Presto

Issue: 1930 2246

23
P R E S T O-T I M E S
May, 1930
WOMAN WRITES BOOK ON
BAND AND ORCHESTRA WORK
Corinna Melville, Band and Orchestra Organizer,
Expects to See It in Print Soon.
Mrs. M. Corrina Melville, of the Tri-State Band
and Orchestra School of Music, Memphis, Tenn., is
now in Chicago for an indefinite period of time to
organize some bands for a local firm.
Mrs. Melville has been in the South for about three
years, where she was organizing bands and orchestras
and all kinds of music groups. She was employed
GRETSCH CHICAGO HEADQUARTERS.
The Fred Gretsch Mfg. Co., of Brooklyn, N. Y.,
which recently opened Chicago headquarters at 226
South Wabash avenue, Chicago, and where Philip
Nash, the vice-president of the company, can be found,
is announcing the Gretsch Tenor-Guitar in genuine
mahogany. The fingerboard, bridge and headpiece
are of selected rosewood. The Eagle brand har-
monicas which this company is now advertising are
German-made instruments, and every drummer knows
the trade-mark of the genuine K. Zildjian Cymbals,
"made according to the secret Zildjian formula dis-
covered more than 300 years ago." Piano accordions
are meeting with a good sale at this Chicago head-
quarters. These instruments are suitable to home use
and make a splendid line for any piano dealer to
handle. E. E. Strong, advertising manager of the
Fred Gretsch Mfg. Co., 60 Broadway, Brooklyn, is
busy these days preparing some very interesting ads.
for the spring trade.
PRODUCING NEW MUSICAL SOUNDS.
A musical instrument in which beams of light and
a photo-electric cell have been utilized to produce
entirely new musical sounds has been developed at
the Massachusetts Institute of Technology, Cam-
bridge, Mass. The instrument, which has not yet
been named, is played in the manner of a piano, and
the first experimental model, which has a three-
octave keyboard, was designed to stimulate the deep,
resonant tones of an organ. This sound was synthe-
sized from the analysis of the tone of a large pipe
organ. By slight changes, however, the instrument
can be made to reproduce the sound of almost any
instrument, such as a violin, clarinet or oboe. Musi-
cians who have heard the instrument believe it opens
a new field for musical expression.
M. CORINNA MELVILLE.
for C. G. Conn, Ltd., of Elkhart, Ind , as one of
their official organizers and made her headquarters
at the O. K. Houck Piano Co. and at the Tri-State
Band and Orchestra School.
Mrs. Melville has had unusual success as a pro-
moter and organizer of various organizations. Some
of the outstanding bands and orchestras organized
by her are the Dixie Peaches, Silver Moon Serena-
ders, Melody Maids, Twentieth Century Young Men's
Orchestra, Memphis Madrigal Club, American Le-
gion Band of Mark Tree, Arkansas, Indianola Town
Band, Indianola, Miss., DeSoto County Agricultural
School.
Mrs. Melville was with the Conn National School
of Music, the Conn Chicago Co., Tom Brown Band
and Orchestra School, Rankin School of Music, Chi-
cago, 111.
Some of the outstanding industrial bands of Chi-
cago and vicinity organized by Mrs. Melville were the
Bell-Zoller Band of Zeigler, 111., Horder Stationery
Co., of Chicago. She has had the honor of having
a personal mention in musical circles throughout the
North and South.
Mrs. Melville is now getting a book out, entitled
"A Woman's Way," on band and orchestra organ-
izing and promotional work, which is directed to
music stores and dealers, music schools and music
associations and she is expecting one of the large
manufacturers to publish this book at an early date.
Some of the noted musical artists of the present date
are included in the review of this book.
BANDS PREPARE FOR CONTEST.
The National Band Contest is to be held on May
23, 24 and 25 at Flint, Mich. Illinois entrants were
selected from among 27 high school bands and 150
soloists who competed for three days at Urbana,
beginning April 24. Paul E. Morrison of Quincy is
president of the Illinois Bandmasters' Association.
GERMAN DRUM MAKER COMING.
Otto Link, president of the big drum factory at
Weissenfels, Germany, is planning to make an exten-
sive trip in the United States the coming July. This
house, established in 1875, has an international repu-
tation for its prepared skins and leather for drum
making. Mr. Link will sail on the Steamship Colum-
bus, arriving at New York on July 11, and will visit
some of the large drum manufacturing firms of this
country.
