Music Trade Review
Issue: 1906 Vol. 43 N. 21 - Page 4
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE
MUSIC TRADE
KtYffW
EDWARD LYMAN BILL, - Editor and Proprietor
J. B. SPILLANE, Managing Editor
Executive and Reportorlal Staff:
V*
Quo. B. KELLER.
W. N. TYLER.
F. H. THOMPSON.
EMILIH FRANCES BAUDS.
L. HJ. BOWERS. B. BRITTAIN WILSON, Wvr. B. WHITE. L. J. CHAMBEBLIN. A. J. NICKLIN.
BOSTON OFFICE:
CHICAGO OFFICE:
B. P. VAN HABLINQBN, 195-197 Wabasb Aye.
TELEPHONES : Central 414 ; Automatic 8643
PHILADELPHIA OFFICE: MINNEAPOLIS and ST. PAUL: ST. LOUIS OFFICE
EBNEST L. WAITT, 278A Tremont St.
R. W. KAUFFMAN.
A. W. SHAW.
CHAS. N. VAN BUKEN.
SAN FRANCISCO OFFICE: ALFRED METZGEB, 1G35 Van Ness Ave.
CINCINNATI,©.:
LONDON, ENGLAND:
NINA PDGH-SMITH.
69 Basinghall St., B. C.
W. Lionel Sturdy, Manager.
Published Every Saturday at 1 Madison Avenue, New York.
Entered at the New York Post Office as Second Class Matter.
SUBSCRIPTION,(Including postage), United States, Mexico, and Canada, $2.00 per
year ; all other countries, f 4.00.
ADVERTISEMENTS, $2.00 per Inch, single column, per Insertion. On quarterly or
yearly contracts a special discount is allowed. Advertising Pages, $50.00; oppoulte
reading matter, $75.00.
REMITTANCES, In other than currency form, should be made payable to Edward
Lyman Bill.
Directory ot Piano
The directory of piano manufacturing firms and corporations
____ .
.
found on another page will be of great value, as a reference
*•!«.!•«.«««•
for dealers and others.
REVIEW
D
EALERS and salesmen in the piano trade are ever on the
alert for the best possible means of securing new "prospects,"
and it may interest some of our readers to learn of a very success-
ful plan inaugurated by a Western dealer who secured some very
valuable information which resulted in many profitable sales by a
stroke of enterprise which is worthy of emulation: While a fair
was being held in his neighborhood he advertised that he would give
away a piano worth $195, the conditions being as follows: Each
woman who applied was furnished with a blank, which was filled
out and signed, giving her name and address. Upon this blank
were several questions as to whether or not she owned a piano;
what make it was; how long she had had it; did it need repairs;
did she expect to get a new one, and did she know of any one who
needed a new instrument? A number was placed upon each of
these sheets, and when the fair was over they were folded and placd
in a box in a mixed condition. A child drew one of these sheets,
and the lady whose name was on it received the piano. It need
hardly be added that the merchant immediately sent his salesmen
out, hot-footed, after the women who -intimated that they might de-
sire a new piano, and after the other women whose names appeared
upon the lists.
T
HE American piano seems to be a foremost factor in this year's
musical season. At the leading concerts and recitals so far
this instrument has been heard through the medium of the greatest
virtuosi of the world, some of whom, with gigantic technique, have
demonstrated how 7 the American piano can withstand any demands
made upon it. On the other hand, however, these artists have dis-
Exposition Honors Won by The Review
Orand Prix
Paris Exposition, 1900
Silver Medal.Charleston Exposition, 1902
played the real beauties of the instrument showing its amazing re-
Diploma.Pan-American Exposition, 1901
Gold Medal. .St. Louis Exposition, 1904
sources in the matter of tone color, in many instances producing
Gold Jfedai.Lewls-Clark Exposition, 1905
orchestral effects that demonstrated its remarkable attributes. It
LONG DISTANCE TELEPHONE—NUMBER 1745 GRAMERCY
is safe to assert—and it is the opinion of all visiting artists—that
Cable address: "Elbill New York."
the
American concert grand now leads the world for all-round ex-
NEW YORK, NOVEMBER 24, 1906
cellence—musically and structurally.
