Presto

Issue: 1933 2271

Nov.-Dec.
P R E S T O-T I M E S
line of pianos exploited insures the continued success
of the new department of this great department store
Tlu- Mathushek Piano Mfg. Company, New York and which under the management of Harry B. Val-
City, factory and general offices at 132nd street and
entine, who for several years was connected in a
Alexander avenue, makes an announcement of special similar capacity with Lyon & Healy and the Dreher
attraction to the trade and particularly to dealers seek- Piano Company, cannot fail of success. Mr. Valen-
ing a piano agency of value, a piano that will sell by tine has a host of friends in the trade who will wish
reason of its quality and standing and give such a de- him well in his new home. Associated with Mr.
gree of satisfaction that it will bring continued busi- Valentine are Mr. Robert Jones and Ray W. Schir-
ness. A recent Mathushek announcement reads a^ ring, both of whom are well known in Cleveland mu-
follows:
sical circles; in fact the three gentlemen, through
Seventy-year-old quality ideals enriched by con- years of close companionship, are frequently referred
stant progress in the art of tine piano manufacture, to as "The Three Musketeers" of Cleveland's piano
salesmen.
A VALID BID FOR BUSINESS
A NEW SONG TO THE MOCKING BIRD
Songs of the birds, songs to the birds are always
topics in lyrical verse that appeal to the art ; st. the
concert stage, the home. A new song bearing the
title "To a Mocking Bird" has just been published. It
is a composition of Viola Danley of Little Rock, Ark.,
who also is the author of the words; a two-verse song
in triple time and really a commendable little piece
suitable for many and we might almost say all occa-
sions; the soiree, the matinee, the evening concert, and
for an encore very good. The range of the music is
from D (keynote D) to second K sharp above. An
announcement of this song appears in another column
of this issue of Presto-Times. The publisher is V. l>.
Danlev, Little Rock, Ark.
RETURNS FROM SUCCESSFUL PACIFIC
COAST TOUR
Gordon Laughead, sales manager of the Wurlitzer
Grand Piano Company, De Kalb. Illinois, and general
all-around, wide-range ambassador of that concern,
and ex-president of the Chicago Piano Club, among
his numerous other distinctions, has just returned to
headquarters at DeKalb. Illinois, from an extended
trip to the Pacific Coast territory, a trip which em-
braced all the Pacific Coast territory from Southern
California to Northern Washington and the British
Possessions on the North to Mexico on the South.
This means about every state west of the Mississippi
River.
The tour was fruitful in orders from already estab-
lished Wurlitzer and Apollo dealers, and especially
so in many new profitable contacts and new trade
established. In short, Mr. Laughead is very much
pleased with the success of this long tour which cov-
ered more than 5,000 miles' travel.
He may truthfully repeat, "vini, vidi, vici."
WATKIN—CH1CKERING
Ten Years Ago and Today
The Will A. Watkin Company, Dallas, Texas, are dis-
tributing a reproduction of a Chickering page adver-
tisement which they issued over a decade ago. The page
illustrates the main entrance to the Watkin store, show-
ing the handsome show windows in one of which ap-
the Mathushek is one of America's outstanding artistic
pears a Chickering grand; a picture of the Chickering
pianos of the present day.
room and the recital hall in the Watkin. store. The head-
A ready seller in the quality field the agency is
SONG HITS
ing of this Chickering advertisement reads: "Chickering;
steadily increasing in value as the trade and public
It is a well-known fact that "hits" in musical Piano Makers for Over One Hundred Years."
looks more closely for those products which continue compositions, particularly "song hits" do not all
And today the Chickering is the Watkin Company's
to reflect the highest standards of art and industry
originate in the metropolitan areas. Many songs that leader.
have become popular are published in a conservative
way in smaller cities of the country. For instance,
SUCCESS OF HALLE BROS.'