CAMP ENROLLMENT NEARS 200.
Enrollments for the 1930 National High School
Orchestra and Band Camp, Interlochen, Mich., are
Hearing the 200 mark, reports Prof. J. E. Maddy of
the University of Michigan, musical director of the
camp. Michigan and Illinois are leading in enroll-
ments, with Ohio, Minnesota, Indiana and Wiscon-
sin not far behind. The total enrollment of the camp
is limited to 300. Dates of the camp this year are
June 30 to Aug. 23.
"JAZZERS" MAY BE SENT HOME.
A dispatch from London to the Chicago Tribune
says that many American jazz band musicians are
likely to be deported to the United States because
their employers are violating the alien labor permits
in hiring them.
AN HISTORIC VIOLIN.
A. J. Broderick and George Calvert, oil operators
of Fort Worth, Tex., own an historic violin known as
the "White House Violin." It is said that President
Lincoln attempted to play it, but making poor success,
abandoned his ambition to become a violinist. The
former owner, Col. William H. Crook, once played
it for the entertainment of President Roosevelt.
The Hyatt Electrical Corporation plans to locate
its portable radio plant at Woodstock, 111.
MR. FREUND'S COMMENTS
Editor Presto-Times.
Dear Sir:
Young America gave forth a grand and glorious
expression of its splendid spirit of young manhood
and young womanhood at the Second Biennial Meet-
ing of the Music Supervisors' National Conference
held at the Hotel Stevens and at the public concerts
at the Auditorium recently.
It was most inspiring to watch and hear the young
people from practically every state in the Union per-
form on wind and stringed instruments, to listen to
their youthful, harmonious voices in the chorus, to
see the bright, intelligent faces, sparkling eyes, joy
of life, natural buoyancy, good manners; and all intent
on executing in their best style, well-trained perform-
ance on their instruments or in choral selections.
What could be more elevating or more beneficial
for the future of America's manhood and womanhood
than the active participation of the youth of both
sexes in music? Youth must blow off steam, and
young America can do this to his entire satisfaction
by playing wind instruments which develop his physi-
cal well being and his keener perception through the
necessity for very active functioning of hearing and
seeing.
The outstanding stars among these boys and girls
have already shown surprising ability on their respec-
tive instruments, far superior to many of our past and
present day artists when they were of the same age.
This proves clearly that the national musical move-
ment has taken hold on Young America and in the
most marked manner has already aided in the develop-
ment of the younger generation in the finest sense.
HARRY EDWARD FREUND.
Chicago.
RESENT CUTTING OF DISCOUNTS.
The Talking Machine & Radio Journal came out
with an editorial signed by Glad Henderson, editor,
in the April number strongly in favor of the radio
manufacturers as touching the discounts they allow
the radio dealers. However injudicious it may be
for a trade paper to give wholesale prices which
some of the general public may read, it seems just
as imprudent to particularize the figures in discounts.
Anyway, several prominent radio dealers have voiced
resentment about the position taken by the trade
paper referred to and one of them said to a Presto-
Times representative: "Every music dealer knows
that it costs not far from 25 per cent in overhead to
conduct a radio retail business, so that the 40 per cent
mentioned as the radio discount isn't any more than
the dealer ought to have. We used to get a 40 per
cent discount on phonographs, .and you know phono-
graphs require a modicum of service as compared to
the service that the buyer of a radio set expects from
the store-keeper. In addition to the 40 per cent
discount for cash on phonographs, the manufacturers
used to give us a percentage allowance on the cost of
our local advertising, which helped us to sustain our
overhead expenses. So, as 40 per cent is barely
enough, we resent any suggestion to cut below that
figure."
Earl Frazier, from the Charles E. Wells Co , Den-
ver, Colo., and M. Leffingwell, of Elkhart, Ind., took
an order last week at Laramic, Wyo., for new band
instruments for the Laramie Union Pacific Band, of
which H. B. Pope is director.
Paul
and is
station
month
Shirley, who plays a violin with 14 strings
making a name for himself with broadcasting
WNAC, was given a pictorial write-up last
in the Rockford, 111., Gazette.
The Stranburg Music Co. has renewed its lease for
another year at Oil City, Pa. J. W. Russell is man-
ager. The business is 31 years old.
