Music Trade Review

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THE:
MUSIC TRADE
REVIEW
EDWARD LYMAN BILL - Editor and Proprietor
J. B. SPILLANE, Managing Editor
Executive and Reportorial Stall:
dm.
L. E. BOWERS,
B. KELLER,
W. II. DYKES,
R. W. SIMMONS,
AUGUST J. TIMPK.
B. BRITTAIN WILSON,
A. J. NICKLIN,
CHICAGO OFFICE:
BOSTON OFFICE:
(i. W. IIKNDKRSON, 180 Tromont St.
E. P. VAN HARLINUEN, 156 Wabasli Ave.
Room 806,
Room 18.
Telephone, Central 414.
Telephone, Oxford 2936-2.
PHILADELPHIA:
MINNEAPOLIS and ST. PAUL:
ST. LOUIS:
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ADOI.F EDSTEN,
'
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CINCINNATI. O.:
BALTIMORE. MD.:
JACOB W. WALTERS.
A. ROBERT FRENCH.
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Published Every Saturday at 1 Madison Avenue, New York
Entered at the New York Post Office as Second Class Matter.
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Lyman Bill.
An important feature of this publication is a complete sec-
tion devoted to the interests of music publishers and dealers.
Music Section.
Exposition Honors Won by The Review
(irand I'rix
Paris Exposition, l'.)00
Silver Medal. Charleston Exposition, 1901*
Diploma..Pan-American Exposition, 1901
Gold Medal. . .St. Louis Exposition, 1904
Gold Medal
Lewis-Clark Exposition, 1905.
LONG DISTANCE TELEPHONES-NUMBERS 4«77 and 4678 GRAMERCY
Connecting all Departments.
Cable a d d r e s s : "Elblll. N e w York."
NEW
YORK, MAY 21, 1910
EDITORIAL
T
HE Richmond Convention is over and men now have an
opportunity of figuring out just what benefits resulted from
the Exposition.
It is too early, perhaps, to pass judgment upon the Exposition
feature because there has to be sifting here and there—a weighing
of fine points before a general summing up in a perfectly fair spirit
can be done.
It is true that there were many opposed to the show and they
did not enter into it.
It is true also that others felt that the Exposition plan should
be tried out and while they did not pin their belief to it as a
business getter, yet they wished to take part in the trial move.
In fact, there was a universal desire on the pait of some of the
leaders in the dealers' organization to have the Exposition plan
tried out and Richmond was looked upon as an admirable point to
begin operations.
Surely the whole affair was 'well managed and the piano men
have been afforded an opportunity of fairly testing the Exposition
feature.
O
RGANIZATIONS which bring the manufacturing and retail-
ing departments of any trade into close union are beneficial,
and must necessarily bring about more cordial relations between
the manufacturing and distributing forces.
The practice of having the manufacturers' and dealers' organi-
zations meet in close succession in the same city has worked out
admirablv, and probably in no other way was it possible for the
manufacturers and dealers to come together for a period of more
than a week and exchange views upon the different trade problems.
It is well that these two departments of the trade have worked
in harmony, for a great many matters which were misunderstood
were thrashed out satisfactorily at these gatherings.
Frank C, Decker, who has occupied the presidency of the
REVIEW
Piano Manufacturers' Association for the past year, has admirably
filled the duties of the office.
Mr. Decker comes from an old piano-making stock.
He was president of the New York Association, and last year
was elevated to the position of president of the National Associa-
tion, a position which he has filled with tact and dignity.
The newly-elected president, Major Jonas M. Cleland, is
splendidly fitted by education and experience to head any associa-
tion.
Major Cleland has oratorical ability as well as business acumen
and without doubt the Manufacturers' Association under his guid-
ance will make satisfactory progress during the next twelve
months.
T
HE popularity of the retiring president of the Dealers' Associa-
tion, Edward H. Droop, was strongly emphasized in the
hearty applause with which he was received by the banqueters in
Richmond on last Wednesday night.
Mr. Droop has made an enviable record in office.
He has labored long and arduously for the business interests
of the dealers throughout the country, and his fellow associates
appreciate the many personal sacrifices which he has made in his
loyalty to official duties.
Mr. Droop has fairly earned the good will of the trade, which
is warmly bestowed upon him.
T
H E exhibits of the talking machine manufacturers at Richmond
attracted a good deal of attention and many piano merchants
acquired a knowledge of the development of the talking machine
of which they were previously ignorant.
Piano dealers who have taken over talking machines have been
gratified with the results obtained, more particularly when they
have given this special creation the proper environment and treat-
ment which it deserves.
The fact that various branches of the Aeolian Co. have taken
on talking machines should act as an incentive to others to investi-
gate the business possibilities which the talking machine has for
piano dealers.
A number of dealers have viewed talking machines with in-
difference.
They have not kept in touch with the marvelous developments
in this particular field.
A good many of them expressed amazement at the entertaining
powers of the talking machine after a visit to the booths at Rich-
mond.
Talking machines have in a large way put the music box out
of business and when we go back a few years and see the popu-
larity of the music box we will realize that the talker must have had
strength to have sidetracked this popular creation in the manner
which it has.
One advantage of the talking machine, like the player-piano, is
when a sale is made the profits have not ceased.
In fact, the machine is a business getter when placed in the
home, and the sale of records means a large addition to the profits
of the dealer in just the same manner that the sale of music rolls
increases the profits of the piano man.
1
"*HE trade conditions in many parts of the country are not en-
tirely up to grade.
In other words, the season for 1910 thus far has been full of
disappointments and discouragements for many.
Early in the year the visible signs of increasing prosperity
seemed nation-wide and predictions were made as to a record-
breaking year, but we have now passed the middle of May and the
proofs are not at hand showing that past records have been de-
molished.
Trade is peculiar to say the least.
There are some manufacturers who have been enjoying a
splendid patronage straight through the year and who have their
stock practically sold ahead.
Others have been running on a very meager basis and the
same applies to dealers.
There are some dealers who have succeeded in securing an
unusual amount of business, while others in the same town have
been complaining bitterly.