Classic Mode

Presto

Issue: 1931 2259

July, 1931
PRESTO-TIMES
16
GULBRANSEN SCORES AT MUSIC
INDUSTRIES CONVENTION
NEW GULBRANSEN OFFICES
Commodious and Up-to-Date Quarters—Business
Outlook Justifies Important Change.
Exhibit Visited by Representative Piano Merchants—
During the week preceding the National Music
Gulbransen Piano Promotion Activity
Trades Convention, the Gulbransen Co., Chicago,
Benefits Entire Industry.
The Gulbransen slogan, "Piano Music Enriches moved its offices from 3232 West Chicago avenue to
Home Life," won the music industries convention in 816 North Kedzie avenue, telephone Van Buren 9000,
into space located in the new factory building.
Chicago in June.
The new offices have been arranged in the most
The new executives of the company, A. S. Wells,
president; G. M. Gardner, vice-president, and Frank up-to-date manner and with the latest equipment for
Dillbahner, treasurer, through whose active interest the carrying on of the large business of the Gulbran-
and support the Gulbransen Co. is offering the most sen Co.
Every facility has been provided in each department
attractive values in the entire history of the concern,
were on hand to greet Gulbransen dealers, and they with excellent light and all conveniences for the well-
expressed themselves as highly pleased with the evi- being of the extensive force of assistants and employes
in the business departments.
dent enthusiasm of the Gulbransen merchants.
The decorations are all new and in excellent taste
In charge of Hugh A. Stewart, sales manager of
and
the entire effect is both impressive and har-
the piano department of the Gulbransen Co., the
monious.
Private offices with first-class furnishings
exhibit of the "Pianos of Today" was at all times a
center of attraction, and the large number of repre- have been provided for A. G. Gulbransen, chairman
sentative piano merchants from all sections of the of the board; A. S. Wells, president; G. M. Gardner,
country who visited the Gulbransen display was most vice-president; George McDermott, vice-president;
Frank Dillbahner, treasurer, and E. Q. Kruchten,
gratifying.
assistant treasurer.
Assisting Mr. Stewart in his charge of the Gul-
The piano sales department, in charge of Hugh A.
bransen piano exhibit and also acting as a reception
Stewart,
sales manager, has its special quarters for
committee to the piano men were E. P. McDonald,
central western division; Clerk F. Gross, eastern divi- Mr. Stew-art and his assistants.
In connection with the new offices, adequate space
sion, and W. E. Brown, southern division.
has
been reserved for piano and radio display rooms.
Piano men generally showed marked interest in the
The new Gulbransen offices are a model of business
Gulbransen promotional activities for giving the piano
convenience and reflect the thoroughly progressive
a leading place in the home life of the nation.
character of this leading industrial institution in the
Piano Trade Depends on Musical Education.
production of pianos and radios.
The Gulbransen Co. has been foremost in full ap-
preciation of the fact that the present and future of
the piano industry depends on the musical education
RADIO MANUFACTURERS'
of the younger generation from childhood up, bringing
ASSOCIATION ELECTION
to parents the importance of having their children
learn to play the piano, as a character builder and a
cultural factor in their lives. This Gulbransen activity
J. Clarke Coit, Chicago, president of United States
is putting pep in the piano business and opening up a Radio & Television Corporation was elected president
new era of piano prosperity for the industry.
of the Radio Manufacturers' Association.
Two other Chicagoans were elected to office, A. S.
The Wilking Music Co., of Indianapolis, a very Wells, president of The Gulbransen Co., first vice-
enterprising and active-going piano house, is to be president, and Leslie F. Muter, president of The Muter
Co., treasurer.
credited through its president, F. O. Wilking, with
Fred D. Williams, New York city, manager radio
having been vitally instrumental in running down a
tube division. National Carbon Co., Inc., and N. P.
gang of piano "slickers"; a group of confidence men
who have been stealing and obtaining under false pre- Bloom, president Adler Mfg. Co., Louisville, Ky., were
tense, pianos and pocketing the proceeds. Mr. Wilking elected, respectively, second and third vice-president.
