43
PRESTO-TIMES
January 5, 1929
A. J. FORD IS PARTNER
OF LEONARD DAVIS
City where he has been located until his connection
with Leonard Davis as partner. Their business will
consist of running special piano sales with the dealer
or personally, in which case they will furnish piano
sales by mail at a very low figure. Mr. Davis has
recently returned from the east where he has just
conducted some very successful piano sales for several
of the largest music concerns of the country, which
proves that the piano business is not only coming
back but has come back and is good in these times if
the dealer will but put forth a special effort and put
his* shoulder to the wheel.
STEINERT PIANO STANDS
HARDSHIP OF TRANSPORTATION
Fine Pianos Owned by Mme. Leginska Proof Against
Rigors of Concert Work and Travel.
Rarely indeed is a single piano called upon to
undergo the rigors which a Steinert Concert Grand
successfully withstood recently. It was made to
travel by bus, truck, and railway through twelve
Albert J. Ford, well known advertising agent in
states of the Union, visiting forty-two cities and used
New York City, has gone into partnership with
in fifty-four concerts, yet when returned to its home
Leonard Davis, the special sales expert, with head-
in Boston, was found to be in fully as good condition
BIG
ZENITH
CAMPAIGN.
quarters in San Diego, Calif., and offices in the San
as when it first started on its journey.
Forceful Zenith advertising in New York City was
Diego Trust and Savings Bank building in that city.
Mme. Ethel Leginska with her Boston Women's
r
In a recent conversation Mr. Davis said: "My busi- witnessed last w eek when five full pages on Zenith Symphony Orchestra selected this piano for her solo-
appeared
in
the
December
13th
issue
of
the
New
ness has grown to such an extent that I am unable to
instrument, and she used it in most of the places vis-
take care of it alone and for some time I have been York Evening World. This outstanding campaign ited, which included cities as far south as Lynchburg,
searching for a suitable partner, one whom I could was handled by the North American Radio Corpora- Va., Washington, D. C , north to Buffalo, Cleveland,
tion, distributors of Zenith Radio in Manhattan, Milwaukee, St. Louis, Mo., through Indiana, West
recommend to my dealers over the country.
"For about 15 years I have known Mr. Ford. We Brooklyn, Long Island and Staten Island. Four of
Virginia, and closing in Canton, Ohio. The whole
were closely associated for over five years at the time the five pages were dealer tie-ups. The North tour was completed in exactly seven weeks; surely
I was manager of the retail service department of American Radio Corporation has enjoyed a remark- some traveling and strenuous usage.
the American Piano Company, which meant running able year as Zenith distributors. Setting a sales goal
special sales for their dealers over the United States, of $2,000,000 in the earlier part of the season, Dave
at which time Mr. Ford was advertising manager for Goldman, head of the corporation, now states that H. C. DICKINSON
Postponement of getting the better things of
the same organization. Our work during that period the end of the season presents a figure beyond that
brought us into close contact with each other and I amount. Dave firmly believes radio buying is still life has always caused much regret and greatly
consider Mr. Ford to be the best high-class piano in its infancy and he looks forward to the time, not hindered business. Men and ivomen postpone
advertising man in the United States, as anyone in far off, when his concern will hit the $5,000,000 busi- joining a church; put off joining a lodge; lie
the piano business will readily admit from his work ness mark.
awake nights planning a vacation or pleasure
exploiting the Ampico and various other instruments
journey that they never take. A young man de-
of the American Piano Company."
HELPS GULBRANSEN RADIO SALES.
lays popping the question to his sweetheart until
Mr. Ford is son-in-law of Mr. Richard K. Paynter,
The Radio Division of the Gulbransen Company he dies an old bachelor and she dies an old maid.
president of the Knabe Piano Company. His father, has just sent to its dealers handling the Gulbransen Many postpone taking advantage of opportunity
the late Henry Jones Ford, was a prominent news- Radio a musiin banner, ten feet wide by three feet until opportunity ceases to make calls. Piano bus-
paper man, formerly editor of the New York Sun, high. This banner is printed in two colors, black and iness could be made a good deal livelier if all the
the Chicago Tribune and the Baltimore Sun, and yellow, and reads as follows, in a displayed manner:
men and women who are dreaming of buying an
later head of the chair of politics at Princeton Uni-
"See the Gulbransen Radio. A-C Table and Con-
versity, commissioner of banking and insurance in sole Models. Sturdy—Dependable—Matchless Beauty. instrument would quit postponing and buy.—
H. C. Dickinson, vice-president of The Baldwin
New Jersey and member of the Interstate Commerce Come in for Demonstration."
