Leisure Play

assembly process. Work·
ing this way a man can
assemble an A WP in two
hours, a small video in
one and a half hours and
a Club machine in three
hours."
Bell-Fruit attach great
importance to the oper·
ating side of their
business. This is conduc·
ted on a nation-wide basis
with six divisional offices
and the man in overall
charge is Gordon Dean,
Deputy Chairman and
Managing
Director,
Operations. It is thought to
be one of the biggest, if
not
the
biggest,
operations in the United
Kingdom. Their cus·
tomers include NAAFI
and the Three Services.
This part of the operation
includes big sites on
Army bases in West
Germany.
Marketing Director of
the
operating
UK
Company Tony Darling
said: "We supply all the
major breweries in the
United Kingdom and
clubs, free trade, hotel
groups, leisure centres,
and many other sites. We
operate every type of coin
operatel equipment
including A WPs, Club
Machines, Joke Boxes,
Video, Pool and other
amusement equipment.
One of the interesting
points about the video
boom is that in some
areas they have cracked
the market for other
types of machines. At the
height of the boom there
was a mad scramble to
get video games installed
in all sorts of premises
that had previously had
no coin operated equip·
ment at all. But when the
video takings began to fall
a bit, quite a number of
the people who owned
these sites started looking
towards A WPs. Video
game machines have
definitely been instru·
mental in breaking new
ground for other equip·
ment.
• Andy Brown about to start on the final assembly of a fruit
machines.
• A general view of the cabinet w orkshop.
Page Twelve
Leisure Play - September