Automatic World

Issue: 1933-February

AUTOMATIC
12
in th e indu try a nd some d ay may have
a machine o f th eir ow n for us.
Archie Kass a nd all his champio ns
he 's bee n ta lkin g abou t should also
be th ere . Archi want's to go by
plane, sin e he's a pi lot himself. You
kn ow how it i .
upport th a t which
support s yo u a nd a ll th a t. But you'll
lik Archie a nd what's more he's just
e nt ered into th e chai n ga ng him elf.
Ma trimony, we mean .
Mr. PerioH o f ilve r tar Mfg. o.
may also be th ere and if h is you
want to kn ow th a t th e e ge ntl emen
ca n certai nl y build machin es. His 8
a nd 6 ha s won plenty of accla im
thro ugho ut th e indu stry.
F rom Albany we'll hav He nry el-
d n who' coming in all his glory a nd
be sure th at you a k Henry whether
he' a t a ll intere ted in upreme . Oh,
my, and my, a nd my .
Looks like th ere 'll be a gay tim e,
Tom, so d o n't forget to be th ere right
on th e minute for lot of th e Ea stern
folk want to meet with you a nd dis-
c us all and a ll th en so m . Ther
will b ple nty o f th e op rators from
this section th ere al 0 a nd we und er-
sta nd th a t both the Amal ga mated Op-
e rators As ocia ti on a nd th e Greater
ew York
e ndin g Machine A soc i-
a ti o n are endi ng d lega te to disc us
thisa and th a ta .
The
. J . A. will have th eir own
boo th and 0 you can corn r th em
with a T exas ix ho o ter, one o f th ose
old tim e ho rse pi stols , a nd get very-
thin g th y have in good old Texas
fa hio n.
ome of th em need it, Tom .
WORLD
February, 1933
th eir plan for a distributor organIza-
They have also carefully
tion .
watched each of th eir members so th a t
all rules were maintained and that each
customer rec ived his du . They have
helped t he operators' associa tion to
form and have carried throu gh with
th em as a single unit when the dark
lo uds threa t ned.
Today, there is no stron ger group
of distribut or in body and unit than
the Automatic Jobbers Association .
We complime nt the . J . A. on their
fin organization and the grea t work
th ey have done durin g this past year.
We wish them continued success for
many, many years to come. And fur -
th r assure them the co-operation of
this medium at all times.

a n Francisco, CaJ.- A woman was
arre ted in an Francisco for slugging
a n ice vending machine. A 25c slot
was lugged with a olid token, secur-
in g the ice but breaking the machin e.
Th woman was arrested.
Universal's New Sensation
SHAMROCK!
R e-de igned to
atch the
play r' eye with gleaming
gli tening metal and beauti-
ful n \V color, HAMROCK
takes on new ignificance
t he fir t a skillf ully plann ed
mod ] n pin game which won
insta n t uce
on every lo-
cati on , HAMRO K
now in i vivid n w
dre 's is winning
f]'ont ra nk promin-
en e in thi
a on's line-
up of game.

THE A. J. A. OF NEW YORK
F or some tim e it ha s been the pleas-
ure of this repor ter to view th e grow th
of many orga ni zatio ns and also th e
dismal fail ur es o f other. [t was th ere-
fore with a ll th e kn ow led ge of pa st
performa nces th a t we viewed th e a -
sembly of th e Automatic J obbers As-
ociation of
ew York when it was
fi rs t form ed .
Ther wa s mu ch to be co nsidered by
th e origina tors. There had been oth er
orga nizations o f lik e character which
had fail ed in th eir fi r t a tt empt a t or-
ga niza tion .
II th ose old bitter ex-
periences were now Ie so ns o f business
procedure a nd th erefore co uld be care-
fully avoided.
They have upport ed a nd com bined
wi th th e bes t minds in th industry
You owe it
to yourself
to try out
immediate-
ly thi ur:!
ource
of
ope(t'ating
profit.. Or-
der you l'
sample TO-
DAY.
Booth 37 at the oin Machi ne how will have thi fine game on di play.
Be sure to see it. We al 0 extend a cordia l invitation to all how vi -
itors to come out and e our modem factory and di play rooms. Phone
u at Haymal ket 0230 or 0231, and we'IJ s nd a cal' for you.

