Coin Machine Review (& Pacific ...)

IIBallyll Gets IIEII
COIN
MACHINE
REVIEW
4
FOR
NOVEMBER
" ...
CHICAGO-Before an assembly of two
thousand employees and friends, who
packed the Grand Ballroom of the Hotel
Sherman on the evening of October 30th,
the employees and management of Lion
Manufacturing Corp. received the coveted
Army-Navy "E" Flag from Commander
Eug .. ne E. Paro of the U. S. Navy, who de-
livered the presentation address.
ANOTHER MONTB
NEARER VICTORY!
Presentation ceremonies began with
posting of the American colors by the
Commonwealth Edison Post, American Le-
gion, while the entire assembly sang the na-
tional anthem. Following presentation and
acceptance, the "E" Flag was hoisted be-
fore a brilliant background consisting of
the massed colors of the United Nations.
Lieutenant Colonel J. S. Harvey, U. S.
Army, then presented "E" Pins to a group
of men and women, elected to represent
all employees of the "Bally" plant. Inclu-
ded in the group were Les Landt, oldest
employee and Mrs. Marion Schrubbe, a
night-shift worker who has four sons in the
armed ser.vices of the United States. Romeo
Kuklinski, night-shift inspection foreman,
accepted the "E" Pins on behalf of the
employees. The ceremonies were then ended
with singing of "America."
INTERNATIONAL MUTOSCOPE CORPORATION
Commander Eugene E. Paro, who pre-
sented the "E" Flag, was awarded the Sil-
ver Star Medal on April 3 of this year for
"extremely heroic and intrepid conduct
while attached to a submarine detachment
which carried supplies into Corregidor dur-
ing the siege and evacuated American per-
sonnel from the area." In addition to
Commander Paro and Colonel Harvey, the
ceremonies were attended by Rear Admiral
Alex M. Charlton, Commanders John
Quinn, W. B. Moore, Daniel S. Armstrong,
W. R. Raudenbush; Lieutenants H. L.
Klein, A. H. Heist, W. H. Blackledge, W.
H. Fetridge; and Ensign Elizabeth E. Shel-
by, all of the U. S. Navy; and Colonel F.
C. Wolfe, U. S. Army Air Forces.
:Jhere ij no jutjtil~te
/01' Quality
Quality Prod'u cts Will
Last for the Duration
D. GOTTLIEB &; CO.
CHICAGO
InfDIID~
~
HELP BRING IT CLOSER -
MORE WAR BONDS
BUY
J1
~ I"-~
PENNY ARCADE HEADQUARTERS SINCE 1895
Manufa cturers of Photomafle and Other Famous CoIn Operate d EquIpment
44-01 ELEVENTH STREET, LONC ISLAND CITY 1, NEW YORK
Industry Gets Tip
NEW YORK-Normally con erned with
huge-money campaigns that sell soup or
soap or sealing wax, the advertising pro-
fession at large has paid little attention to
the lusty, depression-boomed coin machine
industry which came to stay on into good
times as the result of its winning ways with
public favor. Only here and there an ad-
vertising man, an advertising agency with
an account in the field, and perhaps one or
two of those which would have liked such
an account, have been aware of this busi-
ness-except, of course, when it came to
patronage of the equi pment itself. And
there is no reason to doubt that advertis-
ing people are as human as others, and that
they play an occasional marble game, buy
an occasional stick of gum or package of
cigarettes, or give in to their musical ear in
some spot that is well equipped with wall,
boxes.
But all of this must now be considered
water under the bridge, or even over the
dam, if you like it that way. For the in-
dustry has received mention in "Tide, the
Newsmagazine of Advertising and Market-
ing."
Along with reference to a huge rubber
manufacturer, an automobile concern, a
cosmetics house, rationing and the OP A,
in a serious column called "For the Rec-
ord," "Tide" had this to report:
"There is at least one juke box with a
compllrtment for 'silence,' fed by nickels.
One of the most popular on the macbine,
it prevents people from · playing 'Pistol
Pack in' Mama'."
AOA Holds Meeting
NEW YORK-The first fall meeting of
the Arcade Owners' Association was held
at the Abbey Hotel on October 21st with
Al Blendow, president, presiding. AroUJ;)d
40 members were present, representing the
major Arcade operating units in the New
England area.
Subjects up for discussion and report in-
cluded a report on the hearing before the
House Ways and Means Committee in
Washington on October 8th, an interpreta-
tion of MPR-429 as it pertains to the Ar-
cade operator, and a discussion of the
group insurance plan now so popular with
organized groups across the country. Her-
man Brothers, AOA attorney, spoke on the
Washington hearing and what the Arcade
operator might hope for from the hearings.
In offering the group insurance plan
AOA believes it will mean an increase in
membership for the insurance programs
gives coverage and savings on all forms of
!nsurance except life and automobile, and
IS open to AOA members only.
At the October 21st meeting Bill Rab-
kin, International Mutoscope prexy, made
an appearance as a guest and praised the
progress of the group and its plans for for-
warding the interests of the Arcade indus-
tr)'.
Coca-Cola Earnings Up
NEW YORK-Coca-Cola Co. reported
November 1st September quarter net earn-
ings of $6,678,555, equal to $1.67 a common
share, compared with $6,033,844 or $1.51
for the 1942 quarter. Profits for the nine
months ended September 30th were $18,-
087,047 or $4.52 a share, compared with
$17,067,231, or $4.26 for the 1942 period.
PBII!
~~
* * *
"Gee, I made a terrible blunder at din-
ner last night!"
"What happened?"
"Mother asked me if I wouldn't have
some corn, and I passed my glass!"
-
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II CET INSURED
STAY INSURED
REST ASSURED
n
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LITERATU RE ON REQUEST
,"
Write MILLS NOVELTY COMPANY 4100 Fullerton Avenue
Chic'ago, Illinois, for latest Coin Machine Information
Woller C. Bogenherger
represenfing
..
PENN MUTUAL LIFE INSURANCE CO .
2220 Be ve rl y Blvd., Los Ange les 4, Calif.
FE. _
1474 _
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