Saunders Joins
Independent
COIN
MACHINE
REVIEW
36
FOR
SEPTEMBER
1943
FITCHBURG, MASS.-As an important
move in the furtherance of extensive post·
war plans, the Independent Lock Co. and
the Lockwood Hardware Mfg. Co., of Fitch·
burg, Massachusetts, announce the appoint·
ment of Charles F. Saunders as Advertis·
ing Manager of the associated companies.
Saunders was for many years assistant
advertising manager of Florence Stove Co.,
Gardner, Mass. His wide experience in the
advertising and sales promotion fields will
be put to work co-ordinating the sales pro·
motion activities of the two companies, in·
c1uding general supervision of all catalogs,
literature, sales training programs and ad·
vertising for Independent and Lockwood
in the post· war period.
He will work closely with Bernard S.
Falk, Sales Manager of the Independent
Lock Co.; Adon H. Brownell, Sales Man·
ager of the Lockwood Hardware Mfg. Co.;
and John J. Meyer, General Manager of
the two firms. Both companies are now en·
gaged in important war production, having
recently received the Continuing Achieve·
ment Star to be added to the Army·Navy
"E" Award Pennant given the companies
some months ago. Production and sale of
Independent's Security Hardware and Lock·
wood's Builders' Hardware products are reo
stri'cted to priority orders for the duration,
but between shifts and after hours the en·
gineers, designers and production men of
the two companies are getting ready for
quick, volume production of new, im·
proved lines just as soon as the war is
over. Likewise, the post-war advertising
and sales drive will be ready for marching
orders at the same time.
SO. CALIF.
(Continued from Page 26)
bers for Arcade operation. Through an ar·
rangement made with Les Lorden Badger
supplies the machines and Lorden the
films.
AI Greibahn delivered a load of equip-
ment in San Luis Obispo for Badger in
early September and returned with a full
load of used machines typifying the present
way of doing business-take out a load and
bring back a load.
Paul Blackford
* * *
Diner: "What do you mean, help me? I
don't need any help."
Waiter: "Sorry, si'r. From the sound I
thought you might wish to . be dragged
ashore."
* * *
Nit- You know Smith has it easy. He
lives off the fat of the land.
Wit- What is he, a farmer?
Nit~No, he sells reducing machines.
Papers Pan Petrillo
NEW YORK-Appearing before a spe·
cial mediation panel of the War Labor
Board on September 9th James C. Petrillo.
president of the Ameri'can Federation of
Musicians, announced that within two
months the union would require 160 net·
work·affiliated radio station s to employ mu·
sicians.
Board was conducting a hearing to de·
termi'ne whether the W. L. B. should or·
der the A. F . L. union to lift its 13·
month·old ban against its members mak·
ing musical transcriptions and records for
broadcast purposes and automati c phono·
graphs.
A. Walter Socolow, counsel for the six
leading transcription companies involved,
testified earl ier that the union membership
did not vote on the ban and that " th e mu·
sicians we employ in making transcrip·
tions" would reject the ban "if you were to
take a vote today."
The Petrillo utterance let loose a bar·
rage of editorials in the daily press and
more than one thousand ed itori als have
been printed in various papers during the
past six weeks.
Said Nation, New York, " Petrillo's basic
idea of replacing every automa tic phono·
graph with a live musician seems to us
about as practical and desirable as Don
Quixote's desire to restore medieval chival·
ry. But whereas Don_Qui'xote fought the
windmills in vain, Petrillo has actually suc·
ceeded in stopp ing the discs. Petrillo is
clearly inviting Congressional action; he
is also steadily enlisting public opinion on
the side of those, in and out of Congress,
who are always waiting for an excuse to
attack labor unions."
The New Haven. Co nn. , Journal· Courier
reported "Petrillo is really in th e position
of the ferryboat captain who tried to
block the construction of a modern bridge
over th e river in co mpetition with him.
Or, the livery stable owner who tried to
keep automobiles out of town. Transcrip·
tions and records constitute a device that
has technical and financial advantages over
other methods.