Directors elected for a three-year term were: W. J.
is in receipt of many congratulatory letters from
Barkley, Passaic, N. J., sales manager of DeForest
piano and furniture men for helping to run down this
Radio Co.; Harry A. Beach, Rochester, N. Y., radio
gang of thieves.
sales manager Stromberg-Carlson Telephone Mfg.
Co.; N. P. Bloom, Louisville, Ky., president Adler
Mfg. Co.; E. R. Farny, Chicago, 111., president Ail-
American Mohawk Corporation; E. V. Hughes, Peru.
Ind., sales manager of Wasmuth-Goodrich Co.; F. E.
Johnston, Cincinnati. Ohio, director of engineering,
The Crosley Radio Corporation; Arthur Moss, New
213 East 19th Street
New York
York, N. Y., president Electrad, Inc.; A. S. Wells,
Chicago, 111., president of The Gulbransen Co.
IMPORTER AND JOBBER OF
PHILIP OETTIXG
Bell Brand Tuning Pins
Piano Hammers
Bushing Cloths
Piano Covers, Bridle Tape,
String Covers, etc.
THE FAMOUS
CLARK
ORCHESTRA ROLLS
•f D* Kalh, Illinois
The Best for Automatic Playing Piaaos
Organs and Orchestrions
Whether you sell automatic playing in-
struments or not, it will pay you to
handle and be able to furnish
CLARK ORCHESTRA ROLLS
Monthly bulletins of new records. Write
for lists, folders and FULL PARTICU-
LARS.
Clark Orchestra Roll Company
Manufacturer* — Originator* — Patmitaas
De Kalfc, Illinois
SEEN AT THE CAPEHART EXHIBIT
President H. E. Capehart, of the Capehart Corpo-
ration, Fort Wayne, Ind.. was one of the busiest men
at the radio convention. Besides the booth in the
exhibition hall he had a demonstration headquarters
in rooms 504 to 509, Stevens Hotel. W. C. Peterson,
of Fort Wayne, had charge of all Capehart exhibits.
In addition to Messrs. Capehart and Peterson, the
following district managers were in attendance:
G. A. Hitchcock, Omaha, Neb.; M. E. Thiede, Pitts-
burgh, Pa.; Paul Capehart, brother of the president,
Rockford, 111.; W. F. Merchant, Fort Wayne, Ind.;
W. C. Mossbarger, Minneapolis, Minn.; A. W. Hitch-
cock, Milwaukee, Wis.; O. F. Kramer, Oklahoma
City, Okla.; E. P. Decker and William Christena, In-
dianapolis, Ind.; S. T. Cass, Binghamton, N. Y.; W. R.
Deaton. Florida; H. E. Weeger, Augusta, Me.; C. A,
Buffington, St. Louis, Mo.; W. R. Zimmerman, De-
troit, Mich.; J. A. Mcllhenny, Philadelphia, Pa.; R.
C. Vaughan, New York, N. Y.; J. A. Darwin, Jersey
City, N. J.; J. M. Finlayson, Louisville, Ky.; A. B.
Counts, Kansas City, Mo.; H. R. Hull. Washington,
D. C.
"We had a very good trade," said Manager Peter-
son to a Presto-Times representative. "Business is
showing a considerable increase."
The Schmoller & Mueller Piano Co., with headquar-
ters at Omaha and ten retail stores located throughout
Nebraska and Iowa, has enjoyed the celebration of its
72nd anniversary for the last month or more.
Presto-Times regrets exceedingly to hear that J. M.
Hawxhurst, veteran piano man, who for several
years was western manager for F. G. Smith interests,
had a stroke of paralysis on July 1. His many friends
are sympathetic and hoping for his quick recovery.
Messrs. Fox and Hess did the honors for the Estey
and Settergren pianos at the convention.
BUYERS' GUIDE
Announcement
ISSUE OF 1931
The
FIRST EDITION
of 1931 Issue
of the
American Buyers 9 Guide
- PIANOS -
now out of press and
ready for delivery.
You will find the 1931
edition more interesting
and of greater value as a
means of helping to
make sales than any of
the 33 preceding issues.