This development toward perfection has been manifest not
alone in the concert grand field, but in the regular grand and up-
right styles made for the home. There has been steady improve-
EDITORIAL
ment all along the line. The scales embodied in the leading pianos
of to-day are most admirable in their evenness and quality of tone,
which has been augmented by the use of an action mechanism that
INCE election there has been a betterment in trade in most of
affords players every scope in producing desired effects. It is this
the States throughout the Union, and as the money market
has changed somewhat for the better, there is every indication that constant labor toward higher ideals that has made, and is making,
business will go on improving, and unless all crop signs fail, as the the American piano so widely known and esteemed by the cog-
noscente throughout the globe.
farming element says, the coining holiday season throughout the
country will be the largest on record. The prosperity of the nation is
so great and money is everywhere so plentiful that large purchases
HERE is much complaint anent the difficulty of securing com-
on the part of the public are assured. As a consequence, there
petent workmen in various departments of the industry, and
will be an unprecedented demand for pianos and musical instru-
regret that the apprentice system was permitted to languish is
ments along the early part of next month, and it is the wise piano keenly felt in many instances. A full quota of apprentices, bound
merchant who will provide to take care of his trade so that no sales
by contract to remain with an employer, would be a valuable asset
are lost. The sales which are held over usually do not materialize, at this time, especially were the system in constant operation, so
and it is useless for a man to say that trade which is lost to-day
that a majority of the young men would be able to do work which
may come to-morrow; in nine cases out of ten it will not.
usually falls to the share of an experienced journeyman.
Some manufacturers in the piano trade are talking of re-
HILE chatting on this subject of lost sales recently with a
establishing the system as soon as the present strain is over. There
prominent talking machine jobber, he said that in his ex- can be no question that the present system of specializing, while
perience 85 per cent, of trade that was "almost landed" would never
most effective in normal times, is a detriment when unusual activity
come back. And while he was discussing this subject in detail with
prevails as at the present time. The young man knows only a
The Review he remarked: "It is pretty safe to count on 15 per special branch of piano making, and is unable to turn his hand to
cent, returning to you, but once in a while you lose some good cus-
some other department where help is necessary. In the olden days
tomers. Last Spring an insurance man from an adjoining city
this was different. The pianomaker knew all branches of the
called upon me and arranged for a talking machine outfit with
trade, and was able to help out when occasion demanded. The
records to cost $300. He made his selection, and it was all ready
highly skilled all-round workman is to-day becoming as scarce as
for shipment. Along came the San Francisco earthquake and fire, the dodo, and the w T onder is where future factory superintendents
and he wrote me that on account of business matters he should not
will come from, for it must be admitted that superintendents must
purchase the outfit. Of course, such a sale as that is lost, and once
be acquainted with every department of piano making in order to
lost you can never figure upon it returning.' Just then a sales- be of value to a business. This question is a very vital one, and
man interrupted the jobber with the statement: That insurance man
should not be overlooked by piano manufacturers who are working,
with whom you arranged for a $300 outfit last Spring is outside.'
not for to-dav, but for the future.
And, sure enough, the lost sale had returned, and in five minutes a
$300 deal was closed. But such instances are rare indeed, and
HAT was an interesting discussion participated in by George
when a dealer loses a trade, either from being out of stock himself
P. Bent and J. P. Byrne on the subject: "Is the house or
or from some other cause, he cannot count with any degree of cer- the salesman the more important factor in the selling of goods?"
tainty upon the party ever returning. The sales definitely closed
which came up before the meeting of the Business Science Club
are the only ones which may be relied upon, for prospects, no mat-
of Chicago and reported in last week's Review.
ter how good, may never materialize."
