Coin Machine Review (& Pacific ...)

Repeatoscope Unit Has
Time-Payment Plan
Automatic Projection
NEW YORK CITY-Operating on the
theory that there is a much broader field
for movie machines than for coin-operated
phonographs, since only one of the latter
can be used in a location, while several
movie units could be employed, and that
the movies would find employment in thou-
sands of locations where phonographs could
not be used at all, engineers have con-
ducted commercial testing for nearly ten
years and completed a unit called Repeato-
scope which is now available to operators.
Long-sustained, trouble-proof, economical
and efficient service is claimed for the
Repeatoscope device which, according to
executives, eliminates the theory of employ-
ing ordinary films for automatic work by
substituting basically patented, composite
metal-mounted films which deliver upwards
of 2000 exhibitions of each film print with-
out breakage or need for supervision and
attention.
Costing no more than ordinary films to
manufacture, these films assertedly deliver
20 times the volume of service without
84
COIN
MACHINE
REVIEW
fO THE (OIi
any breaks. Long periods of testing re-
portedly show the machine's capability of
meeting profitably the mechanical and com-
For Rapid-Fire
mercial demands of automatic move pro-
CHICAGO - A nation-wide, uniform
jection at a fraction of the cost of any .
time-payment plan for purchase of Rapid-
other method.
Fire machine-guns, based on an ·extensive
The Repeatoscope projects silent pictures
survey of machine-gun earnings and avail-
since it is felt that locations where the
able locations, has been announced by
distractions of sound would be permitted
Bally Mfg. Co. "In view of the terrific
are relatively rare. Subjects for use in the
demand for Rapid-Fire, operators are urged
machine are available from a wide field of
to lose no time in contacting their distribu-
sources and may be utilized whether orig-
tors, who will explain the details of our
inally photographed in sound or not. News
liberal plan," suggests George Jenkins, the
reels, stock short libraries, war scenes,
firm's general salesmanager. "A small
sporting events, dance features, nature
down-payment gets the operator started:
studies and other subjects are in the reser-
players pay the balance by pouring nickels
voir of material.
The unit is 15½ inches wide by 24 in-
into the chute for the biggest amusement
bargain in history."
ches deep by 6 feet high. Its sign meas-
ures 12½ by 12½ inches, has a viewing
Although thousands of these devices are
aperture of 7½ by 4½ inches, and projects
said already to be on locations, Bally as-
an image 6 inches by 8 inches. Film is
sertedly waited for proof-positive before
non-inflammable, and up to the equivalent
announcing the plan, "because we believe
of 130 standard feet may be used. The
that a policy of 'be-sure-before-you-sign' is
machine is said to be equipped with slug
the only smart one for operators purchas-
rejector mechanism, coin counter, locked
ing equipment on a deferred-payment
cashbox within the cabinet, and an auto-
basis." Earning power, long life and me-
matic mercury cutoff switch in the event of
chanical performance of equipment, some
mishap.
♦
of which has been in continuous operation
for three to five months, are claimed as
justification for the program.
Acceptance of the Bally machine-1:(uns
with diving submarine target by New York
operators is credited with getting President
Ray Moloney to abandon his membership
in the No-Airliners-for-Me Club when he
hastened back from a visit to Jack Fitz-
gibbons' office to step up production several
notches. This increase was necessitated
further by the time-payment plan, and by
urgent demands for units.
Typical of the latter case was the recent
placing of his third carload-order by Sam
Taran, head of Mayflower Novelty Co. of
St. Paul, who flew to the Bally plant bear-
ing with him a five-figure check for pay-
ment.
Battery operations of Rapid-Fire are
reported soon to be in full blast in almost
every section of the country. Termed ideal
for the purpose, it is pointed out that "it is
a 100%-legal amusement game whose ex-
clusive skill adjustment feature insures
thrills for every player, from the lady
whose experience with weapons has been
limited to fly-swatters, to the skeet-shark
~
who declares war with the assertion that 'I
won't quit till I score 100.'" Further, in its
appeal to defense-minded Americans, op-
erators are finding that a vacant store
quickly becomes a gold-mine when equip-
ped with a battery of Rapid-Fire machine-
guns, the vacant building thus becoming a
"Shoot-Store," it is declared.
♦
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'
SHERMAN HOTEL
CHICAGO
JAN DARY 13, 14, 15, 16, 1941
•
•
"What have you been doing in front of
that mirror for the last hour?"
"Trying to see how I look with my eyes
shut."
•
•
Cop: "Why didn't you get out of the
lady driver's way?"
Pedestrian: "I didn't know what she was
driving at."
CHICAGO SHOW
J'AN. 13, 14, 15, 16
PLAN NOW TO
ATTEND
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