Commission. Before entering the advertising profes-
This banner is equipped with eyelets and is easily Company.
sion Albert J. Ford had wide journalistic experience hung on the outside or inside the music store. The
as political reporter, dramatic and musical critic and Gulbransen Company has found a very splendid re-
finally as advertising manager and vice-president of
sponse on the part of its merchants to the new Radio
a leading paper in Trenton, N. J.
product. The first tests of the Gulbransen Radio
Mr. Ford decided to make the advertising profes- have shown them that it is a genuine quality product
sion his life work so he closed out his Trenton in- giving very unusual reproduction and strictly up to
terests and entered the advertising field in New York
Gulbransen standards in every way.
Active New York Man with Valuable Expe-
rience Joins Able Force of Active
Southern California Firm.
AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA
TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTT
A. GOLDSMITH
It is a most absurd delusion to believe that any
old piano is better or even as good as a new one.
— A . Goldsmith, president of the Goldsmith
Piano Co.
DISTINCTIVE
TONE QUALITY
ALWAYS
a p r o d u c t w o r t h y of
"A Name Well Known Since
1875"
Wanted. Tfoung Men!
—to become specialists in a field which will not
only pay them exceptionally well but which
will give them social standing and prominence!
JESSE FRENCH & SONS PIANO CO.
T
O young men looking for such an opportunity we
have an unusual offer. Right now in numberless
cities and towns in the United States, there is a great
shortage of piano experts, technicians and tuners.
The few masters there are, are earning large salaries
for this exceptionally pleasant work. Their time is
their own. They meet the best peo-
e r . r _ *
rRCC
pie and soon establish a wealthy clien-
tele. We can fit you for this profession
Send for frer book- in approximately 12 short weeks' time!
let which tells all
Now don't say you are not a musician!
about our practical Y ou don't need, to be. In fact. 60 per
and thorough train- cent of our graduates never took a music
• •iff coarse. Send Usson. And now they are earning from
for it now!
$250 to $500 a month!
This Is the opportunity you are looking for. Pull yourself out
if the rut. Make a place for yourself among the
bestpeople. Our complete course in our new $85,.
000.00 laboratory fits you for a real pHying pro
fession. You can doit. Others have with notette
backing than you have. Find out the facts anyway
P O L K COLLEGE O F PIANO TUNING
_
L* Porte, Ind.
A Polk Building, t>»pl. 1O
Polk ColleKe of Piano Tuning. La Porte. Ind.
Please send me a copy of your free booklet
I like the idea of becoming a professional
piano expert.
Name
Address
NEW CASTLE, INDIANA
For generations Poehlmann
Music Wire and Fly Brand
Tuning Pins have made
many pianos famous for
their
renowned
tonal
qualities.
The continued prestige of Fly Brantf
Pins and Poehlmann Wire is due solely
to quality.
Every detail is watched
minutely. Made from special drawn wiT t
by men who have done nothing else for a
lifetime, they embody every k n o ^ n
requisite for quality. That is why many
manufacturers of high grade pianos de-
mand
Poehlmann W i r e
and
V\j
Brand Pins.
SOLE AGENT, U. S. A.
AMERICAN PIANO SUPPLY CO.
Division of
AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAA
HAMMACHER-SCHLEMMER & CO.
104-106 East 13th St.
New York, N. Y.
TheCABLECOMPANY
Makers of Grand, Upright
and Inner'Player Pianos,
including Conover, Cable,
Kingsbury, Wellington and
Euphona.
Chicago
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