Presto

Issue: 1928 2206

November 10, 1928
PRESTO-TIMES
the Colonial government, whose idea is to maintain
BUY BALDWIN PIANOS
price of ivory and conserve the supply.
COMSTOCK, CHENEY & CO. by the The
cutting of ivory in the plant of Comstock,
Cheney & Company is very interesting, both as to
FOR BIG THEATER
Name of This Famous Old Supply Firm Sug- its history as well as its development over a period
gested When Use of Ivory in Piano and
Organ Keys Is Discussed.
Comstock, Cheney & Company, Ivoryton, Conn.,
is a manufacturing industry with a history that goes
back ninety-four years: close to a century in which its
association to the music trade has been close, constant
and satisfactory. The simple fact of the duration of
time in manufacturing products required in the music
trade is in itself important, but the character of the
goods from the beginning has been the permanent
and enduring fact.
Comstock, Cheney & Company has been famed as
an ivory cutter since 1834, a fact which suggests
thoughts of the origin of the principal product and
the processes used in preparing it for the purposes
of industry. It is real ivory that manufacturers de-
mand for fine pianos and that is why they look to
Comstock, Cheney & Company for keys made from
that desirable commodity.
All the ivory for piano keys comes from the cen-
tral part of Africa and a large part of it is shipped
to London, where it is sold at auction at certain
periods of the year. The ivory that comes to us is
new ivory, and not the buried kind which is found to
some extent. There are still large numbers of wild
elephants in Africa and they are very carefully pro-
tected, too. The killing of elephants is well regulated
of ninety-four years. Saws as thin as paper are
used and the most rigid care is used to prevent waste.
Each tusk contains numerous grades of ivory. Cer-
tain processes of "pickling" and bleaching are neces-
sary before the ivory is ready for use in piano and
organ key making. Grand and upright piano keys,
actions and hammers are made in the big Ivoryton
plant.
OPENS IN WICHITA, KAN.
A. P. Woodford and Ira Herring have opened a
new piano exchange, the Woodford-Herring Piano
Exchange, at 1017 West Douglas avenue, Wichita,
Kan. Mr. Woodford has been in the music business
in Wichita for the past 25 years. Mr. Herring has
been a public entertainer. After covering 20,000
miles in his travels, he decided Wichita was the
place to settle.
TO MOVE IN PORTLAND.
Collins & Erwin, Portland, Ore., upstairs piano
men. will move January 1, 1929, at the expiration of
their present lease in the Ungar Building to the new
Alderway Building now being constructed at Alder
and Broadway in the very heart of the business dis-
trict. The firm carries a wide line, including the Bald-
win, Straube, Kroeger and Wurlitzer pianos.
PIANOS SHOWN AT RADIO SHOW
Two Grands and One Reproducing Grand In-
stalled Last Week in Prominent Posi-
tion in New Louisville Theater.
The Baldwin Piano Co.. Cincinnati, has announced
that two Baldwin grand pianos and one Baldwin Re-
producing Welte-Mignon (Licensee) grand have been
installed in the million dollar and a half Loew's State
Theater in Louisville, Ky.
The action of the Loew Theater management dupli-
cates that of a great many other theater owners who
have endorsed the musical merits of the Baldwin
piano. The Baldwin piano has peculiar merits which
influence the choice of theater owner and school
heads; those of reliable construction added to those
ow admirable tone.
WESLEYAN UNIVERSITY IS
ERECTING MUSIC BUILDING
Theodore Presser Foundation of Philadelphia, Gave
$75,000 Towards It.
Work of excavating for the $200,000 Music Building
at Illinois Wesleyan University at Bloomington, 111.,
is in progress. It is expected that the project will be
completed for the next school year.
The new Music Building was made possible by the
Theodore Presser Foundation of Philadelphia, Pa.
More than a year ago they offered to give $75,000 to-
ward a new building on condition that the university
would raise an equal amount. More than that amount
was raised by the administration and when completed
the Music Building will cost $200,000.
LESLIE STORE IN NEW QUARTERS.
The F. M. Leslie music and radio store, Ur-
bana, 111., has been moved temporarily into the
old First State Bank while alterations are being
made in the building formerly occupied by the
store. It is expected that the changes will be
completed within two weeks, at which time Mr.
Leslie will resume business at the old stand with new
and enlarged equipment.
Somewhat of a novelty at a radio show was the
presence of a Gulbransen 4 foot 6 inch Art Grand
in handsome walnut, as shown in the accompanying
