Automatic Age

January, 1941
AUTOMATIC AGE
156
NATIONAL REPORTS PIN
GAMES ARE BOOMING
WAS HE PLEASED? WELL, CAN’T YOU TELL!
In the center, with a modest smile of triumph, is Brennan Murtha— winner of a valuable
award at the Rex Vending Company’s recent gala opening— 725 Larkin Street San
Francisco. Fred Neuman, Rock-Ola Distributor and owner of the Rex Vending Com­
pany left is reaching for the lucky ticket to announce the winner. George Murdock,
'
Rock-Ola District Manager, holds the fateful bottle.
“EXTRA FEATURES COUNT,”
SAYS FRED
On the occasion of the recent
gala opening of the Rex Vend­
ing Company’s attractive new
show rooms, 725 Larkin Street,
San Francisco, Fred Neumann,
owner and Rock-Ola Distributor
said:
“To celebrate our opening
day, we decided to give certain
fortunate operators attending a
valuable award. Presentation of
the awards was one of the high­
lights of the program.
“I want to say, however,” ad­
ded Neumann, “that our gifts
aren’t just reserved for the oc­
casion of a grand opening. We
present them every day to our
many operator friends when­
ever they place orders for Rock-
Ola Luxury Lightup Phono­
graphs or Dial-A-Tune Wall
and Bar Boxes. The many extra
features built into these fine
instruments represent the best
awards we could give to any­
one !”
Jack Moore, Rock-Ola oper­
ator, agreed with Neumann.
“Fred is right as far as I ’m
concerned,” he said. “The extra
profits I ’m earning with Rock-
Ola Dial-A-Tune Wall and Bar
Boxes plus the trouble-free ser­
vice they give me is all the
award I could possibly want. To
me, these units are tops!”
“The market on all types of
pin ball games is expanding at a
clip that harks back to the boom
days,” said Harry Heiman,
sales manager, National Coin
Machine Exchange of Chicago,
on his return from a flying trip
through the central states.
“There is every indication that
1941 will reach new peaks in the
point of sales volume, attribut­
able to the better industrial con­
ditions as well as a marked
change in the attitude of the
‘City Fathers’ in many commun­
ities who now realize that this
form of amusement has come to
stay.
“Never before in the history
of National Coin of Chicago
have we had so many late recon­
ditioned games on our floors to
fit the purse of large and small
buyers. And, to give operators
a chance to load up on sound,
dependable games at bargain
prices, we have slashed all
prices and feel sure our values
will defy competition. All used
games are so thoroughly recon­
ditioned that many look like
new!”
Joseph Schwartz, president,
added that “we unconditionally
guarantee all equipment so that
operators buying from us know
they are getting 100 cents on
every dollar. Operators are cor­
dially invited to visit us and
satisfy themselves that we have
what they want at prices they
can afford to pay.”
EXPORTS INCREASE 39%
United States exports of
“specialties” during October
1940 were valued at $23,456,550
compared with $17,818,997 dur­
ing October 1939, an increase of
32 percent, according to the
BILL GERSH
Specialties Division, Depart­
“ Ambassador-At-Large" for the coin machine ment of Commerce.
industry would be an apt title for Bill Gersh,
Coin operated machines show­
so extensive are his activities v/ith manufac­
turers, distributors, and operators. Bill is ed a larger ratio of increase,
Director of Sales Promotion, Byrde, Richard with a gain of 39%.
& Pound, Advertising Agency, New York City.
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