Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE: MUSIC TRADE:
"SURRENDER VALUE" FOR PIANOS.
System Adopted with Great Success by John
Broadwood & Sons, Ltd., of London in Their
Instalment Business—Ensures the Customer
Against Total of Loss of Payments Made
if Piano Must Be Given Up.
REVIEW
Hamburg—5 cases organs and material, $940; 22
cases organs and material, $723.
Havana—1 case pianos and material, $115; 39
pkgs. phonographic goods and material, $1,559.
Havre—1 case pianos and material, $130.
La Plata—3 cases pianos and material, $300.
Leipzig—14 cases organs and material, $948.
Liverpool—19 cases piano players and material,
$995; 6 cases organs and material, $586; 1 pkg.
music rolls, $120.
London—9 pkgs. talking machines and material,
$722; 4 pkgs. talking machines and material, $305;
3 pkgs. music goods and material, $311; 201 pkgs.
talking machines and material, $4,698; 36 cases
piano players and material, $8,311; 8 cases pianos
and material, $2,550; 10 cases organs and material,
$1,943.
Melbourne—10 cases organs and material, $660.
Montevideo—29 pkgs. phonographic goods and
material, $2,722; 21 cases pianos and material, $2,-
430; 2 cases piano players and material, $368; 1
pkg. music rolls, $150.
Naples—1 case pianos and material, $100.
Para—41 pkgs. phonographic goods and material,
$2,730; 15 pkgs. phonographic goods and material,
$1,040; 2 cases organs and material, $420; 1 case
pianos and material, $194.
Rio de Janeiro—2 cases pianos and material, $215.
Santiago—2 pkgs. phonographic goods and mate-
rial, $102; 1 case pianos and material, $105.
Stockholm—1 case pianos and material, $245; 3
cases organs and material, $190.
St. Johns—3 cases organs and material, $144.
Sydney—14 cases piano players and material, $4,-
200.
Tampico—1 case pianos and material, $375.
Vera Cruz—41 pkgs. phonographic goods and
material, $869.
Vienna—56 pkgs. talking machines and material,
$1,656.
A most interesting feature of the instalment or
deferred payment system of selling pianos in Eng-
land is the provision made by one of the leading
manufacturers, John Broadwood & Sons, Ltd., for
the "surrender value" of all instruments sold on
time.
The plan is made to apply to those who for va-
rious reasons are unable to retain the instrument
after having used it for some time. The reasons
given may be various—leaving the country, death
or financial reverses.
The house referred to provides that where the
instalments have been paid up, no matter if they
have equaled three-quarters of the price of the
instrument, when the purchaser is compelled to
surrender the piano, he is entitled to a rebate equal-
ing the difference between the deferred payments
and the amount that would have been paid if the
instruments were rented. The amount of differ-
ence on the various styles of instruments has been
figured out to a nicety and a list is given of the
company's catalog for the benefit of the purchaser.
For instance, a piano purchased worth 125 guineas,
the monthly instalment is £3 12s. lid.; in twenty-
four months the purchaser has paid £87 10s. on
the instrument. If at that time he is compelled to
give up the piano the manufacturers will refund
the difference between the amount paid and the
aggregate amount that would have been paid had
the instrument been rented at £2 12s. 6d. a month,
which, in the instance cited, would amount to
£24 10s.
Naturally enough, we in America may find
numerous objections to such an instrument, some
INSTALL NEW EQUIPMENT.
dealers perhaps claiming that to offer a rebate from
the amount paid in instalments would simply in-
Smith, Barnes & Strohber Co. Put $15,000
vite the return of the instrument when the pur-
Worth of New Machinery in Plant—To Solve
chaser had become tired of his bargain. Then, too,
Help Question—Twelve New Styles of Pianos.
there is an argument in favor of the scheme;
namely, that it would tend to invite the confidence
(Special to The Review.)
of the cautious, they feeling that the piano man
Milwaukee, Wis., August 29, 1910.
had their interests at heart. Whatever its objec-
The Smith, Barnes & Strohber Co. have
tions, the scheme has worked very successfully just completed the installation of the new equip-
with the British firm.
ment in the North Milwaukee plant. The machin-
ery which has been placed is valued at more than
OUR FOREIGN CUSTOMERS.
