Presto

Issue: 1930 2242

January, 1930
PRESTO-TIMES
From Mr. and Mrs. A. L. Wessell.
A token card with three paths converging on a
broad highway into a great city. And these were the
words:
"At Christmastime as the broad pathway of the
new year opens wide before us all, our thoughts go
out to each of our friends. May you have a good
Christmas and may your path through the new year
be permanently paved with health, happiness and
prosperity."
Fortunate Settergren Co.
Well-Wishes from Eugene Radle.
"At this season it is fitting that we express to our
friends appreciation of their good will. We count
From Eugene J. Radle, treasurer of the house of
F. Radle, Inc., came a distinctive card expressing his ourselves fortunate in being among those to wish you
regards and well-wishes in the simplest but sincerest the blessings of Christmas and the New Year. B. K.
Settergren Co., Bluffton, Ind." The Settergren card
of phrases.
was very pretty, showing children sleighriding down
hill and a lady with a hand-sled loaded with presents.
Elmon Armstrong's Expressions.
From Elmon Armstrong, free-lance music trade
The Schneider Fortune Ship.
representative, whose headquarters are at present in
Mr. and Mrs. Adam Schneider sent Presto-Times a
Dallas, Tex., Presto-Times received in place of the beautiful colored card showing the ship Fortune
customary season's card a greeting in the form of a coming in at full sail with a large golden moon behind
letter containing expressions of sincere regard and it. This was the wish: "May the good ship Fortune
well-wishes. His opening sentence reads: "The bring to you a rich cargo of life's precious things—
pleasure and privilege of writing this letter to you are health, happiness, friendships and prosperity."
both highly cherished by me. I am loath to send
Greetings from Capehart Corp.
you a card with a formal Christmas message because
it would not convey my deeper feeling for you."
The Capehart Corp., Fort Wayne, Ind., sent a very-
pretty greeting with these sentiments upon it: "At
Steinway Poinsettia Greeting.
Steinway & Sons, New York, send their greetings this, the evening of the old year, it is fitting that we
on letters bearing the imprint of a poinsettia in full express our sincere appreciation of the cordial rela-
bloom with the green leaves in the background. The tionship existing between us. May the Christmas
sentiment expressed is "We wish you a Merry Christ- season foretell the dawn of a most happy and pros-
mas and a Prosperous New Year." It is a pretty perous new year for you."
picture and the sentiment is appreciated.
Straube's Good Wishes.
With the capitol building of the United States on
FROM WILLIAM DOLGE
the cover, as well as a wee 1930 calendar, the little
Most unique was the card that came from William booklet tied with a golden ribbon, the Straube Piano
Dolge, son of the late Alfred Dolge, from his office Co., Hammond, Ind., sent this message to Presto-
at 403 Merchants Exchange Building, San Francisco. Times: "A Merry Christmas! In the age-old spirit of
It showed a long trail reaching from San Francisco good will we send you greetings and wish you an
to Chicago and a little Negro popping up out of the old-time Merry Christmas. May the inspiration of
sands of the desert that lies somewhere between, with the Christmas season be with you through all the new
his left hand raised and shouting "Greetings!" The year."
rhyme on the card reads:
From Charles E. Byrne.
This simple little greeting
Charles E. Byrne of the house of Steger & Sons is
Is as plain as it can be,
a man who always enjoys Christmas and he is hope-
But it tells a great big story
ful for the coming year's good things. His card to
That's all for vou from me.
Presto-Times showed a number of persons trudging
cession, as either dial was revolved, the features of
officials of the radio division of Thomas A. Edison,
Inc., which were printed in a circle on the lower disk.
Adjoining each picture, the name of each official ap-
peared in a lozenge-shaped opening similar to that
of the Edison light-o L matic device.
From Packard Piano Co.
"We hope 1930 may be a wonderful year for Presto-
Times," said W. B. Marshall on behalf of the Packard
Piano Co. in a friendly greeting.