A NEW SONG TO THE MOCKING BIRD
there is a pretty little waltz song entitled "Rocky
A beautiful song suitable for many occasions. An es-
MUSIC DEPARTMENT
pecially attractive piece for encore, entitled
Mountain Moon," recently issued by Merlin E. Hiar-
ing, Madison, South Dakota, that Presto-Times is
TO A MOCKING K1IID
With the establishment of the music department of
Words and Music by VIOLA It. DANLKV
the Halle Bros. Company, Cleveland. Ohio, that city advised is meeting with an excellent sale. An an-
American and international copyright.
lias another piano studio worthy the name. The nouncement of this song appears in this issue of
SB.NI) FOR A COPY OK THIS ATTRACTIVE SOXO.
Halle Bros. Department Store is known as one of Presto-Times.
Pri«-«\ 35 Cents
the most efficient general merchandise emporiums of
Regular trade and professional discount.
CONTINUES TO "CHECK IN"
the middle west and the establishment of a piano and
V. II. I>uiil«\v. I'ubl slier, 1011) State St., Little Rock, \ rk.
general musical department makes the place a rendez-
Harold Rossiter, a former well-known Chicago music
vous as it carries with it the Steinway Hall of Cleve- publisher, is now a resident of Chicago's beautiful west-
land with, of course, the Steinway piano agency. So ern suburb. Glen Ellyn. One of Mr. Rossiter's publica-
A NEW WALTZ HIT
this spacious and beautiful piano studio has within
tions, the popular song, "Let Me Call You Sweetheart,"
that's going great in the musical world.
the comparatively short time since the opening a few became famous and is still in demand as Mr. Rossiter is
"ROCKY MOUNTAIN MOON"
weeks ago become a mecca of music and musical peo- aware by the handsoire income which continues to
To introduce Ihis beautiful waltz, we will send a regu-
pie.
"check in" from sales.
lar 35c piano copy (with words) postpaid, for 2 dimes.
The Halle Bros. Steinway Hall, with a seating ca-
OFFER GOOD UNTIL DEC. 1st.
pacity of about 500 and located on the fourth Moor
The honors and publicity which Attorney Marshall
Special Prices to Jobbers and Dealers.
of the building is much in demand for soirees, musi-
Solberg is now enduring in the daily papers as attor-
cales and teachers recitals. As already recorded this
ney for the Congressional Committee in the investiga-
MERLIN E. HIARING
little theatre was the scene of a delightful entertain-
tion case of Judge Woodward and his receivership ap-
Musical Publisher
MADISON, S. DAK.
ment by noted artists and was attended by the elite
pointments particularly as relating to his son Attorney
of Cleveland society and since then has continued to
Woodward, attract the attention of the Chicago piano
be a resort for many entertainments.
trade, particularly as Mr. Solberg, as a member of
Music Settings For Words
the Chicago Piano Club and P. & O. Assoc'ation, has
long been the attorney for numerous Chicago music
Suitable and pleasing music set to words;
houses and manufacturers.
Verse-Lyrics; solo and piano accompaniment;
for male or female voices, any range,
THE SEASON'S NEW STEINWAY STAR
Egon Petri, now concertizing in this country, is
heralded as "The New Star in the Steinway Galaxy."
Petri ranks in the constellation of stars "of the first
magnitude." This is what Petri says of the piano he
uses: "1 want to tell you how happy T am to be able
to play your wonderful Steinways which I have
always admired and loved."
Mr. Petri's piano broadcasts on a nationwide net-
work during the past few weeks have been exceed-
ingly beneficial to musical people, and especially so to
students and others studying the classics in music.
In this series Mr. Petri has interpreted several of the
great piano concertos with orchestra as well as single
piano selections.
$5.00 to $10.00
Catchy settings to words that will appeal to
intelligent singers.
Compositions corrected and made ready for
press. Let us know what you want and we
will suggest what can be done with your com-
position to help make it popular and salable,
and name rate for service you require.