$15,000, a greater part of it having been located in
the woodworking department. No little amount
Pianos and Other Musical Instruments Shipped
of difficulty has been encountered by this concern
Abroad from the Port of New York for the
in the way of employing skilled labor, but it is
Week Just Ended—An Interesting Array of
hoped that the machinery which has been installed
Musical Specialties for Foreign Countries.
will do much to remedy the trouble. With the
present arrangement the plant is now capable of
(Special to The Review.)
turning out 8,000 instruments annually.
Washington, D. C. Sept. 6, 1910.
Twelve new styles of pianos, which have been in
The following were the exports of musical in-
course of construction during the summer, are now
struments and kindred lines from the port of New
being placed on the market by this company. Nine
York for the week just ended:
of the new instruments are Strohbers, two are
Abo—1 case pianos and material, $340.
Hoffmans and one is a Willard. Several distinc-
Alexandria—1 case pianos and material, $110.
tive features are embodied in each, but the most at-
Autofogasta—12 pkgs. phonographic goods and
tractive of all are the handsome case designs. A
material, $1,160.
number of these have been made through the use
Bremen—40 cases piano players and material,
of the new process of veneering which was re-
$8,100.
cently evolved by E. M. Eastman, second vice-
Brussels—1 case pianos and material, $400; 1
president of the company and manager of the
case piano players and material, $480.
North Milwaukee plant.
Buenos Ayres—20 cases pianos and material, $2,-
This new process of veneering is arousing no
315; 7 cases piano players and material, $1,225; 11
little amount of interest among the piano manu-
pkgs. music rolls, $1,407.
facturers.
Caibarien—3 pkgs. phonographic goods and mate-
rial, $153.
STREET CAR STRIKE HURTS BUSINESS.
Callao—17 pkgs. phonographic goods and mate-
rial, $1,194.
The piano dealers of Columbus, O., together
Cartagena—55 pkgs. phonographic goods and
with the other merchants in that city, have suf-
material, $4,167.
Cienfuegos—22 pkgs. talking machines and mate- fered severely from the effects of the street car
strike, which has lasted for over a month. The scenes
rial, $220.
Colon—11 pkgs. phonographic goods and mate- of violence have been practically continuous and,
with the city practically under martial law, there
rial, $559.
Constantinople—2 cases pianos and material, $495. has not been much chance to do a rushing busi-
Copenhagen—2 pkgs. music, $190; 4 cases organs
and material, $180.
F. M. Castleberry, the piano dealer of Mason
Glasgow—2 cases organs and material, $340; 2
City, 111., has opened a branch store at Manito, 111.
cases pianos and material,
Famous Since
1842
The Hardman
Piano
^ * \ / ^ U know, and I know
[
—but the Dog? He
doesn't know!"
So runs the familiar old
vaudeville "gag."
It sounds
vulgar, but it fits the piano-
selling business as if it had
been made for it.
You, the Dealer, may know
the value of an instrument. I,
the Maker, may know it, but
unless the Dog, which must
perforce stand for the public,
knows it, too, of what avail are
its possible merits?
Right here is one of the
strengths of the whole Hard-
man proposition.
For close on to seventy-five
years the public has known
about the Hardman Piano, and
it has never been allowed to
forget its knowledge.
There is no elaborate ex-
planation to be made to the av-
erage customer as to why the
Hardman Piano or the Hard-
man Autotone is deserving of
consideration.
So familiar is the name of
Hardman, so definite the image
of what it stands for in the
piano world, that a Hardman
Piano is half sold before the
salesman's own fine work be-
gins.
That, from a dollars and
cents point of view, is what
"Established in 1842" means to
the Dealer.
Write to-day for open territory
Hardman, Peck & Co.
(EsUblishtd 184S)
138 Fifth Avenue
New York