Music Trade Review
Issue: 1908 Vol. 46 N. 18 - Page 43
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
REGARDING SCARF PRICES.
No Change in Prices Contemplated—Dealers
Ordering Cautiously—Preparing to Enter-
tain Visitors to the Conventions—Some New
Scarf Styles.
MUSIC
TRADE
REVIEW
can buy. This elegant scarf is a novelty that
harmonizes splendidly with the art finish
pianos."
BRASS BAND INSTRUMENTS.
Like Pretty Much Everything Else They Can be
Bought Second Hand.
After Charles T. Kaffenberger, of Kaffenberger
& Cantor, the "big piano cover house," 7 and
"Is there such a thing as second-hand brass
9 West 18th street, New York, had descanted
upon the outlook from the scarf point of view, band instruments? Why, certainly," said a mu-
he said: "There will be no change in prices sical instrument dealer to a reporter of the New
whatever. Dealers are low on scarf and cover York Sun. "Why shouldn't there be? You can
stocks and are buying cautiously, but later on buy second-hand yachts, pianos, steam boilers,
they will be tumbling over themselves to get bricks, second-hand anything on earth; why not
goods. Of course, it is now too late in the sea- second-hand band instruments?
"How do they come to be offered second hand?
son for any such thing to happen. In the fall,
however, you will see a scramble. Our business Why, just as anything else does. Somebody gives
is fairly good. It cannot be compared with last up using an instrument and then he sells it; or
year, which was phenomenal. It is as strong, somebody wants to buy a better instrument and
then he sells the old one.
"Take for instance, an
amateur who thinks he'd
like to learn to play a cor-
net and he doesn't know
whether he'll want to keep
on after he's begun. He
drops in and buys a new
cornet for say $10.
"He does very well with
it; finds he can learn to
play on it and improves in
. 1037.
• n i s p l a v i n g a n d becomes
though, as in 1905 and 1906, and to me the entire really interested in it, and then he wants a
piano trade sizes up on the same basis. Just better instrument but he doesn't want to
now dealers show a disposition to hold up ship- waste or throw away the old one, and he doesn't
ments, but that will soon adjust itself. During have to. He comes in and selects a new cornet,
the convention in June we will be prepared to buying one this time that costs maybe $20 or $30,
meet our many friends in the trade. Our place and if the old cornet is in good condition, why,
will be specially fitted up to entertain all callers, we take that and allow a fair amount for it in
and in a way that K. & C.'s hospitality will be exchange.
remembered among the joyous spots in New "So there, you see, we have on hand a second-
York at that time. Both Mr. Cantor, myself and hand cornet which has come to us in the most
our entire traveling force will be the hosts, with natural way in the world, just as many sorts of
a couple of automobiles on tap for the conveni- second-hand goods come into possession of dealers
ence of our guests.
in various things. And the amateur may later
"Our new styles? Sure. Our No. 1037 silk want a still better instrument—he can pay about
scarf is a pretty floral effect, and which comes in $60 for a cornet of the very highest quality, or
all colors, and a heavy double-knotted silk $100 or more for such a cornet gold plated—and
fringe adds to the rich effect of the beautiful and so from such a player we may take in the course
dainty design. The very latest thing in scarfs of time more than one cornet in exchange, and
is the Roman stripe, in a great variety of color- from all such players together we may accumu-
ings, with a double-knotted fringe. The goods late a considerable stock of second-hand cornets,
are a fine organzine silk, the best that money including instruments of high grade.
" " " T H E TRIO CORNET '
" T H E VIENNA WONDER AND
MILANO ORGANETTO ACCORDEONS
WRITE TO
WM. R. GRATZ IMPORT COMPANY, 35 and 37 West 31st St., New York
THE
NAME
CONN
AND THE
Union Label
ARE SYNONYMOUS
43
"Individual professional players in bands may
exchange brass instruments in just the same
way; buy a better instrument and turn in the oM
one in part payment; or, an instrument may be-
come worn and they want a new one.
"The life of a brass instrument? I t depends,
of course, largely on the amount of use to which
it is subjected, though it depends also somewhat
on the manner of its use. One man might carry
one for ten years in perfect playing order, while
with another player the same instrument might
have kept in that condition not more than five
years or less before the valves would need re-
fitting.
"At the same time something might depend on
the instrument itself, for no two brass instru-
ments are exactly alike. You might turn out a
doien cornets made from the same patterns and
the same stock, and no two of them would be ab-
solutely alike in operation.
