Music Trade Review
Issue: 1904 Vol. 38 N. 20 - Page 41
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THE
MUSIC TRADE
REVIEW
41
reason, we think, is clear. It is because in these distances below are suspended discs of other sizes,
islands we have no schools or workshops, worthy down to sy z inches; from each disc are rows of
Some Comments on a Volume Covering the of the name, in which men can be trained so as pendant 16 candle power lamps, 78 in all; this
Above Topic by a London Paper—Not a Flat-
to stand comparison with the continental work- chandelier is gilded to match the frieze, or cor-
tering Tribute to English Goods.
man; and till we have, no real progress can be nice, line of 32-inch discs; around three sides of
the exhibit, and from the center of each disc, ap-
expected."
The first complete list of British violin makers
pears a 16 candle-power light in a gilded husk of
has been made by the Rev. Meredith Morgan in
artistic design.
REGINA
EXHIBIT
AT
ST.
LOUIS
a volume just issued in London by Chatto &
The floor of the exhibit will be laid with par-
Windus. The author declares that as good vio- Is Now Being Installed—Will be an Attractive quetry flooring in tasty design, borders, etc., and
lins have been made in England as anywhere,
and Imposing Display of Music Boxes.
at the entrance of the booth will be an inlaio.
and he believes that if they persevere the English
panel, with tne word "Regina" done in mahogany
(Special to The Review.)
builders "bid well to eclipse the noonday glory
in the well known style of the combination of
St. Louis, Mo., May 9, 1904.
of Cremona." The Athenaeum takes issue with
the music staff always seen in Regina advertis-
The "Regina" exhibit at the St. Louis Exposi-
him on these points:
ing.
tion will be a highly creditable showing of the
"Will Mr. Morris name a single violinist of
Rugs, palms, artistic seats, etc., will complete
high repute to-day who has chosen a British- music box industry. The booth takes the form the furnishing of what will be a complete and
made instrument for his public performances? of a cottage 20 feet square, made at the Regina original exhibit of Regina goods, designed and
We believe he cannot. And why? Simply be- factory from metal tune-sheets. Ornamental rail- enstructed by Regina talent.
cause these artists need for their purpose vio- ings, hardwood floors, elegant decorations and
lins with a tone such as no home-made instru- electric lighting are special features of the struc-
EFFECTIVE HOHNER PUBLICITY
ment has yet been found to possess. Possibly, ture, which will contain more than a score of Re-
gina
styles,
artistically
arranged
for
display
and
however, as the author hints, the prejudice which
Are the Colored Show Cards Issued by Hohner
exists against new fiddles has something to do practical demonstration. The material for the
—Dealers Should Ask Their Jobbers for
with the matter; but let only half a dozen violins exhibit has arrived at the Fair grounds and is
Them.
be produced a year in these islands with a tone being rapidly put in place, under the supervision
equal to that possessed by the old Italian instru- of Mr. Cramer, of the firm, who will in due The large colored show-cards, posters and elec-
ments, and we may be sure that some of the course hand over the building and contents to S. tros supplied free to the trade by the Hohner firm
great players will appreciate the home product R. Brewer, representing the Regina Co., at St. are found to be very effective in bringing trade.
and use it. Or can it be that all the great play- Louis. Mr. Brewer is now busy with the task Those who take the trouble to ask their jobbers
ers—who, after all, have the last word to say of securing Regina experts for the work of ex- for Hohner advertising material and use it freely
upon the question—are wrong, and the British plaining the Regina to visitors at the fair increase their harmonica trade to a marked de-
gree. The show-cards and posters are litho-
fiddle makers right? We can hardly believe it. grounds.
The front of the exhibit is constructed of wal- graphed in twelve colors and are the most strik-
All capable and intelligent players are conscious
of the difficulty, ever increasing with the steadily nut grilled work, fifteen feet in height. In the ing advertisements ever seen in the musical in-
increasing number of performers, of acquiring center is an electric sign, "Regina." At a uni- strument line. The poster used most frequently
violins .of the character they need except at a form height of the front are side and rear walls, represents a typical Black Forest couple in their
great cost. Surely, therefore, if British violins all covered with Regina steel tune discs in vary- national costume, dancing to the music of a
are all that Mr. Morris claims that they are, we ing sizes, from 814 inches to 32 inches in diame- Hohner harmonica, played by the girl. The odd
dress of the pair, while appearing very comical
should now be listening to some of them in the ter. Above the cornice line, rising to a height of
23 feet in the center, is a dome, or roof, construe* to some, is exactly the same as worn by the peo-
hands of distinguished soloists.