Mr. Byrne made a very interesting contribution in behalf of
S
T
W
T
THE
MUSIC TRADE
KtYffW
EDWARD LYMAN BILL, - Editor and Proprietor
J. B. SPILLANE, Managing Editor
Executive and Reportorlal Staff:
V*
Quo. B. KELLER.
W. N. TYLER.
F. H. THOMPSON.
EMILIH FRANCES BAUDS.
L. HJ. BOWERS. B. BRITTAIN WILSON, Wvr. B. WHITE. L. J. CHAMBEBLIN. A. J. NICKLIN.
BOSTON OFFICE:
CHICAGO OFFICE:
B. P. VAN HABLINQBN, 195-197 Wabasb Aye.
TELEPHONES : Central 414 ; Automatic 8643
PHILADELPHIA OFFICE: MINNEAPOLIS and ST. PAUL: ST. LOUIS OFFICE
EBNEST L. WAITT, 278A Tremont St.
R. W. KAUFFMAN.
A. W. SHAW.
CHAS. N. VAN BUKEN.
SAN FRANCISCO OFFICE: ALFRED METZGEB, 1G35 Van Ness Ave.
CINCINNATI,©.:
LONDON, ENGLAND:
NINA PDGH-SMITH.
69 Basinghall St., B. C.
W. Lionel Sturdy, Manager.
Published Every Saturday at 1 Madison Avenue, New York.
Entered at the New York Post Office as Second Class Matter.
SUBSCRIPTION,(Including postage), United States, Mexico, and Canada, $2.00 per
year ; all other countries, f 4.00.
ADVERTISEMENTS, $2.00 per Inch, single column, per Insertion. On quarterly or
yearly contracts a special discount is allowed. Advertising Pages, $50.00; oppoulte
reading matter, $75.00.
REMITTANCES, In other than currency form, should be made payable to Edward
Lyman Bill.
Directory ot Piano
The directory of piano manufacturing firms and corporations
____ .
.
found on another page will be of great value, as a reference
*•!«.!•«.«««•
for dealers and others.
REVIEW
D
EALERS and salesmen in the piano trade are ever on the
alert for the best possible means of securing new "prospects,"
and it may interest some of our readers to learn of a very success-
ful plan inaugurated by a Western dealer who secured some very
valuable information which resulted in many profitable sales by a
stroke of enterprise which is worthy of emulation: While a fair
was being held in his neighborhood he advertised that he would give
away a piano worth $195, the conditions being as follows: Each
woman who applied was furnished with a blank, which was filled
out and signed, giving her name and address. Upon this blank
were several questions as to whether or not she owned a piano;
what make it was; how long she had had it; did it need repairs;
did she expect to get a new one, and did she know of any one who
needed a new instrument? A number was placed upon each of
these sheets, and when the fair was over they were folded and placd
in a box in a mixed condition. A child drew one of these sheets,
and the lady whose name was on it received the piano. It need
hardly be added that the merchant immediately sent his salesmen
out, hot-footed, after the women who -intimated that they might de-
sire a new piano, and after the other women whose names appeared
upon the lists.
T
HE American piano seems to be a foremost factor in this year's
musical season. At the leading concerts and recitals so far
this instrument has been heard through the medium of the greatest
virtuosi of the world, some of whom, with gigantic technique, have
demonstrated how 7 the American piano can withstand any demands
made upon it. On the other hand, however, these artists have dis-
Exposition Honors Won by The Review
Orand Prix
Paris Exposition, 1900
Silver Medal.Charleston Exposition, 1902
played the real beauties of the instrument showing its amazing re-
Diploma.Pan-American Exposition, 1901
Gold Medal. .St. Louis Exposition, 1904
sources in the matter of tone color, in many instances producing
Gold Jfedai.Lewls-Clark Exposition, 1905
orchestral effects that demonstrated its remarkable attributes. It
LONG DISTANCE TELEPHONE—NUMBER 1745 GRAMERCY
is safe to assert—and it is the opinion of all visiting artists—that
Cable address: "Elbill New York."
the
American concert grand now leads the world for all-round ex-
NEW YORK, NOVEMBER 24, 1906
cellence—musically and structurally.
