Classic Mode

Presto

Issue: 1939 2289

MANUFACTURERS POINT THE WAY
CONTRIBUTORS TO THE
PIANO PUBLICITY FUISD
W. A. Mennie, Executive Secretary of the National Piano
Manufacturers Association, announces the contributors to
the 1939 Publicity Fund of the Association. The complete
list follows:
21 PIANO MANUFACTURERS
Aeolian American Corporation, East Rochester, N. Y.
Baldwin Piano Company, Cincinnati, Ohio
Bogart Piano Company, New York, N. Y.
Estey Piano Corporation, Bluff ton, Indiana
Everett Piano Company, South Haven, Michigan
Grinnell Brothers, Detroit. Michigan
Haddorff Piano Company, Rockford, Illinois
Hardman, Peck & Company, New York, N. Y.
Janssen Piano Company, New York, N. Y.
W. W. Kimball Company, Chicago, Illinois
Krakauer Brothers, New York, N. Y.
Kranich R: Bach, New York, N. Y.
Mathushek Piano Mfg. Company, New York, N. Y.
Sohmer & Company, New York, N. Y.
Starr Piano Company, Richmond, Indiana
Charles Frederick Stein, Chicago Illinois
Steinway R: Sons, New York, N. Y.
Story R; Clark Piano Company, Chicago, Illinois
Weaver Piano Company, York, Pennsylvania
Winter & Company, Inc., New York, N. Y.
Rudolph Wurlitzer Company, Cincinnati, Ohio
13 SUPPLY MANUFACTURERS
American Piano Plate Company, Racine, Wisconsin
American Piano Supply Company, New York, N. Y.
Amsco Wire Products Company, Ridgefield, N. J.
Julius Breckwoldt k Son, Inc., Dolgeville, N. Y.
O. S. Kelly Company, Springfield, Ohio
Mapes Piano String Company, New York, N. Y.
Paragon Foundries Company, Oregon, Illinois
Charles Pfriemer, Inc., New York, N. Y.
Pratt, Read R: Company, Ivoryton, Conn.
Charles Ramsey Corporation, Kingston, N. Y.
Thayer Action Company, Rockford, Illinois
Wickham Piano Plate Company, Springfield, Ohio
Wood k Brooks Company, Buffalo, N. Y.
New York Woodfinishers Company, New York, N. Y.
Perkins Glue Company, Lansdale, Pennsylvania
Schaff Piano String Company, Chicago, Illinois
Standard Felt Corporation, Alhambra, Cal.
Standard Varnish Works, New York, N. Y.
SPECIAL CONTRIBUTIONS
Chicago Piano k Organ Association, Chicago, Illinois
The Music Trades Corporation, New York, N. Y.
STORYTONE GETS GOOD START
L. P. Bull, Vice-President and General Manager of Story
Re Clark, has just returned from a well earned vacation cruis-
ing on the Ohio River in the boat of Warwick Anderson,
Story 8e Clark advertising counsel.
The Storytone, voiced by RCA Victor, was introduced to
the greater New York area by television Wednesday, August
2nd. The performing artist was Miss Rosa Rio, who gave
a praiseworthy performance as guest artist upon the Magic-
Key hour, Monday evening, July 31st.
Mr. Bull appeared on the television program, furnishing
an interesting description of the Storytone. He introduced
Miss Rio. Story R: Clark appreciated the pictures of the
Storytone in the August Fortune and the reference to the
Storytone in the "Piano in the Parlor" editorial in the August
5th issue of the Saturday FA>e)ii)iir Post. They have been
chuckling at the appearance of a 45 year old Story R: Clark
organ in a recent issue of Life.
Doe-Anderson, Louisville advertising agency in charge of
the Story R: Clark account, has just released a handsome
lithographed pamphlet and envelope stuffer on the Story-
tone, Voiced by RCA-Victor. The two pieces, very well
received by the trade, have a strong feminine appeal because
of their pastel colors. And the model selected for this ad-
vertising won't frighten the men away.
Since its well publicized radio debut over the Magic Key
program, the Storytone has been encountering favorable
comments and consumer interest all over the country.
PARTNER WANTED
Young man with some capital wanted to become permanent
active partner in old established business, rapidly growing
19 INDIRECT SUPPLY HOUSES
American Giese Wire Corporation, New York, N. Y.
Frederick J. Bauer, New York, N. Y.
H. Behlen & Bro., New York, N. Y.
Faultless Caster Corporation, Evansville, Indiana
Gamble Brothers, Louisville, Ky.
Hoffman Brothers Company, Fort Wayne, Indiana
Charles W. House & Sons, Unionville, Conn.
Klise Mfg. Company, Grand Rapids, Michigan
Lilly Varnish Company, Indianapolis, Indiana
Lindeman Wood-Finish Company, Indianapolis, Indiana
