CONTENTION
MESSAGES
TO
THE MUSIC
MERCHANTS
OT AMERICA
Fred A. Holtz, President Rational Associa-
tion of Band Instrument Manufacturers.
R. C. Rol/ing, President of the Rational
Piano Manufacturers Ass'n. of America, Inc.
TO THE PIAHO DEALERS OF AMERICA
A GAIH on July 30, 31, and August 1, the Piano Manufacturers
of America, in conjunction with others engaged in the music
industry, are holding their Annual Convention at the Stevens Hotel
in Chicago. This convention is held for the dealers of America, and
as President of the Js[ational Piano Manufacturers Association it is
my hope that every dealer will find it possible to attend. I can assure
you that a real welcome awaits you.
All indications are that the piano business will be better this year
than lasU For the first five months sales increased approximately \6%
over the same period last year. With the gradual improvement in
practically all lines of business, and with the tremendous program
being undertaken by our government, payrolls should be up con-
siderably this fall, all of which means an increase in your business.
The Piano Manufacturers will have on display their complete
line of merchandise, including the very latest styles. Dealers who
fail to attend this Convention will be missing a real opportunity.
T &s President of our Association, am pleased to convey to your
•*-} dealer readers, through PRESTO MUSIC TIMES, my greetings fo f
the forthcoming convention. M>» first and most important suggestion
would be that every one who possibly can arrange to do so, attend
the convention in Chicago and then, when he gets there, thin\ not
so much about having a good time as about zealously attending all
the dealer meetings, joining his particular association, if he isn't
already a member, and ta\ing part in all the discussions of matters
of mutual interest and importance to retail dealers.
My second suggestion, and it's no less important in view of the
importance and value of the band instrument and musical merchan-
dise business, is that heads of larger retail outlets arrange that the
Managers of his Band Instrument and Musical Merchandise Depart-
ments also attend the convention with instructions not to miss a
single meeting.
At some of the so'called business sessions last year there weren't
as many retail dealers in attendance as there were salesmen from the
various manufacturing and wholesaling concerns and certainly such
poor attendance doesn't indicate any great interest on the part of the
dealers in matters that have direct bearing on their particular business.
Present prevailing conditions ma\e it more necessary than ever
that sales activities be properly organized and planned and these plans
then consistently and aggressively carried on.
R. C. ROLFIHG
FRED A. HOLTZ
^T^HIS year's Convention of Music Merchants is undoubtedly one of the most important
in the history of the Association, and every dealer should ma\e every effort to attend.
For it is only through the concerted efforts and cooperation of everyone in our industry
that we may hope to solve the many perplexing problems confronting us. Each and every
one of you is important to the cause, and the officers of all Associations need the active co-
operation of all members to help with the tas\ which lies before us.
In spite of troubled conditions abroad Mu~,ic Merchants in America will carry on and
accept the glorious tas\ of \eeping America musical and of helping all of us to retain our
sense of balance in a world fraught with tur.notl. The Convention will, we believe, inspire
us all.
M. H. BERLIN
M. H. Berlin, President of the Rational
Association of Musical Merchandise Whole-
salers.
PAGE EIGHT
PRESTO MUSIC TIMES
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