"But, even apart from tone, in point of work- ted entirely of Regina tune discs, with a flnial ple in Trossingen, who makes the greater part
manship also we feel that no competent judge above all, of a steel sphere of tune discs, sus- of all harmonicas used in the world.
would admit that any British-made violin could pended from the apex of the roof dome, and light-
STILL LOOKING FOR "MAC."
ing the whole exhibit is an electric chandelier,
compare with the best Italian or French work of
original
in
design,
constructed
of
seven
tune
When John McTammany, inventor of an organ-
the past—not even with that of a maker like
Vuillaume, who died as recently as 1875. The discs, beginning with a 32-inch at top, and equal ette music box, left New York for Germany last
VIOLIN MAKING IN ENGLAND.
Hohner
Hohner Reasonings
It is self-evident that to have
patrons is the most important
part of a business, and to obtain
and HOLD them is the dealers'
first duty. The loud display
which can be made with low
prices may draw a customer,
but the poor quality which
usually accompanies them will
not induce him to call again. If
you, however, exploit the
GOOD QUALITY of the
goods which you sell at the
right prices, while it will not be
as pompous, yet, if the good
worth has once obtained the
chance to prove itself, the cus-
tomer will be satisfied and be-
come PERMANENT. There-
fore keep the BEST only, which
is sure to satisfy, for a con-
tented customer will call again.
H armonicas
are world-renowned as being tHe
BEST MADE, and for the past fifty
years bach Have COMPLIED WITH
THE DEMANDS OF THE MOST
CRITICAL PLAYERS.
"HoHner"
Accor de o n s
Are "J\ist as Good as" the Hohner Harmonicas
A.sK Your
Jobber >!*
M. HOHNER
THE
MUSIC TRADE
REVIEW
41
reason, we think, is clear. It is because in these distances below are suspended discs of other sizes,
islands we have no schools or workshops, worthy down to sy z inches; from each disc are rows of
Some Comments on a Volume Covering the of the name, in which men can be trained so as pendant 16 candle power lamps, 78 in all; this
Above Topic by a London Paper—Not a Flat-
to stand comparison with the continental work- chandelier is gilded to match the frieze, or cor-
tering Tribute to English Goods.
man; and till we have, no real progress can be nice, line of 32-inch discs; around three sides of
the exhibit, and from the center of each disc, ap-
expected."
The first complete list of British violin makers
pears a 16 candle-power light in a gilded husk of
has been made by the Rev. Meredith Morgan in
artistic design.
REGINA
EXHIBIT
AT
ST.
LOUIS
a volume just issued in London by Chatto &
The floor of the exhibit will be laid with par-
Windus. The author declares that as good vio- Is Now Being Installed—Will be an Attractive quetry flooring in tasty design, borders, etc., and
lins have been made in England as anywhere,
and Imposing Display of Music Boxes.
at the entrance of the booth will be an inlaio.
and he believes that if they persevere the English
panel, with tne word "Regina" done in mahogany
(Special to The Review.)
builders "bid well to eclipse the noonday glory
in the well known style of the combination of
St. Louis, Mo., May 9, 1904.
of Cremona." The Athenaeum takes issue with
the music staff always seen in Regina advertis-
The "Regina" exhibit at the St. Louis Exposi-
him on these points:
ing.
tion will be a highly creditable showing of the
"Will Mr. Morris name a single violinist of
Rugs, palms, artistic seats, etc., will complete
high repute to-day who has chosen a British- music box industry. The booth takes the form the furnishing of what will be a complete and
made instrument for his public performances? of a cottage 20 feet square, made at the Regina original exhibit of Regina goods, designed and
We believe he cannot. And why? Simply be- factory from metal tune-sheets. Ornamental rail- enstructed by Regina talent.
