Automatic Age

E v a n s ’ G a m e s P o p u la r
W ith
S p o rt C ro w d s
“Extraordinary,” is the word they
use in certain bright nite spots, ac­
cording to R. W. (Dick) Hood, presi­
dent of H. C. Evans & Co., when the
conversation turns to the new Evans
games. These games are finding their
way into top locations in all corners
of the country and operators are
genuinely amazed at their drawing
power and earning capacity.
“You’ll always find the sporty
crowds playing the Evans games”
said Dick Hood. “Only recently, when
the exclusive Royal Palm Club of
Miami, Florida, opened its doors as
one of the ultra-fashionable nite
spots, its patrons had the pleasure of
being introduced to Roletto, Jr., our
coin-operated roulette wheel game, at
the premier. This type of game is an
enormous favorite, and it can usually
be counted upon to carry more play
than any other game.
“Equal with the success of Rolletto,
Jr., is Galloping Dominos, our new
dice payout. This is also a coin-oper­
ated game of popular appeal and a
superior money-maker. Certain type?
of locations, without exception, find
this dice game their top attraction.
Locations that have a yen for horses,
however, are most enthusiastic about
Bang Tails, which is similar in play
to the other two, except that its field
presents the excitement of the race
track. In our own tests, these games
almost invariably “cornered” the play
wherever tried, with an income that
beat “slots”.
“Our company, continued R. W.
(Dick), has gone to great expense in
developing these three new machines
for locations that want better games
to make greater profits. While we’ve
got to “step on it” to keep up with
orders, we’re determined to live up to
our policy of making prompt delivery
at all times, as that’s part of our
promise to the trade.” •
225
AUTOMATIC AGE
March, 1937
In addition to supplying operators
with these novelties, Hart also advises
operators on the best candies and
gums to use in their machines. He
has had a long experience in this field
and knows the best sources of supply.
Due to the increase in business Eas­
tern has employed additional help in
both the toy department and in the
mechanical department.
S p o tlite G o in g B ig
“Spotlite is really in the spot­
light,” said Dave Gottlieb, president
of D. Gottlieb & Co., with high en­
thusiasm. “Every fond prediction we
made about our new game a few
weeks ago is coming true. It ’s going
over with a bang that resounds in
all parts of the country. I don’t
want to keep saying, ‘I told you so’,
but it’s exactly what we foresaw from
our tests. The public wants that type
of game and we’ve always found it
to be the best policy to give people
what they want, for the people in
turn have a very nice way of showing
their appreciation — by patronizing
the games they like.”
Spotlite is a bumper-type varied
payout which gives the player addi­
tional winning opportunities with new
possibilities of increasing the odds.
These added chances of winning, it
is claimed, keep the players’ intei’est
keyed up to a high pitch, for he can­
not be sure till the very end of the
game how big his chances of winning
really are.
“Spotlite is already in many top lo­
cations in every part of the country,”
concluded Mr. Gottlieb, “and all our
distributors are anxious for prompt
delivery. At the factory we’re opera­
ting under a full head of steam, and
even if it makes us sweat we’re keep­
ing up, so there’ll be no disappoint­
ments.”
C la r o s ta t
Expands
P r o d u c tio n S p a c e
E a s te rn
S u p p lie s T o y s
fo r V e n d e r s
Eastern Machine Exchange has
entered the business of supplying toys
for vending machines in a big way.
Frank Hart, of the firm, has arranged
a combination of toys that is well
adapted for sale in the small confec­
tion venders. Hart says that operators
using- the combination have found it
to be very profitable.
Due to the considerable and steadily
rising volume of its jobber business,
The Clarostat Mfg. Co., Inc., an­
nounced a 25 per cent increase in its
production space. Much new machin­
ery and other equipment has been in­
stalled, together with the hiring of
additional factory personnel, in order
to meet the expanding volume of trade,
with prompt deliveries. The Claro­
stat plant is located in the company’s
own building at 285 North (ith St.,
Brooklyn, N. Y.
© International Arcade Museum
M y s t e r y is C h o i c e o f
C o u n te r P la y e r s
A1 S. Douglis, president of the
Daval Manufacturing Company, says
that trade response since the 1937
convention has convinced them that
the counter game players prefer
changing odds and mystery award
action.
“ When we introduced Reel ‘21,’”
Douglas stated, “we learned that
players liked the changing-odds ac­
tion of the game, as well as the mys­
tery of what’s under the closed reels.
Prior to the Reel ‘21’, the Penny-Pack
cigarette reel counter game created
the greatest sensation in the counter
game business, having taken in more
dollars’ worth of play than any nick­
el, dime or quarter play counter game
introduced up to that time.
“If we could only combine the play-
compelling- features of the one-cent
cigarette reel Penny-Pack with the
changing odds and mystery award
play of the Reel ‘21’ we would have
some game —• that was agreed by
everyone in the industry, including
players, operators, jobbers and dis­
tributors. Well, it wasn’t exactly easy
but we did it. The result is the Tri-O-
Pack, a penny-play, changing-odds,
mystery-award, cigarette reel counter
game that is acclaimed the greatest
sensation in the counter game field.”
A typical letter of comment on Tri­
O-Pack was received from an opera­
tor this week. It stated: “That
mystery action on your Tri-O^Pack is
what gets the players on this location.
I ’ve never seen any counter game
where the interest gets as red hot as
it does on this baby. And all because
after the players have a winner they
don’t know just how much they have
won until they snap open the shutter.
I believe, Mr. Douglis, it would be
most interesting to study the actions
of players when ready to push the
mystery odds button on Tri-O-Pack.
I ’ve seen them rub a lucky coin or
rabbit’s foot or else look for a hunch­
back to rub his hump and I ’ve even
seen one player rub the head of one
of the colored boys who works in the
spot for luck.
“After that they will push one of
the buttons and if they hit everyone
in the place gets a thrill. Some of the
.suspense motions that these fellows
go through is sure jittery, but oh, boy,
they sure do get a great kick out of
this counter game Tri-O-Pack.”
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