Presto

Issue: 1935 2277

Oct.-Xov.. 1935
P R E S T O-T I M E S
CORRESPONDENCE
to the M. Schulz Company, 711 Milwaukee avenue,
Chicago, for full and complete information.
INQUIRIES—REPLIES—MISCFXLANEOUS COMMUNICATIONS
Is the John Schaff Piano String Co. still carrying-
on business in Chicago? Who makes bass strings
in Chicago? Did the Bush & Lane piano factory
H I S correspondence b r i n g s to Ark.; Hazel Jones, Sioux City, la.; Mrs. Paul Lange, reopen? I would like to have a list of some medium
Presto-Times readers various let- Miltonvale, Kan.
priced pianos made in or near Chicago. So many
ters which are selected to reply to
* * *
factories are closing that it is now difficult to know
and comment on others which are INQUIRY ON MARSHALL & TRAVER PIANO what lines are still being made, or at least made in
considered of general interest be-
their own original factories.
F. O. L.
side individually to the writers who
Inquiry has been made as to the probable age of
The re-incorporated Schaff Piano String Company
ask for information. Other com- a piano marked "Marshall & Traver," which instru- is carrying on business at the location occupied by
munications which do not convey ment was taken in trade at Indianapolis. "It was this business for many years, 2011 North Clybourn
some thought of general interest in presumed this piano might be 200 years old," says avenue. Yes, they make bass strings. The Bush &
their inquiries are given attention this correspondent. The probabilities are, however, Lane Piano Company is now owned and controlled
by replies direct to them or else turned over to busi- that it was made some time between the years 1830 by C. L. Beach and E. R. Clevey, who had been
ness houses or others that are able to give particular and 1840 by the firm of Marshall, James & Traver. officials of the Bush & Lane Corporation before it
and definite information.
Mr. Traver and Mr. James were not long members was liquidated and bankrupt, each gentleman carry-
of this concern, which was succeeded by Marshall & ing on business under the original name with produc-
*
-t
*
Wendell and the Marshall & Wendell piano has con- tion in New York City.
Can you inform me where to obtain hammers for
tinued for a good many years and the name is now
* * *
a Geo. B. Norris upright piano purchased new in used and is owned by the Aeolian-American Corpo-
1927?
M. O. VOREND.
Will
you
kindly
advise
me where I can get in touch
ration whose factories are at East Rochester, N. Y.
Glen Ellyn, Til.
Mr. James went to New York and joined Andres with manufacturers of bass strings for pianos.
The Geo. B. Norris piano was made by the Holland Holmstrom in manufacturing the James & Holm-
M. D. HARDIN,
Piano Mfg. Co., Minneapolis, Minn., which concern strom piano. Probably, therefore, this Marshall &
Waco, Tex.
had its factory at Menominie, Wis. Advices indicate Traver piano is aged not far beyond a hundred years.
The above answers your inquiry concerning bass
that the Pfriemer keys were used in the Norris piano By the way, Albany was for several years distin- strings for pianos.
at that time. You can secure further information by guished as the center of piano making. John Osborn,
*
=t=
>:•:
addressing Chas. Pfriemer, Inc., Wales avenue and who had been well known in Boston; Henry Hazel-
WANTS
INFORMATION
AND
DATA ON THE
142nd street, New York City.
ton, who established the Hazelton piano; Boardman
O R I G I N , DEVELOPMENT AND
* * *
& Gray; James H. Grovesteen, who established the
TECHNOLOGY OF MUSICAL
Can you give me the address of the Everett Piano Grovesteen & Fuller Company; A. C. James (later
INSTRUMENTS
James
&
Holmstrom);
Mr.
Marshall,
Mr.
Traver
and
Company? I think it is Boston, but I am not sure.
When I subscribed to Presto-Times I expected to Mr. Wendell were all active at Albany, as was Myron
1 am writing a comprehensive book on the origin,
receive a Buyers' Guide but did not receive a copy. A. Decker, who started at Albany and later estab-
development and technology of musical instruments,
lished Decker & Son at New York City.
