Presto

Issue: 1930 2251

Established 1884-THE
AMERICAN MUSIC TRADE
•ntwad aa aaeond e l m matter Jaa. 29, 18»«, at
Port Offlce, Chicago, under act of Mar. t, 1879.
^ ^ ^ ^ ^ ^ z ^ *
:
" ? T r ' ^
Published by Presto Publishing
Co., 417 S. Dearborn St.. Chicago, HI.
CHICAGO, OCTOBER, 1930
• /.v^>^^«^*^^

"





-•-


• ' *
46TH YEAR
"••"••••'
!
'
?•
i


:
"i
1
i
:
JOVRNAL-Estabiished
1
,,*•••
'•
Style Art 8—Height 3 it. 8 in., walnut finish
Are you using the right kind of ammunition in this
present day battle for the "piano dollars"?
Wurlitzer Pianos furnish a weapon with which the
piano merchant can hold his ground against other
forms of merchandise that would divert the piano dol-
lars into other channels.
Wurlitzer Pianos are the greatest dollar for dollar value
offered the trade today. Their superb tone, charm of
design, honest workmanship and popular price make
them salable merchandise in this competitive struggle
with other products which are trying to lure away your
"piano dollars".
The new Wurlitzer Art 8 model is real ammunition that
will pave the way to more Upright business.

WURLIIZER PIANOS
*9ke Desirable linejor Progressive Dealers"
THE RUDOLPH WURLITZER MFG. CO.
UPWGHT DIVISION. NORTH TONAWANDA.NEW YOWC
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
October, 1930
PRESTO-TIMES
tin
PROFITABLE
1
' B u i 11
Like
a
SELLING
LEADERSHIP
Assisted
Violin''
by
Iwantokno
D o w n thru t h e years, Schumann has aspired and so labored
toward one great, outstanding goal—exalted leadership in a most
profitable price field. This has been done by building ONE ex-
cellent product, with ONE splendid name, and persistent striving
to improve its handiwork so as to make it more and more worthy
of that name.
THESE THINGS BEAR IN MIND:
1. Financially secure—2. Reli-
able, unchanging sales policies
—3. No taint of stock market
control — 4. No second or third
conflicting grades of merchandise
or stencils — 5. Assured margins
of profit to the dealer — 6. The
background of a splendid reputa-
tion— 7. Unlimited possibilities
for future progress.
Today, Schumann ranks highest as the manufacturer of small
grands and upright pianos in America. It has nothing to fear
from others whose price might seem to indicate that they were on
its par in value. It laughs at any who might be so bold as to
infer they offer as good (or better value!) for less money. The
imposing genius of its visual, exclusive features of construction is
what manifests such Schumann dignity.
Its future is unquestionably secure and promising to the dealer
who is wisely planning to stabilize his lines and to maintain the
prestige he puts behind the product he handles. Particularly if
he has had reason to become alarmed over many of the recent
changes and developments in the trade.
SCHUMANN
P I A N O CO
ROCKFORD,
ILL
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 1: PDF File | Image

Download Page 2 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.