AUTOMATIC
Page Fourteen
THE AUTOMATIC WORLD
O ffi ce 1328 East R ich m on d Ave.
Fort Worth, Texas
An independent, nationally circulated journal published monthl), in the
interest of the Vending Machine and Coin Operated Device Industr)' of
America .
TOM MURRAy ..... . ............ . ..... . .. . .... . ... .. Editor and Manager
Classified advertising in our W ant Ad Section of opportunities costs 2Sc
per line, count eight words to the line. Di.pla)' advertising rates fur·
nished on request.
WORLD
February, 1932
business. Weare thankful to you all and we promise
you right here and now that we are here to stay. We
are not the kind that does not figure the cost of a thing
before we jump in.
We have injected some life into the publishing bus-
iness that deals with the coin machine industry.
Yes, we thr ew life into the industry from a stand-
point of trade papers. WE ARE THE LIFE OF THE
PARTY.
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Subscription Price ........ . ........ . .. $1.00 the year; THREE ),eare, $2.00
193 2
By J. H. DENNARD
President Texas Coin Machine Operators' Association
Sworn Statement
We, the undersigned members of the Branch-
Smith Publishers, of 120 St. Louis Avenue, Fort
Worth, Texas, beg to state that we printed 3050
(Three thousand fifty) copies of THE AUTO-
MATIC WORLD, February, 1932, issue for Tom
Murray, its publisher.
Signed,
AARON SMITH, President.
O. J. BRANCH, Bus. Manager.
JOE SMITH, Mechanic.
PAT SMITH, Pressman.
Before me, a notary public in arui for Tarrant
County, State of Texas, on this 28th day of Jan-
uary, A. D. 1932, personally appear.ed the persons
whose names are subscribed to the foregoing in-
strument, and upon oath stated that the above
statement is true and correct.
(Seal)
H. LEE JOHNSON.
Notary Public in and for Tarrant
County, Texas.
EDITOR'S NOTE-For the benefit of all concern-
ed we will publish a sworn statement in every is-
sue of the WORLD from now on, regarding our
circulation.
If you hear some fellow "knocking" the A UTO-
MATIC WORLD, nine to one you can bet your last dol-
lar that he is some bird that we had a lot of trouble get-
ting our money from, or who wanted the whole maza-
zine for a song.
The AUTOMATIC WORLD has a firm circulation,
our rates are very reasonable and we are in there to
pitch. Advertisers, line up, get your head set forward,
look into the future and march with a publication that
is making strides and one that will repay you a thou-
sand fold.
- -e- -
We Threw Life Into the Industry
Yes, we claim that we, the AUTOMATIC WORLD,
have been the life of the party. Last April a year ago,
we launched the AUTOMATIC WORLD. When it ap-
peared everybody kinder took a long breath and said a
lot of things to themselves. Some folks rushed to their
closets and secured their little hammers and started
knocking, but we have stayed right in there and cut
the corners. Others co-operated with us and sent us
W
ITH the ushering in of
the new year it is appar-
ent that the coin machine
industry has weathered the depres-
sion period with flying colors. Bus-
iness conditions, in general, are im-
proving steadily with a most encour-
aging outlook for a prosperous and
progressive year in evidence.
Executives of finance and com-
merce are advocating that we have
reached the pinnacle of the commer-
cial cycle, and that a period of na-
tional prosperity is being ushered in.
The manufacturing interests in the
coin machine field and the leading
operating firms report satisfactory
business for 1931. Optimism is prevalent everywhere.
The operators of coin controlled musical instruments,
in general, have enjoyed a more substantial business
than any other branch of the coin machine industry.
Many things may be attributed to the success of the
musical operating business, the chief factor of which is
stability. Music has become a vital factor in the en-
tertainment of the American public. The modern com-
mercial phonograph is destined to become the nucleus
of many progressive operating firms.
With the rapid strides and advances of manufactur-
ing interests in the coin machine industry, particularly
in the amusement field, the more progressive operating
firms are destined to grow and prosper through diversi-
fication. The close co-operation of manufacturers with
operating firms and individuals nas strengthened the
fiber of the industry. The low price of coin controlled
constructions and the liberal finance plans offered have
attracted new personalities and capital to the business.
Many new state associations have been organized, and
a program of better understanding has been administer-
ed. Hence, more harmony is in evidence and fair com-
petition is becoming more universal. The various state
associations have awakened the members to the true
status of their responsibilities, and, alread..Y, many
things have been accomplished through collective efforts
which helps our businesses singularly. Protective meas-
ures against unfair and unjust legislation, such as pro-
hibitive taxation, are being more definitely incorporated
into the activities of the various associations.
Through the assmilation of personal optimism, rigid
economical operating plans and programs and the appli-
cation of well directed efforts we will 8ilsuredly enjoy
prosperity for 1932.