Can you send one, please?
to embrace some 25 chapters. The treatise will in-
* * *
H
MUSIC STORK.
clude (1) stringed instruments, (2) keyboard instru-
It is suggested that the name of this correspondent
PIPE ORGAN INFORMATION WANTED
ments, (3) woodwind instruments, (4) brass instru-
be not published. The only Everett piano of today
ments, (5) percussion instruments and (6) plectrum.
is made by the Everett Piano Company, South Haven,
Wiil you please tell me how and where to secure
I desire material on this subject, bulletins, pam-
Mich. The original Everett piano was established in the names of firms making pipe organs suitable for
Boston by the late John Church, Jr., of Cincinnati. medium sized churches? Three or four names of phlets, clippings, books, etc. I will appreciate any
Later on the factory and headquarters were established reliable firms will be sufficient if they are of the best reference to books, magazine articles, whether it be
on piccolo or piano, banjo or bass viol, bows, bridges
at Cincinnati (factory at Dayton, Ky.), but after a few and most reliable makers.
or strings.
years was discontinued. A new incorporation came
E. E. C., Boone, Iowa.
Be assured that any material furnished will be
about and now carries on at South Haven, Mich.,
There are a dozen representative and reliable pipe
being a part of the group of Cable-Nelson Piano organ makers, but to center down to three or four greatly appreciated.
ROBERT D. PERRY,
Company interests.
whose product might be "investigated," Presto-Times
Instructor Music 311, Western Kentucky State
* * *
suggests the W. W. Kimball Company, Chicago;
Teachers' College, Bowling Green, Ky.
Marr & Colton Organ Co., Warsaw, N. Y.; the M. P.
RENEWING SOILED AND FADED PIANO
Presto-Times
has sent as much information as it
Moller Company, Hagerstown, Md.; Kilgen Organ
KEY SIDES
is able to obtain for this correspondent, and the re-
Company, St. Louis, Mo.
quirements of Mr. Perry may attract the further at-
Ht
=i=
=K
Pittsburgh, Pa., Sept. 1, 1935.
tention of Presto-Times readers.
We
are
looking
for
a
pipe
organ
or
a
reed-pipe
Editor Presto-Times:
organ for a small church. Can you give us some
I have often noticed the dirty and faded sides of
information on such an organ that can be had at a An Accepted Line of Console Models
piano keys and how they do not correspond at all moderate price?
with the cleanliness of the top and front of the keys
A. B., Minnesota.
which are ivory or celluloid. If some kind of prepa-
In placing a restyled, modernized console piano
Two instruments of the organ type are now being
ration could be introduced such as a light enamel
before the critical eye of the piano dealer and the
paint or ivorine preparation that could be applied to placed on the market, the motive power of which is consideration of a piano-buying public the Story &
old pianos on which ivory or celluloid casings could by electric current. One is known as the Hammond Clark Piano Co. put out three distinctly restyled and
not be applied, such an article would be greatly ap- organ, the other the Orgatron. The Hammond is a remodeled instruments; the "Windsor," the "Cabi-
preciated by people who are having their old pianos two-manual organ (five octaves) with pedal board net," the "Colonial," embracing several modifications
repaired and keys renewed, and such a condition on and a power cabinet. The Orgatron is manufactured of Period styles and models of the Louis periods,
new pianos would be a fine feature and certainly by the Everett Piano Company, South Haven, Mich., and modern art designs. The announcement made
and the Hammond by the Hammond Clock Com-
would be a good selling point.
pany, Chicago. Both these instruments have been for these when they first appeared,
Truly yours,
"A complete line of console restyling,"
demonstrated in various parts of the country recently
JAMES WATKINS.
and have met with remarkable reception and have still holds true and correct, and the list prices, "From
Mr. Watkins has broached an interesting topic. The gained many friends. Presto-Times is informed by $295 up," still prevails.
sides of piano keys, being the only part of the piano the manufacturers of the Hammond that it is an in-
In all these models of case design and various
where the bare wood is exposed, soon become soiled. strument of which there are no pipes nor reeds. specimens of veneers, finish and case work, the Story
They not only become slightly soiled and discolored Vacuum tubes are used to amplify the tone though & Clark tradition, "Musical excellence, superior con-
but dirty, ragged and stained. But there seems to not originate the tone and the instrument is entirely struction," is rigidly lived up to. Story & Clark
be a remedy for all this, for Presto-Times has recent electrical in its operation.
dealers are always proud of an "S & C" distribution.
information that Froess Bros., Erie, Pa., manufac-
*
*
*
turers of Key-Nu, have prepared a special Key-Nu
that will make a perfectly enameled side for the key.