13
through the snow to a large church covered with
snow. The motto was "Greetings for Christmas and
the New Year." The snow was most appropriate for
the recent Christmas as in nearly every northern state
it was deep, deeper, deepest.
The Clark Rollians, DeKalb, 111.
"Wishing you a Merry Christmas and a Happy
New Year. The Clark Rollians, merry music-roll
makers.''
Sleighing Beneath the Falling Snow.
An old-fashioned cutter with a couple in it is the
picture sent in by Philip W. Oetting & Son, Inc.,
New York, bearing the words, "The Season's Greet-
ings." Great flakes of snow are falling and the air
is so still that the smoke from the chimney of the
snow-covered house is going straight up.
From Chas. A. Stanley, Jr.
"Season's Greetings" from Charles A. Stanley, Jr.,
came in a hunting-lodge scene. The two hunters are
enjoying a smoke by the fireplace, with jugs on the
table, and two dogs are lying on the floor resting
from the day's chase. Thanks, Mr. Stanley. Mr.
Stanley's address is 356 Ridge avenue, Evanston, 111.
Conn of Elkhart.
Conn Band Instruments of Elkhart, Ind., were
beautifully presented in the greetings in an embel-
lished card bearing this message: "We always wel-
come the opportunity afforded by this happy season
to wish you every enjoyment of Christmas as well
as prosperity and happiness for the new year."
Calendar Blotters.
From the Printing Products Corporation came some
nice blotters containing the 1930 calendar across the
top. This house, formerly Rogers & Hall Company,
is located at Polk and La Salle streets, Chicago. Also
from the Western Newspaper Union, Adams and Des
Plaines streets, Chicago, a very useful large calendar
for the wall of Presto-Times offices.
From Harry E. Freund.
A very beautiful card, novel in sentiment and de-
s'gn, and remarkable for the quality of the fine parch-
ment on which it was produced, was the means by
which Harry E. Freund expressed his sincere regards
and his good wishes for the coming year. Mr.
Freund, well-known to many in the trade as the for-
mer editor of the Musical Age, New York, is now a
resident of Chicago.
(Continued on page 15)
RADLE TONE
is the admirable feature which distinguishes
F. RADLE PIANOS
Manufactured by F. RADLE, Inc.
This Progressive Industry was founded in 1850 by the father of E. J. Radle, who is now its
president. Thus the Instruments made are the results of experience and the constant ambi-
tion to excel in piano construction.
F. RADLE PIANOS are made upon the most approved principles and possess the qualities
that appeal to both the trade and the public. Dealers in all parts of the country have built
up a dependable character in selling F. RADLE pianos. They are high grade in every par-
ticular and preserve their conspicuous place in the trade by reason of their unchallenged
merits of pure tone, tasteful case design and construction generally.
ESTABLISHED 1850
609-611 W. 36th Street
Inc.
NEW YORK CITY
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
14
P R E S T 0-T I M E S
CAUTIOUS ANSWERS TO
RADIO QUESTIONNAIRE
Several Writers Request That Their Letters
Be Not Published Because Their
Criticisms Are Sharp.
Presto-Times has been receiving answers to its
letter recently sent out asking, "What has radio done
to your business?" The answers to this questionnaire
were sought in order to learn the contacts or friction,
if any, between the radio and the piano trade. The
idea implied an effort to secure statistics from which
a deduction might be drawn, and to get a basis for
comparing resemblances of the two lines of business
and to draw a parallel based upon the comments that
might be sent in, rather than to publish the letters
verbatim.
The letters are all interesting—very much so—and
have been stringing along, no two alike or even hav-
ing much resemblance to the others. A good many
of the writers requested that not more than the sub-
stance of what they had written be published, and
that substance be carefully edited.