Address:
Musical Settings and Compositions
c o Presto-Times, 417 S. Dearborn St., Chicago
Publishers, composers, copyright owners and others
desiring announcement of new publications at the spe-
Walter Folsom, dealer at Brainerd, Minnesota, who c'al rates made by this paper, should submit a copy
has been in the music business for over 35 years, has of the compositions to be advertised for reviewers'
purchased the Hall Music Company, recently doing attention. Rates and all particulars will be furnished
business at Brainerd. Mr. Folsom was formerly in upon application to
business at Little Falls.
PRESTO-TIMES, Chicago.
VIIOW IN PIANO SECTION OF HAIXK BKOS. PIANO
SALON.
Other leading piano agencies are the Krakauer.
Brambach, the Everett, the Wheelock and several
others which had been for a long time sold in the
Cleveland territory.
The Euclid Avenue showrooms of the Halle Com-
pany are made exceedingly attractive by displays of
pianos and there is always a display of Steinway
grands.
Since the Halle Bros. Piano Opening it has been
said that at no other time in Cleveland's history have
so many period models in grand pianos been shown
as have been on exhibition since that time.
The high esteem in which the Halle institution is
held in the field of merchandising, coupled with the
/AUSIC PRINTERS
ENGRAVERS AND LITHOGRAPHERS
PRINT ANYTHING IN MUSIC
BY ANY PROCESS
SEND FOR QUOTATION AND SAMPLES
NO ORDER TOO SMALL TO RECEIVE ATTENTION
THE LARGEST EXCLUSIVE MUSIC PRINTER VEST OF NEW YORK AND
THE LARGEST ENGRAVING DEPARTMENT I N THE UNITED STATES.
ESTABLISHED 1876
REFERENCE ANY PUBLISHER
THE OTTO *J I K/f Ml P D fs/i A k l & SON CO.JNC
CINCINNATI, Z-I n P i t - r C n A N
OHIO.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
P R E S T O - T I M ES
10
PRESTO TIMES WANT ADVS
PRESTO-TIMES CLASSIFIED ADVERTISEMENTS reach thousands of music dealers in all the important
centers in the United States. Have you anything you want to buy or sail, barter or trade? Do you want a
job in the music industry, buy a store or sell the store you own? Put an ad in this column and you will get
plenty of action. The readers of this paper sell hundreds of thousands of copies of sheet music. They also
buy new and used musical merchandise of every description. These classified ads are low in price. All copy
received is subject to the approval of the publisher.
Each ad is payable cash with order.
RATES: Regular advertisements 10c per word. Ads less than fourteen words are charged at $1.40. Count
each abbreviation as one word. Count address as part of ad. Inch rates upon application. Ads received for
three issues without change of copy subject to 10% discount. Proof copy sent without charge.
Established 1884
Phone Harrison 0234
PRESTO-TIMES
417 South Dearborn Street, Chicago
The American Music Trades Journal
WANTED: Tuner and repair man, one capable of fin-
ishing pianos and putting- in good condition for resale.
One who has some selling ability preferred. Good open-
ing for this kind of a man. Location in the Northwest.
Address: Tuner-Repairer, care Presto Times.
POSITION WANTED—An office man with years of ex-
perience in accounting, credits, and collections, open for
permanent connection with retail piano house. Best of
references; salary, in line with present conditions. Ad-
dress Office Man, care Presto-Times, Chicago.
AVAILABLE
TRAVELER OR RETAIL SALES MANAGER. Piano
Department. Exceptional sales record; broad experience.
Ten years wholesale and special sales work assisting deal-
ers East and West. Excellent references. Address
AVAILABLE, Box 1-7, PRESTO-TIMES, Chicago.
DEALER-MAKER OPPORTUNITY
This advertiser is able to bring about a Denier-Maker
piano agency or distributing center that can be made
a very ] rofitable business. Good references and a littU*
money are the essential requirements. Address "'Dealer-
Maker Representative." care Presto-Times.
