Superior Streets
Office and Wareroom, 711 Milwaukee Ave., Chicago, 111.
ABOUT OUR DEALERS,
"The Henry & S. G. Lindeman dealer will never be
found in competition with his neighbor who sells only
cheap and inferior instruments.
"The Lindeman family do not sell their pianos to a
dealer who does not fully understand his business in
N. W. Sales Department, 901-903 First Ave., South, Minneapolis, Minn.
South Atlantic Sales Department, Room 730 Candler Bldg., Atlanta, Ga.
NYSEWANDER
PIANOS
Something above the ordinary.
Quickest Selling Instrument on the
market.
Order a sample and find out why.
Send lor oatalog, prices and terms.
THE BEST AND MOST CONVENIENT PIANO MOVER ON TIE MARKET
For prices write to
SELF-LIFTING PIANO TRUCK CO* FINDLAY, Q,
NYSEWANDER PIANO CO.
Sale* Offloes
608-609 SUInway Hall
CHICAGO, ILL.
C«n«ral Offloas and
factory
ROCKFORD. ILL.
THE
14
HENRY & S. G. LINDEMAN PUBLICITY.
New Catalog Is Not Only Admirably Produced,
but Contains a New and Somewhat Unique
Feature Whereby Every Catalog Is Virtu-
ally an Advertisement for the Dealer
Handling H. & S. G. Lindeman Pianos.
The new catalog just issued by Henry & S. G.
Lindeman, New York, is one of the most artistic
and best produced that has reached our desk in
some time. The cuts of the various designs il-
lustrated and described—style L, style X, style S,
style T, style 34, style 18, style 24, style 38, style
55, style 84 player-piano, style 44 grand and style.
46 grand—are beautifully printed in black on heavy
coated stock, and they are so admirably brought
out that the reader is able to get an excellent idea
of the general appearance and attractiveness of
these creations.
Following the frontispiece, which contains por-
traits of William Lindeman, founder of the house,
Henry Lindeman and S. G. Lindeman, appear
some interesting facts which are worthy of repro-
duction :
A LITTLE HISTORY.
"William Lindeman, back as far as 1821, commenced the
manufacture of pianos, and his son, Henry, the present
head of this house, early learned the art and is to-day
conceded to be the greatest living acoustician and scale
draftsman, even greater than was his father.
"Henry Lindeman is the only living son of William Lin-
deman, now engaged in piano making.
"S. G. Lindeman, the son of Henry, is thoroughly
educated by birth and association to be a worthy assistant
or successor to his father, and well endowed with every
ability to enable the fame of this illustrious Lindeman
family to continue for years to come.
IT
MUSIC TRADE
REVIEW
every detail, and when a buyer is thus assured of careful,
truthful statements regarding a piano, he usually buys a
Henry & S. G. Lindeman instrument.
"This catalog is issued only for the purpose of per-
mitting a visual iclea of the attractive case designs of
Henry & S. G. Lindeman pianos. Every detail of con-
struction has been carefully worked out to make these
pianos the very best on the market.
USE
C. 0 . CONN'S NEW FACTORY.
Possession Will Be Taken on August 15—Has
Strong Working Organization—J. P. Sousa
and Other Bandmasters Write Mr. Conn.
J. F. Boyer, local manager for C. G. Conn, man-
OF CAUTION.
"The purchase of a piano should, where possible, be
ufacturer of band and orchestra instruments, Elk-
delayed until an investigation is made concerning detail
of construction and tonal quality, which should be ac- hart, Ind., informed The Review Monday that they
would be fully installed in their commodious new
complished by a free and candid interview with the dealer
who knows.
factory August 15 and that, with improved ma-
"After the piano is purchased it will be wise at all chinery and better facilities, they would be in a
times to keep in touch with the dealer from whom the
position to turn out more and better instruments
piano was bought, and this applies particularly to tuning.
than ever before. The Conn organization of
Let your own dealer attend to this important matter,
just as you would prefer a regular family physician."
skilled employes remains intact, for during the
These remarks emphasize how closely Henry
& S. G. Lindeman have studied the dealers' re-
quirements, because every one of these catalogs is
a specially attractive form of advertising for the
dealers who handle Henry & S. G. Lindeman pianos.
