International Arcade Museum Library

***** DEVELOPMENT & TESTING SITE (development) *****

Automatic Age

Issue: 1934 November - Page 2

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A
f *
P R O F IT S
NET
o r
GROSS
p r o fits
You have read ab o u t coin machines th a t are shouted to be
record breakers fo r cash intake on locations . . . $25.00 . . .
$50.00 . . . and even a hundred a day . . . some say.
Perhaps all this may be true . . . but nevertheless it is good
advertising copy to g e t orders fro m operators,— who in a very
short tim e learn th a t it's not the gross receipts th a t count,—
B U T — how much p ro fit he really m ade on the gross intake a fte r
payoffs and the sp lit w ith location owner has been made.
W hen any kind o f a coin machine proves itse lf a real money
maker,— it must in every collection show a substantial N E T
P R O F IT fo r the o p e ra to r.
It is n o t fa ir to operators fo r a m anufacturer to experim ent at
the operators expense.
Ever since the E X H IB I T S U P P L Y C O . became a m anufacturer
o f coin o p e ra te d machines way back in 1901 . . .
it always
m aintained its own 'p ro v in g ' ground, to te st a machine w orthy
o f an o p e ra to r's investm ent and expectation.
To this day, each and every E X H IB I T Product placed on the
market has not fa ile d to 'click' w ith N E T P R O F IT S th a t are
satisfying to all operators.
--ask
E X H IB IT
your
Jo b b e r
S U P P L Y
4222-30 W. LAKE ST., CHICAGO
CREATORS
OF T H A T
PHENOMENAL
C O .
S E N S A T I O N - “ DROP
KICK”
A U T O M A T IC A G E , $1.00 p e r y e a r. P u b lis h e d m o n th ly b y L ig h tn e r P u b lis h in g C o rp o ra tio n , 2810 S. M ic h ig a n A v e ., C hicag o.
E n te re d as second class m a tte r A u g u s t 10, 1926, a t th e P o s t O ffice a t C h ica g o , 111., u n d e r th e A c t o f M a rc h 3, 1879.
P R IN T E D IN U . S. A .
© I n t e r n a t io n a l A r c a d e M u s e u m
h t t p : / / w w w .a r c a d e - m u s e u m .c o m /

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