Coin Machine Review (& Pacific ...)

II' A MAN M·ADE IT--WE CAN rlx IT!
We spe cialize in repairing amplifiers. checking and lining wireless boxes on location. repairing
Super-Bells. One Balls and Five Balls. Expert work at fair prices. Completely outfitted shop for
all types of testing and servicing of every type of coin-operated device. Let us motorize your
Club Be lls so the reels run as smoothly as Super Bells. No more broken handles. and the cost is
very moderate.
OPERATORS SERVICE
(JIMMIE RUTTER)
2307 WEST PICO BLVD.
DRexel 5015
LOS ANGELES 6, CALIF.
COIN
MACHINE
REVIEW
59
FOR
MAY
Returning from these excur ions into pri·
vate life back to th e world of busin ess, Chet
said that nothin g could prove more elo·
quently Bill Wo lf' s confid ence in th e future
of coin ve ndin g machines than openin g thi s
very elaborate new bran ch. He then stressed
th e pioneer work so successfu ll y don e by
automa ti c phonographs whi ch may popu-
larize a tun e even befor e it is broad cast on
the radio. Rum and Coca Cola, a mash
hit, was gettin g its first inn ing via phono .
Th e explanation i simpl e. On e hea rs a
ca tchy tune over th e ra dio a nd th ere is
no way of havin g it repea ted to asce rta in
wh eth er one really likes it or not. How dif·
ferent with coin mac hines ! One may have
hi s heart's content- and th en still go out
and buy th e record to have on hand. The re
is corroboration of such state ments by Ed·
wa rd Hamm and R. M. Bird. Edward
H a mm , ma nager of Decca Distributin g
Corp., sa id: " Automa tic phonograph s are
doin g pioneer work. Th ere is no sure r way
to popul ar ize a new tune than by th e auto·
matic p honograph .'· R. M. Bird, manage r
of Leo Meyberg Co.'s record department,
distributor of Vi ctor·Blu e Bird records,
said: " We consider automati c phonograph
opera tors on e of our most importa nt ac·
counts." (Editor's No te: Why don' t th ey
treat th em tha t way, th en?)
In the showroom of California Amu se·
ment Co. may be found a large selec ti on
( considering th e tim es) of des irable equip.
ment, also a very effi cient se rvic e depa rt·
ment is bein g organized, under th e direc·
tion of Charles Faulkner, well·known to
th e industry for effi ciency a nd wide expe·
ri ence.
An old established firm , and goin g
stron g, is th e San F rancisco Branch of Jack
R. Moore Co., managed by Johnnie Rug·
giero . Main offi ce of the firin is in P ort·
land with bran ch es in Seattl e, Spokane,
a nd on e here. Th e San Francisco branch
ma inta ins an exce ptionally comprehen ive
re pair departm ent. Otherw ise the pi cture is
probably ide nti ca l '''ith a ny oth er organi.
zation in th e country. So it might be of
s pec ial intere t to stress th e persona l ele-
ment.
Johnni e Ruggie ro served for 14 month s
in th e Civil Air P a trol a t Laredo, Texas,
wh en he was return ed to civilian life. H e
was promptly re·instated in h is form er po·
sition. Johnni e h ad bee n with .l ack R.
Moore Co. for 14 years, and his wo rth to
the company was so thorou ghly proven th at
th ere was no doubt of hi s welcom e rece p·
tion to hi s previous position.
H a nk Maser, owner of H. R. Mase r Co.,
r ece ntly return ed from a two mo nths' tr ip
whi ch he took in ord er to sec ure additional
merchandise. Hi s efforts were crown ed with
success, and op erators from near and far
we re qu ick to avail themselves of th e op·
portun ity to get hold of more equipm ent.
H e re is a pa rtial list of callers who , ac·
cordin g to H a nk bought a "load of equip·
ment": Robert W. Durham, Ch ico; Francis
E. Turn er, Stock ton , who i pinch·hitting
for Roy Lamb ert, now in the A rmy; An·
thony Gianotti , San Jose; Hardin of Har·
din & ichols, Stockton ; Charlie C. Ch al·
man , Redwood City ; William Owen, Stock·
ton ; A. V. Meyer, Oakland, and Sa m Levin,
Wood land.
Clifford Maser and hi s wife are now both
with th e arm ed forces. Clifford, son of
H e nry R. Ma ser, form erly owned th e Mid·
west Music Co., in St. Joseph, M issouri.
W he n hosti l it ies cease, Hank plans to
open two bra nches-one in Seattle and one
in Lo s Angeles. Maser maintains an effi cient
servi ce departm ent, and is also r eputed to
be th e biggest dealer in slot machin es on
th e West Coas t.
John Chal man and Bud Choate, who
were employed here at Jack R. Moore Co.'s
shop, were indu cted into th e . S.
avy
at an interval of three, weeks-and found
th emselves reu nited three weeks later at
th e San Diego boot ca mp.
Gisela Ney
Conae 0 .. Over!
You're more than welcome in my new Liquor Emporium and we'ye some
mighty fine buys and special offers on hard-to-get items for members
of the Coin Machine Industry. Just say: "Frank, what are the back-room
offerings today? " We 'll t ry to amaze-and serye you, too! Come _on
o yer.
:FRANK ROOT I.IQUOR STORE
3345 West 8th Street
Los Angeles. Calif.
Fitzroy 5190
1945