Will you kindly give me some information which
Wurlitzer Correspondence
This is certainly very thoughtful and very timely on will be greatly appreciated about a particular baby
the part of Mr. Jacob Froess, who is an expert piano grand piano? This piano is manufactured in Phila-
The following is an example of the type of cor-
builder, that he is able to supply an article that will delphia, Pa., and has a Zeidler scale. What is the
overcome this matter of soiled and unsightly piano name of the manufacturer that manufactures this respondence which the Wurlitzer Grand Piano Com-
pany is now receiving from the trade with respect to
piano? Also tell me something about the quality of
key sides.
the instrument and what you think of it and its repu- the new pianos and new program which the Wurlit-
* * *
zer people are now operating upon:
tation.
Mrs. H. E. C, Brooklyn, N. Y.
MORE NAMES OF "WOMEN IN THE MUSIC
"You have certainly made a fine start toward the
Paul Zeidler is the superintendent of the Lester
TRADES"
Piano Factory, owned and operated by the Lester building of a great 'Dealer' organization, and I hope
Piano Co., Philadelphia, Pa. Some of the pianos your efforts in the East, South and Central States
In the little story in Presto-Times bearing the caption made at the Lester factory have a scale drawn by will be equally successful.
"I am sure it will please you to know, that when
Mr. Zeidler and known as the Zeidler scale. The
""Women in the Music Business" several names which
might have appeared in the list are omitted: Mrs. Lester Piano Co. is one of the leading piano manu- our first shipment of Wurlitzers were unpacked, we
Dorothy K. Engel, Sterling, 111.; Miss J. Schwankow- facturing concerns of America and their product is had our shop men go over them very carefully with
ski (Schwan Piano Company), Portland, Ore.; Amy recognized as high-grade and superior. You may instructions to criticize any features that appeared to
Hardy (Hardy Piano Company), Bay City, Mich.; depend upon superior quality and be certain of dealing be weak or faulty.
"We had our salesmen do the same; then we held
Mrs. Treva Reed (musical publications), Kalamazoo. with a first-class concern.
an evening meeting, at which we discussed very freely
Mich.
Yours truly,
* * *
FRANK H.
Where can I obtain player action parts for the the construction, tone and finish by the shop men
Thank you very much, "Frank H." And here are player pianos which were made by the M. Schulz and the case design, price, and terms by the sales-
men.
a few more names that have come to Presto-Times: Company of Chicago?
"The reaction of the meeting was gratifying to us,
Mrs. Myrtle M. Henry, Taylor, Neb.; Mrs. A. H.
(Signed) JOHN R. LEEKS.
Warner, York, Neb.; Mrs. Christine Cullen, Boonton,
The player actions used in some of the player pianos and I am pleased to tell you that our entire organiza-
N. J.; Mrs. Cecilia A. Benedict, Galesburg, 111.; Mrs. manufactured by the M. Schulz Company were man- tion is pepped up and enthused over the Wurlitzer
Nancy Payis, Marion, 111.; Minnie Clancy, Eldorado ; ufactured in the East but you better address a letter and its sales possibilities,"
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
10
P R E S T O-T I M E S
Gulbransert's Program of Progress
fect reception of the instrument to which they give
the name "Vertical Grand."
Summing up is to say that in the Gulbransen con-
sole is found a splendid specimen of the recently
adopted type of piano, "exquisite in appearance," as
a close observer has said, and as further accentuated
in the four paragraphs of description printed along
with the illustration of the piano in the Gulbransen
advertisement in this issue of Presto-Times.
Publication of important items and happenings in
the trade, particularly news and comments on large
shipments and big orders, are not only interesting to
The New Catalog
the general music trade but their publication is indica-
The'Gulbransen Company, Chicago, is sup- tive of renewed activity and constructive development
plying its dealers and others in the piano trade in the music trade generally. Permitting such pub-
a loose leaf portfolio catalog which contains in- lication by the parties named tends to aid in advanc-
dividual descriptive data on each of the Gul- ing business. The publication of unusually large ship-
bransen super-scale models, grands and up- ments of pianos by the Gulbransen Company is a
rights, and the Gulbransen Spinet type organ. case in point and one in which Presto-Times has been
This portfolio provides a convenient way of fold- one of the fortunate mediums for such dissemination
ing the loose-leaf page records together and for show- of trade revival propaganda.
It is worthy of repetition to mention shipments of
ing the customers on individual sheets any particular
instrument. Described in this series are the Stratfleld, two carloads of pianos by Gulbransen to Pacific coast
the Louis XV, the Aristocrat and the Sherboro grands points within the past two months, and another car-
in their several veneers and finishes; and the Briargate, load recently to Gene Redewell, Phoenix, Ariz., a Gul-
the Earlewood, the Wellwin and the Minuet up- bransen admirer, whose letters seem to become more
rights. The Spinet organ sheet, bearing the caption ardent with every new shipment that reaches him.
