Presto

Issue: 1929 2222

P R E S T 0-T I M E S
PROFITABLE
'' B u i I t
Like
a
SELLING
Violin''
March 1, 1929
LEADERSHIP
Assisted
by
Iwantoktio
D o w n thru the years, Schumann has aspired and so labored
toward one great, outstanding goal—exalted leadership in a most
profitable price field. This has been done by building ONE ex-
cellent product, with ONE splendid name, and persistent striving
to improve its handiwork so as to make it more and more worthy
of that name.
THESE THINGS BEAR IN MIND:
1. Financially secure—2. Reli-
able, unchanging sales policies
—3. No taint of stock market
control — 4. No second or third
conflicting grades of merchandise
or stencils — 5. Assured margins
of profit to the dealer — 6. The
background of a splendid reputa-
tion—7. Unlimited possibilities
for future progress.
Today, Schumann ranks highest as the manufacturer of small
grands and upright pianos in America. It has nothing to fear
from others whose price might seem to indicate that they were on
its par in value. It laughs at any who might be so bold as to
infer they offer as good (or better value!) for less money. The
imposing genius of its visual, exclusive features of construction is
what manifests such Schumann dignity.
Its future is unquestionably secure and promising to the dealer
who is wisely planning to stabilize his lines and to maintain the
prestige he puts behind the product he handles. Particularly if
he has had reason to become alarmed over many of the recent
changes and developments in the trade.
SCHUMANN
PIANO
CO.,
ROCKFORD,
ILL
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
13
PRESTO-TIMES
March 1, 1929
CAPEHART AUTOMATIC
PHONOGRAPH CO. MOVES
Arrangements Made for Removal of Factory
from Huntington, Ind., to Fort Wayne,
Where Accommodations Have Been
Secured.
It was expected last week that contracts would be
signed within a few days which will bring to Fort
Wayne another new industry. The announcement
was made by J. B. Wiles, manager and industrial
commissioner of the Fort Wayne Chamber of Com-
merce. Negotiations have been completed which will
ing from coast to coast, including Canada, of 300 dis-
tributors. In this dealers' organization are some of
America's oldest and most progressive music houses.
The product made by the Capehart Automatic
Corporation is the Capehart automatic orchestrope,
a continuous playing automatic electric phonograph,
playing 28 records, 56 selections, continuously, on
both sides, changing and turning the records auto-
matically and without attention. The Capehart or-
chestrope utilizes the latest design of three stage
amplification and dynamic speaker to achieve life
like rendition of the world's best music.
Headed by H. E. Capehart, the executive personnel
of the Capeheart Automatic Phonograph Company is
as follows:
J. E Broyles, secretary and office manager; W. R.
Deaton, general sales manager; E. D. Lashbrook,
INTERESTING ITEMS
FROM NEW YORK
And the Cheeriest Ones Are the Expressions
of Satisfaction at Improving Trade Voiced
by Prominent Men in Various Phases
of the Music Business.
Activity continues at Jacob Doll & Sons' factory,
Cypress avenue and East 133rd street, New York.
Trade has increased to a noticeable degree since the
first of February. George Doll, who has charge of
the manufacturing end of the business, thinks the
worst of the depression passed by several months
ago. Anyway, Jacob Doll and Sons are lining up for
a long period of continued prosperity.
Trade Gaining at Weser Bros.
Weser Bros., Inc., piano manufacturers at 520-528
West 43rd street, New York, are keeping as busy as
the trade justified. They could do more, but they
are doing more than they did three months ago. In
other words, orders are coming in a little more freely.
F. Radle, Inc., Keeps At It.
F. Radle, Inc., manufacturing the Radle and Fleis-
cher piano at 609-611 West 36th street, New York,
have been finding enough trade to keep the factory
going. Mr. Radle puts out the best line of instru-
ments that he can, although he says he could make
a cheaper instrument as well as the next man, but
he is not going to do it, as he cannot afford to lower
the reputation that his instruments have borne for so
many years past.
Lively Sales at Wm. Tonk & Bros., Inc.
At Wm. Tonk & Bros., Inc., Tenth avenue between
35th and 36th streets, New York, is evident a consid-
erable spirit of general cheerfulness. This was due
