Atari Coin Connection

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A VIDEO WITH
PINBALL PLAY
Atari welcomes Quintin Flynn Ltd.
as our new international distributor
for Ireland. Shamus Flynn and Fintin
Quinn, principals of the organization,
met with Atari representatives at the
January Amusement Trades Exhibi-
tion in London to make formal ar-
rangements for the distributorship .
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Following the ATE a special show for
Quintin Flynn customers was held in
Ireland January 31 to February 3 .
New Atari products were displayed
and an announcement made to their
operators' in Ireland regarding the of-
ficial distributorship.
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Now the best features of Atari video
games and the attracting play action of
pinball games are combined to create
VIDEO PINBALL™. This all-new one-
to-four-player video game is the first
realistic pinball simulation with extra
benefits built in. It is a completely new
concept in coin games.
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A NEW ATARI
DISTRIBUTOR
The fluorescent ''disco'' 3-D
playfield includes challenging targets,
bumpers, slingshots, rollovers, and
drop targets. It has colorful red LED
lights to dramatically illuminate
specific score objectives. A realistic
plunger shoots the ball into play. Two
sets of video flippers respond in-
dependently to the left and right but-
ton controls. Even the pinball
"nudge" feature has been included to
give realistic feel to the play action.
Specials, Extra Balls, and Bonus
features are all a part of the competi-
tion on VIDEO PINBALL.
It is a video game that includes ter-
rific pinball play. The sleek cabinet
design makes this game appropriate
for a sophisticated environment as
well as a contemporary game arcade.
VIDEO PINBALL offers operators the
most versatile game options and self-
test features. A 3 or 5 ball game with a
choice of replay levels, pinball special
options, four different coinages, and
video message language selections can
be adjusted to suit the location needs.
Atari adds a new attraction to its
winning line of video games. It offers
the superior play action of a pinball.
Players experience a new exhilarating
visual dimension with its glowing
blacklight colors. VIDEO PINBALL has
more dynamic challenges that
stimulate high replay and high quality
to assure maximum reliability.
"VIDEO PINBALL has shown excep-
tional promise in field tests," reported
Frank Ballouz, Atari's National Sales
Manager. "It will give operators high
steady earnings with placement ver-
satility and reliability," h~ added. This
incredible new game concept can be
seen at Atari distributors world-wide .
Quintin Flynn Ltd. is headquartered
in Dublin and has regional offices in
Belfast and Limerick, Ireland. Sue
Elliott, International Marketing Ad-
ministrator for Atari, said, "We are
pleased to have Quintin Flynn in our
group of distributors and look forward
to the start of an excellent business
relationship.''
ATARI ATTENDS ATE
The 1979 Amusement Trades Ex-
hibition was a successful show despite
labor strikes, closed airports, snow
and ice. Atari products were exhibited
by the English distributor, Cherry
Leisure (UK) Ltd. Several upcoming
new video and pinball products were
previewed at the show. The response
was excellent and everyone is looking
forward to a superior 1979 product
line from Atari.
Although attendance was less than
expected due to the problems caused
by the inclement weather, those who
were there were most enthusiastic.
''The indications from the show pro-
ject a strong buying season and con-
tinued growth in the international
market,'' noted Sue Elliott, Interna-
tional Marketing Administrator at
Atari.
Atari hosted a cocktail party for the
international customers on January
25. The social festivities at the Dial 9
Club were superb. All who attended en-
joyed the occasion.
Following the show Atari's Field Ser-
vice staff, Fred McCord, Russ Mac-
Donald, and Bob Salmons, toured the
European distributors to provide
technical assistance and Service
Seminars. The service representatives
met with operators and distributors in
England, Sweden, Belgium, France,
Italy and Germany. Sue Elliott extend-
ed her trip to visit the Atari manufac-
turing facility in Tipperary, Ireland.
This year's ATE may have been cold
weather-wise; however, it marks the
beginning of an active year for Atari in
the international marketplace.