Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE
REVIEW
y think you know what a
Phonograph is; you may think
you have heard one ; but you do not
know what a Phonograph will do —
you do not know how good it can bd
until you have heard the
Improved Edison
Phonograph
Thomas Alva Edison invented the Phon-
ograph idea. The Edison is his own
best, development of the Phonograph
idea. It possesses the marvelous quality
of giving you "your kind of music"
better—that is clearer, more entertain-
ingly more musically—than any other
talking, singing or playing machine.
•'Your kind;" that is the keynote of the
Edison Phonograph. You don t have to
learn to like it. It plays what you like.
''The
American Night*
Entertainment," a
booklet whicb
•rill tuggcti many v m of making home more declrable than
Idea* for montr making program!,
KD [
free on request.
National Phonograph Co.
Lakeside Avc, Orange, N. J.
The Edison Phonograph Advertising Brings
Customers with Money to Your Door.
HP HE advertising brings the customers. But you
must do the rest. T h e only way to sell an Edison
Phonograph is to sell it. Believe in it, show it, talk
about it, let it talk to the man who wants a Phono-
graph. You cannot get any benefit from Edison
advertising unless you have the Phonograph.
We can do but two things, we can make the
Phonograph and we can make the customers want it.
Don't let the customers get to your store before the
Edison does. If you do, our advertising, so far as
your store is concerned, is wasted.
National Phonograph Co.,
67 Lakeside Avenue,
Orange, N. J