Coin Machine Review (& Pacific ...)

Corcoran Announces '41
Buckley Boxes Ready
SAN FRANCISCO-Announcement was
made by William Corcoran, recently ap-
pointed Pacific Coast District Manager for
Buckley Music Systems, that the new 1941
line of Buckley Wall and Counter Boxes is
now on display at the showrooms of all
Buckley Distributors.
The new Buckley box is of non-breakable,
die cast construction, and is beautifully
illuminated with fluted insets of colorful
plastics. The plastic insets are arranged to
make the box fully tamper-proof and yet
provide a maximum of eye-appealing illum-
ination. Dials are self-setting and the com-
plete mechanism is mounted as a siiigle
unit made easily accessible through a new
and' simplified method of assembly. A vari-
ety of exterior finishes is available.
Operators who have inspected the new
Buckley line are unanimous in their enthu-
siastic con;iments, according to Corcoran.
"The thousands of Buckley Wall Boxes
that have been installed on the Pacific
Coast during the past year," said Corcoran,
"have won the unqualified endorsement of
operators. Their simplicity of construction
and freedom from necessity of service and
adjustment demonstrated their superiority
over other types of remote installation.
"Scores of orders have already been
placed for the 1941 models," continued
Corcoran. "A new and enlarged line of
accessories for all makes and models of
phonographs is now also on display at all
Pacific Coast Buckley distributors. Immedi-
ate deliveries on both the boxes and acces-
sories are available for Western operators."
Corcoran stated that many operators had
placed orders for the new line at the No-
vember Coin Machine Show in Los Angeles.
Pat Buckley, president of Buckley Music
Systems, maintained a booth during the
Show and also a suite of rooms in the Bilt-
more for the entertainmeltt of his host of
friends among Western operators.
Corcoran stated also that all Western
distributors had been invited to attend the
Chicago Coin Machine Show being held
this month, as guests of Buckley Music
Systems Inc. Among those who will attend
are: William Corcoran, San Francisco; Bud
Parr of General Music Co., Los. Angeles;
Charles A. Robinson, Los Angeles; Sam
Kingston, Metro Music Co., San Francisco;
Mel Baer, Baer Music Co., Oakland; Joe
H. Baker, Fresno; D. B. Scotto, Sacra-
♦
mento ; Aubrey V. Stemler, Portland.
Groetchen Explains
Imp's Popularity
CHICAGO - Imp's sensational success
was not an accident, declare officials of the
Groetchen Tool Company, but was the re-
sult of designing a definite machine to meet
a definite need.
" Timing" is the important thing, in the
opinion of Richard Groetchen, president of
the firm, who stated that Imp was an out-
standing example of presenting the right
machine at the right time.
"The development of a new machine is
not just a matter of conceiving something
new and putting it into mechanical form,"
said Groetchen, during a discussion of the
new innovations which the firm will intro-
duce at the 1941 Coin Machine Show. "New
ideas do not mean anything if they cannot
be translated into player appeal and earn-
ing power on location.
"While we . cherish our reputation for
originality we do not present something new
just for the sake of being first. A successful
new machine is one that has a definite pur-
Daval Distributors
Active ·With C ub & Ace
CHICAGO - Booths 52 and 53 at the
Chicago Show will be well manned by lead-
ing distributors, according to announcement
of officials of the Daval Co., counter game
manufacturers. Among the firms due to be
represented there, are Electro-Ball Co.,
Sicking, Inc., Atlas Novelty Co., Banner
Specialty Co., B. D. Lazar Co., Seaboard
Sales, Inc., Trimount Coin Machine Co.,
H. G. Payne Co., Silent Sales Co., Moseley
Vending Machine Exchange, Mayflower
Novelty Co., The Markepp Co., Ideal
Novelty Co., and the Mac Mohr Co.
Most of these distributors are intensely
active in their own areas with Cub and Ace,
according to report of Daval officials. Harry
Moseley, of Richmond's Moseley Vending
Machine Exchange, terms the two counter
games his "mighty midgets" in promoting
them. Si Lynch and Ed Furlow of the
Electro-Ball Co., Dallas, believe their firm
will set a new record for counter game
sales with Cub and Ace. Ben and Si Lazar,
Harr y Hoppe, Baker No velty Company execu-
tive, sees a big year ahead and invites • of B. D. Lazar Co., Pittsburgh, have found
it effective to tuck a Cub and an Ace under
operators fo not miss the Baker line at the
each arm and go out and visfr their cus-
1941 Show.
tomers, and J. E. Cobb, president of Ken-
tucky Springless Scale Co., Inc., of Louis-
pose-fitted to a definite territorial demand
vill e, declares that "Cub and Ace are the
and a definite location need," Groetchen
two greatest counter games my firm has
declared.
ever featured."
"Before a rough model is made, even
before we attempt a sketch or drawing of a
machine, we make a careful survey of ter-
ritories, legal restrictions and locations. Our
new machines are not conceived by design-
ers or experimental engineers in our labora-
CHICAGO-"Forward for '41 is the
tories, but rather by men who are familiar
feeling behind the big rush of business as
with actual operating conditions. When a
D. Gottlieb & Co., moved into the newest
definite need or opportunity is found to
and most modern coin machine factory in
exist we try to visualize the kind of machine
the world," said Dave Gottlieb, company
which will meet that need or opportunity.
president. "With the year 1940," he con-
This idea is given to our designers and
tinued, "we closed the biggest year in our
engineers who may work months before a
history, climaxing it with our removal into
finished model is approved. Consultations
our new factory. We are all set for big
with operators and distributors are then
business ahead. Our new equipment, which
held to determine whether the machine will
permits new, last-minute production me-
be placed in production.
thods and new standards of precision manu-
"Imp was one of the most popular
facturing, is a marvel of modern industrial
counter games of all time because it was
efficiency. Business indications point to a
created to meet an unprecedented oppor-
tremendous increase of volume in the coin
tunity for a miniature model, because it
machine industry for 1941. With our new
was discreetly designed in a 'radio' style
equipment and facilities, D. Gottlieb & Co.,
cabinet so that it would 'stay on the job'
will continue in the forefront of manufac-
once it was placed on location, because its
turing and maintain its enviable position of
action and playing appeal spelled big earn-
leadership. First of the Gottlieb parade of
ings for operators, and because its mechani-
winners to go into production at the new
cal dependability was almost 100 per cent
plant are Champ and the good old reliable
perfection. In other words," said Groetchen,
3-Way Grip Scale. We'll be at the old stand
"Imp proved to be the right machine, intro-
at the Chicago Coin Machine Show, booths
duced at the right time.
3-4-5, and urge all to attend."
♦
"Full Speed Ahead" Is
Gottlieb 1941 Motto
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MACH INE
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Compliments
of the Season
•
AMUSEMENT MERCHANTS' ASSOCIATION
San Francisco, California
https://elibrary.arcade-museum.com