Presto

Issue: 1929 2223

P R E S T 0-T I M E S
members are often unaccountably suspicious
and see some catch in the gift or loan piano,
the necessity for explanations and assurances
by Mr. Schneider is plain.
The Board of Education is limited in
finances for music study purposes, and until it
can make more purchases the Chicago music
dealers have offered to supply pianos for
classes, including cartage to and from, repair-
ing, tuning, and other incidental expenses.
The music dealers of Chicago have supplied
the schools with over fifty pianos and offer to
supply any school, public or private, with
pianos where needed.
The August Gross Piano Co., 3933-5 North Kedzie
avenue, Chicago, has adopted a policy in connection
with music teachers as well as group instruction for
the purpose of encouraging the public to take an in-
terest in piano music. The company has offered its
salesroom to any music teacher for the purpose of
giving a recital.
"We believe the best and most direct advertising is
to get people in a piano store and thereby get them
acquainted with what we are selling," said W. A.
Gross this week. "Since selling Kimball pianos ex-
clusively for the past four years, we have found our
business greatly improved and have done a satisfac-
tory business ever since selling the Kimball line.
"The programs presented at the store recitals show
the class of work done by pupils. We are pleased to
say that our store is always crowded during the
recital, with standing room only."
The warerooms contain 5,000 square feet and they
can easily accommodate two hundred people. The
Curtis Group Instruction is given at the store every
Saturday throughout the year. Many of the parents
accompany the children to these classes and the re-
sult is the company is doing a satisfactory exclusive
piano business.
Denver Store Gives Lessons.
The Knight-Campbell Music Co., Denver, is giving
free music lessons with every piano purchased at the
store. A recent ad of the company explained the
matter in the following way: "Let us give your child
piano lessons. Our free lesson offer—for a limited
time, with an piano purchased from us we will include
a series of beginners' lessons in piano with the
buyer's choice of any teacher w'ho specializes with
beginners. This offer extends throughout our sales
territory. Come in and talk it over, or write us."
SPRING TRADE OPENS
WELL IN COLORADO
Excellent Figures for February Announced;
Prompt Music Dealers to Feel Optimis-
tical for 1929 Results.
The month of February did more than reasonably
could be expected of a twenty-eight day period to-
ward making Denver's record-breaking prosperity
dreams come true. Records for the month were
broken. The bank clearings showed an increase of
over four million dollars over the same month last
year. Musical instrument dealers report that their
business has been in keeping with the general trend
of industry in this section of the country and that
the outlook for the remaining months of the year is
bright.
The Western Radio Company at 150 Broadway,
Denver, during the past week opened their new com-
March 15, 1929
plete music service department, which is intended to
furnish South Denver with everything in the musical
instrument line. J. B. Crandall, proprietor of the
store, is very optimistic over the results of the busi-
ness since he has been in Denver.
The C. E. Wells Music Company, Denver, has been
receiving some good publicity from its basket ball
team of late. Early this winter the music firm organ-
ized a basket ball team, which was entered in one of
the Denver commercial basket ball leagues. During
the past month the Wells team has taken part in two
basket ball tournaments held in Denver under the
auspices of two local newspapers. The team finished
well up toward the top in both of the tournaments
and so the musical instrument house got some very
tine advertising as a result.
The D. Z. Phillips Music Store of Pueblo, Colo.,
plans to move into its new home at 621 North Main
street within a short time. The new home is located
in a good part of the business section and gives the
Phillips people additional floor space, which was
needed to take care of a growing business.
The Denver Music Company, Denver, has of late
been speeding up business in its piano business. The
way is explained in an advertisement, which read in
part: "Rent a piano, yet own it! We will rent you
a beautiful piano, player or baby grand piano at a
very low rental rate. Rental rates, you know, are far
below the terms asked when you buy a piano. After
a certain number of months we give you a full bill
of sale for the piano. It becomes yours. You do not
sign any papers, you do not pay any interest and
there is no 'carrying charge.'"
recently visiting his two daughters, who are married
and reside there. Mr. Lestina left for Florida the
early part of this week, where he owns property and
has a pleasant home.
ELENORA GREY, PIANIST,
PRIZES CHRISTMAN PIANO
NEW YORK CITY, U. S. A.
Artist Whose Ability Is Highly Praised by
Critics Tells in Letter Her Opinion
of Christman Grand.
Elenora Gray, the famous pianist, who is regarded
by New York's critics as "an authoritative exponent
of classical as well as modern works, is an enthusi-
astic admirer of the Christman piano. To her mar-
velous technique she adds her own distinctive individ-
uality and charm by means of which she constantly
maintains an unfailing interest through her entire pro-
gram," is the way one newspaper critic described her
abilities.
The New York Sun writes of her as follows:
