Automatic Age

A nti-aircraft style amusement de­
vices, which attracted a great deal o f
operator interest were displayed by
International M utoscope Reel Co.,
13
AUTOMATIC AGE
February, 1940
by Exhibit Supply Co. and by Bally
M fg. Co. An electric salesboard was
also a new Bally item at this year's
show.
awards, was shown by Modern Ma­
chines, Inc. o f Chicago.
The new seven and ten-column
cigarette vendors manufactured by
Emphasis on bowling games which
several months ago started a tre­
mendous new cycle in the amusement
machine division, continued to com ­
mand unprecedented interest and pat­
ronage at the show. In addition to
the well known miniature bowling
games by H. C. Evans, Bally M fg.
Co., R ock-O la M fg. Co., Exhibit Sup­
ply Co., and the various pin-game
adaptations o f the bow ling principle,
a new regulation size “ Duck Pin”
bowling alley was displayed near the
lobby o f Hotel Sherman by H. C.
Evans & Co. This new development
can be furnished with or without coin
mechanism.
David C. Rockola, whose successful efforts
in bringing about a united industry have
been widely recognized throughout the trade.
Universal Vendors Corp., Columbus,
Ohio, were displayed fo r the first
time at the 1940 show.
Dave Gottlieb, President, Coin Machine
Industries, Inc.
Legal adaptations o f miniature
games patterned after popular na­
tional sports included the new “ Skee-
Ball-Ette” , by D. Gottlieb & Co.,
“ A u to-G olf” , by National Dispenser
Co., “ R ound-o-G olf” by Legal Games,
Inc., “ Skee-Jump” by Scientific Ma­
chines Corp., in addition to those
previously mentioned.
Inc., and by Metropolitan Amusement
Co. The “ V oice-O -G raph” , recording
machine was also displayed by Inter­
national Mutoscope Reel Co., Inc.
Vibrating devices fo r massaging
and stimulating tired feet were shown
Jim Gilmore, CMI Secretary and Show
Manager, whose ability and experience
made the 1940 Coin Machine Show an
unprecedented success.
“ General Store” , a vendor fo r
cigarettes, candy, aspirin, etc., at
prices ranging from 5c to 25c, was
displayed fo r the first time by H. C.
Evans & Co.
A new phonograph manufacturer,
The Herbert Phonograph Corp. o f
Chicago, presented its new “ Mel-O-
T one” phonograph, which was well
received by music operators.
Jack Kelner, who arranged the brilliant
"Celebrites Breakfast” and provided dozens
of stage, screen and radio headliners to
entertain coin machine men.
A baseball score card vendor, which
permits patrons to make selection o f
winning baseball teams in order to
participate in distribution o f contest
© International Arcade Museum
Herb Jones, chairman of the Show Pub­
licity Committee was honored at the 1940
Banquet when President Gottlieb pre­
sented him with a handsome watch.
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