15
P R E S T O-T I M E S
November 17, 1928
EVENTS INJMDIO TRADE
R A D I O
Interesting Incidents in the Manufacturing
and Jobbing Phases of the Activities Gath-
ered from Various Sources.
Net earnings of the Grigsby-Grunow Company for
five months ended October 31 were $2,473,276 after
April and May were the months that could be con- all charges except federal taxes, according to B. J.
Grigsby, president. This is equal before federal
sidered slow. Zenith sales this summer more than
taxes to $7.27 a share on 340,200 shares outstanding.
tripled those of last summer."
Sales for five months ended October 31 amounted to
Mr. Endicott also addressed a sales meeting of the
$17,814,000
and for last month were $5,160,000. Earn-
Indiana
Zenith
radio
dealers
November
12
at
the
General Sales Manager of Zenith Addressing
ings for October after all charges but before federal
Severn
Hotel,
Indianapolis.
This
meeting
was
spon-
Lansing Rotary Club Predicts Big Re-
taxes were $775,000, equal to $2.27 a share. Sales for
sored by the W. J. Holliday & Co., Zenith's Indiana
the current month are expected to be somewhat in
sults for 1929 in Industry.
distributors.
excess of those for October.
Mr. Endicott returned to Chicago for a few hours
Thomas H. Endicott, general sales manager of the
* * *
Zenith Radio Corporation, Chicago, addressed mem- and immediately left for Buffalo, X. Y., where he
The
Freshman
All-Electric
walnut or mahogany
addressed another Zenith sales meeting sponsored by
bers of the Lansing Rotary Club at the Hotel Olds, the Joseph Strauss Company, distributors of Zenith cabinet radio is the latest product of the Chas. Fresh-
Lansing, Mich., October 19. Where the name Zenith radios in Northern New York, on Wednesday, No- man Co., Inc., of New York City. W. K. Griffin,
the advertising manager, 240 West 40th street, New
Radio is heard also goes the name of Mr. Endicott. vember 14.
York, has issued some very pretty folders of this
He is ranked as one of the outstanding sales authori-
fine style, or rather two styles, the Model N-14 and
ties in this country and has been an important factor
the Model N-12. The Model N-12 is the walnut,
RADIO FANS' TASTES.
in the excellent sales program now being staged by
Broadcasts of sports events and musical programs which "offers an alluring radio set long demanded
his organization.
by the better homes. The sliding panel doors and
Speaking on the development of radio, Mr. Endi- are far superior to all others in their appeal to radio illuminated dial are but exterior indications of the
listeners
in
the
Chicago
territory,
according
to
a
sur-
cott stated that all predictions show that 1929 will be
up-to-dateness of this receiver." Of the N-14, the
vey of radio advertising made under the direction of
a billion dollar year in the industry. In dwelling upon Prof. James L. Palmer of the University of Chicago advertisement says: "New and beautiful cabinetry.
the pioneer days of radio, he spoke of some of the school of commerce and administration, which appears Your home surroundings may demand mahogany
rapid developments and achievements in the industry, in the current issue of the Journal of Business, pub- which is furnished at the same cost as walnut or if
recalling the first radio show which attracted huge lished by the University Press. The survey revealed the table model is preferred it can be obtained in
crowds who were astonished by the fact that music a strong sentiment against the use of radio for sell- such style and grace as have been rarely found in a
radio receiver of this type."
could travel through the air, broadcast from a station ing and shopping talks, although these methods had
* * *
influenced the purchasing done by many of the lis-
just eight blocks down the street.
Some idea of the tremendous hold that Majestic radio
teners.
Programs
of
national
advertisers
of
a
high
"Television, while today a popular topic of dis-
quality and which had been carried over a long period receiving sets have gained on the country, as a whole,
cussion, is in the experimental stage and will have to of time developed a large following.
may be gotten by the story told by Walter E. With-
go through the amateur 'kit' stage before manufac-
erbee, a junior executive in the Chicago office of
turers even become interested. That time is many
Baker, Kellogg & Co., New York bond house. Mr.
years off," declared Mr. Endicott.
The opening of a new store named the Litz Music Witherbee recently passed through a small Michigan
"Radio has become a necessity today and the radio Store, owned and operated by David Litz and Charles town about sixty miles from Grand Rapids on a
business has become more stable in the past few W. Reaurae, is announced in Cincinnati. The store business trip. It was the fourth week in August—
years," he continued. "In previous years, the entire is located at 2732 Woodburn avenue. Brunswick hot, dusty and depressing.
"I pulled into this little hamlet," said Mr. Wither-
summer months were dull but during this year, only Radiola, Crosley and Fada radios will be handled.
T. H. ENDICOTT ON RADIO
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