New Edition for 1930 Now In Press
PRESTO BUYERS' GUIDE
Will Contain Full Lists with Concise Classification and Description of all
American Pianos, Players and Reproducing Pianos, with Sketches of their
Makers. Essential to All Salemen. Price 50 cents, post paid.
NO PIANO DEALER OR PROSPECT CAN AFFORD TO BE WITHOUT IT.
PRESTO PUBLISHING CO.
417 S. Dearborn St., CHICAGO
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
May, 1930
PRESTO-TIMES
24
GRIST OF NEWS FROM
LATEST RELEASES OF
THINGS TO WORRY ABOUT
LOS ANGELES, CALIFORNIA
CLARK ORCHESTRA ROLLS
IN RADIO ENTERPRISE
To close the estate of the late J. D. Martin, former
president of the Martin Music Co., Los Angeles, the
retail business which has been long established at 734
South Hill street, is being disposed of. Lease, fix-
tures, and all other furnishings, as well as merchan-
dise, are being closed out. The wholesale business of
the company will be continued, however, according to
M. F. Martin, president.
Harry W. Cohen has purchased Young's Music Co.,
located at 512 West Santa Barbara avenue, Los An-
geles. He will manage the store from now on and
carry an exclusive line of radio sets, including Radio-
las, Atwater Kent, Sparton, and Edison.
Fitzgerald Music Co. pioneer Los Angeles firm,
has been appointed by the National Carbon Co. as
exclusive down-town representatives of Eveready
radios, according to Charleston Dow, general
manager.
A unique method of displaying built-in organs has
recently made its appearance in connection with a
modern home building and home making institution
in Hollywood, known as the Building Arts and Crafts
Exhibit. Here various building materials and home
furnishings are ensembled to give a thorough home
atmosphere. A Link built-in home pipe organ is used
as part of the general arrangement, due to the c o -
operation of E. S. Link, president of the Link Organ
Co., who now resides at Glendale, Calif.
"The Nation's Best in Radios" appears on the front
of a high class establishment in the distinctive village
of Westwood, the location of the new University of
California at Los Angeles, where the Kelly Music Co.
has established a retail business. John T. Kelly, Jr.,
is in charge.
Music Week opened in festival fashion in Los An-
geles and vicinity May 5, by a club of artists associ-
ated with the city schools. The program was spon-
sored by Junior High School Teachers' Association
and its purpose was to demonstrate the individual as
well as collective musicianship which it has required
to bring to the present standard of excellence and
orchestral work in elementary grades.
Announcement is made by Manager Glenn Tindell
that the Hollywood Bowl Symphony "Under the
Stars" will open July 8 and continue to August 30.
Richardson's Music Lovers' Shop, Los Angeles,
has been designated as Southern California representa-
The Sandor Kish Music Studio, Waukegan, 111., tive of four of America's oldest pianos, namely, the
was slightly damaged by water during a fire a few Hazelton, Behning, Behr Bros, and Stultz & Bauer.
days ago which caused $5,000 to the building in which
A portable sound and motion picture machine was
it is located.
given an initial demonstration at the Hotel Piedmont,
Atlanta, Ga., last month by representatives of R. C. A.
President C. H. Wilt, of the E. G. Hays Piano Co.,
Photophone, Inc., a subsidiary of the Radio Corp.
says the company's special sale again "clicked" in
of America.
Monessen, Pa.
Trade Is Asking Itself Seriously Which Way It Is
Headed Since Drastic Shakeup.
By WILLIAM ALLEY.
Merchandising Manager, Radio Manufacturers Assn.
The unusual conditions prevalent in the radio in-
dustry at this time gives this year's RMA Trade
Show greater merchandising significance than pre-
vious shows.
Heretofore we have entered the Trade Show period
of the year with manufacturers' lines pretty well
stabilized and sales conditions in the field fairly well
settled. But this year just the opposite is true.
Radio has had a drastic shakeup and all of its ulti-
mate effects are not yet wholly clear. It will take
months before its rumblings die away completely.
Meanwhile, the trade is taking mental stock of its
position and asking itself seriously which way it is
headed.
The Trade Show will answer a good many ques-
tions that are now puzzling radio dealers and whole-
salers.
What lines have the soundest financial backing?
What lines are most stabilized? What new lines are
to be announced at the Show? Which of the new
lines have the most assured future? What lines shall
dealers and jobbers take on for the 1930-31 season?