The reason for this was the sharpness of the criti-
cism of the radio manufacturers for going at the
establishment of retail agencies on such a cheapening
basis. Every garage, drag store, barber shop or
junk shop became a prospective place for a radio
agency, and every hole in the wall a place out of
which to spout over the sidewalks through nerve-
racking loud speakers the raucous voices of uncul-
tured announcers, making a clattering noise, compared
to which the yawpiest barker at Coney Island would
seem a soft-spoken angel.
This yawping at the passing public by means of
these cheap loud speakers, the writers declare, has
done more injury to the cause of good radio than
the manufacturers will be able to recover from for
a long time. The public is innocent; it doesn't want
to meet a hold-up man who pokes a revolver against
its ribs and goes through its pockets. Nor does it
want to have a jazzy swashbuckling loud speaker
attacking its ears at every street intersection and also
in the middle of the block. Like the cheap and dirty
theatricals, the nasty triangles that the movies are
always thrusting at an already much disgusted pub-
lic, these sidewalk "Squawkies" are multiplying like
the plague of flies in Egypt.
l'resto-Times stands for the best in radio just as
it has always stood for the best in piano music, and
only the good instruments can produce that. The
radio and the movies are among the most wonderful
inventions of the age, and this paper is willing to put
up a fight to keep them on the high plane where they
belong; with the piano.
Some of the letters follow:
From J. P. Simmons.
Lexington, Ky.
The radio business has been very much over-done
here. The factory distributors have used no judg-
ment in placing their agencies. "Every Tom, Dick
and Harry," seems to be their slogan, and every
corner store can sell them as well as the larger
stores in the main business section, including—gro-
cery, dry goods, department stores, furniture, hard-
ware, electric, and every other line, even to include
the poor music and piano men.
"It won't be long now" till the bottom drops out,
is my opinion.
J. P. SIMMONS,
Veteran Piano Man.
From E. H. Droop.
Directly, the radio has not helped the piano busi-
ness—but it is helping to lead the masses into greater
appreciation of good music, and thus, indirectly, it w T ill
surely prove of considerable value when the desire for
creative and individual effort again turns the thoughts
of our people toward the piano\
E. H. DROOP.
Philpitt Forsees Improvement.
The radio has unquestionably affected the general
music business and especially musical instruments of
all descriptions during the past several years. How-
ever, I believe we shall shortly see the further im-
provement of the radio, likewise elimination of many
radio manufacturers, which should stimulate radio
business among the remaining manufacturers and
dealers handling same.
During the past six months we are firmly convinced
that the demand for pianos, mainly grands, is on the
upward trend, and no doubt before the close of 1930
all legitimate piano dealers will have experienced a
material increase in the sale of pianos, the funda-
mental instrument of all musical instruments.
S. ERNEST PHILPITT.
Radio Benefits Piano Business.
The radio in my opinion has been a benefit rather
than a detriment to the piano business this past year.
Several reasons account for this conclusion, all of
which are no doubt apparent to the majority. I per-
sonally see a revival of interest in the piano business—
it's already in evidence—while the radio business is
on the decline.
W. P. HARE.
NEW INCORPORATIONS.
Spratt Music Co. has been incorporated in Toledo,
O., with 250 shares, no par value.
Edward B. Dublin & Son Music Co., 3245 West
Madison street, Chicago, will manufacture and deal
in radio sets, talking machines and musical instru-
ments. Incorporators: Edward and Elizabeth Dublin,
A. W. Anderson. Capital: 100 shares, no par value.
Fort Wayne Amplified Music Co., Inc., Fort Wayne,
Ind.; capital stock, 1,000 shares having no par value;
objects, buy, sell, lease and rent out automatic talking
machines, radios and other musical instruments. In-
corporators, Eben Lesh, George P. Shaffer and
Marion J. Smith.
The
BOWEN
PIANO
LOADER
is highly prized by piano
salesmen because it equips
them with the most advan-
tageous aids to sales.
PROMINENT DEAL-
ERS everywhere acknowl-
edge the efficacy of the
B O W E N ONE-MAN
LOADER AND CAR-
RIER in increasing their
sales ability.
