Presto

Issue: 1932 2265

March, 1932
17
PRESTO-TIMES
DIGGANS MUSIC HOUSE IN NEW
MODERN HOME
With a record of having sold collectively upwards
of ten thousand pianos in the state of Texas during
the past twenty years and now, today, located in a
fine modern store with a stock of instruments all paid
for, this is the way the Diggans boys are now estab-
lished in their new location, 435 Main avenue, San
Antonio. Tex. A big special sale was the opening
event.
As now organized Earl C. Diggans is president,
CENTURY OF PROGRESS MUSIC PLANS
Music at the Century of Progress; Chicago's 1933
World's Fair is progressing and promises great im-
portance. The architect's rendering of the proposed
Music Group has been given out and partial announce-
ments have been made by the committee on music
headed by Herbert Witherspoon. The Auditorium
will seat 4,000 and have a stage accommodating an
orchestra of 100 and a chorus of 600. Included in
this building is a hall seating 600, for chamber music
and lectures, studios for demonstrations of group
teaching, etc.
INTERIOR VIEW DIGGANS MUSIC STORE, SAN ANTONIO, TEX.
George C. Diggans is vice-president, and W. P.
Schwartz secretary-treasurer, and these gentlemen
are each and all of them thoroughly experienced
piano men.
The concern is cooperative, as all employees as
well as officers have an interest in the business, and
each has an extensive personal following, built up
through years of contact with the public and giving
the latter satisfactory service. The home of the com-
pany is in a good location and is quite attractive.
It is certainly a great record for a house when the
entire stock of goods, rent, and a considerable portion
of the advertising is paid in advance with a good dis-
count for cash.
Flanking the entrance to the Auditorium are small-
er exhibit buildings for the music industries, music
publishers and the like.
The Music Group, with its vari-colored walls and
its geometric elements, will represent an interesting
architectural flight into the realm of modernism.
MR. JACOB ENJOYS LIFE IN FLORIDA
Charles Jacob, now "out of the business," so to
speak, so far as the music business is concerned, who
has been basking in Florida sunshine and fishing on
both the East and West coast, is returning to New
York this month, but may make one more Florida
trip before hot weather sets in.
MONEY-MAKER
FOR DEALER
IFI
(jhooAe your piano aL
the artilti do. Today A.
great onei prefer the,
^BALDWIN:-
T
The
ID(D
Cincinnati
Chicago
San Francisco
New York
Dallas
THE SUPERVISORS' NATIONAL CONFER-
ENCE AT CLEVELAND, O., APRIL 3-8
The 1932 annual convention of the Music Super-
visors' National Conference will be held in Cleve-
land April 3-8 and which this year is known as its
Silver Anniversary. The program sent out by the
committee from 64 East Jackson boulevard, Chicago,
is of unusual interest. Copies of this program may
be had by addressing the headquarters at the address
given above. Some of the work before the confer-
ence this year embraces the following schedule:
Instrumental Music—Instrumental Ensemble.
Vocal Music—Voice Culture.
Vocal Music—A Capella Chorus.
Vocal Music—Elementary School Choirs.
Vocal Music—General Chorus—Mixed, Boys and
Girls.
Vocal Music—Vocal Ensemble.
Rural School Music.
Parochial School Music.
Radio Music Education.
Appreciation of Music.
Music Theory in Secondary Schools.
Dalcroze Eurythmics.
Elementary School Activities, Section I: (a)
Rhythm Orchestra; (b) Creative Work.
Elementary School Activities, Section I I : (a) Key-
board Theory; (b) Music Reading, etc.
R. V. Morgan, president of Music Supervisors Na-
tional Conference, says in his annual announcement
that keen observers state that no other event in the
history of music education has attracted such wide-
spread attention as the forthcoming Silver Anniver-
sary Convention and Festival of the Music Super-
visors' National Conference. This may be attributed
not only to the significance of the occasion, and the
unusual features of the program, but also to the
fact that now, as never before, earnest thought is
being given to all matters that pertain to the present
and future status of music in the schools.
Particular attention is called to the National Music
Discrimination Contest, to be held on Wednesday,
April 6, in the Public Auditorium, and to be broad-
cast over the NBC network at the time of the conven-
tion. Although only students who are in Cleveland at
the time will have their papers judged and be eligible
for awards, all schools with radio facilities may have the
benefit of the test. An eight-page pamphlet contain-
ing study plans for use in preparation for the test
will be forwarded by writing to the headquarters, 64
East Jackson boulevard, Suite 840.