to their selling activity and the success that has been
attending it. Edwin G. Tonk said they have quite a
force out securing orders at retail in the greater
metropolitan district. The Tonk salesmen are hus-
tlers.
(Continued on page 16)
THE CAPEHART SALES DIRECTORS. LEFT TO RIGHT THEY ARE: TOP ROW, J. A. DARWIN, F .
\V. BARNHOLDT, G. A. HITCHCOCK. I. C. HUNTER. BOTTOM ROW, J. E. BROYLES. SECRETARY,
H. K CAPEHART, VICE-PRESIDENT AND GENERAL MANAGER, AND W. R. DEATON, GENERAL
SALES MANAGER.
insure to Fort Wayne another large nationally known
industry in the procuring of the Capehart Automatic
Phonograph Corporation, which will move its general
office and factory from Huntington to this city.
The Capehart Automatic. Phonograph Company
has had a splendid growth. Under the able guidance
and leadership of H. E. Capehart, the company has,
in less than a year, through adhering to its sales pol-
icy of selling through recognized and established
music dealers, built up a dealers' organization stretch-
Schumann
PIANOS and PLAYER PIANOS
GRANDS and UPRIGHTS
Have no superiors in appearance, tone
power or other essentiab of strictly
leaders in the trade.
Warning to Infringers
Thl« Trade Mark !• omit
In the plate and alao ap-
pear* upon the fall board
of all genuine Sckumaan
Planoi, and all lnfringeni
will be proaeouted. Beware
of Imitation! such aa Schu-
mann & Company, Schu-
mann tt Bon, and also
Shuman, aa all ateacll
•hops, deal«ra and uaera of
piano* bearing a name in
Imitation of the name
Schumann with the Inten-
tion of deceiving the public
will
i*
•*******>**•* _;,
^i,
fulleat extent of the law.
advertising manager; E. O. Hobbs, sales promotion
manager; H. L. Stark, service manager; R. E. Gir-
ton, credit manager; J. F. Ratliff, assistant sales man-
ager; W. H. Bell, auditor; E. E. Collison, factory
manager and chief engineer; Raymond Wade, produc-
tion superintendent; E. Ncyman, chief draftsman.
The directors of the Huntington, Ind., Factory
Fund Association held a meeting last week and
adopted the following resolution concerning the Cape-
hart Automatic Phonograph Company, which will
leave Huntington for Fort Wayne in the near future:
"Be it resolved by the board of directors of the Fac-
tory Fund Association that we deeply regret the
loss of the Capehart Automatic Phonograph industry
to the city of Huntington.
"Our citizens have looked forward to this industry
with great anticipation.
"Mr. Capehart, in employing the financial and exec-
utive support of such men as J. W. Caswell and Win-
fred Runyan and the administrative support of men
of exceptional quality and ability, has shown a re-
markable foresight, and while the removal of the
industry from our city is a matter of deep regret,
they go with our hearty good will and best wishes
for the high success which they and their product so
richly deserve."
E. O. Hobbs, formerly advertising manager, and
more recently sales promotion manager for the Cape-
liart Automatic Phonograph Corporation, Hunting-
ton, Ind., is no longer connected with this organi-
zation.
MIAMI FIRM RETIRES.
From the Advance Piano Company, Miami, Fla.,
conies the following instructions to Presto-Times:
"Have gone out of business. Please discontinue mag-
azine.". This is one of the satisfactory reasons for
stopping the trade paper.
Hew Catalogue OB Beajneet.
Schumann Piano Co.
W. N. VAN MATRE, President
Rockford, IIL
EXPANDS IN KANSAS CITY.
J. V. Moore, 3827 Main street, Kansas City. Mo.,
has leased two additional stores adjoining the present
location and will enlarge floor space. He will re-
model the building at a cost of $25,000 and occupy
the enlarged premises in about three weeks.
'Hardman, Veck & Co.
make
a Fine Piano
for every pocketbook
All exquisite instruments
offering unique tone beauty
and durability. All made
and guaranteed by the
makers of the Hardman the
world's most durable piano.
Your choice of models priced
to consumers from $375 to
$5000.
85 Years of Fine Piano Making
VLy '±
W lilts
for catalog and prices
of pianos
Made and guaranteed by
Hardman,
433 Fifth Avenue, New York
Fine Pianos
Makers oj the world's most
durable piano—the Hardman
The Attention Of Dealers Is Called To The Page Display Advertisement Of The Schumann Piano In
This Paper.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
- - •-.*•

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