Music Trade Review
Issue: 1906 Vol. 42 N. 8 - Page 46
Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
46
THE
REVIEW OF TRADE CONDITIONS.
Matter of Prices and Manner of Selling Dis-
cussed—Business Conditions Are Encourag-
ing—Trying to Break Prices on High Grade
Music—A New York Department Store
Comes in for Severe Criticism.
Publishers are apparently in a pleasant frame
of mind over the business situation. To be sure
there is never absent that spirit of recrimina-
tion with certain houses regarding the matter of
prices and the manner of selling, but as that is
to be expected as part and parcel of the trade
it may be classified accordingly. To use the
expressive words of one of the leading lights,
inclined to accept conditions philosophically:
"What cannot be cured must be endured." There-
fore, with this view of the matter, which is gen-
erally accepted, the individual firms, as pointed
out heretofore, will act independently for the
simple reason that it cannot do otherwise. Con-
sequently the publisher creating a market for his
product and establishing the sellers by virtue of
inherent merit, properly and energetically ex-
ploited, will make his own prices and adhere to
them as developments will warrant and his busi-
ness policy demands.
The jobbers also declare their satisfaction over
existing conditions, and aver their trade is active,
their mails heavy and responsive, and collections
good. At the same time, the jobber is disinclined
to pass judgment on the publishers for alleged
sins of omission or commission regarding meth
ods of doing business. The jobber is behind the
scenes, and he is a competent, if often a cynical,
commentator on the passing show of virtuous pre-
tense. Occasionally a bitter diatribe is indulged
in against publishers who score the jobber with-
out rhyme or reason, and he upholds his inno-
cence or justifies his guilt, if you please, in most
vigorous fashion. Briefly the jog-trot of routine
trade is very strongly in evidence, with a bunch
of good sellers coming from various quarters.
An effort to break the market on edition,
library and high grade music by a prominent
New York department store is bitterly com-
mented upon by publishers in this classification,
and rightfully so. The firm specifically attacked
in this guerilla fashion deserves no little credit
for their efforts to re-establish prices on a basis
that would mean a compensating margin to the
legitimate dealer. The department store in ques-
tion, however, is an old hand at price-cutting; in
Complete vocal score and Separate Numbers of
"THE ROSE OF THE ALHAMBRA"
Book and Lyrics by CHAS. EMERSON COOK.
Music by LUCIUS HOSMER.
Featuring the well-known prlma donna,
Mme. LILLIAN BLAUVELT.
Supplementary Songa In the following productions :
EDNA MAY'S New Musical Play,
"THE CATCH OF THE SEASON."
"RAINING"
By Jerome D. Kern
SHUBERT BROS.' English Musical Comedy Success,
"THE EARL AND THE GIRL."
"HOW'D YOU LIKE TO SPOON WITH ME."
Max. C. Eugene's hit, "IN ROSELAND" Intermezzo
Published by
T. B. HARMS CO.
126 West 44th St.
"Thm House
NEW YORK
MUSIC TRADE! REVIEW
fact, is a hardened sinner in this respect, there- over three hundred thousand copies each. The
fore this fresh onslaught need cause no surprise. singers claim that this is the best song they have
It is this same concern which began the price used in years. Allen May, the well known song
war on popular publications, possibly with the illustrator of the Standard Theatre in Phila-
aid of publishers who wanted to "get square" delphia, is using this song with extraordinary
with competitors, with the result that the entire success, while Stanley & West, Howard & How-
trade has been drawn into the imbroglio, to their ard, Empire City Quartette, Holcomb, Curtis &
eternal loss, while the instigator of the whole Webb, Brockman, Mack and Lawrence, Jessie
trouble has doubtless done a profitable business, Mae Hall, Kelly & Violelte, Alice Jennings, Kath-
enjoyed the sport, and emerges from the mixup erine Keltner, Jen Latona, and a score of others
with a triumphant, if not contemptuous, air to- are meeting with equal success with this compo-
ward the publishing world at large. Perhaps an- sition. The slides are considered the best that
other success of similar questionable nature may have been offered for a popular song.