Discontinu a n c e s,
liquidations,
failures,
are accurately recorded
and new organizations,
re-organizations
and
changes indicated.
Dealers and others
who have used former
issues of the BUYERS'
GUIDE will now want
to have the 1931 edition
at hand for ready refer-
ence on A m e r i c a n
PIANOS OF TODAY.
We would like to re-
ceive an order for at
least one copy of the
BUYERS' G U I D E
from every reader of
this announcement, if he
has not already ordered
a copy; and if he has or-
dered he can use to ad-
vantage
additional
f
copies.
f
The price is the same as here-
tofore :
Fifty cents per copy,
6 copies $2.50
12 copies $4.75
Postpaid.
Address:
PRESTO PUBLISHING
COMPANY
417 S. Dearborn St
CHICAGO, ILL.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
17
P R E S T O-T I M E S
July, 1931
R A D I O
ANNUAL RADIO TRADE
SHOW AND CONVENTION
Radio showed its growing strength at the recent
fifth annual trade show and convention held at the
Stevens Hotel, Chicago, June 8th to 12th inclusive.
More enthusiasm was shown than at the Atlantic
City convention last year and the manufacturers re-
ceived many orders for their products—the total
volume of orders exceeding anticipations by a sub-
stantial percentage. Despite rumors of impending
disaster for everybody's business and the substantia-
tion of the anti-evolution law in Tennessee, the radio
men kept right on progressing in the belief that no
scientific man must be kept permanently handcuffed
and locked in the ice-box. Perhaps that's one reason
why the refrigerator as a line of manufacture has been
added to making radio sets by several of the radio
manufacturers. Anyway, radio men, whose devices
ride the ether and defy the storms, are progressive
enough to appreciate the circumstances that arise and
plan to overcome obstructions, if not chronic obstruc-
tionists, and grannified people who are set in their
ways. The refrigerator and the radio seem to be nat-
urally and necessarily co-existent. The faculty of in-
vention, to which are due such creations, exists in
minds that are nothing if not critical.
The address of welcome, delivered by Mayor Cer-
mak, formally opened the convention on June 8. The
main exhibition hall in the basement is one of the
largest permanent exhibition places ever established
in an immense hotel, and it was completely occupied
by the radio shows. There was considerable space
also occupied on upper floors of the hotel for demon-
stration purposes mainly, particularly by the Starr,
the Gulbransen and the Jesse French people.
Featured among the many interesting exhibits in the
vast show was radio equipment of almost every known
description and a few things that are almost inde-
scribable. Television sets, batteries, tubes, radio
receivers for automobiles, radio furniture, short wave
apparatus for the reception of foreign broadcasts, and
a thousand and one designs of latest mechanism and
import were among the things seen and studied.
Credit Committee's Report
While the radio industry was among the first to feel
the effects of the down-swing that started late in
1929, its ability to quickly adapt itself to the new con-
ditions holds out a promise of cheer for the near
future, L. F. Muter, Chicago, chairman of the credit
committee of the Radio Manufacturers' Association,
asserted in his report. Measured in the amounts in-
volved in failures for the year, the total has been con-
siderably below the average for all other industries, he
stated.
Gulbransen President Was Pleased
A. S. Wells, president of The Gulbransen Co., Chi-
cago, said: "Our entire staff was agreeably surprised
with the business transacted at the radio show, as
well as for prospects in the future. Our distributing
organization is intact, and confident of a fall business
of considerable magnitude."
RADIO RECEIVING SETS
RADIO PARTS
RADIO—PHONOGRAPHS
Radio Gives Absent Ones the Banquet Program
A well-known piano trade paper man who could
not attend the big banquet, owing to an anniversary
dinner given in honor of a member of his family at
the Baker Hotel, St. Charles, 111. made the event
extremely interesting by turning tin a radio which had
been placed in the individual dining room occupied by
the party. Thus, the entire program at the Palmer
House was enjoyed by the dinner party. Here some
fifty miles west of Chicago, they were enabled to
hear the addresses of Otto B. Heaton, Mayor Cer-
mak, Delbert L. Loomis, the singing of the soloists
and all the radioed proceedings of the Tuesday night
event.