"Elenora Grey played the Bach-Tausig Toccata and
Fugue with no small measure of beauty of tone, with
fluency and with well developed feeling for organ
effects. Her Chopin group was done in a facile man-
ner and in Strauss' 'Blue Danube' waltz, arranged by
Schulz-Elver, was the young player's technic advan-
tageously exhibited, making a most exhilarating end-
ing."
Here is the copy of a letter from Elenora Grey to
the Christman Piano Co., New York:
"March 6, 1929.
"Gentlemen:
"I can't say enough in favor of the Christman
Piano; the manner in which its bell-like tone, its
absolute evenness of scale, and sympathetic quality
respond to every mood is a constant inspiration."
OTTO LESTINA IN FLORIDA
Otto Lestina, who has been the general superin-
tendent of the H. C. Bay factory, Bluffton, Ind., for
the past three or four years, and who was kept by
the receiver at the factory up to the time the fac-
tory was sold recently, was in Chicago for a few days
CHRISTMAN
STUDIO PIANOS
appeal to exacting and appreciative buy-
ers because of their fine musical qualities.
A great leader is the
CHRISTMAN
STUDIO
GRAND
"THE FIKST TOUCH TELLS"
An instrument of marked tonal power
and beauty.
Three generations of Christmans have
put their life work into the Christman
piano and the result is a dependable
instrument.
Christman Piano Co., Inc.
597 East 137th Street
For a
Bigger and Better
Business
There is nothing to compare
with the complete line of
M. SCHULZ CO.
The Players are RIGHT in
everything t h a t means
money to the dealers and
satisfaction to the public
You will never do anything better
than when you get in touch with
M. SCHULZ CO.
711 Milwaukee Avenue
CHICAGO
SOUTHERN BRANCH: 730 Candler Bldg., ATLANTA, GA
MASON & HAMLIN
AIDS BROADCASTING
A Mason & Hamlin piano has taken its
important place in the Charlotte, N. C,
studios of station WBT. The Andrews Mu-
sic Company, Charlotte, has installed in the
studio a Mason & Hamlin Grand, Style A.
It is only fitting that the Andrews Music
Company should have been approached in
this important matter, because of the lively
interest this company has always shown in
the musical affairs of Charlotte, and in the
stimulation of musical interest in the com-
munity. Also because this organization is
the exclusive distributor of the Mason &
Hamlin.
The Heppe, Marcellus and Edouard Jules Piano
manufactured by the
HEPPE PIANO COMPANY
are the only pianos In the world with
Three Sounding Board*.
Patented In the United States, Great Britain,
France. Germany and Canada.
Liberal arrangements to responsible agents only.
Main Office, 1117 Chestnut St.
PHILADELPHIA. PA.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
March 15, 1929
P R E S T 0-T I M E S
Notables Guests atSteinway Hall
President Theodore E. Steinway and Mrs. Steinway Preside at Large Assemblage of Artists of Inter-
national Fame, in Event Staged Amid Architectu ral and Decorative Charms of Great Warerooms
On Saturday evening, March 2, Steinway & Sons,
New York, through Mr. and Mrs. Theodore E. Stein-
way, invited their musical friends to a party in the
warerooms of Steinway & Sous, Steinway Hall, at
109 West 57th street. Three of the largest adjoining
showrooms in the main warerooms had been cleared
of pianos and very tastefully decorated with palms
and flowers. The guests, as they arrived, were re-
ceived by Mr. and Mrs. Theodore E. Steinway and
other members of the Steinway family.
The entertainment, with Mr. Theodore Steinway
acting as master of ceremonies, was made up of the
following:
John Palmer, pianologues.
Fraser Gange, baritone, accompanied by Mrs. Ethel
Cave-Cole.
Madame Nina Koshets, Russian folk-songs, accom-
panied by Valentine Pavlovsky.
Messrs. Naouni Blinder, Emanuel Ray and Evsei
Beloussoff, the "B" Trio.
Messrs. Milton Rettenberg and Frank Banta, jazz
pianists.
This program was very well balanced and artis-
tically rendered and aroused tremendous enthusiasm.
After the entertainment which was delightfully in-
formal and intimate, the guests repaired to supper.
By the time supper was over, the Moor of the enter-
tainment room had been cleared, and there was danc-
ing until the morning hours, the music being supplied
bv a fine orchestra.
LOBBY OP STEINWAY HALT.,.
ANOTHER VIEW OF LOBBY.
Among the guests, which numbered about 400, were
such prominent musicians as:
Jascha Heifetz
Albert Stoessel
Mischa Levitski
Ernest Schelling
John Powell
Alexander Siloti
Olga Samarofr
Alexander Lambert
Walter Damrosch
Yolanda Mero
Frank Damrosch
Edwin Franko Goldman
Carl Friedberg
Abram Chasins
Carolyn Beebe
Katherine Bacon
Thuel Burnham
Maria Kurenko
Rudolph Gruen
Augusta Cottlow
Rosita Renard
Henri Deering
Amy Evans (Mrs. Fraser Aurelio Giorni
Fsabelle Yalkowski
Gange)
Sigismund Stojowski
Clara Rabinowitch
Willem Willeke
Muriel Kerr
Ignace Hilsberg
Georges Barrere
The architectural beauties of the Steinway ware-
rooms provided a dignified and artistic setting for the
event, which was unique in the artistic character of
the occasion. It is rarely that such a large assem-
blage of notabilities in the musical world is seen in
a purely social event. Names of international fame
appeared on a guest list which numbered about four
hundred.
The purpose of the party was to express Steinway
& Sons' appreciation of the friendly relations that
exist between the company and the musical profes-
sion.
SUPPER SERVED HURG,
OTHER ROOMS WHERE SUPPER WAS SERVED.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

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