Coin Machine Journal
Issue: 1948 December - Page 16
16
Ed. Baratz, "Q" Automatic Sales
Co., Aurora, Ill.
manufacturing and agricultural re-
gion of North Carolina.
·H. D. Dwyer, D. W. Dwyer Co., An-
derson, Ind. Dwyer, a Hoosier, Uni-
versity educated and formerly associ-
ated with manufacturing in the paper
specialty field will lead the thinking
on the subject of mixed route opera-
tions. He will draw on his experience
in a semi-industrial and agricultura1
area.
Dwyer will show how diversification
may be necessary when a certain prod-
uc·t an operator handles reaches the
point of diminishing returns. He will
show how to reconcile the disparity
when an investment on certain types
of equipment reaches a point where
the returns fail to materially increase.
He does not discredit specialization for
many are able to do a better job
through specialization as in the case
of doctors or lawyers. He does point
out that diversification is more practi-
cal with operating and the course the
operator pursues is up to him, based
on local conditions.
John Mason, Allegheny Cigarette
Service Co., Wilkinsburg, Pa. who will,
in his discussion on "Increasing Effi-
ciency in Maintenance and Repairs in
a Large Operation," delineate on the
Aaron Goldman, G. B. Macke Corp.,
Washingion; D.C.
THE COIN MACHINE JOURNAL
following points. (1) Necessity of a
shop in a large operation; (2) Shop
personnel; (3) Shop equipment, (4)
Shop procedure (5) Mechanic training
(6) Necessity of a thorough knowledge
of vending machines for all operators.
Mr. Mason, having one of the large
operations in a thriving industrial dis-
trict, is qualified from years of experi-
ence to talk on the highly involved
subject of route maintenance; and how
to get efficiency from equipment
through proper repairs and service.
Francis W. Edgerton, Edgerton Cig-
arette Service Corp., Lexington, Ky.
Mr. Edgerton who has a broad and
successful experience in operating in
one of the garden spots of the country
has found that success depends on effi-
Frank H. Burns, Burns Distributing
Co., Greensboro, N.C.
ciency in maintenance and repairs. He
will tell his methods of increasing
patronage, improved location service
and lower operating costs through
proper procedures in maintenance and
repairs in the shop.
Aaron Goldman, of the G. B. Macke
Corp., Washington, D.C. and Chairman
of the NAMA Insurance Committee.
Mr. Goldman not only will report on
the progress of the committee in for-
mulating a comprehensive overall op-
erators insurance program but will
tell his experience in route mainte-
nance and control through the means
of proper insurance protection.
Operators, quite naturally, secure
insurance on their personal effects,
such as fire and theft insurance on
their homes and personal property.
Other forms of insurance are essential
to a successful operating business.
Various hazards surround any busi-
ness, and especially so the operating
business. These are the minor pro-
tections such as employee 'bonding,
workman's health and liability protec-
December, 1948
John Mason, Alegheny Cigarette
Service Co., Wilkinsburg, Pa.
tion, retirement funds, etc. In addition
there are public liabilities such as
product damage, claims, nuisance
claims for fancied injuries, dishonest
claims that might arise, and the pub-
lic liabilities such as car damage, and
the like.
He will attempt to draw some lines
on extent of coverage, what is manda-
tory and other fine poi~ts of adequate
insurance protection for all types of
vending operations. He will ·point out
how insurance guarantees continuance
of one's business, and protects one's
income over a period of years, mini-
mizing the unforeseen losses that may
arise in the course of one's business
career.
Ed Baratz, "Q" Automatic Sales
Co., Aurora, Ill. Mr. Baratz, who
operates the "Q" Automatic Sales Co.,
as a subsidiary of the "Q" Candy and
Cigar Co., is located in a farming and
manufacturing center known as the
Fox Valley. Two cities of 50,000 pop-
ulation and various towns ranging in
size from 2,000 a~d 8,000 population
make up his territory.
Mr. Baratz organized his operations
after a careful survey of the territory.
While he has a substantial industrJal
plant operation analysis revealed that
route growth would be limited with-
out other types of locations. His
method of surveying his potentials in
his own words is as follows:
" In order to get a complete picture
of our market area, we made a survey,
block by block, and included every
type of outlet between towns and
cities. This was done by our own men,
including our wholesale salesmen. In
the survey we also found out how
many outlets had machines and how
many did not.
"After we completed this, we codi-
fied the different types of locations
and then determined how much money
we would allocate for expansion.