Leonard
W U R L I T Z E R MANUFACTURING
CO. ANNOUNCES NEW AUTO-
MATIC PHONOGRAPH
Nov.-Dec, 1933
HERE'S HOW THE BUYERS' GUIDE
WORKS
A piano salesman, connected with an important Chi-
cago house, known as a successful piano man, tells
of an interesting experience in connection with the
use of the Presto Buyers' Guide in helping him make
a sale recently. His customer insisted upon being
convinced in some "authoritative way" of the value
and standing of the piano he was offering and the
standing and reputation of the manufacturers of the
instrument as well as a record on the origin of the
instrument his opponent was endeavoring to sell.
Salesman number one suggested to the lady that she
call the Better Business Bureau which was immediate-
ly done by telephone. That office in supplying the
information requested read to the inquirer over the
telephone the description and estimate of the pianos
in question as given in the Buyers' Guide as being
authentic and reliable. This settled the matter to the
entire satisfaction of the customer resulting, of course,
in an immediate sale by salesman number one.
* * *
And almost as these lines are written another inci-
The Rudolph Y\ urlitzer Manufactur'ng Com-
pany is now reported in full production on the "Wur- dent in which the Buyers' Guide figures as a deciding
litzer" Simplex automatic phonograph. The new factor has just occurred. It is a story of an intended
Simplex is handsome in design and its amplifying purchaser of a piano labelled "Mason & Farrell" and
and reproducing units are said to have been so per- which Mr. Farrell, known as A. M. Farrell, was en-
fected that it is almost impossible to distinguish the deavoring to sell. This party, the intended purchaser,
a resident of the south side in Chicago, had made a
music from that of a real orchestra.
Reports from the Wurlitzer factory at North Tona- deposit on the Mason & Farrell instrument but the
wanda, New York, indicate that the demand for day after he had done this he heard some stories
automatic coin-operated phonographs is constantly about the Farrell and the Mason & Farrell business.
increasing. This new activity in the coin-operated He was advised to refer to the Presto Buyers' Guide
field seems to prove that Wurlitzer was right in as- and thereupon came to this office for information and
to verify the Buyers' Guide record as it had been re-
lated to him. So unfavorable was the report he secured
at the Presto-Times office that he immediately de-
FOR SALE TO DEALERS.
manded return of the deposit he had made on the
Second-hand uprights and players, $10 to $25 each.
Mason & Farrell piano and at last accounts lie had
Cable Piano Company, Wabash at Jackson, Chicago, 111.
bargained for a recognized standard piano.
PRESTO-TIMES SERVICE BUREAU
And a day after the incident above, a would-be
purchaser who was attracted to a sale offered at the
Presto-Times carries on a Service Department
Kimball factory over-flow salesrooms where ex-
whrch is open and free for advice and information to
changed and repossessed instruments are stored, has
its readers, patrons, friends and anyone interested,
called at the Presto-Times office to inquire about a
concerning manufacturers in the music industries, their
piano advertised and offered at a low price. This
capacity for production and estimates of their prod-
party was advised to read the estimate on the piano
ucts, so far as such information is obtainable and
offered contained in the Buyers' Guide. He was given
available.
a copy of the book containing a record of the piano
For many years this paper has tendered its services
in question and in all probability he will have made
toward aiding individuals and firms in various ways;
the purchase before this appears in print.
in business associations, in certain line of purchases,
agency and distributor connections, and various con-
And just as these lines are written a would-be
fidential angles that often arise in "getting together."
purchaser attracted to a sale offered at the Kimball
factory salesrooms calls at the Presto-Times office to
Presto-Times is often in a position to render appre-
inquire about a piano taken in exchange and offered
ciable service of direct advantage to the parties con-
at a low price. This inquirer was advised to read
cerned, something we are always ready and glad to do.
the Buyers' Guide estimate on this instrument. He
This service is voluntarily offered, having in view
did this at the Presto office and probably concluded
the mutual advantage to principal and agent and, vice
the purchase of the instrument offered him at a fair
versa, to agent and principal, holding all communica-
and reasonable price.
tions and relations in the strictest confidence.
