Music Trade Review

Music Trade Review -- © mbsi.org, arcade-museum.com -- digitized with support from namm.org
THE MUSIC TRADE REVIEW
10
Another /Eolian Brochure.
•• A LETTER-PRESS symphony in
j \
gold and colors" would about
adequately describe the latest effort of the
/Eolian Co., this city, in the line of artistic
brochures.
We have been favored with an advance
copy of this truly elegant booklet, shortly
to be placed in the hands of the trade, and
are enabled herewith to re-produce a speci-
men page thereof.
The /Eolian Co. have undoubtedly set the
pace for the entire trade in the matter of
artistic advertising, and to say that they
have, in this instance, surpassed all their
previous efforts is sufficient testimony to
the excellence of the booklet in question.
The "souvenir"—for such it might be
rightly called—consists of twenty-four
pages of printed matter and half-tone por-
traits; the former, in terse language, testify-
ing to the artistic attributes of the /Eolian ;
the latter, bearing eloquent and convincing
testimony of the esteem in which the /Eolian
is held by the most prominent artists and
greatest virtuosi of the day.
The typographical excellence of the book-
let is beyond criticism; the cover—printed
in blue and gold—is a poem of creative de-
sign and artistic achievement; the balance
of the printed pages is in perfect harmony
with the exterior.
We are convinced that the trade will fully
appreciate this splendid effort of the
JE )lian Co. and feel assured that the work
will not only be well received by /Eolian
agents, but be much appreciated by the
buying public into whose hands it is des-
tined to fall.
The Aeolian ;$*
\
•'* The great lyric artists
/ Melba, Calve, Nordica, and
Eames are among the many
celebrated musicians who have
endorsed the Aeolian. Musicians
not only give expression to their ap-
proval of the Aeolian by means of written
testimonials, but they show their appreciation of
L
it in a far more convincing way—they purchase
iS*./' instruments for their personal use.
«*
J*
*'
Among the professional musicians from whom
we have received orders and to whom we have
supplied instruments are Paderewski, Edouard De
Reszke, Italo Campanini, Miss Lillian Blauvelt, and
Mme. Nordica.
J*
v"*
-J*
j*
v*
J*
It seems almost incredible that an instrument the
playing of which requires no skill that cannot be ac-
quired by any one with a few hours' practice should be
sufficiently artistic to satisfy the exacting requirements of
such critical musicians as those named. It is difficult
to believe our claims for the Aeolian, because the in-
strument is so remarkable that even a moderate state-
ment of its capabilities sounds like an exaggeration. -J&
Investigate it. See and hear it. Let us send you a
book describing it.
«5*
***
Prices, $210,00 to $1500.00
The Aeolian Company
18 West 23d St., New York.
Boston:
-%%-
Chicago:
Lyon & Healy. As^f
M. Steinert & Sons Co.
Philadelphia: C. J. Heppe & Son.
And dealers generally throughcut the country
^r^«.
Piano Making in Tennessee.
c
B. SOCIN & SON, who recently en-
gaged in the manufacture of pianos
in Knoxville, Tenn., exhibited their first
piano, a mahogany upright, handsomely
carved, at the Chamber of Commerce
Building, in that city, Thursday night of
last week. The instrument, both as to
finish, appearance and tone, pleased all
those present. It is said that a number of
prominent citizens are interesting them-
selves in the augmentation of the capital of
the new concern so as to afford a larger
development of the business.
It is pertinent to note that this is not
the first piano factory in .Tennessee, for in
the early days of Wartburg, Morgan county,
Tenn., a piano factory was in operation.
We understand it was established in 1854
by the late Charles F. Gerding, the grand-
father of Harvey H. Hannah, of Oliver
Springs. Mr. Gerding was a well-to-do,
prosperous merchant of New York city,
and on account of ill health went to the
mountains of Tennessee. He carried a
ship load of Germans to Wartburg, many
of whom and their descendants are scattered
all over East Tennessee.
The German people had the piano factory
in operation until the civil war put a stop
to it. Many of the pianos that they made
9
are still preserved in Morgan, Cumberland,
Scott and Roane counties. The war ended
piano making in Tennessee.
Bill of Sale Not a Confidential
Communication.
N the Special County Court, Rochester,
N. Y., Judge Carnahan handed down
an order last Saturday requiring Horace
McGuire to answer certain questions which
he declined to answer before the referee in
the matter of the examination of Joseph
Monk in supplementary proceedings. This
is a proceeding growing out of one of the
Derrick note cases, particulars of which ap-
peared in last week's REVIEW.
McGuire is a law student in Hubbell &
McGuire's office. He was asked about a
bill of sale which he drew up, by which
Monk's wife transferred a piano to a third
person whose identity Horace J. Tuttle,
who has a judgment against Monk, wishes
to discover. McGuire refused to answer,
claiming his privilege as a law clerk.
Judge Carnahan evidently does not consid-
er that the drawing of a bill of sale comes
I
under the head of a confidential communi-
cation and so young McGuire will have to
tell who bought the piano. As soon as he
does this a replevin action will probably be
immediately commenced against its posses-
sor before the instrument takes wings and
disappears again.
They Know a Good Thing.
HE Sterling Co., of Derby, Conn., are
making a "ten strike" with their new
style cabinet grand piano. The design is
"a thing of beauty," and its interior finish
and construction throughout is in line with
the reputation which the Sterling instru-
ments have won wherever sold. The Sterl-
ing Co. are experiencing quite a boom in
trade just now, and large orders are coming
in daily from all over the country. The
dealers evidently know a "good thing" and
they are certainly "pushing" it for what it
is worth.
T
ROTH & ENGELHARDT, the popular piano
action makers, St. Johnsville, N. Y., are
working on a simplified upright action
which they expect will be a big success.