Universal Novelty and Manufacturing Co.
12 13 W es t W ashi n gto n B o u levard
C h icago, Ill.
February. 1933
AUTOMATIC
WORLD
13
THEIR FIRST CONVENTION
It is in teres tin g to not th grow th
of one of our newer fi rm. th e R oxy
e nding 0 . • at 113 3 Broa dway, ew
York. Thi firm entered into a tive
jobbin g orn e month ago a nd has
ga in ed for it elf a cli ntel e amo ng the
many
w York opera to rs by adopt-
ing a policy of better serv ice a t a low
pnce.
H re Mi s laire G ra nt is l adin g
the d es tinies of this firm in the a uto-
matic industry. Thi s is their fi r t con-
Gra nt's hope
vention and it i Mi
tha t she will be able to a tt end the
Chicago show a nd meet with all th e
manufa turers here.
Big Broadcast Enters Market
Many Original Features
Dave Gottlieb. pre ident of D. Gott-
Ii b & 0 . • outstanding manufacturer
of amusement games and one of the
~eenest merchandisers in the field.
furth er substantiates his confidence in
pin games by introducing his latest
gam • Big Broadcast.
The creator of such popular ma-
chines as Five tar Final. Baffle Ball.
Whizz Bang and Play Boy. today
stated. "Pin games are the grea t st
thing that ever happ ned to the coin
machine industry. F rom the very first
introduction they met with instantan-
eous public approval and are today
the favored game in practically every
section of th country. Th y ar truly
'the backbone' of the industry .
"The attempt of manufactur rs to
switch public taste to other types of
gam s. have in most instances. met
with disappoi ntment. Before we de-
cided upon Big Broadcast. I r quested
all our branch offices to make a thor-
ough check-up on the present likes and
dislikes of the playing public. From
reports ga thered from all corners of
this country and abroad. pin gam s
have firmly entrenched themselves.
with no igns of their popularity wan-
ing. Undoubt dly the suspense and
action pins afford. cannot be dupli-
cated by any other substitute.
"As a result of an extensive study
and a personal tour of the country. we
have incorporated in Big Broadcast
the dominant appeal of pins and have
added new features that lend further
suspense and interest. The new trap
door idea is a departure from the old
type p.:>cket in which any number of
ball may collect. Once a ball lands
in a pocket of Big Broadca t. the e in-
ge nious trap doors snap shut. limiting
occupancy to one ball and forcing
others to seek remaining pockets . As
these pockets become occupied. play-
er must exert utmost kill in aiming
for . open' pocket ."
Insp clion of the Gottl ieb plant re-
veals a beehive of activity. Big Broad-
cast games ar in mass production. as-
suring buyer of prompt delivery. Sam-
ple games for demonstration purposes
have been shipp d to all authorized

COLUMBU S OFFER S NEW " ZM "
The ol umbus endin g ompa ny o f
olumbus. Ohio, are now o ff erin g
th ir new Model "ZM" machin e which
ha a mechanism especially d signed
for vendin g differe nt kinds of articl es
of irregul a r shape.
Thi ma chine
d oes not cru h the coa ting a nd it
s li s th ese ar ticle a t a profit. Til
machine is me tin g with the h ar ty ap-
proval of opera tors every wher .
Dave Gottlieb
jobbers and branch office. Consider-
able attention has been given to com-
piling sci ntifi c payo ff cards a nd op-
era tin g h ets to accompa ny eac h
game. As Mr. Gottlieb put it. "The
stage is all set to make Big Broadca t
one of th most widely operat d ma-
chines in America ."

ara Th a t hand orne footb a ll star
at th a t party las t nigh t was certai nl y
a manly young chap. Did yo u notice
his firm hand ci a p?
Clara I'll say I noticed it. H e al-
most broke my kn ee 1- Film Fun.
MAT-CHA-SKOR
Also Ready for Delivery
MAT


SKOR
CHA
The Wiurd
Money Maker
Samptes
$ 18.50
Tax Paid
*
W rite for
Quantity
Prices
BUY FROM
PE O'S
Direct
W e tern
)
Operators
ORDER
NOW
Souther.
Factory
Branch
for
Quicker
D eliveries
and
Lower Freight
.
Southern
BIG BROADCAST
HORSE FEATHERS
JOCKEY CLUB
BALLY Counter GAME
JACK AND JILL
A.B. T. SPECIAL
STEEPLECHASE
HANDICAP
JIGGERS
TIP-TOP
.\,,11 , , , YOl ' \\"11.1. ~.\Y , , , ""h,,' "I .. "" Pri",-?"
\\"EI.I. . . . If ,\t.' ... ·all't .;;.111"'.\ yllu lilt prin', you'll lH:
C:RE.\T EX(,EI'Tlll,,! T r~ II' "lid " ' t'! (;'"
TII~:
tur tlHo latio"
011 :tny
l'lI ill ClI)(·r;Hl·d
m :"'hllll,'-
NATIONAL COIN MACHINE
CORPORATION
17Z4
Operators
FJI~ST
) ull \\ an i !
ORTH CHARLE
S TREET
BAL TIMOR E, MARYLAND

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