They moreover emphasize the necessity of the pur-
chaser keeping in touch with the dealer in the
matter of tuning and other requirements, and in
this respect the catalog is unique and individual—
something that might be expected from the men
connected with the Henry & S. G. Lindeman insti-
tution.
The catalog is produced in a beautiful cover of
gray with the words "Henry & S. G. Lindeman,
Piano Makers," embossed in gold, and viewed
from either literary or typographical standpoints
it is a gem and one of the most artistic ever put
out by this concern. It should prove a valuable
missionary.
building of the new factories the various depart-
ments occupied temporary quarters in nine differ-
ent shops in Elkhart. On August 15 the staff of
employes will again become a concrete force and,
with improved tools and machinery, the line of in-
struments will be far superior to any ever before
placed upon the market. The entire floor area of
the immense factories is 00,000 square feet, 28,000
square feet being set apart for the exclusive man-
ufacture of metal musical instruments. Mr. Conn
has received since the fire thousands of letters and
telegrams of sympathy and regret from bandmas-
ters, soloists, professional and amateur musicians
from all over the country, also strong testimonials
from the profession as to merit of Conn instru-
ments. Among these were letters from John Philip
Sousa, Fred. Innes, Arthur Pryor and Her-
bert L. Clarke—in fact, all the leading bandmas-
ters and soloists in the profession.
IS AN ART.
"Every Henry & S. G. Lindeman piano, it will be seen,
is the result of years of education by or through the close
association of father and son for three generations, and it
is only by this very method that a first class instrument
in the true sense can be produced, as no system of me-
chanics can be completely applied to the manufacture of
pianos—it is an art.
"To build a good piano requires genius, as well as
brains and capital. I t also requires a complete and accu-
rate knowledge of acoustics—that is why so few pianos
possess tonal quality or evenness of scale.
"The purchase of a good piano involves a considerable
investment, and is in many ways an important matter,
one which should not only induce caution, but the pur-
chaser should at all times assure himself of the reliability
of the dealer through whom the purchase is to be made;
RELIABLE DEALERS.
"The Lindeman family, with over 89 years of experi-
ence, have fully considered all such matters, and that
is why Henry & S. G. Lindeman pianos are for sale only
through the best and most reliable firms throughout the
world.
"The prospective customer is entitled to the advantage
of the widest experience, as well as to honest, frank advice.
"Dealers who handle the product of the brains of the
Lindeman family are always to be relied upon in every
respect. They are selected with that end in view.
"All uncertainty and mystery is eliminated when the
dealer is asked to show a Henry & S. G. Lindeman piano.
He will not for a moment advise some other make. He
cannot afford to do so, as he knows full well what won-
derful satisfaction the product of this company has always
given.
SCHULZ
THE PIANO
THAT IS RIGHT
M. SCHULZ CO.
PATTHRIPS.
i Erie, Curtis, Ohio and Carpenter Streets
rA^iuKiisa. | and Morgan and Superior Streets
Office and Wareroom, 711 Milwaukee Ave., Chicago, 111.
ABOUT OUR DEALERS,
"The Henry & S. G. Lindeman dealer will never be
found in competition with his neighbor who sells only
cheap and inferior instruments.
"The Lindeman family do not sell their pianos to a
dealer who does not fully understand his business in
N. W. Sales Department, 901-903 First Ave., South, Minneapolis, Minn.
South Atlantic Sales Department, Room 730 Candler Bldg., Atlanta, Ga.
NYSEWANDER
PIANOS
Something above the ordinary.
Quickest Selling Instrument on the
market.
Order a sample and find out why.
Send lor oatalog, prices and terms.
THE BEST AND MOST CONVENIENT PIANO MOVER ON TIE MARKET
For prices write to
SELF-LIFTING PIANO TRUCK CO* FINDLAY, Q,
NYSEWANDER PIANO CO.
Sale* Offloes
608-609 SUInway Hall
CHICAGO, ILL.
C«n«ral Offloas and
factory
ROCKFORD. ILL.
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