Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
10
THE
MUSIC TIRADE
REVIEW
Is It Not Profit Afiter All?
W T
HEN we started manufacturing" pianos we
aimed at excellence of production as well
as economy in price.
We have been
many years.
making" pianos a good
Our pianos have long passed experimental stages,
and we have always found that care in the selection of
material, in employing" clever craftsmen, was a great
essential to success in this as in other trades.
Now, the CAPEN styles excel in attractiveness, in
workmanship and in selling qualities.
Why is this? vou ask.
Well, that is one of the secrets of the business.
If we did not make better pianos for less money
than any other piano manufactured in this country our
business would probably not have developed so rapidly.
We have studied the situation and we know how.
You profit by our knowledge. Superiority of manu-
facture, economy of production and lowness of price
means that you can sell to your trade with an increas-
ing degree of satisfaction to them and with greater
profit to you; better pianos, larger sales and more
profit count.
And are you not in business for profit?
Rrockport Piano
Manufacturers
of the Cap en
Piano
Mfg. Company
BROCKPORT,
N. Y.