follow this second onslaught, but it is hoped the
publishers interested—comparatively few in
REVIEWOGRAPHS.
number, but of the highest repute—will evolve
a plan to administer a wholesome lesson to this
The acquirement from George Maxwell, the
arch offender against business ethics that will American representative of Boosey & Co., by
not soon be forgotten. It is badly needed and Henry W. Savage, of the rights of Puccini's
may be of incalculable benefit to music dealers opera, "Mme. Butterfly," means that he has se-
everywhere.
cured the English version for one season only.
The production will be heard in New York for
first time in October, but the Italian text will
"THE MOST POPULAR HOME SONGS." the
be used at the Metropolitan Opera House next
Hinds, Noble & Eldredge's Latest Folio Pub- season under the management of Herr Conried.
lication—Advance Orders for Over 25,000 Mr. Maxwell's arrangements were made previous
to the departure of Mr. Savage for Europe. Mr.
Copies Received.
Maxwell, contrary to daily newspaper reports, is
There have been a great many books of "pop- not "on the eve of sailing abroad," but expects to
ular songs" published, but seldom if ever before go sometime in April. The New York papers
has there been assembled together so delightful published some fanciful stories of this matter.
a collection as that recently published by Hinds,
F. W. Helmick, former manager of the Enter-
Noble & Eldredge, of New York, and entitled
"The Most Popular Home Songs." This truly prise Music Supply Co., is now traveling for the
beautiful collection was selected and arranged by Continental Music Co., starting on his first trip
Gilbert Clifford Noble, A.B., of Harvard Uni- Friday last. He will work the Middle West, mak-
versity, and every song in The book goes straight ing a stiff canvass of Chicago and St. Louis, and
will be away from New York about two months.
to the heart and fills one with sweet memories of
other days. It may be the "Old Oaken Bucket." Mr. Helmick is one of the veterans of the music
"Home, Sweet Home," "Dixie's Land," "One business, and belongs to the "Old Guard."
Sweetly Solemn Thought," "Yankee Doodle," or
General Horatio C. King, a well-known lawyer
"Juanita," or it may be "Jingle Bells" or "Good
Night, Ladies," all are known and loved. Not and public orator, Brooklyn, N. Y., has written
only are the patriotic songs of "America" (words the words and music of a new college song dedi-
and music) but the national hymns of several cated to Dickinson College under the title of "Old
other nations are included, and every home will Dickinson Slogan." The composer was gradu-
be the happier for containing a copy of "The ated from Dickinson in '58, and has been an act-
ive alumnus. This is a new field of activity for
Most Popular Home Songs.'
the
general, but he has proven equal to the task
The music trade throughout the United States
has very evidently considered this collection the of writing an acceptable college song, and there-
best ever published, because advance orders have fore Hinds, Noble & Eldredge should get after
been received by Hinds, Noble & Eldredge amount- him for the publishing rights.
ing to over 25,000 copies. These orders were re-
Friends and business associates of the late Paul
ceived almost entirely through the introductory Dresser are planning a memorial testimonial per-
announcement sent to the entire music trade by formance to be given at the Broadway Theatre,
the house, as well as their advertisement placed
in The Review. There is a still more remarkable
Publications of
feature than the quantity about the advance or-
ders, and this is that every State in the Union
is represented. Those who are familiar with the
Frank B. Perry, Mgr., 1345 Broadway, New York.
results of advertising to the music trade will ap-
VOCAL.
preciate the fact that this is quite remarkable,
My Heart Goes Bump-pa-di-Bump For You!
because they will know with their experience
When the Evening Shades are Falling.
that a song or folio which found favor in one
Sweethearts Forever.
city would not do so in another owing to a differ-
Alice Darling.
ence in taste. Therefore the universal approba-
INSTRUMENTAL.
