I •
the nature of missionary work to intro-
duce our exclusive central unit method
of preparing beverages. Instead we
found operators and distributors eager
to 'get going,' and ready to 'put it on
the line' as fast as we could write the
franchise papers. 1939 is definitely going
to be a big year for Bally and Baily's
customers.
"Next to the Beverage Vendor, our ice
cream bar vendor and cigarette ma-
chine, which combines the features of a
skill game and a vendor, were probably
the most talked-about machines at the
Show. Phonograph operators seemed ex-
cited about the Bally Phonograph Re-
mote Control, which enables the opera-
tor to utilize old machines and offer
patrons not twelve or twenty, but forty-
eight selections.
"The Bally Bell, of course, accounted
for a big chunk of our total sales volume
at the Show, closely seconded by Haw-
thorne, our 10-way multiple with double
reserve. In the novelty class, Bally Su-
preme attracted a great deal of attention
due to its unusual flash, sound eifect
and clever new kicking bumpers. Su-
preme went into full production on the
opening day of the Show, and accord-
ingly operators and jobbers were able
to get immediate delivery."
Discussing this 5-ball high score game
further, it was pointed out that the play-
field was alive with player interest. A
"kicking bumper" is right in the center
of the field , looking like a regular spiral
bumper; its effect, though, is one of
sending the ball scooting all over the
board so that the score climbs al a
dizzy rate and incites "five-figure fever"
among the fans. In addition to this play-
appeal, Supreme has eleven roll-overs,
most of which score 1000 or 0 depending
upon whether or not corresponding
lights are lit; two of the roll-overs score
2000 when the lights are on, and two
score 1000 any time they're contacted.
The group of spiral bumpers each scores
100. A bell rings every time 1000 is
scored on roll-overs, and two other old
favorite play stimulator ideas are also
found in Supreme-progressive score,
and out-ball return.
Moloney believes that the outstanding
counter game of the Show was Baily's
new coin operated electric 300-hole
salesboard which held big crowds day
and night .
e
MONARCH'S
NEW CATALOG
Just Off The Press!
The most complete listing of
coin - operated games you've
ever seen. Page after page of
super-values. Legal Equipment
-Counter Games-Amusement
Tables-Novelty Games-Con-
soles-Phonographs - Payout
Tables-Vending Machines. If
it operates with a coin slot ..
it's our business. This remark-
able Catalog will save you
t ime and money. Send for yours
NOW!
The Came which has
Ancestors
TOKEN
PAYOUT
27
COIN
MACHINE
REVIEW
We are quite proud of the new MERCURY. It is the classiest looking counter game
wh ich we have ever built, every inch a thoroughbred .
You will share our fatherly pride when you walk into a location with the new
MERCURY. Such elegance never graced a counter before, a ll other games are
hopelessly outmoded when compared with MERCURY.
New windstream design , finished in beau-
tiful Duotone Hammerloid , suggesting
expensive richness.
Elimination of side handle overcomes op-
e rating objections in many territories.
Well-tested " Ginger" mechanism , im-
proved with a " downstroke" handle release
-rates "tops" in counter game design ,
ha s p roven su ccessful in 50,000 locations.
Automati c Token Payout, like on Ginger,
token vended th rough side opening , gives
perfect check on payouts claimed by lo-
cation.
Pe nny or Nickel Play.
Optiona l "CONCEALED TOKEN AWARD " model , shown above , on winn ing com-
binati ons shows a reward token beh ind gJass window ; after storekeeper has paid
reward over counte r, he pushes plunger )which deposits awa rd token in cash box.
Value of Token engrave d on both sides.
MERCURY is the most modern game which you can operate in most territories, it
will make more money than you eve r d reamed of.
MERCURY is ma ste rbuilt by Groetc hen-with an expe rience of bu ild ing half a
million counter games back of it.
Ticket users write for Clreu/arsl
MONARCH
COIN MACHINE CO.
1731 Belmont Ave., Chicago
CROETCHEN TOOL CO.
126 N. Union Avenue
Chicago, U. S. A.
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