"The Charm of Real Organ Music in Your Home," Presto-Times is permitted to quote from a letter
gives illustration of three views of this instrument, recently received from Mr. Redewell, as follows:
closed, open with bench facing keyboard, and player
"The carload of Gulbransen Minuets you shipped
at the keyboard demonstrating an electric amplification on the 17 th received today. Find herewith settlement
audition.
for same.
The letter accompanying this catalog and the sales
"I don't see how you do it! In buying Gulbransen
kit which is also furnished to Gulbransen dealers, is pianos it seems that the lower the price the higher
the quality.
"These Gulbransen Minuets are the best values in
pianos I have ever received—at any time. Any dealer
failing to recognize this is merely swindling himself.
With all good wishes.
"Very truly yours,
"GENE REDEWILL."
An incident concerning the last carload shipment
to Los Angeles is suggestive of the upturn in the
piano business now at hand. Three days after this
carload left the tracks at the Gulbransen factories
and was at least two days on the road, a telegram
came asking that five more pianos be crowded in the
car and rush as they had immediate sales for them.
The belated supplemental order has since been aug-
mented so that a third Los Angeles carload shipment
is pretty sure to depart before the end of October.
New Gulbransen Catalog Folder: An-
nouncement On Gulbransen
Vertical Grand Console
Pianos and the GuU
bransen Spinet
Reed Organ
The first mid-day luncheon of the Chicago Piano
and Organ Association for the fall and winter season
is tentatively set for about Halloween time, the last
Thursday in October. One uppermost matter for
consideration is that of continued interest and prog-
ress of music in the schools, particularly piano in-
• THE GULBRANSEN SPINET ORGAN
struction. Committee chairman Adam Schneider will
have reports on this interesting matter.
signed by E. P. Williams, general sales manager of
Gulbransen Company, and accompanying the kit,
This meeting was changed to Thursday, October 24,
who gives in his letter valuable suggestions on Gul- and at which time Joel Lay, whose associates include
bransen sales promotion. Mr. Williams' wide expe- eminent members of the Chicago musical colony and
rience in marketing pianos and notably instruments who has been appointed regional director for this
of the high-grade class makes his advice valuable, district of the WPA, is announced to address the
and when his suggestions are carried out they bring association. This is an important event for the musi-
beneficial results to the recipient.
cian and everyone associated with the music industry.
The Spinet Organ.
Incidentally, Fred Ryder, who becomes president
through the death of Richard O'Connell, presided at
The Spinet organ, the newly developed reed organ
production of Gulbransen, which has jumped into this meeting.
popularity in such a rapid fashion, continues to be
Adam Schneider finds himself "in the pink of con-
a vital force in music trade sales, for it has proved
dition," says Ben F. Duvall, secretary of the associa-
itself a ready seller and featured by prominent music tion, on his return from his summer outing at Lake
houses. For the home this instrument has met a Beulah.
splendid reception. Among people who strive to
make home life more delightful, entertaining and more
A recent communication from an "occasional cor-
attractive, and everybody more musical, the instru-
respondent" at Des Monies, Iowa, speaks of activities
ment has had a warm welcome.
It is a worthy achievement in the career of a man- at the McMackin Piano Service shops and refers
ufacturing concern to have put on the market or to especially to a new ivory cement that Mr. McMackin
re-establish an article which is needed everywhere is placing on the market. Our correspondent says
that it is "snow-white, drys quickly, is waterproof and
in civilization and that that article at once meet with
stays on." Mr. McMackin is selling this glue to many
favor such as the success accorded this Gulbransen
tuners and they are all enthusiastic about it. He
Spinet organ.
tells our correspondent that "tuners cannot get ivory
The Gulbransen Console Model
heads such as they used to obtain and are using my
Keeping apace with the times in the production
synthetic ivory heads which cost very little, and the
of the console type piano, Gulbransen has adhered
cement which is adaptable for these ivory heads." Try
closely to its stand of quality and reliability which
the McMackin service. It is sure to be satisfactory.
has always been a tradition of the house.