Misses and Kisses
A Novelette.
tion of this folio is due to the fact that it is tho
Gallant Brigade
- March and Two-Step.
most complete collection of its kind, and dealers,
Tanglefoot Joe - Characteristic Two-Step.
whether they be located East or West, North or
Every dealer should be on our "New Issue" list!
South, will find within its covers the song they
regard as most essential to a complete section.
The Moore Music Co.,
Melodious."
GUS EDWARDS
MUSIC PUBLISHING CO.
Publishers of Lillian Russell's and the Sea-
sons Song Hits,
" I f a Girl Like You Loved a Boy Like Me,"
"Somebody's Sweetheart I Want to B e , "
and "Napoli,' and Italian Love Story.
Our New Issues
"Pocahontts" (Tammany's sister). " I n a little Canoe
with Y o u " being featured by all the leading acts in
Vaudeville. "When the Green Leaves turn to Gold' a
Beautiful Rustic Ballad.
Gus Edwards Music Pub. Co.
1912 Broadway, New York.
REMICK'S NEW MOCKING BIRD SONG.
JEROME H. REHICK & CO.
ANNOUNCE
Jerome H. Remick & Co. are delighted with the
success of the new mocking bird song by Arthur
B. Lamb and Henriette B. Blanke, entitled "When
the Mocking Birds Are Singing in the Wild-
wood." While this ballad has only been on the
market a little over two weeks, it is in great
demand and rapidly becoming popular, and at
present looks as if it will be even more success-
ful than either "In the Shade of the Old Apple
Tree," or "In Dear Old Georgia," two ballads pub-
lished by this firm within the last year that sold
MY
IRISH MOLLY O"
BY JEROHE & SCHWARTZ
The terrific hit In "Sergeant Brue," flung
by Blanche Ring, and other big bits by Je-
rome ft Schwartz.
JEROriE H. REfllCK & CO.
DETROIT and CHICAGO.
45 West 28th Street,
-
NEW YORK
46
THE
REVIEW OF TRADE CONDITIONS.
Matter of Prices and Manner of Selling Dis-
cussed—Business Conditions Are Encourag-
ing—Trying to Break Prices on High Grade
Music—A New York Department Store
Comes in for Severe Criticism.
Publishers are apparently in a pleasant frame
of mind over the business situation. To be sure
there is never absent that spirit of recrimina-
tion with certain houses regarding the matter of
prices and the manner of selling, but as that is
to be expected as part and parcel of the trade
it may be classified accordingly. To use the
expressive words of one of the leading lights,
inclined to accept conditions philosophically:
"What cannot be cured must be endured." There-
fore, with this view of the matter, which is gen-
erally accepted, the individual firms, as pointed
out heretofore, will act independently for the
simple reason that it cannot do otherwise. Con-
sequently the publisher creating a market for his
product and establishing the sellers by virtue of
inherent merit, properly and energetically ex-
ploited, will make his own prices and adhere to
them as developments will warrant and his busi-
ness policy demands.
The jobbers also declare their satisfaction over
existing conditions, and aver their trade is active,
their mails heavy and responsive, and collections
good. At the same time, the jobber is disinclined
to pass judgment on the publishers for alleged
sins of omission or commission regarding meth
ods of doing business. The jobber is behind the
scenes, and he is a competent, if often a cynical,
commentator on the passing show of virtuous pre-
tense. Occasionally a bitter diatribe is indulged
in against publishers who score the jobber with-
out rhyme or reason, and he upholds his inno-
cence or justifies his guilt, if you please, in most
vigorous fashion. Briefly the jog-trot of routine
trade is very strongly in evidence, with a bunch
of good sellers coming from various quarters.