The Mengel Company, Louisville, Ky.
Murphy Varnish Company, Newark, N. ].
Nashua Brass Company, Nashua, N. H.
National Lock Company, Rockford, Illinois
[ P A G E
T
W
E
N
T
Y
-
F
O
U
R
because of school band boom. Write Frank A. Benjamin,
Benjamins Temple of Music, Danville, Illinois.
MUSIC TEACHER
desires to share studio in Auditorium Building.
Telephone Harrison 0234
]
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
KIMBALVS NEW CATALOG
WURLITZER FILM SELLS PIANOS
W. W. Kimball Company, Chicago, manufacturers of
pianos and organs, who are now in their eighty-third year,
have just published a new catalog. Intended for dealer and
wareroom use but not for public distribution, the new
Kimball catalog is one of the most impressive pieces to
emerge from the advertising departments this year. The
book was designed by George I.. De Ville, famous artist-
typographer, and has a handsome four-color cover, a spiral
celluloid binding, and effective illustrations of each model
in the Kimball line.
A companion piece to the new catalog is a small folder
prepared in similar colors and containing smaller repro-
ductions of the photographs in the catalog. This smaller
piece has been prepared by Kimball for distribution to the
general public by dealers.
What is believed to be the first sound slide film to be
used in selling pianos has just been released by the Rudolph
Wurlitzer Company. Shown at the New York Convention,
the Wurlitzer film is entitled "A Trip Through the Wur-
litzer Factory" and shows in great detail the stages and
processes of piano manufacture. "A Trip Through the
Wurlitzer Factory" is not so loaded with Wurlitzer advertis-
ing as to be indigestible to P.T.A. groups and luncheon clubs.
Copies of the film are now being shown to Wurlitzer dealers
by Wurlitzer regional directors in all parts of the country,
and at least one Wurlitzer dealer, Mr. Will T. Shutes of
El Paso, Texas, has been using the film in his retail sales
work.
Mr. Shutes has shown "A Trip Through the Wurlitzer
Factory" to civic groups and parent associations in El Paso
and is contemplating the purchase of a portable projector
which would enable him to exhibit the film to his prospects
in their own homes.
STRAUBE NOW SOLD BY CONTINENTAL
Straube, a well known name in the piano field for more
than sixty years, is well represented to the trade this year in
a series of new models prepared by Carl Jacoby, famous
Chicago industrial designer. Embodying direct blow action
in all models and the exclusive Straube duplex overstringing
feature, the Straube line is now being offered to retailers
by the Continental Music Company.
Continental's policy for the Straube is based on contem-
porary styling and moderate retail prices. Straube pianos
now retail at'$270 to $375 F.O.B. Hammond, Indiana. De-
tails of the new franchise and merchandising plan may be
had from the wholesale distributor at 630 South Wabash
Avenue, Chicago.
FOR THE DEALER'S STUDIO
Miss Helen Curtis, 25 East Jackson Boulevard (Kimball
Hall) , Chicago, is one of the best known piano teachers in
the Middle West. Miss Curtis's invention, the Curtis Course
Piano Classes, has long assisted music merchants in the
operation of classes in their stores. Although some dealers
have been using Miss Curtis's ideas for as long as fifteen
years, her system in its complete form has only recently been
offered to the trade. In spite of the low cost, many dealers
have found that the Curtis Course Piano Classes have solved
their school problems.
PIANO KEY
REPAIR
WORK
RECOVERING OF
PIANO and ORGAN KEYS
IVORY OR IVORINE
REPLACEMENTS OF
FRONTS, SHARPS and
BUSHINGS
All Work Guaranteed
Relaying with Ivorine,
50/000, per set
#4.50
Relaying with Pyralin.
Prices of recovering with Ivory of
all grades, will be furnished upon
request.
Special prices for scraping and
polishing old keys.
NELSON PIANO KEY
REPAIR DEPARTMENT
904 South Sixth Ave.
The new Kirn ball Style 40 Consolette in Walnut. This new addition to the
Kimball line is but one of many illustrated in Kimball's 1940 Catalog.
P A G E
ST. CHARLES, ILL.
T
W
E
N
T
Y
F I V E
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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