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***** DEVELOPMENT & TESTING SITE (development) *****

Coin Machine Review (& Pacific ...)

Issue: 1946 May - Page 87

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San Francisco
SAN FRANCISCO-Things are bright-
ening up perceptibly. Several distributors
started deliveries while others will do so in
the near future. Shipments are still scant
but everyone is hopeful that volume pro-
duction will steadily gain momentum. ,
On the 7th of this month Clark Distrib-
uting Co., held the first of its service school
meetings for franchised Wurlitzer operators.
The service school was conducted by
Stanley Turner, service manager for all Don
Clark operations. The meeting lasted all
day and was attended by about a hundred
and fifty Wurlitzer operators from Northern
California and Western Nevada. Kenneth
W. Popkey, manager, said that due to the
great number attracted to the meeting, it
was decided to hold a series of regional
, service schools, in order to have smaller
groups and more time for the individuals.
Delivery of Wurlitzer phonographs started
this week.
Don Clark just left for Chicago and
North Tonawanda. George M. Dick, execu-
tive of Coin Machine Acceptance Corp.,
was a visitor at Don Clark's.
N.A.M.A. held a highly successful re-
gional Public Relationship Clinic at the
Palace Hotel recently. Clint Darling, sec-
retary director of the national association,
arrived for the occasion. Dick Parina, a
director of NAMA, said a novel feature was
provided by handing out a series of 50 di-
verse questions regarding healthy public
relationships, to the audience, who were
then requested to give their interpretation
and answers to the questions. The audience
co·operated whole-heartedly, and it was
illuminating how highly intelligent and
analytical the responses were. The Clinic
was attended by several members of the
Chamber of Commerce, the Better Business
Bureau, and several similar organizations.
Russell Strain, American Locker Co., pre-
sided at the meeting. So engrossing was
the meeting that it started at six o'clock
and didn't adjourn until almost midnight.
Harry Sisterman, representative of World
Manufacturing Co., has been elected re-
gional chairman of NAMA. I
Dick Parina has moved to his spacious
new quarters at 66 Page St., with which
he is thoroughly delighted. Dick said:
"I'm very proud of our new place of busi-
ness; it is modern in every respect. The
maintenance department is complete from
every standpoint both as to refurbishing
and to handling mechanical problems."
Dick had changed his firm name to Auto-
matic Merchandising Co. (formerly known
as San Francisco Cigaret Vending Co.)
There is no let-up in the expansion of
Associates, Rock·Ola Distributor. Having
expanded down Union St. as far as pos-
sible, where an alley bisects the block, now
a 2 story building on Octavia St., around
the corner from Union, has been taken
over. The new addition will be used for
warehousing and manufacturing operations.
The entire facade on Union St. has been
modernized and made very attractive. But
what Associates is mainly and justly proud
of, is the showroom which might Well set
up an entirely new trend. There is nothing
commercial about it. It is a splendid ex-
ample of a luxurious living room with fine
Oriental rugs, priceless tapestry, exquisite
furniture, large graduated vases holding
fresh spring blossoms-and the place of
honor occupied by a 1946 model Rock-Ola.
The room is air conditioned and softly
illuminated by several handsome floor
lamps. It is doubtful if any description
could do full justice to this room.
'Rock·Ola distribution started about three
weeks ago, and we heard from George R.
Murdock, head ,of Associates, that the de-
mand for Rock-Ola phonographs is over-
whelming. Associates did not have a
formal showing, but when the first . model