An effort to break the market on edition,
library and high grade music by a prominent
New York department store is bitterly com-
mented upon by publishers in this classification,
and rightfully so. The firm specifically attacked
in this guerilla fashion deserves no little credit
for their efforts to re-establish prices on a basis
that would mean a compensating margin to the
legitimate dealer. The department store in ques-
tion, however, is an old hand at price-cutting; in
Complete vocal score and Separate Numbers of
"THE ROSE OF THE ALHAMBRA"
Book and Lyrics by CHAS. EMERSON COOK.
Music by LUCIUS HOSMER.
Featuring the well-known prlma donna,
Mme. LILLIAN BLAUVELT.
Supplementary Songa In the following productions :
EDNA MAY'S New Musical Play,
"THE CATCH OF THE SEASON."
"RAINING"
By Jerome D. Kern
SHUBERT BROS.' English Musical Comedy Success,
"THE EARL AND THE GIRL."
"HOW'D YOU LIKE TO SPOON WITH ME."
Max. C. Eugene's hit, "IN ROSELAND" Intermezzo
Published by
T. B. HARMS CO.
126 West 44th St.
"Thm House
NEW YORK
MUSIC TRADE! REVIEW
fact, is a hardened sinner in this respect, there- over three hundred thousand copies each. The
fore this fresh onslaught need cause no surprise. singers claim that this is the best song they have
It is this same concern which began the price used in years. Allen May, the well known song
war on popular publications, possibly with the illustrator of the Standard Theatre in Phila-
aid of publishers who wanted to "get square" delphia, is using this song with extraordinary
with competitors, with the result that the entire success, while Stanley & West, Howard & How-
trade has been drawn into the imbroglio, to their ard, Empire City Quartette, Holcomb, Curtis &
eternal loss, while the instigator of the whole Webb, Brockman, Mack and Lawrence, Jessie
trouble has doubtless done a profitable business, Mae Hall, Kelly & Violelte, Alice Jennings, Kath-
enjoyed the sport, and emerges from the mixup erine Keltner, Jen Latona, and a score of others
with a triumphant, if not contemptuous, air to- are meeting with equal success with this compo-
ward the publishing world at large. Perhaps an- sition. The slides are considered the best that
other success of similar questionable nature may have been offered for a popular song.
follow this second onslaught, but it is hoped the
publishers interested—comparatively few in
REVIEWOGRAPHS.
number, but of the highest repute—will evolve
a plan to administer a wholesome lesson to this
The acquirement from George Maxwell, the
arch offender against business ethics that will American representative of Boosey & Co., by
not soon be forgotten. It is badly needed and Henry W. Savage, of the rights of Puccini's
may be of incalculable benefit to music dealers opera, "Mme. Butterfly," means that he has se-
everywhere.
cured the English version for one season only.
The production will be heard in New York for
first time in October, but the Italian text will
"THE MOST POPULAR HOME SONGS." the
be used at the Metropolitan Opera House next
Hinds, Noble & Eldredge's Latest Folio Pub- season under the management of Herr Conried.
lication—Advance Orders for Over 25,000 Mr. Maxwell's arrangements were made previous
to the departure of Mr. Savage for Europe. Mr.
Copies Received.
Maxwell, contrary to daily newspaper reports, is
There have been a great many books of "pop- not "on the eve of sailing abroad," but expects to
ular songs" published, but seldom if ever before go sometime in April. The New York papers
has there been assembled together so delightful published some fanciful stories of this matter.
a collection as that recently published by Hinds,
F. W. Helmick, former manager of the Enter-
Noble & Eldredge, of New York, and entitled
"The Most Popular Home Songs." This truly prise Music Supply Co., is now traveling for the
beautiful collection was selected and arranged by Continental Music Co., starting on his first trip
Gilbert Clifford Noble, A.B., of Harvard Uni- Friday last. He will work the Middle West, mak-
versity, and every song in The book goes straight ing a stiff canvass of Chicago and St. Louis, and
will be away from New York about two months.
to the heart and fills one with sweet memories of
other days. It may be the "Old Oaken Bucket." Mr. Helmick is one of the veterans of the music
"Home, Sweet Home," "Dixie's Land," "One business, and belongs to the "Old Guard."
