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THE MUSIC TRADE REVIEW.
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JM. ROHLFING, head of the great Rohl-
fing house of Milwaukee, was in New
York representing, in an official capacity, the
musical organizations of Milwaukee at the great
Saengerfest. He left last night for home, ac-
companied by his youngest son, who has been
acquainting himself with piano manufacturing
at the Steinway factory.
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pUBlJSJJED
3 EAST 14th STREET, NEW YORK.
SUBSCRIPTION (including postage) Uhited States and
Canada, $3.00 per year, in advance; Foreign Countries,
$4 oo.
HE Henry F. Miller Artists' Grand piano
is evidently a favorite with the prominent
musicians of this country. It was in evidence
at many of the State Conventions of Music
Teachers during the past few weeks, and next
week it will be used at the meeting of the Music
Teachers' National Association to be held at
Saratoga. This recognition from such eminent
judges cannot fail to have a marked influence in
further establishing the excellence of this in-
strument in the public mind.
ADVERTISEMENTS, $2.00 per inch, single column, per
insertion; unless inser.ed upon rates made by special
Contract.
Entered at the New York Post Office as Second Class Matter.
NOTWITHSTANDING
the summer dull
ness a fairly good and improving condi"
tion of business is manifest throughout the
trade. The first six months of '94, which closes
to-day, finds the music trade on a sounder basis
and better condition than it was six or twelve
months ago. It is true, business is not rush-
ing, but a steady trade is evident, and this
with a certain expansion of trade, as the sum-
mer grows old, will lead us into a fall season
which is bound to be a healthy and prosperous
one.
sured. Story & Clark shipped two hundred
organs the early part of the week in response to
a cablegram, also printed matter, everything
having been burned out. The future movements
of the company as to rebuilding are not yet defi-
nitely decided upon.
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HE supplement for last Sunday's Herald
contained photographic reproductions of
prominent members and promoters of the Saen-
gerfest. On the back page of the supplement
was a large advertisement of Steinway & Sons.
On the page were used a large number of cuts,
also block type for display. This is the first
time we can recollect of ever having seen full
face type and electros used in the New York
Herald, and it must have cost Steinway & Sons
a pretty penny to have caused this departure
from the established rules of our great metro-
politan daily. A singular fact in the same sup-
plement was an article on "The Fate of Old
Pianos,'' which we reproduce in another portion
of this paper. By reading it it will be seen that
Chickering & Sons obtain no small advertising
through its publication.
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HE advertising of pianos presents the
greatest of opportunities says Printers 1
Ink. There is more to be said about the desira-
bility of having a piano in the house than there
is to say for almost anything else. You appeal
to the higher instincts. You are on the side of
culture and art and refinement. Everybody
should own a piano; you believe that, don't
you ? Say it in your ads. Then follow with all
the good features and advantages of owning a
HE W. W. KIMBALL CO., Chicago, have
piano. Be earnest, pleasant, and convincing.
favored us with a very handsome souvenir
When you have shown how necessary music is
of the late grand opera season. It is certainly a
in the home, when you have pursuaded the
gem of letter press, and no expense has been
mother and father that parental duty is to have
spared to add to its attractiveness. It contains
a piano for the children, the sale is half made,
splendid half tone pictures and autographs of
and lastly tell how good your particular piano is
all the leading artists, also their unequivocal
and why. TKe ground to take is that pianos,
endorsements of the Kimball pianos. The book
like Kentucky whiskey, are all good, but that
cannot fail to be preserved, and it should suc-
some are better than others. Find some plaus-
ceed in doing effective advertising work for the
ible reason why people should buy the piano
Kimball Company.
you handle.
S
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HE Wissner Grand piano will be in evi-
dence at the Brighton Beach concerts com-
mencing this week. Herr Anton Seidl has a
very high opinion of the Wissner instruments,
and so has a large number of dealers and musi-
cians throughout the country.
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ECKER BROTHERS received a very strong
endorsement of their celebrated grands
from Henri Marteau, the noted violinist, and
Aime Lachaume, the well known pianist, who
participated in the musical festival at Cortland,
N. Y., where these instruments were used.
these days when pessimism is rampant in
the commercial world, it is gratifying to
find one member of the trade who is always
serene and confident. We refer to Mr. Geo. W.
Peek, of Peek & Sons. He has confidence in
himself and his instruments, and the result is
apparent in an unusually good business—times
considered. The "Opera" and "Euterpe"
pianos are winning a wider popularity every
day, and dealers are appreciating their selling
and musical qualities.
§
ACK HAYNES for a long time has been a
prominent factor in introducing the Muehl-
feld pianos and has recently become a mem-
ber of the firm ; which firm is largely strength-
ened by the association with it of a man of Mr.
Haynes' aggressive personality. Mr. Haynes
is as enthusiastic as ever over the Starr piano
which is his leader, yet he has always found it
necessary to have a second piano, and naturally
he saw it to his business advantage to become
directly interested in the manufacture of a piano
of the grade which he desired to handle.
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ABLE dispatches announce the destruction
of the entire plant and contents of the
Story & Clark Organ Company's factory in
London, Eng. The factory was a very complete
one, and the largest building of its kind on
Tabernacle street. The loss is placed at a mil-
lion dollars, which is undoubtedly over-esti-
mated, but anyhow the company is amply in-
long existing controversy over the
World's Fair medal has at last been
settled by Secretary Carlisle's adoption of a
composite metal, one-half of which will be ac-
cording to the design of Charles E. Barber, de-
signer for the Philadelphia Mint, and on the
obverse side St. Gaudens' original design depict-
ing the landing of Columbus.
The Barber design for the reverse of the
medal in place of the rejected nude figures, con-
tains a shield with the following inscription :—
"World's Columbian Exposition in commem-
oration of the four hundredth anniversary of the
landing of Columbus,'' and a place to receive
the name of the recipient of the medal. The
shield is surmounted by a globe, at either side
of which are female figures representing Fame.
The figure at the right of the globe has a trum-
pet in one hand, and is proclaiming the award,
and in the other hand she holds wreaths ready
to present. The figure on the left of the globe
has a tablet in the left hand, while in the right