What new engineering developments w T ill make their
debut at the show? Will pentode tubes be featured?
What are the trends in circuits? In cabinet design?
In accessories?
Looking over that list of "things to worry about"
should present the strongest possible reasons why
those who sell radio in every branch of distribution
should not miss this year's Trade Show.
The dealer who goes to Atlantic City the first week
in June and gets acquainted with the new products,
the new scientific achievements, the new companies,
the new faces, will carry away with him a clearer
picture of the industry and a better knowledge of his
job than the dealer who sits meekly at home and
lets the rest of the trade go by.
Therefore, it will profit you to get to Atlantic City,
by hook or crook, the week of June 2nd. The start
of the selling season in September is not so far off,
and a visit to the June Trade Show is the best pos-
sible insurance that you won't be running around in
circles when the rush begins next fall.
PLAYER
PIANOS
Established Reputation and Quality Since 1873
OFFICES & SALESROOMS
FACTORY
319-32! So. Wabash Ave.,
4343 Fifth Avenue
Corner of Kostner Avenue
The Clark Orchestra Roll Co., DeKalb, 111., keeps
up with the times in producing the very latest in
music rolls. Here are some of its 65-note latest
releases for May, 1930: The Man from the South,
One-step; My Love Parade, Fox Trot; After a Mil-
lion Dreams, Fox Trot and One-step; Navy Blues,
Fox Trot; The Language of Love, Fox Trot; There's
Danger in Your Eyes, Cherie! Fox Trot; If I'm
Dreaming, Waltz; Wrapped in a Red, Red Rose,
Fox Trot; Love Is a Dreamer, Fox Trot; Hollywood,
Fox Trot.
My Man O' War, Moanin' for You, Rhapsody
in Rhythm, Mississippi Dry, Blue Turning Grey,
Hoosier Hop, St. James Infirmary, Easy Rider,
Everybody Tap, Keep Your Undershirt On.
THE GREATNESS OF ONE
WURLITZER PLANT
A Most Modern Factory for Producing Instruments
for General Entertainment.
K. A. Hathaway, radio editor of the Chicago Daily
News, who is making a general tour of the radio in-
dustries, writes from North Tonawanda, N. Y., con-
cerning the Wurlitzer Co.'s manufacturing interests.
He starts out by saying:
"The Wurlitzer company, whose factory is located
on the outskirts of North Tonawanda, began business
several years ago by furnishing the music boxes for
use on merry-go-rounds. Today finds it operating one
of the most modern factories for producing entertain-
ment either manually or via the radio."
Yes, it was several years ago that the Wurlitzer
company started and several years before those sev-
eral; for the Wurlitzers have been in the musical
instrument manufacturing business practcally all their
lives. It is true they bought out the De Kleist
factory which made merry-go-rounds a good many
years ago, but that annexation was only a very mi-
nor part of their great business, for the Rudolph
Wurlitzer Mfg. Co. is now one of the very old in-
dustries. However, there is nothing misleading in
the following statement from Mr. Hathaway's ar-
ticle, for the parks surrounding the factory are cer-
tainly beautiful.
"The entrance to the Wurlitzer factory is bor-
dered by parks and landscaping that lends a quieting
air to the entire place in keeping with the product
that emanates from the plant."
HALLET & DAVIS PIANO CO.
ADAM SCHAAF, Inc.
p?fNos CING GRANDS AND UPRIGHTS
The May List Includes "The Man from the South,"
"The Rogue Song," "Keep Your Undershirt
On" and Many Others.
New Adam Schaaf Building
CHICAGO, ILL.
Established 1831—Boston
FACTORIES - - NEW YORK CITY
Executive Offices and Wholesale Warerooms
C East 3Sth St. (at 5th Ave.)
New York City
TH E CO MSTOCK, CHENEY & CO.
IVORYTON, CONN.
IVORY CUTTERS SINCE 1834
MANUFACTURERS OF
Grand Keys, Actions and Hammers, Upright Keys
Actions and Hammer , Pipe Organ Keys
Piano Forte Ivory for the Trade
STARR PIANOS
STARR PHONOGRAPHS
GENNETT RECORDS
(Represent the Hic/hest ^Attainment in cMitsical
^^^^™
OVbrth
We STARR PIANO COMPANY
Established 1872
Richmond. Indiana
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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