cause these artists need for their purpose vio- ings, hardwood floors, elegant decorations and
lins with a tone such as no home-made instru- electric lighting are special features of the struc-
EFFECTIVE HOHNER PUBLICITY
ment has yet been found to possess. Possibly, ture, which will contain more than a score of Re-
gina
styles,
artistically
arranged
for
display
and
however, as the author hints, the prejudice which
Are the Colored Show Cards Issued by Hohner
exists against new fiddles has something to do practical demonstration. The material for the
—Dealers Should Ask Their Jobbers for
with the matter; but let only half a dozen violins exhibit has arrived at the Fair grounds and is
Them.
be produced a year in these islands with a tone being rapidly put in place, under the supervision
equal to that possessed by the old Italian instru- of Mr. Cramer, of the firm, who will in due The large colored show-cards, posters and elec-
ments, and we may be sure that some of the course hand over the building and contents to S. tros supplied free to the trade by the Hohner firm
great players will appreciate the home product R. Brewer, representing the Regina Co., at St. are found to be very effective in bringing trade.
and use it. Or can it be that all the great play- Louis. Mr. Brewer is now busy with the task Those who take the trouble to ask their jobbers
ers—who, after all, have the last word to say of securing Regina experts for the work of ex- for Hohner advertising material and use it freely
upon the question—are wrong, and the British plaining the Regina to visitors at the fair increase their harmonica trade to a marked de-
gree. The show-cards and posters are litho-
fiddle makers right? We can hardly believe it. grounds.
The front of the exhibit is constructed of wal- graphed in twelve colors and are the most strik-
All capable and intelligent players are conscious
of the difficulty, ever increasing with the steadily nut grilled work, fifteen feet in height. In the ing advertisements ever seen in the musical in-
increasing number of performers, of acquiring center is an electric sign, "Regina." At a uni- strument line. The poster used most frequently
violins .of the character they need except at a form height of the front are side and rear walls, represents a typical Black Forest couple in their
great cost. Surely, therefore, if British violins all covered with Regina steel tune discs in vary- national costume, dancing to the music of a
are all that Mr. Morris claims that they are, we ing sizes, from 814 inches to 32 inches in diame- Hohner harmonica, played by the girl. The odd
dress of the pair, while appearing very comical
should now be listening to some of them in the ter. Above the cornice line, rising to a height of
23 feet in the center, is a dome, or roof, construe* to some, is exactly the same as worn by the peo-
hands of distinguished soloists.
"But, even apart from tone, in point of work- ted entirely of Regina tune discs, with a flnial ple in Trossingen, who makes the greater part
manship also we feel that no competent judge above all, of a steel sphere of tune discs, sus- of all harmonicas used in the world.
would admit that any British-made violin could pended from the apex of the roof dome, and light-
STILL LOOKING FOR "MAC."
ing the whole exhibit is an electric chandelier,
compare with the best Italian or French work of
original
in
design,
constructed
of
seven
tune
When John McTammany, inventor of an organ-
the past—not even with that of a maker like
Vuillaume, who died as recently as 1875. The discs, beginning with a 32-inch at top, and equal ette music box, left New York for Germany last
VIOLIN MAKING IN ENGLAND.
Hohner
Hohner Reasonings
It is self-evident that to have
patrons is the most important
part of a business, and to obtain
and HOLD them is the dealers'
first duty. The loud display
which can be made with low
prices may draw a customer,
but the poor quality which
usually accompanies them will
not induce him to call again. If
you, however, exploit the
GOOD QUALITY of the
goods which you sell at the
right prices, while it will not be
as pompous, yet, if the good
worth has once obtained the
chance to prove itself, the cus-
tomer will be satisfied and be-
come PERMANENT. There-
fore keep the BEST only, which
is sure to satisfy, for a con-
tented customer will call again.
H armonicas
are world-renowned as being tHe
BEST MADE, and for the past fifty
years bach Have COMPLIED WITH
THE DEMANDS OF THE MOST
CRITICAL PLAYERS.
"HoHner"
Accor de o n s
Are "J\ist as Good as" the Hohner Harmonicas
A.sK Your
Jobber >!*
M. HOHNER
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