"And so from one source and another second-
hand brass instruments are accumulated. A large
dealer in musical goods might accumulate hun-
dreds of such instruments and even issue catalogs
of them. And for all these second-hand instru-
ments there is a market.
"They may be sold to beginners or to players,
and such a thing has been heard of as a new
band equipping itself throughout with second-
hand instruments for the sake of economy."
E. E. BRAENDLE RETURNS
From His Western Trip Well Pleased With the
Situation as a Whole.
Edward B. Braendle, manager of the publicity
department of M. Hohner, got back to New York
from a western trip Thursday of last week. He
went as far as Kansas City, Mo., and in referring
to trade as he met it, said: "I was not too san-
guine as to conditions when starting away, but I
must frankly say business is very satisfactory.
It is always the case with a standard article,
like Hohner's, than with a less popular line. The
tendency is toward caution, and the buying is
in that spirit. The trade are doing business, and
therefore they must buy goods. That is about
the sum and substance of the situation in a few
words."
H. Hohner, of the firm, is still in Mexico, where
he will remain for some time.
PERSISTENCE IN ADVERTISING.
The late Samuel Fessenden, of Connecticut
used to say "God Almighty hates a quitter." In
a not too elegant way this explains the trouble
with some advertising campaigns. The new
advertiser, in many cases, wants to acquire, w th
two or three insertions, the same success that
old advertisers have won by years of effort. Not
every beleaguered city strikes its flag at the first
shot; sometimes it requires a siege. If you have
an advertising possibility don't lie down at the
first disappointment. Give it a trial commen-
surate with the importance of its possible suc-
cess.
The "pied" advertisement contest conducted by
the Starr Piano Co. in Indianapolis, Ind., has
been closed and the prizes, ranging from $1 to
$20, have been awarded the winners. H. T.
Spain, local manager, states that the contest was
most successful.
SMITH ACADEMY
GUITARS a n d MANDOLINS
AND THE
Genuine Distinguishing Marks of Superiority
Which Will In Future Be Found On All
Wonder and American Model Band
and Orchestral Instruments
MADE BY
C. G. CONN COMPANY,
Cannot Be Duplicated lor the Money
A trial order Is all we ask
WRITE FOR A CATALOGUE OF SALABLE GOODS
Koerber-Brenner Music Company
ST.
LOUIS
Exclusively
Wholesale
THE
REGARDING SCARF PRICES.
No Change in Prices Contemplated—Dealers
Ordering Cautiously—Preparing to Enter-
tain Visitors to the Conventions—Some New
Scarf Styles.
MUSIC
TRADE
REVIEW
can buy. This elegant scarf is a novelty that
harmonizes splendidly with the art finish
pianos."
BRASS BAND INSTRUMENTS.
Like Pretty Much Everything Else They Can be
Bought Second Hand.
After Charles T. Kaffenberger, of Kaffenberger
& Cantor, the "big piano cover house," 7 and
"Is there such a thing as second-hand brass
9 West 18th street, New York, had descanted
upon the outlook from the scarf point of view, band instruments? Why, certainly," said a mu-
he said: "There will be no change in prices sical instrument dealer to a reporter of the New
whatever. Dealers are low on scarf and cover York Sun. "Why shouldn't there be? You can
stocks and are buying cautiously, but later on buy second-hand yachts, pianos, steam boilers,
they will be tumbling over themselves to get bricks, second-hand anything on earth; why not
goods. Of course, it is now too late in the sea- second-hand band instruments?
"How do they come to be offered second hand?
son for any such thing to happen. In the fall,
however, you will see a scramble. Our business Why, just as anything else does. Somebody gives
is fairly good. It cannot be compared with last up using an instrument and then he sells it; or
year, which was phenomenal. It is as strong, somebody wants to buy a better instrument and
then he sells the old one.
"Take for instance, an
amateur who thinks he'd
like to learn to play a cor-
net and he doesn't know
whether he'll want to keep
on after he's begun. He
drops in and buys a new
cornet for say $10.
"He does very well with
it; finds he can learn to
play on it and improves in
. 1037.