The June issue of "The Voice of the Majestic,"
which took the place of "The Voice of the Air" as the
house organ of the Grigsby-Grunow Co., Chicago, is
The no-fall board grand was quite noticeable at the
a beautiful number. It is replete with illustrations, convention exhibits of several of the manufacturers.
including a picture of Mme. Schumann-Heink, who
was 70 this month; Efram Zimbalist, and Ted Husing,
popular Columbia announcer.
Morris Metcalf, president of the Radio Manufac-
turers' Association, in an address at the convention
predicted a continuance of overproduction to cause
worry until the manufacturers would be willing to
furnish and be guided by statistical information pro-
vided by the whole industry.
Dr. Julius Klein, assistant secretary of commerce,
" R a d i o without the service headache"
said in an address at the Radio Trade Show that the
radio industry is in a position to take the leadership
in climbing out of the abyss of business depression.
He claimed that the bottom of the depression was hit
in January and that "much of the present crape-hang-
NEW
ing should be historical."
GULBRANSEN
W. F. Merchant, district manager for the Cape-
Model 335
hart Corporation in the home territory, lives in Fort
10 - Tube
(Four
Wayne, Ind., where he was born. His territory is
'35 Vari-mu, two
•47
Pentode
in
northern Indiana and Michigan.
push
pull).
Superheterodyne. 1
The Capehart Corporation, pioneers and leaders in
•Oompens a t i ng
automatic record changing devices, produce for their
Dynamic Speak-
e
r.
Tuning
customers a list of accessories which include ampli-
Meter, Automatic
fiers, converters, microphone equipment, mixing
Volume Control,
P u l l - floating
panels, needles, speaker units and speakers.
Variable
C o n-
(iensers.
Power
Nearly 600 dealers and distributors of the Philadel-
Switch.
No
phia Storage Battery Co., manufacturers of Philco
"blasting,"
no
lulling, no cross-
radios, arrived on the opening day of the conven-
talk. Price, less
tubes, $!I7.5O.
tion on a chartered Detroit and Cleveland boat from
Buffalo to attend the National Radio Trade show.
They held a sales convention at Buffalo on the way
out.
G I MUr\\SE\
SUPEUI1ETEIIOI»YNES
SLOW PROGRESS OF T E L E V I S I O N
F. A. Schoenberg. proprietor of the St. Joseph
Music House, St. Joseph, Mich., after his return from
the annual radio exposition in Chicago, said he was
not greatly encouraged over the progress of television,
and he expressed the belief that its general use in
homes was still a long way ahead. He said: "Short
waves are required for television. That means that
anyone purchasing television equipment must also
purchase a low-wave receiving set, as present high-
wave receiving sets are useless in television opera-
tions." He was accompanied to Chicago by Ray
Swigert, of the St. Joseph Radio Service.
ONE MAN
RADIO TRUCK
With this truck one man can deliver
the popular makes and sizes of Radios
from the show room, on and off the
delivery truck, up the steps or stairs
and into the house or apartment.
$15.00. This same truck not adjust-
able but made for the Victor R-32 and
R-E 45. $12.50. F. O. B. Findlay,
Ohio.
SELF-LIFTING PIANOTRUCKCO.
Findlay, Ohio
MANTEL
RECEIVER
Model ISO
Seven - t>ube Super-
heterodyne (two '35
Vari-mus, one '47
Pentode). 10 kilo-
cycle
separation.
I^irge enough to in-
sure excellent tone.
Finest cabinet work.
Price,
less
tubes,
$58.00.
CONSOLE
RECEIVER
.•Model 135
Seven - tube
Super-
heterodyne,
same
chassis as Model 130,
in beautifully de-
signed cabinet, 40"
high. 2 to 4 micro-
volt sensitivity per
m e t e r . No l u b e
noises or crosw-talk.
Price.
less
tuboo,
$68.00.
Write or wire for
full particulars
LPULBRANSEN
Co
Hl« V. Kotlzlc Ave.
Chicago, III.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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