April 1996
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CID
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STAR*TEcH
Journal
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... continued from page 14
to play video games. Sony
Playstations and Sega Saturns are
flying out of every retailers door.
That's good!
That is, as long as the manufac-
turers that bring products to the
coin-op industry also read NG
magazine. You see, they would
then know the power the home
systems have. And they also
would be informed as to what
types of games the fickle popula-
tion are currently playing. And
if you were a manufacturer, what
would you then do? Build a bet-
ter mousetrap!
At this point, I'm reading into our
future. I am just about positive
that 1996 will be a boom year for
the video game operator. Public
awareness of video games is at an
all time high.
And if the manufacturers are
reading the consumer magazines
(I'm sure they do) then you will
be seeing games that will be ab-
solutely unbelievable for our in-
dustry; games that you cannot
buy for the current systems be-
cause the technology just won't
be there.
In 1995, our industry began pre-
paring for this scenario. Remem-
ber Super Nintendo? Don't kid
yourself; if you think about it,
those games weren't all that far
behind our games at the time.
Our industry took some tiine to
jump ahead and it was painful
waiting, but we did jump, pulled
ahead, and we're going to do it
again in '96.
Stick with it because later this
year the coin-op business is go-
ing to experience tremendous
growth.
So, sit back, enjoy a beverage,
and play your Sega Saturn or
Playstation with your kid before
he gets bored with it after he sees
what coin-op will have to offer.
'I
Coin-op video games will be
where the excitement is later
this year!
\.
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