Commercial Service of
Presto Publishing Company,
The Whittle Music House, Dallas, Tex., is ad-
417 S. Dearborn St., Chicago.
vertising its 21st anniversary and is just now doing a
considerable amount of newspaper and other adver-
tising. As newly organized, the Whittle Music Com-
WILL COLLINS' LAST RESTING PLACE
pany, which succeeded the I). L. Whittle Music Com-
The body of Will Collins, whose passing was previ-
pany, seems to be forging ahead in a successful man-
ously announced, now lies in the newly constructed
ner under the control of Howard Beasley. Jr.
and beautiful mausoleum at Peoria, Illinois, in which
city he spent some of the early days of his life. He
was born at Litchneld, Illinois, but had been located
FOR SALE
in Chicago since the days of the World's Columbian
200 player pianos of well-known make
Exposition, when he was associated with Lyon &
standard actions; all in A-l condition.
Healy and had charge of the Lyon & Healy booth
200 Orthophonic victrolas.
in Section I of the 1893 Exposition.
THE XKW Wl'RLlTZER AUTOMATIC PHONOGRAPH
Will quote close prices to cash buyers.
MODEL
Will Collins was a dear boy, beloved by all and
Address :
who in return had a very warm affection for his sr.ming that the return of beer would mean renewed
"DEALERS", No. 8 North Market Square,
friends and for everything musical, and all the enter- interest in automatic phonographs for use in restau-
Harrisburg, Pennsylvania
prises and associations of the Chicago music trade.
rants, beer gardens and other places of amusement
Harry Taylor, owner of the Taylor Music Com- made popular by 3.2.
The Rudolph Wurlitzer Mfg. Company claims that
pany, Duluth, Minn., dear to many in the trade and
a warm friend of scores in the piano industry, passed the new and improved Simplex automatic phonograph
away November 1. Years ago he worked with the old is the most completely selective coin-operated auto-
Yellow key-boards whitened or
Hallet & Davis Piano Company in Boston and matic phonograph ever developed.
The
Simplex
has
a
magazine
of
ten
full-sized
traveled for that house for many years. Later he
recovered
joined the Price & Teeple Piano Company, Chicago, records and according to Wurlitzer engineers any
and continued with that house until he went into combination of these records can be played. All selec-
PY-RO-LAC—the new key whitener, looks like
business for himself at Duluth, establishing the Taylor tion of records can be made at the same time; the
a number one ivory—send for sample.
Music Company which has become a well-known in- machine accepts from one to twenty nickels at once.
In this way, the need for constantly getting up to
stitution at Duluth. He was a genial gentleman of
select another record or put another coin in the
52 tops and fronts whitened
$3.50
kind personality and, as a friend said, "a marvelous
slot is entirely eliminated. Absolute fidelity of repro-
salesman both retail and wholesale."
On this job only ivories glued, each . .
.10
duction is also claimed for the Simplex.
Officials
of
the
Rudolph
Wurlitzer
Mfg.
Company
36 sharps lacquer-sprayed black
1.00
A JESSE FRENCH SHIPMENT
report that the Simplex automatic phonograph is
A correspondent at Xew Castle, I ml., sends to being enthusiastically received throughout the country.
Write lor prices on recovering, as our mate-
Presto-Times a photograph showing a line-up along
Mr. H. E. Capehart, the distinguished automatic
the Jesse French piano factory of pianos, mostly musical instrument expert and director, since he be-
rials and labor are much higher.
uprights, just as they were about ready to be put on
came general sales manager of the Rudolph Wur-
motor trucks for the Jesse French store at Mobile,
litzer Mfg. Company, is delighted with the work
Ala. Jesse French 111 is doing some lively hustling which he finds at the great Wurlitzer institution, the
McMackin Piano Service
in the Mobile territory and says, "Believe it or not, factories and laboratories at North Tonawanda. He
these pianos will all be sold by a clay or two after
1719-21 Mondamin Ave., Des Moines, la.
finds there the best opportunities of his life for putting
New Years' next."
into action his energies and versatility.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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