Thus when the first Gulbransen restyled creations
Speaking- of the Story & Clark combination desk
were placed for inspection and for the verdict of the
piano recently put on the market, the Chicago Herald
valued critic, the dealer—for he is the best critic of
and Examiner recently had this item:
the piano, musically as well as in selling power and
satisfaction-giving strength—lie found in this Gul-
"Furniture dealers can now supply you with a beau-
bransen a paramount satisfaction, and it did not take tiful desk—-one that can be changed by a mere turn
long for his estimate of a truly and beautiful piano of the wrist into a fine piano. It's a piece of furniture
to be accepted and verified by the buying public. This equally useful for music or letter writing."
unanimity of sentiment and action from manufacturer
Accompanying the story was an illustration show T -
to dealer on to buyer has resulted in a well-nigh per- ing Miss Betty Silagi seated at the desk piano.
Oct.-Nov., 1935
Tunes, Sings, Plays, and Is a Good Listener
O. W. Moran. who has developed a remarkable
clientele of patrons in piano tuning and other divi-
sions of piano and organ repair and reconstruction
work since he located in Boston some fifteen years
ago, lias quite a remarkable record aside from that
gained in his trade profession as piano tuner. Mr.
Moran has been a church organist, a ballad singer,
played in orchestras and brass bands and has traveled
professionally and otherwise extensively in the United
States. Mr. Moran is devoted to music and delights
in great productions in opera, the symphony orchestra,
and has a good word for the ballad singer and even
a crooner, if crooning will be a stepping stone to
getting into music, for Mr. Moran, like many others,
cannot understand why crooning should be put down
in a category of things musical. While he admits that
some of the crooners do well in reciting verses pitched
on a few notes of the musical scale and could be
listed in a classification of reciters, they do not belong
under a classification embracing singers, vocalists or
ballatlists. Mr. Moran, who is now located at 16 Gray
street, Boston, Mass., will be delighted to hear from
any of his old-time friends in the West.
The S. & C. Windsor Console Attracts
The prominence which was given the Windsor
model Story & Clark console piano by Lyon & Healy
in their daily newspaper advertising indicates that
this special model of the S. & C. consoles is a drawing-
card for the piano department and at the same time
a prime seller itself.
In an unusually attractive display of new styles
and re-styles in pianos shown in the great Lyon &
Hcaly show window recently this Windsor model and
another Story & Clark console were a central figure
grouped with other modified vertical models.
Among several resolutions adopted at the annual
convention of the American Federation of Musicians
at Asbury Park, N. J.. was one requiring the presi-
dent of the A. F. of M. to appoint a committee or
commission to evolve plans to form a non-profit or
mutual corporation or society similar in structure to
corporations now controlling the copyright field and
calculated to give the composers and authors their
just share in the financial accrements, and to cut off
the exorbitant fees now charged by these corporations
or to their profits between the composer and the user.
The music publishing house of Harms, Inc., con-
solidates its two main offices in New York City with
headquarters in the K. C. A. building, Rockefeller
Center. Harms, Inc., was organized in 1895 and for
many years maintained executive offices at 62 West
45th street and professional offices at 1674 Broadway.
Numerous branch establishments are located in lead-
ing cities.
Another concern which gives publicity to the new-
model upright through their home newspaper is the
Biddle Music House, Reading, Ohio, which tells of
a supply of these new "spinet" pianos put in stock.
'Once in a lifetime a sensational departure from ortho-
lox design occurs in the manufacture of most any
product. Such a radical change has been made in
the piano," says Arthur Biddle.
Fred P. Watson, proprietor of the Fred P. Watson
Piano Co., Mt. Vernon, 111., who extended his vacation
well into September but is now "back in the harness"
in good shape, says that he finds there are more in-
quiries in musical instruments this fall than there
have been for a number of years past. "I cannot help
but feel," says Mr. Watson, "that conditions with
music merchants will improve quite materially with-
in the next few months."
R. P. Roseiigarten is now in charge of the radio
and electrical appliance department of the United
Music Company, 422 St. Clair street, Toledo, Ohio.
Foreign & Domestic Music Corporation has been
incorporated for music publishing at New York City
by Ross Chatkin and others; location, 410 E. 32nd;
capital stock, $10,000.
J. D. Mariner, Mariner Music House, Reno, Ncv.:
"We had orders in for the new vertical type piano
for a long time before getting any in stock. Do not
know yet how they will go in this territory but be-
lieve they may sell all right. Small grands and the
'bungalow' type uprights seem to be the best sellers
at the present time."
When in doubt refer to
PRESTO BUYERS GUIDE
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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