Coin Machine Review (& Pacific ...)
Issue: 1941 May - Page 7
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*ihe [~IN MA[HIN~ R~VI~W
(
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• •
For the wrong that needs resistance:
For the cause that lacks assistance:
For the future in the distance,
And the good that it can do!
• • •
Conienid
-1<
There are many ways in which a publication
can advance the best interests of an industry it
serves.
We do not propose to go into a long discussion
of these various methods of which we have made
a most definite study throughout our nine years
of publishing this magazine, but we do believe
ONE very definite method of service is to "police"
the industry being served when it becomes ap-
parent that certain members are exceeding the
ordinary bounds of general business practice and
jeopordizing the business interests of others en-
gaged in the same line of endeavor.
We had that thought in mind last month when
we told you of a certain activity in the West
w here so-called music jobbers and distributors
were "staking" operators employees w ith new
machines without a down-payment and using
that procedure a s a means of shaking d own new
sales from the operator himself.
We have investigated the activity completely
and find that it has now spread to the vending
machine field as w ell, w ith one Los Angeles out-
law manufacturer using " ALL of the tricks of the
trade " in stuffing equipment d own prospective-
operators' throats at positively exhorbitant prices.
However, to confine ourselves to our first issue
w e want you to know that we have progressed
admirably in our work to blot out this menace in
the West. We have gathered together signed affi-
davits from operators who have been affected by
this unnatural activity, we have notified manu-
facturer-suppliers of these outlaw jobbers and
distributors . .. and furthermore, we have called
on them in person and discussed this matter to a
point that we feel there will be no more of it in
the West.
We ask operators throughout the United States
o call upon us when such activities spring up in
your localities.
We have the finest network of paid representa-
tives in all of the key cities of any publication in
this industry. Our men _.are ready, willing, and
VERY ABLE to help you in any emergency that
might arise.
'paul BlackforJ
M A. Y,
I 9 4 I
~Ch 't /ltiJJ-
Penny Arcades, Their Arrangement, Operation
and Earning Possibilities ............................ 13
Perc Smith. a man who has spent a lifetime in advising
Arcade Operators, lets down in this informative article
and gives forth with a mint of valuable information.
Gotham Gets Outdoors ........................................ IS
Irving Sherman , working o u t of THE REVIE W ' S New York
office gives a true picture of outdoor operating as the
summer session swings into full stride in the nation's
largest city .
I
COIN
Man-Made Music-Making Monster.. .................... 19
Little did Bob Seymour know that he had fathered a
natural for Arcades and SportIands. Riaht now said
"Bojo" is tou ring Alaska but will presently be back in
the States and ready for a personal appearance tour .
Maxwell House -
An American Tradition........ 25
An out·of-the-industry feature that is of supreme interest.
Everyone knows of Maxwell House Coffee. Here is an
authentic account of its birth. Prepared, exclusively for
THE REVIEW, by Robert A . Latimer.
What's Cookin' ........................................................ 26
Second Stanza of this popular feature. In this issue such
well-known coinmen as Harry Block, Dave Robbins , Tony
Mangano , F . H . Parsons and others let out with their
favorite recipes.
Coin Machine Opportunities Below the Border 45
In this installment , devoted to Mexico City proper, Harold
S. Kahm, noted busin ess writer now in Mexico and Latin
America Countries on a special ecli torial mission for this
publication, gives forth some excellent leads for enterpris-
ing operators.
This month's cover subject is beautiful .Louise Stanley, Buckley
Music System girl for 1941. and just recently the "Girl of the
Month" for Chesterfield cigarettes. Louise hails from Springfield.
Illinois, and has played leading roles in forty motion pictures.
~er gr<:at-grand~other was . one of the Todds, the historic family
mto which Abe Lincoln married when Mary Todd became his wife.
Miss Stanley's proud bearing and striking charm are the direct re-
sults of this distinguished ancestry. Louise is now exclusively the
Buckley Music System girl and coinmen will have the pleasure of
seeing her face and figure throughout 1941. The portrait on this
mont.h's . REVIEW is an exclusiye subject especially made for this
pubhcallon by the Bryde, RIchard & Pound agency handling
Buckley publicity.
THE [DIN MA.[HINE REVIEW
I1l5 Venice Blvd.
FItzroy 8269
LOS ANGELES, CALIF.
CHICAGO OFFICE .
35 E. Wacker Dr.
'"
NEW YORK OFFICE
441 Lexmgton Ave.
•
.
C. J. ANDERSON
• Central1l12
RALPH R. MULLIGAN
Murray Hdl 2-558?
