Automatic Age

12
T h e a u t o m a t ic A ge
B y way o f comparison, we might
say that the amusement park show
charges $175.00 fo r the same booth
and space that we are giving fo r
$40.00. It is true they have some­
what larger expenses. A t the recent
National Confectioners’ Exposition,
this identical space cost $120.00. The
money secured from this source goes
to pay fo r the cost o f erecting
booths, renting equipment, etc. There
will be enough left over to pay Mr.
Turner a reasonable amount fo r his
w ork in having booths erected, ar­
ranging equipment, answering corre­
spondence and numerous details.
However, before paying Mr. Turn­
er, the matter will be presented to
the manufacturers in convention as­
sembled and the amount set and
agreed to by them. A full financial
report accounting fo r every dollar
will be presented to the manufactur­
ers. There will be no secret profits
to divide and no mystery about what
is done with the money. There ia
room fo r 50 exhibits in the hall and
counting that some will double up,
there will probably be 70 exhibitors
showing their machines.
I f all the space is taken there will
be sufficient funds to advertise the
exposition in the Billboard, Novelty
News and Opportunity Magazines,
which, to a certain extent, will reach
the small operators. The A U T O ­
M A T IC AGE will charge nothing
fo r the space it gives in advertising
the convention and exhibition. What
w e want to do is to work up the big­
gest possible attendance.
In this connection, we want to lec­
ture some o f the manufacturers who
have a tendency to expect to spend
$50 or $100 and sell a carload o f
stuff. That is all out o f reason. N ot
lon g ago, one manufacturer criticised
a convention, most likely because he
did very little business. It was an
outstanding fact that his competitor
© International Arcade Museum
did $20,000 worth o f business. ^
difference was that one conce
helped to work up the crowd. The'
got their own customers to c0 ,
there and buy. The other man d1
absolutely nothing. He did not
^
a hand to help work up the conve?e
tion and then knocked it because
did little business.
#
It has been our experience in
aging and taking part in h u n d r e d s 0
these affairs that the m anufacture^
who know how to go about it 8
always pleased with the business tn
get. Those manufacturers work
their own crow d ; they get their o ^
prospects to the convention, a n d se
them. Then what they pick up ^l0
the other fellow ’s crowd or the gen
eral convention they feel they a
that much ahead. Those who 'w'aI^
to spend a few dollars and sit Da^
and let George do it, usually #
just what they pay for.
'
N ow if this lecture is taken i*1
spirit in which it is intended, eve *
body will jump in and do their sha
to make it a howling success
they will come away with a p ° clc ,
ful o f business. It has been sug£eS
ed that there might be enough f UIJ
left to give $50.00 to the opera ^
coming the longest distance a
$50.00 to the operator placing
g
largest order fo r machines. W e ^ ^ g
to announce this definitely, but in
meantime would like to hear fr
the trade on the subject. The e* ^ e
sition details and the sale o f SP
will be handled by F. E. Turner, 1 ^
Lafayette Building, Detroit, SeC*’
tary-Treasurer o f the Coin Ma^ 1 ^
Operators’ Association o f A w ®11 t
and President o f the Detroit
operators’ association. I f you
half a booth, send $5 with your
ervation.
I f you want a comp
10x 10 booth, send $10 with your
ervation. The balance is p ayable
fore the convention opens.
http://www.arcade-museum.com/
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