"In our conclusions we decided to
try out various types of public loca-
Journal readers are the world's best operators.
https://elibrary.arcade-museum.com
Ed. Baratz, "Q" Automatic Sales
Co., Aurora, Ill.
manufacturing and agricultural re-
gion of North Carolina.
·H. D. Dwyer, D. W. Dwyer Co., An-
derson, Ind. Dwyer, a Hoosier, Uni-
versity educated and formerly associ-
ated with manufacturing in the paper
specialty field will lead the thinking
on the subject of mixed route opera-
tions. He will draw on his experience
in a semi-industrial and agricultura1
area.
Dwyer will show how diversification
may be necessary when a certain prod-
uc·t an operator handles reaches the
point of diminishing returns. He will
show how to reconcile the disparity
when an investment on certain types
of equipment reaches a point where
the returns fail to materially increase.
He does not discredit specialization for
many are able to do a better job
through specialization as in the case
of doctors or lawyers. He does point
out that diversification is more practi-
cal with operating and the course the
operator pursues is up to him, based
on local conditions.
John Mason, Allegheny Cigarette
Service Co., Wilkinsburg, Pa. who will,
in his discussion on "Increasing Effi-
ciency in Maintenance and Repairs in
a Large Operation," delineate on the
Aaron Goldman, G. B. Macke Corp.,
Washingion; D.C.
THE COIN MACHINE JOURNAL
following points. (1) Necessity of a
shop in a large operation; (2) Shop
personnel; (3) Shop equipment, (4)
Shop procedure (5) Mechanic training
(6) Necessity of a thorough knowledge
of vending machines for all operators.
Mr. Mason, having one of the large
operations in a thriving industrial dis-
trict, is qualified from years of experi-
ence to talk on the highly involved
subject of route maintenance; and how
to get efficiency from equipment
through proper repairs and service.
Francis W. Edgerton, Edgerton Cig-
arette Service Corp., Lexington, Ky.
Mr. Edgerton who has a broad and
successful experience in operating in
one of the garden spots of the country
has found that success depends on effi-
Frank H. Burns, Burns Distributing
Co., Greensboro, N.C.
ciency in maintenance and repairs. He
will tell his methods of increasing
patronage, improved location service
and lower operating costs through
proper procedures in maintenance and
repairs in the shop.
Aaron Goldman, of the G. B. Macke
Corp., Washington, D.C. and Chairman
of the NAMA Insurance Committee.
Mr. Goldman not only will report on
the progress of the committee in for-
mulating a comprehensive overall op-
erators insurance program but will
tell his experience in route mainte-
nance and control through the means
of proper insurance protection.
Operators, quite naturally, secure
insurance on their personal effects,
such as fire and theft insurance on
their homes and personal property.
Other forms of insurance are essential
to a successful operating business.
Various hazards surround any busi-
ness, and especially so the operating
business. These are the minor pro-
tections such as employee 'bonding,
workman's health and liability protec-
December, 1948
John Mason, Alegheny Cigarette
Service Co., Wilkinsburg, Pa.
tion, retirement funds, etc. In addition
there are public liabilities such as
product damage, claims, nuisance
claims for fancied injuries, dishonest
claims that might arise, and the pub-
lic liabilities such as car damage, and
the like.
He will attempt to draw some lines
on extent of coverage, what is manda-
tory and other fine poi~ts of adequate
insurance protection for all types of
vending operations. He will ·point out
how insurance guarantees continuance
of one's business, and protects one's
income over a period of years, mini-
mizing the unforeseen losses that may
arise in the course of one's business
career.
Ed Baratz, "Q" Automatic Sales
Co., Aurora, Ill. Mr. Baratz, who
operates the "Q" Automatic Sales Co.,
as a subsidiary of the "Q" Candy and
Cigar Co., is located in a farming and
manufacturing center known as the
Fox Valley. Two cities of 50,000 pop-
ulation and various towns ranging in
size from 2,000 a~d 8,000 population
make up his territory.
Mr. Baratz organized his operations
after a careful survey of the territory.
While he has a substantial industrJal
plant operation analysis revealed that
route growth would be limited with-
out other types of locations. His
method of surveying his potentials in
his own words is as follows:
" In order to get a complete picture
of our market area, we made a survey,
block by block, and included every
type of outlet between towns and
cities. This was done by our own men,
including our wholesale salesmen. In
the survey we also found out how
many outlets had machines and how
many did not.
"After we completed this, we codi-
fied the different types of locations
and then determined how much money
we would allocate for expansion.
"In our conclusions we decided to
try out various types of public loca-
Journal readers are the world's best operators.
https://elibrary.arcade-museum.com
Future scanning projects are planned by the International Arcade Museum Library (IAML).