arrived, operator~ were advised by direct
mail and were invited to call. George
Murdock said they decided on this course
of action in order to give operators a
chance to inspect the instrument at their
leisure.
According to Murdock, some of the out-
standing features of the new Rock-Ola
Phonograph are that there is easy access to
all parts for adjustment; all assemblies are
easily removed from the cabinet and trou-
blesome parts can be easily replaced with-
out fuss or loss of time. George said:
"Rock-Ola is designed to 'keep 'em play-
ing.' Rock-Ola's 'Phonograph of Tomorrow'
has all approved features, including bril-
liant color and animation - at prewar
prices."
Recent visitors at Associates were: Mr.
Santacatarina, proprietor of So. Side Phon-
ograph & Appliance Co., Chicago; R. E.
Nichols, Fresno; Wm. R. Burns, Rock
Springs, Wyoming; W. 'A. (Bill) Baker,
Ellensberg, Washington; Chas. L. Schaefer,
Seattle; W. R. Patton, Livermore; Earl
Wnetzel, West Sacramento~ Louis Jobanek,
Dexter, Ore., representing a Manila import-
ing firm; Carl Peterson, Antioch; Traub
Crosetti, Napa; C. R. Honeyman, San Jose;
Joe James, Merced; Wayne Gettys, Adam
Vagts and Bill Morgan from San Jose.
Tony Parina of R. A. Parina and Co., dis-
tributors of Arthur H. DuGrenier, Inc., for
the eleven western states, has just returned
after spending three months covering his
territory in the interest of the DuGrenier
line. Tony stated that DuGrenier's new
Challenger cigarette vending machine,
though shown only in pictures sg far, and
explained, has created a great deal of in-
terest among operators and everywhere they
are anxiously awaiting shipments.
.
R. A. Parina and Co. will show the Chal-
lenger during the forth,coming NATD con-
vention in San Francisco. Booth 30 has
been reserved for the Pjlrpose at the St.
Francis Hotel. A big attendance of oper-
ators is expected. Tony Parina and his new
assistant, Jack Beck, will be on hand at
the St. Francis to introduce and demon-
strate the new DuGrenier Challenger cigar-
ette vending machine. Tony said that both ,
the DuGrenier factory and R. A. Parina
Co" are doing everything in their power to
get equipment to operators as soon as pos-
sible. Deliveries are expected to start in
the not too distant future. The premises of
R. A. Parina Co., have been completely
remodeled and redecorated.
Jack Beck, Tony's assistant, was reCently
released from the Navy where he served as
Chief Petty Officer.
Hank Maser has just returned after
spending two months in Chicago. For a
while it looked as if Hank's plans for re-
modeling and expanding his 'premises had
struck a snag. But according to latest re-
ports the difficulties were overcome and the
work will get under way promptly. As It
has been mentioned before Hank intends to
establish an assembly plant. A very hand-
some Bell Coin Machine may be viewed at
Hank's.
Rhythm Record Co. is being re-organized
COIN
and will be henceforth known as Melody
Sales Co. The two partners in Melody MACHINE
Sales Co. are Tom Moyles and Tony REVIEW
Valerio. Melody is exclusive distributor for
Northern California for the following
brands of records: Exclusive, Modern Mu-
sic, G. & G., Gem, Cocktail Hour and Ex-
87
FOR
MAr
WATCH FOR
NEW
LEGAL
SENSATIONAL MONEY MAKER
"GRIP· VUE"
COUNTER SIZE
FUN & STRENGTH TESTER
LITE-UP NUMBERED DIAL
MINIATURE BURLESQUE
8 LITE-UP PICTURES
1c: OR 5c: PLAY
MAY DELIVERY
ORDER NOW
$39 50
'/3 DEPOSIT WITH ORDER
OR SEND FOR CIRCULAR
NOW-NEW-1946
SII.VER·KING
50
$7
IN LOTS
50 OR OYER
10 @ $8.25
1·9 @ 8.95
NOW SOLD ONLY DIRECT
Faclory-To-Yoa
ORIGINAL-POLISHED
ALUMINUM COIN COUNTERS
CAST IRON STANDS
WRITE FOR COMPLETE
CATALOGUE
SILVER·KING CORP.
(ONE PRICE TO ALL)
BEST FOR BALL GUM.
NUTS. CANDIES. ETC.
MANY NEW FEATURES
622 DIYERSEY. CHICAGO 14. ILLINOIS
1946

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