illustration. In the foreground and to the left is the
Gulbransen Console type radio, Model 260-C. The
handsome cabinets, exquisite examples of Gulbransen
craftsmanship, are the Ivanhoe model radio cabinet;
models 350, 380 and 270.
MILTON G. WOLF HAS MOVED.
The Standard Musical Specialties Company, headed
by Milton G. Wolf, has moved from 1527 Kimball
Building, Chicago, to 816 Kimball Building. Mr.
Wolf specializes in the Milton G. Wolf "Quality
Supreme Banjo Head." "Business has been very
good," said Mr. Wolf to a Presto-Times representa-
tive on Tuesday of this week, "I have been down in
the new place only two weeks and we have had
wonderful sales in that short time."
Other features of the Gulbransen exhibit at the
Radio Show at the Coliseum, Chicago, were specially
MOVES TO REMODEL STORE.
prepared signs, electric signs and the inevitable and
The Rudolph H. Schweppe Piano Co., Chicago, last
popular Gulbransen Baby trade-mark. A background
week held a formal opening of its remodeled store,
with modernistic treatment and illuminated through
an indirect lighting system made an attractive setting 6319-21 South Ashland avenue. The company car-
for the Gulbransen products.
ries the Hallet & Davis, Bush & Gerts, Starr, Cable-
Nelson and Rauworth pianos.
QUICK WAY TO PIANO SALES
The best method of reaching the piano prospects in order to show and demonstrate the
pianos is the BOWEN PIANO LOADER way. A Bowen. One-Man Loader and Carrier at-
tached to a Ford roadster enables the dealer to bring the store to the customer. The combina-
tion also provides the quickest, safest and best delivery system for music dealers in city or
country. Write for particulars to
BOWEN PIANO LOADER CO.
Winston-Salem, N. C.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/
10
November 10, 1928
PRESTO-TIMES
GULBRANSEN SALON IN OMAHA CAMPAIGN SONGS
AT CLUB LUNCHEON
Mild Thrillers Provided at the Piano Club of
Chicago's Luncheon and Some Very
Highly Honored Supply Men Attend
the Weekly Event.
GULBRANSEN PlANO SALON
The luncheon hour of the Piano Club of Chicago
on Monday of this week took on the double semblance
of the session of an election board and an armistice
A SHOWING OF SMART NEW MODELS
day celebration. For the songs were those of war
THE INSTRUMENTS OF TODAY
times and of the candidates.
One of the members (whether a Smithite or a
Hooverite does not matter) suggested that the na-
tional song of the next generatnon be sung, when
"Ted" Benedict at the piano struck up '"The Streets
of New York," which was lustily carried out by the
singing of the audience. It was heartily sung as if to
S elected \
express a last word of cheer to the \ defeated \
candidate. This report was written Monday after-
noon, just before the election, so we had to have a
double line set and now ask the reader to take his
pencil and cross out either the word "elected" or the
word "defeated."
Then "America" was sung as the past national
hymn and "The Star Spangled Banner" as the pres-
ent and to be continued song of the nation. These
were followed by other songs, war-time, election-day
and patriotic in their nature, and then came the gath-
ering up of the electoral-guess ballots, on which every
one present was asked to write down on blanks
printed for the purpose, his impression of how each
state would go, thus giving an account of the entire
531 votes of the national electors.
War pictures were exhibited upon a screen, this
feature having been provided from men at Lyon &
Healy's—Gurney R. Brownell and others. These pic-
tures were taken by the Signal Corps and other of the
war-time organizations that saw action on "the other
side."
W. M. Shailer, secretary of Philip W. Oetting &
Son, Inc., 213 East 19th street, New York, sole
agents for the Weickert hammer and damper fe!ts,
accompanied by his brother, L. L. Shailer, a member
of the Piano Club, living at 4552 Monticello avenue,
Chicago, had as their guest at the luncheon their
uncle, S. R. Shailer, of Comstock, Cheney & Co.,
The accompanying cut shows the Gulbransen Piano souri and Colorado, and among the new features was Tvoryton, Conn. S. R. Shailer has been visiting on
Salon in connection with the regional meeting held a selling plan worked out by the Gulbransen organi- the Pacific Coast for the past three or four weeks
and is now on the way home, and will visit the trade
in Omaha October 23 and 24. The cut shows the zation in direct contact with the public.
entrance to the Florentine Room in the Fontenelle
John S. Gorman, vice-president and sales manager on the way back east. He is a younger brother of