• n i s p l a v i n g a n d becomes
though, as in 1905 and 1906, and to me the entire really interested in it, and then he wants a
piano trade sizes up on the same basis. Just better instrument but he doesn't want to
now dealers show a disposition to hold up ship- waste or throw away the old one, and he doesn't
ments, but that will soon adjust itself. During have to. He comes in and selects a new cornet,
the convention in June we will be prepared to buying one this time that costs maybe $20 or $30,
meet our many friends in the trade. Our place and if the old cornet is in good condition, why,
will be specially fitted up to entertain all callers, we take that and allow a fair amount for it in
and in a way that K. & C.'s hospitality will be exchange.
remembered among the joyous spots in New "So there, you see, we have on hand a second-
York at that time. Both Mr. Cantor, myself and hand cornet which has come to us in the most
our entire traveling force will be the hosts, with natural way in the world, just as many sorts of
a couple of automobiles on tap for the conveni- second-hand goods come into possession of dealers
ence of our guests.
in various things. And the amateur may later
"Our new styles? Sure. Our No. 1037 silk want a still better instrument—he can pay about
scarf is a pretty floral effect, and which comes in $60 for a cornet of the very highest quality, or
all colors, and a heavy double-knotted silk $100 or more for such a cornet gold plated—and
fringe adds to the rich effect of the beautiful and so from such a player we may take in the course
dainty design. The very latest thing in scarfs of time more than one cornet in exchange, and
is the Roman stripe, in a great variety of color- from all such players together we may accumu-
ings, with a double-knotted fringe. The goods late a considerable stock of second-hand cornets,
are a fine organzine silk, the best that money including instruments of high grade.
" " " T H E TRIO CORNET '
" T H E VIENNA WONDER AND
MILANO ORGANETTO ACCORDEONS
WRITE TO
WM. R. GRATZ IMPORT COMPANY, 35 and 37 West 31st St., New York
THE
NAME
CONN
AND THE
Union Label
ARE SYNONYMOUS
43
"Individual professional players in bands may
exchange brass instruments in just the same
way; buy a better instrument and turn in the oM
one in part payment; or, an instrument may be-
come worn and they want a new one.
"The life of a brass instrument? I t depends,
of course, largely on the amount of use to which
it is subjected, though it depends also somewhat
on the manner of its use. One man might carry
one for ten years in perfect playing order, while
with another player the same instrument might
have kept in that condition not more than five
years or less before the valves would need re-
fitting.
"At the same time something might depend on
the instrument itself, for no two brass instru-
ments are exactly alike. You might turn out a
doien cornets made from the same patterns and
the same stock, and no two of them would be ab-
solutely alike in operation.
"And so from one source and another second-
hand brass instruments are accumulated. A large
dealer in musical goods might accumulate hun-
dreds of such instruments and even issue catalogs
of them. And for all these second-hand instru-
ments there is a market.
"They may be sold to beginners or to players,
and such a thing has been heard of as a new
band equipping itself throughout with second-
hand instruments for the sake of economy."
E. E. BRAENDLE RETURNS
From His Western Trip Well Pleased With the
Situation as a Whole.
Edward B. Braendle, manager of the publicity
department of M. Hohner, got back to New York
from a western trip Thursday of last week. He
went as far as Kansas City, Mo., and in referring
to trade as he met it, said: "I was not too san-
guine as to conditions when starting away, but I
must frankly say business is very satisfactory.
It is always the case with a standard article,
like Hohner's, than with a less popular line. The
tendency is toward caution, and the buying is
in that spirit. The trade are doing business, and
therefore they must buy goods. That is about
the sum and substance of the situation in a few
words."
H. Hohner, of the firm, is still in Mexico, where
he will remain for some time.
PERSISTENCE IN ADVERTISING.
The late Samuel Fessenden, of Connecticut
used to say "God Almighty hates a quitter." In
a not too elegant way this explains the trouble
with some advertising campaigns. The new
advertiser, in many cases, wants to acquire, w th
two or three insertions, the same success that
old advertisers have won by years of effort. Not
every beleaguered city strikes its flag at the first
shot; sometimes it requires a siege. If you have
an advertising possibility don't lie down at the
first disappointment. Give it a trial commen-
surate with the importance of its possible suc-
cess.
The "pied" advertisement contest conducted by
the Starr Piano Co. in Indianapolis, Ind., has
been closed and the prizes, ranging from $1 to
$20, have been awarded the winners. H. T.
Spain, local manager, states that the contest was
most successful.
SMITH ACADEMY
GUITARS a n d MANDOLINS
AND THE
Genuine Distinguishing Marks of Superiority
Which Will In Future Be Found On All
Wonder and American Model Band
and Orchestral Instruments
MADE BY
C. G. CONN COMPANY,
Cannot Be Duplicated lor the Money
A trial order Is all we ask
WRITE FOR A CATALOGUE OF SALABLE GOODS
Koerber-Brenner Music Company
ST.
LOUIS
Exclusively
Wholesale
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