KING ·PIN
* SPECIALS *
l
2
1
1
1
1
1
1
1
Bally '41 Derby . F.P. , ea ......... $3l5.nn
Mills 1·2·3 '39 F.P .. ea ............. 24.50
Mills 1·2·3 '40 F.P., perfect.... 69.50
Bally Klandike P.o.., very clean 25.00
Bally Entry P.O .. excellent.. .... 2~ . On
Bally Preakness P.O ., 900d.... 15.00
Bally Roll 'Em. like new .......... 139.50
Bally Bells 5c·25c. nice cond... 32.50
Bally Favorite, 7 play coin
head, good .............................. 32.50
1 Keeney Track Time '38. excel. 89.50
1 Jennings Good Luck, fair
appearance .... _ .......... _.............. 32.50
1 Jennings Derby Day , flat
top, 900d ......................... ......... 32.5"
1 Jennin9s 25c Golf Ball Vender 79.50
I Mills 5c Blue Front, Ser.
363077 ...................................... 174.50
1 Columbia, Cigarette Reels,
clean ............. ............... .............. 47.50
2 Watlin9 Tom Thumb Fortune
Tellin9 Scales, extra strips,
each ......... ................................... 74 .50
1 Watlin9 Guesser Scale, like
new .......... .................................. 1~4.50
1 Seebur9 Gem, 900d shape ...... 139. 50
3 Seebur9 Playboys, perfect,
each ............ ...................... ........ 24 .50
1 Tom Mix, complete but 'as is' 45.00
...
,
One·third Deposit with Order .
Balance C.O .D.
KING PIN GAMES CO.
While Johnny's home on furlough , let's
drop down fo Mike's place fo see him!
826
Mills St.
Kalamazoo 21,
Mich .
Coin men Pick Dates O.K.
LOS ANGELES.-Don't let anyone ever
tell you that the members of this Industry
talk through their hats and don't know
"the score: '
In the August REVIEW the opinions of
200 Industry prominents polled as to the
end of the present conflict brought forth
some interesting and enlightening dates.
The consensus of opinion was that Italy
would be out of the war before October 1,
1943. Italy capitulated on September 8th.
It is hoped that other predictions made
by this distinguished body of coinmen will
come true, and for your information here
are the subsequent dates agreed upon:
Germany out of the War by
January 3~, 1944.
Japan out of the War during
1945.
St. Louis Slashes Fees
ST. LOUIS-Recognizing that operators'
earnings have been reduced by the draft·
ing of players and customers of automatic
equipment the local license tax on all types
of coin·operated equipment has been reo
duced. The yearly tax on penny machines
has been reduced from 50 cents to 25 cents
and on machines requiring more than a
penny from $2.00 to $1.00 per year. The
reduction was not sought by the operators
and apparently none of them knew any·
thing of th e city action until it was reo
ported in the daily papers.
Alderman Richard Nichols introduced
the license· reducing a.mendment and stated
th at he did so because of information and
data he had received from Louis Shifrin,
attorney representing the American Locker
Co., which has coin·operated lockers in
operation in bus and railroad terminals.
Operators were pleased with the turn of
events and Dewey S. Godfrey, attorney for
the Missouri Pinball Association said that
the "membership was pleasantly surprised
when the news appeared in the papers."
Godfrey added that there are only 1,000
to 1,500 pinball machines in operation in
St. Louis at the present time and these are
operated by twenty one operators. He stated
the average earnings on the machines have
dropped from between $5.00 and $10.00 a
week to between $2.00 and $3.00 because
of the absence of the boys in service.
The city collected a total of $15,650.00
last year in taxes on coin.operated equip·
ment but officials believe the same amount
will still be coll ected under the reduced tax
schedule for a more complete tax return
will be made by operators than in the past.
Laymon Ships to Islands
LOS ANGELES.-The Paradise of the
Pacific-the Hawaiian Islands-are the
ca use of all the activity at the local offices
of Paul A. Laymon where equipment is
being shipped each week to operators in
the Islands.
"We've really been hitting the ball the
last few weeks," stated Laymon, "endeavor·
ing to gather together the equipment the
Island operators have ordered from us.
Coin machines are excep tionally popular
in the Islands today due to the scarcity of
oth er types of amusement and we've made
several very large shipments in recent weeks
and many more are now being prepared."
Laymon has maintained his same service
and sales activity since Pearl Harbor and
is keeping his organization intact and ready
for the post war era. His -service staff was
recently au/!:mented by the addition of
Richard LaMarre.
~
* * *
She gave him a lunch of cold shoulder
and hot tongue.
Mention of THE COIN MACmNE REVIEW is your best introduction to our advertisers
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