This development toward perfection has been manifest not
alone in the concert grand field, but in the regular grand and up-
right styles made for the home. There has been steady improve-
EDITORIAL
ment all along the line. The scales embodied in the leading pianos
of to-day are most admirable in their evenness and quality of tone,
which has been augmented by the use of an action mechanism that
INCE election there has been a betterment in trade in most of
affords players every scope in producing desired effects. It is this
the States throughout the Union, and as the money market
has changed somewhat for the better, there is every indication that constant labor toward higher ideals that has made, and is making,
business will go on improving, and unless all crop signs fail, as the the American piano so widely known and esteemed by the cog-
noscente throughout the globe.
farming element says, the coining holiday season throughout the
country will be the largest on record. The prosperity of the nation is
so great and money is everywhere so plentiful that large purchases
HERE is much complaint anent the difficulty of securing com-
on the part of the public are assured. As a consequence, there
petent workmen in various departments of the industry, and
will be an unprecedented demand for pianos and musical instru-
regret that the apprentice system was permitted to languish is
ments along the early part of next month, and it is the wise piano keenly felt in many instances. A full quota of apprentices, bound
merchant who will provide to take care of his trade so that no sales
by contract to remain with an employer, would be a valuable asset
are lost. The sales which are held over usually do not materialize, at this time, especially were the system in constant operation, so
and it is useless for a man to say that trade which is lost to-day
that a majority of the young men would be able to do work which
may come to-morrow; in nine cases out of ten it will not.
usually falls to the share of an experienced journeyman.
Some manufacturers in the piano trade are talking of re-
HILE chatting on this subject of lost sales recently with a
establishing the system as soon as the present strain is over. There
prominent talking machine jobber, he said that in his ex- can be no question that the present system of specializing, while
perience 85 per cent, of trade that was "almost landed" would never
most effective in normal times, is a detriment when unusual activity
come back. And while he was discussing this subject in detail with
prevails as at the present time. The young man knows only a
The Review he remarked: "It is pretty safe to count on 15 per special branch of piano making, and is unable to turn his hand to
cent, returning to you, but once in a while you lose some good cus-
some other department where help is necessary. In the olden days
tomers. Last Spring an insurance man from an adjoining city
this was different. The pianomaker knew all branches of the
called upon me and arranged for a talking machine outfit with
trade, and was able to help out when occasion demanded. The
records to cost $300. He made his selection, and it was all ready
highly skilled all-round workman is to-day becoming as scarce as
for shipment. Along came the San Francisco earthquake and fire, the dodo, and the w T onder is where future factory superintendents
and he wrote me that on account of business matters he should not
will come from, for it must be admitted that superintendents must
purchase the outfit. Of course, such a sale as that is lost, and once
be acquainted with every department of piano making in order to
lost you can never figure upon it returning.' Just then a sales- be of value to a business. This question is a very vital one, and
man interrupted the jobber with the statement: That insurance man
should not be overlooked by piano manufacturers who are working,
with whom you arranged for a $300 outfit last Spring is outside.'
not for to-dav, but for the future.
And, sure enough, the lost sale had returned, and in five minutes a
$300 deal was closed. But such instances are rare indeed, and
HAT was an interesting discussion participated in by George
when a dealer loses a trade, either from being out of stock himself
P. Bent and J. P. Byrne on the subject: "Is the house or
or from some other cause, he cannot count with any degree of cer- the salesman the more important factor in the selling of goods?"
tainty upon the party ever returning. The sales definitely closed
which came up before the meeting of the Business Science Club
are the only ones which may be relied upon, for prospects, no mat-
of Chicago and reported in last week's Review.
ter how good, may never materialize."
Mr. Byrne made a very interesting contribution in behalf of
S
T
W
T
Future scanning projects are planned by the International Arcade Museum Library (IAML).