St. Louis
Denver
JULIUS BRECKWOLDT & SON, INC.
Colony
Grands
Are GREAT VALUE at a
price that insures Good Profit
DOLGEVILLE. N. Y.
Manufacturer* of
Piano Backs, Boards, Bridges, Bars,
Traplevers and Mouldings
J. BRECKWOLDT, Pre*.
W. A. BRECKWOLDT, Sec. & Tveaa.
M. SCHULZ CO
711 Milwaukee Avenue, Chicago, 111.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
18
March, 1932
PRESTO-TIMES
STARR FREEZE ANNOUNCES NEW
MODELS
of domestic Starr Freeze units, the Starr Company in the Dayton store in comparison to the N. E. L. A.
manufactures a line of commercial compressors up to figures is given:
two-ton capacity that will give additional sales op-
Per
Per
portunities to dealers.
Cent
Cent N.E.L.A.
1931 DAYTON STARR FREEZE SALES
SHOW GREAT GAIN OVER 1930
January
February
March
April
May
June
July
The Starr Company of Richmond, Ind., announce
the addition of three new Starr Freeze models—the
Franklin, an all metal porcelain inside box of eleven
cubic foot capacity and 16>^ square feet of shelf area
with four ice cube trays of twenty-eight cubes to the
tray, and one deep three inch tray; the Purdue model
n
1930
STARR FREEZE
Sales
1931
None None
1
2
5
10
4
7.6
5
10
13
25.4
8
15.6
Sales Average
3
6
4
13
39
32
45
0.8
1.6
1.7
5.4
16.6
13.7
18.7
2
4
9
17
16
14
10
STARR FREEZE
STARR FREEZE
8MB
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BlHtlllfi jj "^3 f^H
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i m
FRAN"JCL,TN M O D E L , $335.00.
GRINNELL, MODEL, $395.00.
(an apartment house or efficiency kitchen box) all
metal box porcelain inside. 6.14 cubic feet, 9.8 square
feet of shelf area, four ice cube trays with twenty-
eight cubes to the tray; the Grinnell model, all metal
porcelain inside box, 14.2 cubic feet, 20^4 square feet
of shelf area, six ice cube trays with twenty-eight
cubes to the tray and one deep three-inch tray.
These new models, which models Presto-Times
takes pleasure in presenting with this descriptive
article, with the present models of the W-Wabash
five cubic feet, M-Miami seven cubic feet, and the
O-Oxford seven cubic feet capacity, offer any dealer
a variable line of domestic refrigeration that w T ill meet
all requirements. In addition to the above models
P U R D U E M O D E L , $215.00.
The month of March is the time that electric re-
frigeration starts selling in volume. In the Day-
ton, Ohio, Starr Piano Company Retail Store,
that store increased its sale of Starr Freeze 469 per
cent in 1931 over the sales of 1930. The percentage of
sales estimated per month throughout the United
States by the National Electric Light Association is
given below and the percentage of sales per month
August
September
October
November
December
5
4
1
3
2
51
10
7.6
2
5.8
4
100
23
19
19
10
26
10.0
8.3
8.3
4.1
10.8
239
100.0
8
6
6
4
4
100
The Starr Co. points out that it is interesting to
note that the duration of sales of electric refrigeration
is expanding and that the 1931 December sales were
exceedingly high, thereby proving that electrical re-
frigeration is fast becoming a year round product
offering dealers sales possibilities in fall and winter
months as well as summer.
STARR PIANOS
STARR FREEZE ELECTRIC DOMESTIC and COMMERCIAL
The Starr Piano Co.
Richmond, Indiana
REFRIGERATION
Established
1872
PRESTO BUYERS' GUIDE
Contains Full Lists with Concise Classification and Description of all
American Pianos, Players and Reproducing Pianos, with Sketches of
Manufacturers. Essential to All Salesmen. Price 50cents, postpaid.
NO PIANO DEALER OR PROSPECT CAN AFFORD TO BE WITHOUT IT.
PRESTO PUBLISHING CO
417 S. Dearborn St., CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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