Sweetly Solemn Thought," "Yankee Doodle," or
General Horatio C. King, a well-known lawyer
"Juanita," or it may be "Jingle Bells" or "Good
Night, Ladies," all are known and loved. Not and public orator, Brooklyn, N. Y., has written
only are the patriotic songs of "America" (words the words and music of a new college song dedi-
and music) but the national hymns of several cated to Dickinson College under the title of "Old
other nations are included, and every home will Dickinson Slogan." The composer was gradu-
be the happier for containing a copy of "The ated from Dickinson in '58, and has been an act-
ive alumnus. This is a new field of activity for
Most Popular Home Songs.'
the
general, but he has proven equal to the task
The music trade throughout the United States
has very evidently considered this collection the of writing an acceptable college song, and there-
best ever published, because advance orders have fore Hinds, Noble & Eldredge should get after
been received by Hinds, Noble & Eldredge amount- him for the publishing rights.
ing to over 25,000 copies. These orders were re-
Friends and business associates of the late Paul
ceived almost entirely through the introductory Dresser are planning a memorial testimonial per-
announcement sent to the entire music trade by formance to be given at the Broadway Theatre,
the house, as well as their advertisement placed
in The Review. There is a still more remarkable
Publications of
feature than the quantity about the advance or-
ders, and this is that every State in the Union
is represented. Those who are familiar with the
Frank B. Perry, Mgr., 1345 Broadway, New York.
results of advertising to the music trade will ap-
VOCAL.
preciate the fact that this is quite remarkable,
My Heart Goes Bump-pa-di-Bump For You!
because they will know with their experience
When the Evening Shades are Falling.
that a song or folio which found favor in one
Sweethearts Forever.
city would not do so in another owing to a differ-
Alice Darling.
ence in taste. Therefore the universal approba-
INSTRUMENTAL.
Misses and Kisses
A Novelette.
tion of this folio is due to the fact that it is tho
Gallant Brigade
- March and Two-Step.
most complete collection of its kind, and dealers,
Tanglefoot Joe - Characteristic Two-Step.
whether they be located East or West, North or
Every dealer should be on our "New Issue" list!
South, will find within its covers the song they
regard as most essential to a complete section.
The Moore Music Co.,
Melodious."
GUS EDWARDS
MUSIC PUBLISHING CO.
Publishers of Lillian Russell's and the Sea-
sons Song Hits,
" I f a Girl Like You Loved a Boy Like Me,"
"Somebody's Sweetheart I Want to B e , "
and "Napoli,' and Italian Love Story.
Our New Issues
"Pocahontts" (Tammany's sister). " I n a little Canoe
with Y o u " being featured by all the leading acts in
Vaudeville. "When the Green Leaves turn to Gold' a
Beautiful Rustic Ballad.
Gus Edwards Music Pub. Co.
1912 Broadway, New York.
REMICK'S NEW MOCKING BIRD SONG.
JEROME H. REHICK & CO.
ANNOUNCE
Jerome H. Remick & Co. are delighted with the
success of the new mocking bird song by Arthur
B. Lamb and Henriette B. Blanke, entitled "When
the Mocking Birds Are Singing in the Wild-
wood." While this ballad has only been on the
market a little over two weeks, it is in great
demand and rapidly becoming popular, and at
present looks as if it will be even more success-
ful than either "In the Shade of the Old Apple
Tree," or "In Dear Old Georgia," two ballads pub-
lished by this firm within the last year that sold
MY
IRISH MOLLY O"
BY JEROHE & SCHWARTZ
The terrific hit In "Sergeant Brue," flung
by Blanche Ring, and other big bits by Je-
rome ft Schwartz.
JEROriE H. REfllCK & CO.
DETROIT and CHICAGO.
45 West 28th Street,
-
NEW YORK
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