Hotel, Omaha. In the foreground is the Art Model of the Gulbransen Company, unfolded the evidence another Shailer who died in Chicago about two years
Minuet in Japanese red; next the 4 foot 6 inch Art gathered by this company during a year of facing ago and who was the father of W. M. and L. L.
Shailer, and who had been with Comstock, Cheney
Grand in fancy walnut veneer; next the Gulbransen the real facts, that the public properly approached will
Small Grand in walnut and the last Grand shown in buy pianos; that the tight is from without and not & Co., for over fifty years. And now S. R. has been
the picture is the Louis XVI Model. Other instru- from within. Mr. Gorman emphasized the fact that with that great piano action, key and ivory house for
about fifty-three years.
ments that do not show in the picture are the Span- young men put new blood into the retail piano busi-
W. M. Shailer told the assembled members of the
ish Grand, the 4 foot 6 inch Reproducing Grand, the ness; that the industry can win back lost position by
club that he would wager any one of them to prove
Modern Musical Miracle Upright Reproducing Piano united effort.
and other of the staple styles. In the extreme back-
Walter Kiehn, advertising manager of the company, that he had not voted the earliest of any present, as
ground is shown the Art Model Minuet, ivory, with spoke about newspaper advertising, outdoor, direct he had deposited his vote by mail upon leaving New
fancy back exposed.
mail, co-operative advertising and window display and York some ten days ago.
All in all, the Piano Club meeting was a jolly one,
The Gulbransen regional meetings, of which the about a sales plan which the company is now pre-
both pleasant and profitable.
one here was in Omaha, recently, undoubtedly will senting to its dealers.
do more than any other single factor to show the
A plea was made by Mr. Kiehn to the merchants
trade the advantage of carrying on co-operative asso- to increase piano retail advertising of a constructive
DR. HULL, ENGLISH MUSICIAN, DEAD.
ciation work. It is very evident from the attitude of
nature, based on facts and figures, showing percent-
Dr. Eaglefield Hull, noted musician and editor, died
the merchants who gather at the Gulbransen meet- ages that dealers should allow for their total adver- on November 4 in London, England, from heart trou-
ings that they are anxious for ideas; that they are tising and for their various classifications of adver- ble. Largely through his efforts, Hudderstield, his
looking for practical help from the manufacturers; tising, such as newspaper, outdoor, direct mail and
home city, has achieved a reputation as one of the
that they will listen to suggestions. This has been window display.
most musical towns in England.
evident at each of the regional meetings. Merchants
W. G. Karmann, salesman for the Gulbransen Com-
in this business are willing to absorb and to learn, pany in four states, demonstrated to the merchants
also to pass the benefits of their experience along to the complete Gulbransen line, placed on display in
Duco walnut, the Spanish Grand in walnut, the Louis
others.
the Florentine Room of the Fontenelle Hotel. Here, XVI Grand in wa'nut, the Reproducing Art Grand,
The business-building program which the Gulbran- in a setting of attractive decorations and lights, were the Small Grand in mahogany, the Modern Musical
Miracle Reproducing Upright, the two sizes of up-
sen organization has been passing on to its merchants, shown representative instruments of the Gulbransen
with a few new features, was presented at the Omaha line, such as the Art Model Minuets in red, ivory and right pianos and the two sizes of registering instru-
meeting for the dealers of Nebraska, Kansas, Mis- walnut; the 4 foot 6 inch Art Grand in handsome ments.
Coin Operated and Selection Controlled Pianos
MECHANICALLY PERFECT
Music That Pays as It Plays
WESTERN ELECTRIC PIANO CO., 832-850 Biackhawk St., Chicago, in.
Enhanced content © 2008-2009 and presented by MBSI - The Musical Box Society International (www.mbsi.org) and the International Arcade Museum (www.arcade-museum.com).
All Rights Reserved. Digitized from the archives of the MBSI with support from NAMM - The International Music Products Association (www.namm.org).
Additional enhancement, optimization, and distribution by the International Arcade Museum. An extensive collection of Presto can be found online at http://www.arcade-museum.com/library/

Download Page 9: PDF File | Image

Download Page 10 PDF File | Image

Future scanning projects are planned by the International Arcade Museum Library (IAML).

Pro Tip: You can flip pages on the issue easily by using the left and right arrow keys on your keyboard.