MACHINE
REVIEW
7
FOR
MAY
1941
-
-
-
-
-
-
-
-
-
- -
-
-
-
-
-
*ihe [~IN MA[HIN~ R~VI~W
(
(
=
• •
For the wrong that needs resistance:
For the cause that lacks assistance:
For the future in the distance,
And the good that it can do!
• • •
Conienid
-1<
There are many ways in which a publication
can advance the best interests of an industry it
serves.
We do not propose to go into a long discussion
of these various methods of which we have made
a most definite study throughout our nine years
of publishing this magazine, but we do believe
ONE very definite method of service is to "police"
the industry being served when it becomes ap-
parent that certain members are exceeding the
ordinary bounds of general business practice and
jeopordizing the business interests of others en-
gaged in the same line of endeavor.
We had that thought in mind last month when
we told you of a certain activity in the West
w here so-called music jobbers and distributors
were "staking" operators employees w ith new
machines without a down-payment and using
that procedure a s a means of shaking d own new
sales from the operator himself.
We have investigated the activity completely
and find that it has now spread to the vending
machine field as w ell, w ith one Los Angeles out-
law manufacturer using " ALL of the tricks of the
trade " in stuffing equipment d own prospective-
operators' throats at positively exhorbitant prices.
However, to confine ourselves to our first issue
w e want you to know that we have progressed
admirably in our work to blot out this menace in
the West. We have gathered together signed affi-
davits from operators who have been affected by
this unnatural activity, we have notified manu-
facturer-suppliers of these outlaw jobbers and
distributors . .. and furthermore, we have called
on them in person and discussed this matter to a
point that we feel there will be no more of it in
the West.
We ask operators throughout the United States
o call upon us when such activities spring up in
your localities.
We have the finest network of paid representa-
tives in all of the key cities of any publication in
this industry. Our men _.are ready, willing, and
VERY ABLE to help you in any emergency that
might arise.
'paul BlackforJ
M A. Y,
I 9 4 I
~Ch 't /ltiJJ-
Penny Arcades, Their Arrangement, Operation
and Earning Possibilities ............................ 13
Perc Smith. a man who has spent a lifetime in advising
Arcade Operators, lets down in this informative article
and gives forth with a mint of valuable information.
Gotham Gets Outdoors ........................................ IS
Irving Sherman , working o u t of THE REVIE W ' S New York
office gives a true picture of outdoor operating as the
summer session swings into full stride in the nation's
largest city .
I
COIN
Man-Made Music-Making Monster.. .................... 19
Little did Bob Seymour know that he had fathered a
natural for Arcades and SportIands. Riaht now said
"Bojo" is tou ring Alaska but will presently be back in
the States and ready for a personal appearance tour .
Maxwell House -
An American Tradition........ 25
An out·of-the-industry feature that is of supreme interest.
Everyone knows of Maxwell House Coffee. Here is an
authentic account of its birth. Prepared, exclusively for
THE REVIEW, by Robert A . Latimer.
What's Cookin' ........................................................ 26
Second Stanza of this popular feature. In this issue such
well-known coinmen as Harry Block, Dave Robbins , Tony
Mangano , F . H . Parsons and others let out with their
favorite recipes.
Coin Machine Opportunities Below the Border 45
In this installment , devoted to Mexico City proper, Harold
S. Kahm, noted busin ess writer now in Mexico and Latin
America Countries on a special ecli torial mission for this
publication, gives forth some excellent leads for enterpris-
ing operators.
This month's cover subject is beautiful .Louise Stanley, Buckley
Music System girl for 1941. and just recently the "Girl of the
Month" for Chesterfield cigarettes. Louise hails from Springfield.
Illinois, and has played leading roles in forty motion pictures.
~er gr<:at-grand~other was . one of the Todds, the historic family
mto which Abe Lincoln married when Mary Todd became his wife.
Miss Stanley's proud bearing and striking charm are the direct re-
sults of this distinguished ancestry. Louise is now exclusively the
Buckley Music System girl and coinmen will have the pleasure of
seeing her face and figure throughout 1941. The portrait on this
mont.h's . REVIEW is an exclusiye subject especially made for this
pubhcallon by the Bryde, RIchard & Pound agency handling
Buckley publicity.
THE [DIN MA.[HINE REVIEW
I1l5 Venice Blvd.
FItzroy 8269
LOS ANGELES, CALIF.
CHICAGO OFFICE .
35 E. Wacker Dr.
'"
NEW YORK OFFICE
441 Lexmgton Ave.
•
.
C. J. ANDERSON
• Central1l12
RALPH R. MULLIGAN
Murray Hdl 2-558?
MACHINE
REVIEW
7
FOR
MAY
1941
Future scanning projects are planned by the International Arcade Museum Library (IAML).