T h e N e w e s t T y p e of
Bowen Piano Loader for
the new Ford Roadster
combines all the good
points of the former mod-
el with greater simplicity,
strength and ease of at-
tachment.
Write for particulars to the
BOWEN PIANO
LOADER CO.
Winston-Salem, N. C.
January, 1930
AROUSING INTEREST IN
PIANO CLASS PLAYING
Piano Club of Chicago Purchases Grand Piano for
Use of School Class.
The Piano Club of Chicago has again given con-
crete evidence of its interest in the promotion of
music generally and the piano in particular. Their
latest is the purchase of a grand piano to be loaned
to one of Chicago's continuation schools.
At a recent meeting of the club's piano promotion
committee, of which Henry E. Weisert is chairman,
their attention was called to the fact that the Wash-
burne Continuation School of Chicago had a number
of students desirous of learning to play the piano but
who were deprived of the opportunity by the absence
of any piano in the school. Immediately the com-
mittee set to work, with the result that the Piano Club
of Chicago purchased a grand piano which it has
loaned to the school in question.
This beautiful piano bears a name-plate which, with-
out giving trie name of the manufacturer, reads:
LOANED BY T H E PIANO CLUB OF CHICAGO.
On the inside of the piano are the words:
P R O P E R T Y OF T H E PIANO CLUB O F
CHICAGO.
These continuation schools are junior high schools
and are part of the Chicago educational system.
Dr. J. Lewis Browne, director of music in the public
schools of Chicago, is taking an interest in the method
of class instruction in piano playing and the children
are responding to the efforts in their behalf. Many
of them are now ready to take up lessons with private
teachers and continue to advance as players of the
piano.
One of the active members of the Piano Club is
Adam Schneider, who when he puts his heart into
any effort of this kind becomes a power. His services
to the children and incidentally to the piano trade
have been given gratis, but are none the less appre-
ciated.
MID=YEAR MEETINGS
The annual mid-year meetings of the board of con-
trol of the National Association of Music Merchants
will take place at the Hotel Commodore, New York,
Monday, January 20. In sending notices to the mem-
bers, President Werlein is stressing the importance
of a large attendance at this meeting for the purpose
of discussing subjects vital to the interests of the
association. In addition to transacting association
business, members of the board will conduct what
may be called a miniature open forum for the free
discussion of merchandising ideas and problems. It
will be remembered that at the final meeting of the
board of control at the last convention in Chicago,
the open forum idea which was such a successful
feature of the convention sessions on Wednesday and
Thursday, was continued at the board meeting. One
of the members of the board very kindly agreed to
bring with him for the January meeting his business
statement for the year for the purpose of discussing
it with members of the board in a manner similar to
the discussion of an annual statement by the board
of directors of a corporation. This will be the first
time any feature of this kind has been a part of the
annual board meeting.
Luncheon will be served to the members of the
board in one of the private dining rooms at the
Commodore.
As it is planned by the directors of the Music In-
dustries Chamber of Commerce to hold their mid-year
meeting on Tuesday, January 21, it is probable that
some of the members of the merchants' board will
remain over and a joint meeting may be held on Tues-
day.
CLARK ORCHESTRA ROLL CO.
EXTENDS ITS SERVICE
All Seeburg Styles of Automatic Pianos to Be Ser-
viced with Clark Rolls.
An announcement by the Clark Orchestra Roll Co.,
DeKalb, 111., reads as follows:
"We are pleased to announce that under a recent
agreement, the servicing of all music-rolls for the
several Seeburg styles of automatic pianos formerly
handled by the Automatic Music-Roll Co. of Chicago,
111., will be taken care of by The Clark Orchestra
Roll Co. This new policy becomes effective Feb. 1,
1930.
"It is indeed a pleasure to greet our new patrons
and we sincerely welcome the opportunity to serve
them with the same highest quality of automatic
music plus the well-known service which we have
always featured."
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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